Many learning management system (LMS) platforms come with various important features you can use when you write content that is meaningful. Although there are plenty of websites that allow you to utilize advanced marketing tools to advertise classes to your target audience, others might not offer all of those things. Although some sites provide simple-to-use course-building tools, there will also be few that may have an editing experience that is so complicated it turns off its users.
Among a sea of e-course platforms, there are a few which offer more than just an easy editing interface, but also an array of sales and marketing functions. And on top of that they offer nearly everything you’d ever want, from 24/7 help and training materials to top-quality analytics. All-in-one course platforms let you explore beyond your limits One of them which can provide this is Kajabi.
A Quick Look: What is Kajabi? Kajabi Media Library
Kajabi is an online platform that lets you create and sell your course content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and essential features needed to not only create a professional site for your courses, but let them grow to greater heights. Kajabi has been critically acclaimed and is regarded as one of the most effective online courses platforms, earning an overwhelming score with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked among its users? There are numerous reasons that make the platform extremely convenient for all to utilize. First, it’s the simplicity of usage. From course creation to marketing and sales the majority of the Kajabi features are designed to be digestible even for those who are just getting started in the world of online courses. A majority of them are advanced, giving administrating instructors an advantage over others. In addition this allows students like you run and develop courses without having to travel elsewhere if anything else isn’t available. Kajabi offers all the tools that anyone could require, living up its ‘one stop shop name.
What does it let you do? Do?
There are numerous methods that Kajabi can create an all-in-one e-learning solution. We’ve put together a list in bullets of the key characteristics that you might want to be aware of if you’re considering using it. Simply put, Kajabi lets you:
- Create interactive and engaging courses with a wide array of customizable tools such as media files, templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to display your course materials and products, as well as blogs to keep your students informed about the latest developments;
- Effectively utilize the landing page, checkout pages, and other effective methods to boost your earnings, expand your reach over the boundaries, and generate higher conversion rates.
- Decide how you would like to bill your courses and other products to your students – whether it’s one-time payments or a monthly subscription;
- Design and build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with email marketing as well as CRM and automation tools;
- Create and manage your affiliate links.
- Explore a variety of community, customer service, and training resources in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by over 16,000 businesses and celebrities. It’s the choice of many of the most well-known people who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses accessed and explored by over 35 million students from all over the world. As of this writing, Kajabi has generated over $650 million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different than other online course creation tools in that they’re more costly. With monthly costs that begin at just $119, it’s not surprising that this can impede some people who might want to give it a try. However, when you consider the number of features that are included into every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan, which costs $149 per month or $119/month when billed annually. In this plan, you are able to design three products, reach up to 1000 active users, as well as make a website that you can create with the tools offered by Kajabi’s platform. Included are unlimited landing webpages, unlimitted marketing emails and access to unlimited useful resources, such as one-on-one customer support as well as Kajabi University.
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In addition to the Basic plan, there is the Growth plan, which happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/mo when paid annually, as well as the Pro plan, which costs $399 per month or $319/month annually that is loaded to the brim with all the features you’d like when it comes to creating and selling your courses. Kajabi currently does not offer any free plans. However, a 14-day free trial is offered for all three plans. A trial extension that runs up to 30 days is offered on select blogs, so if you wish to test the waters and see if Kajabi’s the right fit for you, then the brief free trial is the best option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes automated e-mail marketing, and automation are designed to be designed for businesses, so it isn’t necessary to integrate with third-party solutions for this!
- The software that creates sales funnels. Another one of the platforms most-loved selling points is the Pipeline Builder. Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to get too complicated!
- Unlimited customization. From creating professional-looking course websites up to the customized domain, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The user-friendly and simple site and course editors. Making content using the site and course builder software has never been this easy and swift, and it takes less time and effort to complete the task.
- Unlimited integrations. In addition to native integrations that integrate with 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows users to investigate and select from more than one thousand non-native platforms that can improve your efficiency.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature allows you to connect with students who are enrolled in any of your courses. You can also connect, network, and celebrate with a multitude of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Kajabi’s three pricing plans are greater than the typical monthly prices that other providers offer. There’s no free option available as well.
- No built-in tools to issue certificates. It is possible to connect to a third party certificate app if you plan to make custom-designed certificates that are of different types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of specific tools, such as appropriate discussion forums as well as the ability to randomly assign the assignments or quizzes. Kajabi Media Library
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we love one thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the users interface (UI) is organized. If you look at the screen menu, you’ll find that all the features are organized into five main sections: Website, Products, Sales, Marketing, and People. The menu’s design leaves no space for confusion, as certain elements that are associated with the specific section can be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” brand name. You can build your own landing page, alter your course and communicate with your instructors on one site.
The search assistant is a tool that comes in handy whenever you want to look for something that is hard to find. The Kajabi Assistant is found at the top of the dashboard in the shape as a “search bar, and it lets you look for specific tools and products on the website by typing in the search terms. As previously mentioned the courses and site builder sections are drag-and-drop, making the process simpler without the need to know how to navigate the site. Kajabi has a smoother learning curve than several of its peers. It can also be used in other languages than English in case you want to present your content to wider viewers.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may soon encounter a list of product or course templates or, as the platform refers to them, blueprints. Each of the product blueprints varies in structure and type and can be easily modified to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are quick-form courses, which are typically designed as a way to build brand recognition, while Online Courses are full-version courses with a complete content structure created to offer a “world-class” learning experience. Drip courses, on the other hand, are programs which are planned over a set series of days or weeks. Also known as Evergreen Training courses, it’s an easier method of sharing your content if you as well as your students are occupied with other things.
Kajabi is known to many as a well-known premium course maker. Apart from courses, the blueprints allow you to create a membership space for your members to enjoy exclusive content and a coaching session that spans 12 weeks. You can also download a blank template which allows you to design your own course or product completely from scratch!
Categories, Posts, and Content Uploads
As you further explore the course builder, you’ll see the outline of the sections and lessons which have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are called categories and posts, and vice versa. Posts are where you insert various kinds of content, such as text, video and images, whereas the categories function as folders where the posts are stored.
You can also include subcategories of posts within one category in order to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts, such as MOV and MP4 files, WAV and MP3 files PDFs and Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can add existing URLs for your videos into your blog posts!
Like several other platform for making courses, Kajabi allows you to use the bulk upload feature. Like the name implies that you can upload all your files to your courses in one page. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 themes for course players. Contrary to other LMS platforms, where you’re given the option to choose one or three themes, Kajabi lets you have the choice of selecting several themes to suit different products. Similar to the course outline builder, it’s relatively easy to customize any theme to suit your personal style. You can also incorporate elements of your company’s image including logos or images as well as font designs into your course player to cultivate an individual touch. Kajabi Media Library
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to design and create assignments and quizzes and add them as part of your class. Assessments are an effective method of determining whether your students have learned something from the lessons you’ve provided them. With the assessment feature, you get to select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even create a passing score to motivate your students to be more engaged with your material more.
Aside from that aside from that, it is also important to note that the LMS website has made progress in creating areas for teachers and students to communicate. With the Community feature, students have access to interact and comment on any of your courses through their dashboards. You can also write your posts to discuss with your fellow students about your previous lessons and your upcoming content. The community feature is available either as a stand-alone feature or as component of your member.
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Website Design and Customization
Why would you want to publish your course content to your web domain as well as WordPress web site when Kajabi offers the platform and the tools to create one within the platform? Kajabi provides unlimited web hosting across the three plans of pricing. What’s great about this is you’re guaranteed instant security and security through the automatic SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to customize your domain, as well as choose from a wide array of premium, unique themes that you can modify to your hearts content! The possibilities don’t end there: If you’re an expert edupreneur and have signed up to the Growth plan and higher you are able to download custom-designed themes designed to fit your ever-expanding needs and also take away all Kajabi branding and replace that with your own!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders allows you to modify any of the given website themes with a suite of easy-to-use and user-friendly editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to post categories, and categories from when we discussed the course builder. Blocks are referred to as the elements that make up the content of the website, such as text, media files as well as clickable button. Sections are, however are made up of multiple neatly-arranged blocks.
There are over 40 pre-designed sections templates that can be picked from the dashboard of the page builder. As we’re all glued to our phones and tiny tablets nowadays, it makes total sense for Kajabi to make your website automatically adapt to a mobile layout. You can go an extra mile by picking the elements of your website you want members to view. With all the tools you need to build your site how you would like it to appear, Kajabi’s page builder is not only super flexible but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to make sections of your website that is dedicated to your blog, where you can post comments and updates about your course’s content. If you’re looking to make the most of your Kajabi-created website it provides the opportunity to publish your content without restriction. You can get started with the blog post by making one using the text editor. It is possible to include SEO elements if you want to have a wider reach and organize your blog posts into different categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts to promote on your site. You may upload recordings of your podcasts to be hosted on the site and distributed to the major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload a podcast episode there are two options: release it as a public podcast for free , or create an exclusive private podcast that only your members have access to. Kajabi Media Library
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Marketing and Sales
A big part of what makes Kajabi so popular among edupreneurs is its array of sales and marketing tools that are extremely convenient and simple enough even for those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in E-mail marketing functions allow you to send e-mails related to your course and website to your subscribed member students while seated on the platform. You might be surprised that it does more than simply send emails. With the aid with Kajabi Automations, you get to build automated sequences of e-mails that are initiated by different types of user actions. For example, when a student logs in successfully to one of your courses after checkout, a welcome e-mail will be automatically sent to their inbox. If another course is not performing, an upsell is sent to suggest improvement Kajabi Media Library
You can create as many e-mails for your campaign as you like and then schedule them in accordance to your preference. You can also choose the members you want to receive these messages. The management of e-mails has never been this complete and easy to manage. In contrast to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function that lets you assign certain members of yours as affiliates to help in promoting your site on your behalf. In addition to paying them the commission rate and monitoring their performance to gauge how they can contribute to increasing your conversion and click rates. Kajabi Media Library
Pipeline Builder
Another one of Kajabi’s overall top features are the Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating problems. While other platforms have similar features that require more effort and time and effort, the Pipeline Builder is designed to be quick and simple that even those who aren’t experts can make better use of it. This amazing feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. This includes:
- Freebies are great for when you’d like to offer a freebie as a lead magnet to grow your database.
- Sales Page OVO – to use whenever you want to convince your target customers to purchase your product through an online sales page
- Product Launch OVO – for any time you’re launching a course or other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your product via web workshops
- Free Book OVO – to use any time you wish to showcase your content the free digital book that you can download
- Coaching Campaign OVO – for any time you’re promoting your courses by means of an array of coaching sessions
- Blank design – for when you want to build an effective sales funnel right from beginning
After you pick one of the blueprints for a pipeline Kajabi will automatically generate pages and emails you’ll have to put together to make an efficient sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You could even alter the theme of your checkout and landing pages, for instance you can change the theme to something different – there is a library full of 40+ page templates that you can pick from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose one of them to pay for your classes. Stripe is a popular payment option that accepts credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal is, on the other side, is an option to subscribe as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings are instantly transferred directly to the bank accounts of your choice.
For pricing options, Kajabi provides an array of options for you of options to select from. You can choose to cost your pupils for the products at different dates (one-time, subscription, and multiple payments) or hand them out at no cost. You even have the chance to select if you’re going to charge a set amount for a specific product or multiple products, and specify specific dates your students can access your products within a given time frame. Additionally, you can create coupons that will further encourage your target audience to buy any of your offers. Kajabi Media Library
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Integrations with Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses However, you have the option to connect to third-party applications to provide more functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections to hundreds of third-party apps and tools that range from e-commerce to user experiences.
Customer Support and Training Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s among the few course creation platforms that offer 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is always ready to assist you if you’re struggling to create pages or courses, among other important issues, anytime and anywhere. It’s crucial to note that this 24/7 feature is available for instructors who are subscribed to the Growth plan up to for basic users, live chat support is scheduled at certain times and times during the day. The approach of Kajabi’s customer support has been highly praised by those who utilize it to design relevant course content. Kajabi Media Library
In terms of tools for training, Kajabi gives an array of options to access resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials, and informative content especially geared towards teachers and edupreneurs, to help them gain traction or boost their standing in the field of course development. Additionally, you can attend every day Q&A webinars that feature leading experts from different fields as guests, plus when you’re looking for additional tips and tricks assistance, the help section is available to help you on your way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program, where course creators can earn numerous sweet rewards when they achieve their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and market your course content however, we must take care of a few essential things that are missing. The majority of these would be extremely useful to improve the experience. These are some of the things we’d like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and other credentials. Although some of them offer this option, instructors who use Kajabi often will still require a connection to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we’d like for the lack of different types of questions and the randomization of those types that is addressed as soon as possible.
- Other payment options. As of the moment, only transactions via Stripe and PayPal can be accepted. In addition, we don’t understand why there are certain limits as well.
- A public API key. This could have been helpful for creating custom integrations for example, having your students who have subscribed to your service login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur would ever want to have. However, due to the high cost plan and a certain lack of features, it may cause some to be turned off. If you’re looking for alternatives that share collective similarities to Kajabi regarding reliability and performance, we’ve listed some worthy competitors you might think about in making your choice. Kajabi Media Library
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only major distinction is in the cost beginning at just $67 per month You are able to create unlimited courses and sell your course to the right audience without having to worry about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! While you get to make use of marketing features Podia is much less heavy than the other. However, when you consider the budget-friendly cost it’s easy to imagine the way Podia will appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for them. With its affordable price and a wide range of features, it certainly offers greater features that the other has, and this includes live lessons and an integrated app integration store.
- Teachable is identical to Thinkific in the way it functions. However, we must appreciate the way that Teachable can integrate additional payment options since it accepts Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. You can also avail one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for providing nearly all of the features that most edupreneurs can use. It sure does offer the essentials anyone must need, from intuitive functions needed to design a professional website to the stellar integrated marketing suite, which includes the inclusion of easy-to-understand sales funnel blueprints and efficient email marketing tools.
There may be a few instruments that aren’t there, such as the issue of certificates specifically. Plus with a steep price tag, it may not be the wise choice among the budget-conscious. But we do understand that even though Kajabi performs very well as an all-in-one solution for course creation but it’s not without limitations. However, that doesn’t stop it but it is an extremely popular choice for established creators and businesses!
If you’re still looking to find an LMS that can provide everything you require in one place, Kajabi is something you should strongly look into.
FAQ Kajabi Media Library
What does the word Kajabi mean?
The term “Kajabi” is derived from a word of Islamic or Arabic origin which means “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical items on Kajabi. You can also join with Shopify to set up a fully functioning E-commerce store using the platform!
Regarding marketing via e-mail is it possible Kajabi could be able to be able to replace MailChimp?
Because Kajabi already includes E-mail marketing tools integrated within the platform, it makes sense that it’s sufficient to replace third-party programs like MailChimp. However, if you wish to utilize it, Kajabi still allows you to connect it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices for you and the members who have subscribed can access all your course materials even when in the move. Kajabi Media Library