Many learning management system (LMS) platforms offer various crucial features that you can use whenever you create meaningful content. While there could be a lot of sites that let you make use of modern marketing tools to promote the courses you offer to your intended audience, others might not provide all those things. Although some sites provide simple-to-use tools for creating courses, there will also be some that have an editing experience so complex that they turn off their users.
Among a sea of e-course platforms, there are a few that offer not just the basic editing interface but also a myriad of marketing and sales functions. And on top of that they also offer almost everything you’d ever want including 24/7 support and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
A Quick Look How do you define Kajabi? Jonathan Kronstadt Kajabi
Kajabi can be described as an online service that lets you make and sell your courses to an student audience. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and necessary features that will not just create a professional website for your courses , but let them grow to new heights. Kajabi is widely praised and regarded as one of the most effective online course platforms, gaining an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked among its users? There are numerous reasons that make the platform extremely convenient for all to use. First, it’s the user-friendliness. From course creation all the way to marketing almost all of the Kajabi features can be accessible to those who are just getting started in the e-course world. Most of them are also advanced, giving instructors an edge over others. Additionally this allows students like you to run and create an online course without the need to look elsewhere in case something is missing. Kajabi has all the available equipment that one could need in order to live up its ‘one stop shop name.
What Can It Do? Do?
There are a variety of methods that Kajabi can use as an all-in-one online course solution. We’ve made a list in bullets, of its important features that you may want to be aware of if you’re considering the option. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizing tools, media files, and templates you can select according to your preference;
- Create a professional website that can house your course contents and materials and a blog where you can keep your students informed about the latest developments;
- Make the most of websites, landing pages and checkout sites, and other effective methods to boost your earnings, expand your reach to the limit and boost conversion rates.
- Choose how you wish to charge your courses and other services for your students, whether it’s a one-time fee or a monthly subscription
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails, CRM, and automation tools;
- Set up and manage your affiliate links; and
- Explore an array of community and training tools, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and celebrities. Kajabi is the preferred choice of several well-known personalities who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. As of this the time this article was written, Kajabi is generating more than $650million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are very different than other online course creation tools in that they’re more costly. With monthly prices that start as low as $119, it’s no wonder that this might be an issue for those who be interested in giving it a try. But considering the huge amount of essential features already packed in each plan, pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month or $119/month when billed annually. With this tier, you get to create three products, gain up to 1 000 active clients, and create websites that you are able to customize with tools fully provided by the platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails, and unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is Kajabi’s most popular plan at $199 a month or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month yearly, which is filled to the brim with every feature you’d want when designing and selling your course. Kajabi does not currently offer any free plans. But a 14-day trial is available. trial is available on each of the three plans. A longer trial of as long as 30 days also offered on select blogs. So if you wish to test the waters and see if Kajabi’s the best choice for you, the limited free trial is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, which includes email marketing and automation are optimized for business, and it isn’t necessary to integrate with any other third-party service for that!
- The sales funnel software. Another one of the most popular features on the platform is the sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Customization without limits. From the creation of professional-looking courses up to the customized website, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website and course editors. The creation of content using the website and course builders hasn’t been this simple and fast, since it requires less effort and time to get everything done.
- Infinite integrations. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics services, connection to Zapier’s app allows users to investigate and select from more than one thousand non-native platforms that can improve your efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s community feature lets you engage with the students in your classes. It also lets you network, connect, and share your joy with hundreds of teachers similar to you.
The Cons – What We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the typical monthly prices that other providers offer. There’s no free option available neither.
- There are no built-in tools for issuance of certificates. You might need to connect to a third party certificate application if you intend to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of some particular features, including proper discussion forums and the ability to randomly assign quizzes or assignments. Jonathan Kronstadt Kajabi
The Review of Kajabi’s features
Ease of Use and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. One of the reasons is that the User Interface (UI) is well-organized. If you check the screen menu, you’ll notice that all features are divided into five major sections – Website, Products, Sales, Marketing and People. The layout of the menu leaves no space for obstruction, since some of the aspects that belong to the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You get to create an online landing page, change your course, and interact with your fellow instructors through one website.
The search assistant is a tool that comes in handy when you need to search for something hard to find. The Kajabi Assistant is located at the top part of the dashboard, in the form as a “search bar and allows you to search for specific tools and products within the website by typing in the keywords. Like we said the site builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to some of its competitors. It also supports multiple languages other than English for those who want to expose your content to broader audience.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may soon encounter a list of course or product templates, or what the platform refers to them, blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase brand recognition, while online Courses are full-version versions that have a complete structure of content created to offer an “world-class” educational experience. Drip courses, on other hand, are courses that are scheduled over the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an easier method to distribute your content if you and your students are busy working on other projects.
Kajabi might be regarded by many as a popular premium course maker. Apart from course types, the product blueprints let you create a membership area that allows your customers to access exclusive content as well as a coaching session for 12 weeks. You can also download a blank template where you can create an entire course or product from the ground up!
Categories, Posts, and Content Uploads
If you continue to explore the course builder you’ll see an outline of sections and lessons that were automatically added if you choose any of the course blueprints. In Kajabi’s case, those sections and lessons are referred to as groups and posts and vice versa. The posts are where you can insert different types of content, including text, video and images, whereas the categories function as folders where the posts are stored.
It is also possible to include subcategories of posts under one category in order to organize your content more flexiblely. You can alter the outline by dragging it around. Kajabi accepts a wide variety of text and media files to include in your posts. These include MP4 and MOV files, MP3 and WAV files, PDFs, and even Word documents. Upload any of them through your computer’s folders or file-sharing cloud platforms like Google Drive and Dropbox. You can add existing URLs for your videos into your posts!
Like a few select platforms for creating courses, Kajabi allows you to utilize the bulk upload feature. Like the name implies, you can add all the files you have uploaded to your courses on the same tab. This one is handy particularly if you’re working on other things.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for course players. Unlike other LMS platforms where you’re only allowed to select the theme you want to use, Kajabi lets you have the freedom to choose various themes for the different products. Like the outline maker, it’s simple to alter any of the themes to fit your style. It is possible to incorporate specifics of your company’s image like your logo or images as well as font designs into your course player in order to give it a a personal touch. Jonathan Kronstadt Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to create quizzes and assignments and add them as part of your course. Assessments can be a great way to assess if your students learned something from the curriculum you’ve given them. Through the assessment option, you are able to choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create an assessment score that will encourage your students to engage with your content.
Apart from that, in addition, the LMS website also has been able to make strides in providing spaces for students and teachers to connect. Through the Community feature your students are able to comment and interact with any of your courses via their dashboards. You can even write in your blog posts for discussion with other students your lessons from the past as well as your future content. The community feature can be accessed as a separate product or as part of your membership.
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Website Design and Customizability
Why share your course contents with your domain name or WordPress website when Kajabi provides the platform and tools to make one within the platform? Kajabi offers unlimited web hosting across three plans of pricing. The best part is that you’re assured of instant security and security through an automatic SSL certification as well as an experienced team of experts to maintain your site.
Additionally, you have the freedom to customize your domain, and also pick from a wide array of unique, professional themes, all of which you can customize to your liking! It doesn’t stop there: If you’re an expert edupreneur and are a member of the Growth plan and higher you can import custom-made themes built to meet the ever-changing needs of your business as well as take away the Kajabi branding and replace that with your own!
Page Builder
Just like the course builders we’ve talked about earlier, Kajabi’s page builder lets you modify any of the given themes on the website using a variety of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like the categories and posts that we’ve discussed when we’ve discussed how to build courses. Blocks are the elements that make up the content of the website including text, media files and clickable buttons. Sections are, however are formed by a variety of well-arranged blocks.
There are over 40 pre-designed section templates that can be picked from the dashboard of the page builder. As we’re all glued to our smartphones and small tablets nowadays it is logical for Kajabi to let your site automatically adjust to a mobile layout. It’s even possible to go the extra mile and select which site element you wish for your member learners to view. With all the necessary tools to make your site look how you would like it to appear Kajabi’s page builders are not just extremely flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, however Kajabi allows you to make an area on your site that is dedicated to your blog, where you can post updates and thoughts on the content of your course. If you’re looking to make the most out of your Kajabi-made site this service offers you the opportunity to publish your content without restriction. Start by creating posting blog content by making one with the text editor. You can include SEO elements if you’d like to have a wider reach, group your posts into various categories and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot, but it has enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your site. You can upload audio recordings of your podcasts to be hosted on the website and distributed to the major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload podcast episodes you can choose between two options: either release the podcast as a public one free of charge or create an exclusive private podcast that only your users are able to access. Jonathan Kronstadt Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so popular among edupreneurs is its array of sales and marketing tools that are highly user-friendly and easy even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows you to send emails about your course and website to your subscribed member students from the comfort of the platform. However, you might be amazed that it does more than sending e-mails. With the aid of Kajabi Automations, you get to automate sequences of e-mails that are triggered by different kinds of user actions. For instance, if your student successfully logs into one of your courses after checkout, a welcome e-mail will be automatically sent directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest improvement Jonathan Kronstadt Kajabi
You can send as many e-mails for the campaign you want and schedule each of them in accordance with your preferences. You can even select the members you want the messages. Managing e-mails has never been more complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate some of your members as affiliates who can help promote your content on behalf of you. Apart from paying them a commission it is also possible to track their performance to see how well they contribute to increasing your conversion and click rates. Jonathan Kronstadt Kajabi
Pipeline Builder
Another one of Kajabi’s overall standouts are its Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating problems. While other platforms provide similar features that require much more effort and time, the Pipeline Builder is designed to be so quick and easy that even the uninitiated can benefit from it. This feature is stunning and lets you choose from a set of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies – to be used whenever you’d like to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO is a great option whenever you want to convince your intended audience to buy your product through the sales page
- Product Launch OVO is a great option for any time you’re launching a course or another product
- Zoom Webinar OVO – to use any time you wish to promote your products through web workshops
- Free Book OVO – for any time you wish to showcase your content the free digital book that you can download
- Coaching Campaign OVO is for any time you’re promoting your classes through the use of coaching sessions
- Blank plan – to use whenever you’d like to construct an effective sales funnel right from the beginning
After you pick one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and emails you’ll require to create an efficient sales funnel. You may customize however you want your pipeline to appear to your audience. You can even alter the theme of your landing and checkout pages, for example you can change the theme to something different There is a library filled with 40+ page templates that you can pick from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can get to choose between the two to pay for your course. Stripe is the most popular payment method that accepts debit and credit card transactions as well as various e-wallet companies across the world. PayPal is, on the other side, is an option for subscriptions as well as multi-payment plans. There are no pressing fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred into your account at the banks.
For price options for Kajabi, it offers customers a variety of pricing options of pricing options. You can either make your student pay for products at different dates (one-time subscription, one-time, or several payments) or hand them out at no cost. You also have the option to select if you’re going to charge a specific amount for a specific product or a number of items, and specify specific dates your students can access your products within a certain period of time. You also get to generate coupons to encourage your audience to purchase any of your offers. Jonathan Kronstadt Kajabi
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Integration with Third-Party Services
Kajabi may have a plethora of built-in services needed to develop and promote your courses however, you also can connect to other third-party applications for an added boost in functionality. The platform currently supports 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds more tools and third-party apps including e-commerce and user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it’s among the few course creation platforms that offer 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is always available to assist you when you’re having difficulties in creating pages or courses, among other crucial issues, anytime and wherever. However, it’s important to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan up to for Basic users live Chat support can be scheduled for certain times and days of the week. The approach of Kajabi’s customer support has been highly praised by those who utilize it to develop useful courses. Jonathan Kronstadt Kajabi
In terms of tools for training, Kajabi gives you a variety of ways to use resources to master and then become proficient with. The Kajabi Hero University is packed with tutorials, classes and informational content that are specifically targeted at educators and edupreneurs who want to jumpstart or improve their standing in the course creation world. There are also every day Q&A webinars that feature leading experts from different disciplines as guest speakers, and If you’re in search of additional advice and tricks, the help center is available to help you along the way. Apart from the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators can earn tons of sweet perks as they meet their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and sell your course material however, we must address a few vital things that are missing. A majority of them could be extremely useful in improving the experience. These are some of the things we’d like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and credentials. While some provide this service instructors who utilize Kajabi will often require connecting to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of question type options as well as randomization of these types – to be addressed soonest.
- Other payment options. As of this writing there are only two options for transactions: Stripe as well as PayPal can be accepted. Not only that, but we don’t understand why there are limitations too.
- An API key that is public. This could have been helpful in making custom integrations, for example, letting your subscribed students sign in using the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an edupreneur could ever dream of. But with the steep price plan and a certain lack of features, it might cause some to be turned off. If you’re seeking alternatives that have commonalities in comparison to Kajabi regarding performance and reliability we’ve listed a few worthy competitors you might be considering in your decision. Jonathan Kronstadt Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant distinction is in the cost that starts at $67/month You can design unlimited courses and advertise to your audience of choice without ever having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also very easy to use, and much more user-friendly than Kajabi! In addition, you can make use of marketing features, it’s much lighter than other. However, when you consider the budget-friendly cost we can imagine the way Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With its affordable price and a wide range of features, it certainly offers more industry-level functions than the other has as well as live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it works. However, it is important to understand how Teachable is able to incorporate additional payment options as it supports Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of providing nearly all of the tools that most entrepreneurs use. It does provide all the features you need, from intuitive functions needed to design a professional website to the stellar integrated marketing suite, which includes the ability to understand plans for sales funnels, as well as effective email marketing tools.
There are a few tools that are missing, such as the issuance of certificates specifically. With a high price tag, it may not be the best option for those with a tight budget. However, we understand that, while Kajabi does very well as an all-in-one solution for creating courses, it will always have limits. That doesn’t stop it, however, from becoming a favorite among experienced business owners and creators!
If you’re still looking for an LMS that gives you all you need in one platform, Kajabi is something you ought to seriously look into.
FAQ Jonathan Kronstadt Kajabi
What does the word Kajabi mean?
The term “Kajabi” is derived from a word of Islamic as well as Arabic origin which means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard programs, you can sell physical items on Kajabi. You can also connect with Shopify to create a fully-functioning E-commerce store using Kajabi!
Concerning e-mail marketing Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already comes with the tools for marketing via email built within the platform, it makes sense that it’s enough to replace third-party programs like MailChimp. However, if you wish to utilize the platform, Kajabi still allows you to integrate it with other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app for you and your subscribers can access all your course materials even when in the move. Jonathan Kronstadt Kajabi
