A myriad of learning management systems (LMS) platforms have various crucial features that you can use whenever you create meaningful content. While there may be plenty of sites that let you make use of advanced marketing tools to promote classes to your intended audience, others might not provide all those things. And while some offer easy-to-use course-building tools, there will also be few that may have an editing experience so complex that they turn off their users.
Among a sea of e-course platforms There are a handful which offer more than just an easy editing interface, but also a plethora of sales and marketing functions. Additionally, they also provide you with nearly everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities One of them that provide it is Kajabi.
In a nutshell: What is Kajabi? Kajabi How To Set Up A Pipeline
Kajabi can be described as an online service that allows you to develop and market your content to your audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not just create a professional site for your courses, but let them grow to higher levels. Kajabi has been praised by the media and is regarded as one of the top online learning platforms, with an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? Well, there are quite plenty of reasons that make the platform extremely convenient for all to use. Firstly, it’s the extreme user-friendliness. From the course creation to marketing, nearly all of Kajabi’s aspects can be digestible even for those who are just getting started in the world of e-learning. A majority of them are advanced, giving administrating instructors the added edge over the rest. In addition it allows budding entrepreneurs like you to run and create courses without having to go elsewhere if anything else is missing. Kajabi has all the available tools that anyone could require and is a true testament its ‘one stop shop’ moniker.
What does it let you do? Do?
There are numerous ways that Kajabi lets you do as an all-in-one e-course solution. We’ve put together a list in bullet points, of its important characteristics that you might want to keep an eye on when you’re thinking about it. Simply put, Kajabi lets you:
- Create interactive and engaging courses with a wide array of customizable tools, media files, and templates that you can choose in accordance with your personal preferences.
- Build a presentable website to display your course materials and other products along with your own blog to keep your students updated on the latest developments;
- Efficiently make use of landing pages, checkout pages, and other effective methods to boost your earnings, expand your reach beyond the limits, and generate higher conversion rates.
- Select the method you want to invoice your courses or other items for your students, whether it’s one-time payments or a monthly subscription;
- Design and build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with email marketing, CRM, and automation tools;
- Manage and create your affiliate links; and
- Explore a variety of community, customer service and training materials, with the addition of Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and famous personalities. It’s the choice of many of the most well-known people who come from different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students across the globe. At the time of time of writing Kajabi has generated over $650 million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are different from other online course creation services in that they’re more expensive. With monthly prices that start at as low as $119 it’s no wonder that it can be a hindrance for some who would be interested in giving the service a shot. But considering the huge amount of essential features already packed in each plan, the pricing is reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month or $119/month if billed annually. This plan lets you are able to design three products, garner an maximum of 1,000 active customers, and make your own website you can modify using the tools provided by the platform. Included are unlimited pages for landing websites, indefinite marketing e-mails and access to unlimited helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from The Basic Plan, there’s the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo when paid annually, and the Pro plan, which costs $399 per month or $319/month yearly, which is filled with all the features you’d want when you are designing and selling your course. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day free trial is offered for all three plans. A longer trial of up to 30 days is available on selected blogs. If you’re looking to try the service and see if Kajabi’s the right choice for you, the limited free trial is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, including email marketing and automation are designed to be optimized for business, and you won’t need to integrate with other third-party services to do that!
- The software that creates sales funnels. Another of the most popular features on the platform, the Pipeline Builder. Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From designing professional-looking course websites up to the customized domain, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The easy and intuitive website and course editors. Making content with the site and the course builder software has never been this easy and swift, and it requires less effort and time to finish the job.
- Limitless integrations. Aside from native integrations to the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app allows you to look and select from more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s community feature lets you connect with students enrolled in your classes. You can also network, connect, and celebrate with tons of teachers in the same position as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are more than the average monthly rates that other providers offer. There’s no free option available neither.
- There is no built-in tool to issue certificates. It is possible to connect to a third party certificate application if you intend to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of certain tools, such as adequate discussion forums, as well as the ability to randomize the assignments or quizzes. Kajabi How To Set Up A Pipeline
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like about Kajabi is the shockingly easy user experience. First, the majority of the users interface (UI) is organized. If you look at the dashboard menu, you will find that all the features are organized into five main sections: Website Products, Sales, Marketing, and People. The layout of the menu is clear and free of confusion, as certain elements that are associated with the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You can create an online landing page, change your course, and engage with other instructors through one website.
It has a search assistant tool that can be useful when you need to search for something that may be difficult to find. The Kajabi Assistant is found at the top of the dashboard in the shape as a “search bar and it lets you look for tools and items on the site by entering the words. As previously mentioned that both the Kajabi courses and site builder sections are drag-and-drop, making the process simpler without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It is also compatible with other languages than English if you wish to expose your content to broader audience.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll quickly come across a variety of course or product templates or, as the platform calls it, blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase brand recognition, while online Courses are full-version versions with a complete content structure that are designed to provide an “world-class” educational experience. Drip courses on the other hand, are programs that are scheduled for an established period of weeks or days. Also called Evergreen Training courses, it’s an efficient method to distribute your content when you or your students are busy with other things.
Kajabi might be regarded by many as a popular premium course maker. However, in addition to the course types, the product blueprints let you make a membership site that allows your customers to access exclusive content and a coach session that spans 12 weeks. There’s also a blank template that allows you to create a course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
When you explore the course builder you will notice the outline of the sections and lessons that have been automatically added if you choose one of the blueprints for your course. In the case of Kajabi, these segments and classes are known as post categories as well as category, or. The posts are where you put in different types of content like text, videos images, and text, while the categories serve as folders in which the posts are stored.
You may also incorporate subcategories of posts under a category if you want to arrange your content in a flexible way. You can also move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts. These include MOV and MP4 files WAV and MP3 files, PDFs as well as Word documents. Upload any of them via your computer’s folders, or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your video to your posts!
Like a few select platform for making courses, Kajabi allows you to utilize the bulk upload feature. Like the name implies, you can add all the files you have uploaded to your course in the same tab. This one is handy particularly if you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ themes for courses. Contrary to other LMS platforms where you’re only offered the choice of one or three themes, Kajabi lets you have the choice of selecting various themes for the different products. Similar to the course outline maker, it’s easy to customize any of the themes to fit your style. You can also incorporate elements that represent your brand, such as the logo, images, and font designs into the course player to add a your own personal style. Kajabi How To Set Up A Pipeline
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to create quizzes and assignments and include them as part of your class. Assessments can be a great way to determine if your students learned something from the lessons you’ve provided them. With the assessments feature, you get to choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even create an acceptable score to encourage your students to engage with your content more.
In addition aside from that, the LMS website also has made strides in creating spaces for teachers and students to communicate. Through the Community feature, your learners are given access to participate and leave comments on any of your courses through their dashboards. You can also write your posts to discuss with your fellow students about your previous lessons and your upcoming content. The community feature can be accessed either as a standalone item or as a component of your member.
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Website Design and Customization
Why should you upload your course materials to your web domain as well as WordPress website when Kajabi offers the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting on the three plans of pricing. What’s great about this is you’re guaranteed instant security and security through an automated SSL certification as well as an experienced team of experts to maintain your website.
Additionally, you have the freedom to personalize your domain as well as pick from a range of unique, professional themes, all of which you can modify to your hearts content! This doesn’t stop there. If you’re an expert in edupreneurship and have signed up to the Growth plan or higher you are able to import custom-made themes built to meet your ever-growing needs and also eliminate the Kajabi brand names and then replace it with your own!
Page Builder
Like the course builders we’ve talked about earlier, Kajabi’s page builder lets you modify any of the given themes on the website using a variety of user-friendly and intuitive editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re similar to the categories and posts we discussed when we discussed the course builder. Blocks are the elements that make up the content of the website including text, media files, or clickable icons. Sections are, however, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed sections templates that you can pick from the dashboard of the page builder. As we’re all glued to our smartphones and tablets, it makes total sense to use Kajabi to let your site automatically adjust to a mobile-friendly layout. You can even go the extra mile by choosing the element of your site you would like for your members to view. With all the necessary tools to make your site look as you wish it to look, Kajabi’s page builder is not only super flexible but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, but Kajabi lets you create sections of your website that is dedicated to your blog, where you can post comments and updates on the content of your course. If you’re looking to make the most out the Kajabi-made website it provides a space where you can post your blog posts without limitations. Start by creating your blog posts by creating your own using the text editor. You may include SEO elements if you wish to reach a larger audience and organize your blog posts into different categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging tools might not be on the same level as WordPress or Blogspot However, it comes with enough tools to make it manageable. You can also create podcasts that you could promote on your site. You may upload recordings of your podcasts to be hosted on the website and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. When uploading an episode of your podcast there are two choices: publish it as a podcast that is public free of charge or create an exclusive private one that only your users can get access to. Kajabi How To Set Up A Pipeline
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its array of sales and marketing tools that are highly convenient and simple enough to even non- marketing experts to utilize!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in e-mail marketing function allows you to send emails related to your course and website to your subscribers students while seated on the platform. But you may be surprised that it does more than simply send emails. With the help from Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For example, when a student is successfully logged in to one of your classes after the checkout process, a welcome email will be automatically sent directly to the student’s inbox. If another course is not performing the course, an upsell will be delivered to offer suggestions for improvement Kajabi How To Set Up A Pipeline
You can send as many e-mails for the campaign you want and schedule each of them in accordance with your preferences. You can also choose which of your members gets to receive these messages. E-mail management has never been so extensive and yet simple to manage. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You don’t require connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing function where you get to assign certain members of yours as affiliates to help in promoting your site on behalf of your company. In addition to paying them a commission and monitoring their performance to gauge how they can contribute to increasing your conversion rates and click rates. Kajabi How To Set Up A Pipeline
Pipeline Builder
Another of Kajabi’s top features are its Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features that require more time and effort and effort, this Pipeline Builder is designed to be quick and simple that even the uninitiated are able to make the most of it. This amazing feature lets you choose from a set of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebie – for whenever you’d like to provide a freebie as a lead magnet to grow your email list
- Sales Page OVO – for any time you wish to convince your intended public to buy your product by utilizing a sales page
- Product Launch OVO – for when you’re launching courses or other product
- Zoom Webinar OVO – for occasions when you need to advertise your product via web seminars
- Free Book OVO – for whenever you want to promote your content with an online book for free download.
- Coaching Campaign OVO – to use when you’re trying to promote your courses through a series of coaching sessions
- Blank plan – to use whenever you’d like to construct the sales funnel you want from beginning
After you pick one of the pipeline blueprints Kajabi instantly creates a set of pages and emails you’ll need to pull off an efficient sales funnel. You may customize however you would like your sales funnel to look to your customers. You can even alter the look of your landing and checkout pages, for example, to a different one There is a library filled with 40+ page templates that you can select from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your students can get to choose one of them to pay for your classes. Stripe is the common payment option that allows credit and debit card transactions as well as select e-wallet providers all over the world. PayPal, on the other side, is an option to subscribe and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part since all the money you earn are immediately sent into your account at the banks.
When it comes to pricing options, Kajabi offers an array of options for you to choose from. You can either cost your pupils for the products at various dates (one-time subscription, one-time, or multi-payments) or hand them out to them for free. You can also choose to select if you’re going to charge a set amount for a single product or multiple products, and specify specific dates your customers can access within a certain period of time. You can also create coupons to further motivate your customers to purchase all of your products. Kajabi How To Set Up A Pipeline
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to create and market your courses, but you also can connect to third-party applications to provide an added boost in functionality. The platform is currently able to support the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds of other third-party applications and tools, ranging from e-commerce to user experience.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses that offer 24/7 live chat support. Unlike some similar services the Kajabi customer support team is available to assist you if you’re having difficulties in creating an online course or website, in addition to other important issues, anytime and wherever. It’s crucial to note that this 24 hour service is only available to instructors who subscribe to the Growth plan upwards – for basic users Live Chat support can be scheduled at certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been praised by those who utilize it to create meaningful course content. Kajabi How To Set Up A Pipeline
For tools for training, Kajabi gives the user a range of access to use resources to master and then become proficient with. The Kajabi Hero University is packed with courses, tutorials and informational content that are specifically targeted at educators and edupreneurs who want to jumpstart or improve their position in the field of course development. There are also every day Q&A webinars that feature leading experts from different disciplines as guest speakers, and, if you’re looking for more tips and tricks assistance, the help section is always there to guide you on your way. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with tons of sweet perks as they achieve their goals.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and promote your course content However, we need to take care of a few essential things that are not being addressed. The majority of these would be extremely useful to improve the experience. Here are the following things that we wish would be included in the Kajabi system shortly:
- Built-in tools that issue certificates and other credentials. While some offer this feature, instructors who use Kajabi often will still require a connection to third-party apps that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within the course, we would like for the lack of different types of questions – plus randomization of said types – to be addressed soonest.
- Other payment options. As of the moment only transactions made through Stripe or PayPal will be accepted. In addition, we aren’t sure if there are limitations also.
- A public API key. This could be useful in making custom integrations, for example, letting your subscribed students login using a single sign-in option with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur would ever want to have. But with the steep price plan, and the lack in terms of functionality, the site may cause some to be turned off. If you’re looking for alternatives that share collective similarities to Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might be considering in your decision. Kajabi How To Set Up A Pipeline
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only significant difference is the cost beginning at just $67 per month, you can create unlimited courses and advertise to your target audience without worrying about breaking the bank!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, and much more user-friendly than even Kajabi! While you get to make use of marketing features It’s a lot lighter than other. With the extremely affordable cost, we can understand the ways Podia can appeal to those who want to start their own business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With its affordable price, it sure does offer greater features that the other has as well as live lesson courses and a built-in app integrations store.
- Teachable is like Thinkific in the manner it functions. However, it is important to understand how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs make use of. It does provide the basic features that everyone needs, from intuitive functions needed to build a professional-looking website , to the impressive built-in marketing suite with the addition of simple diagrams of sales funnels as well as efficient email marketing tools.
There could be some instruments that aren’t there for example, the issue of certificates specifically. With a high cost, it might not be the best option for those with a tight budget. But we do understand that while Kajabi is great as an all-in one solution for creating courses however, it’ll always have limits. However, that doesn’t stop it however, from being a favorite among experienced creators and businesses!
If you’re still looking for an LMS that offers everything you require in one place, Kajabi is something you should strongly think about.
FAQ Kajabi How To Set Up A Pipeline
What does the word Kajabi mean?
The term “Kajabi” originates from a word of Islamic or Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard programs, you can sell physical products through Kajabi. It is possible to join with Shopify to set up a fully functioning e-commerce shop on the platform!
Regarding marketing via e-mail is it possible Kajabi could take over MailChimp?
Since Kajabi already comes with the tools for marketing via email built into the platform, it’s logical that it’s enough to replace third-party programs like MailChimp. However, if you want to use the platform, Kajabi still allows you to integrate with it and other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile for you and your subscribers can access your entire course materials even when on the go. Kajabi How To Set Up A Pipeline
