Many learning management system (LMS) platforms come with a variety of crucial features that you can use when creating content of high quality. Although there are plenty of websites that allow you to make use of modern marketing tools to promote your courses to your target audience, others may not have most of those things. Although some sites provide simple-to-use tools to build courses, there’ll be a few that offer editing features that are so complicated that it turns its users off.
In the sea of e-course platforms, there are a few that offer not just a simple editing interface, but also an array of marketing and sales functions. Additionally they also offer almost everything you’d ever want, from 24/7 help and training tools to top-of-the-line analytics. All-in-one courses let you discover the world beyond your boundaries and one of the platforms which can provide this is Kajabi.
A Quick Look What is Kajabi? How To Add A Call To Action Button In Kajabi Email
Kajabi is an online platform that allows you to develop and market your content to your student audience. It is marketed as a complete service, Kajabi provides edupreneurs from all kinds of industries with the best and vital features to not just build a professional-looking website for your courses , but also allow them to grow to higher levels. Kajabi has been critically acclaimed and considered to be one of the best online course platforms, gaining an overwhelmingly positive score with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? Well, there are quite many factors that make this platform extremely convenient for all to utilize. First, it’s the simplicity of usage. From course creation to marketing, nearly all of Kajabi’s aspects have been designed so that they are easily accessible to those who are only beginning to get started in the e-course world. A majority of them are advanced, giving administrating instructors an advantage over other instructors. Additionally, it lets budding entrepreneurs like you to run and create an online course without the need to look elsewhere if anything else isn’t available. Kajabi offers all the tools that anyone could require, living up its ‘one stop shop’ moniker.
What Does It Let You Do?
There are many kinds of methods that Kajabi can do as an all-in-one e-course solution. We’ve made a list in bullet form of the key characteristics that you might want to be aware of in the event you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of customizable tools, media files, and templates that you can choose depending on your preferences;
- Create a professional website that can display your course materials and other products along with blogs to keep your students updated on what else is new;
- Make the most of the landing page, checkout pages and other effective methods to boost your profits, further your reach beyond the limits and increase conversion rates;
- Select the method you want to invoice your courses and other services for your students, whether it’s a one-time payment or a monthly subscription
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with email marketing and CRM as well as automation tools.
- Create and manage your affiliate links, and
- Explore an array of customer service, community, and training resources and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. It’s the go-to choice for some of the well-known names who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, which are accessed and explored by more than 35 million students from all over the world. In the last the time this article was written, Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different than other online course-making services in that they’re more expensive. With monthly prices that start as low as $119, it’s no wonder why this can impede some people who want to give Kajabi a go. But considering the huge amount of important features included in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan, which costs $149 per month or $119/mo when billed annually. This plan lets you can create three products, gain a maximum of 1,000 active customers, and design websites that you are able to create with the tools offered by Kajabi’s platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails, and unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to the Basic plan, there is the Growth plan which is the platform’s most popular offer for $199 per month or $159/month if you pay annually, and the Pro plan at $399 monthly or $319/mo yearly and is packed to the brim with all the features you could ask for when you are making and selling your courses. Kajabi does not currently offer a free plan option. But a 14-day free trial is offered for each of the three plans. A longer trial of for up to 30 days also available on selected blogs. If you want to try the service and determine if Kajabi is the right fit for you, the short free trial is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, including email marketing and automation are designed to be optimized for business, and you won’t need to integrate with third-party solutions to do that!
- The software for sales funnels. Another one of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content with the site and course creator software was never this simple and fast, since it takes less effort and time to complete the task.
- Unlimited integrations are endless. In addition to native integrations with 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows users to investigate and select among more than a thousand non-native platforms for better efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature allows you to connect with students enrolled in your classes. You can also connect, network, and celebrate with a multitude of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost more than the typical monthly prices provided by other companies. There’s no free plan available as well.
- There is no built-in tool to issue certificates. It is possible to connect to a third-party certificate software if you want to create custom-made ones of various types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of specific tools, such as proper discussion forums and the ability to randomly distribute quizzes or assignments. How To Add A Call To Action Button In Kajabi Email
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we love the most about Kajabi is its surprisingly simple user experience. One of the reasons is that the platform’s users interface (UI) is organized. If you look at the screen menu, you’ll notice that all features are organized into five main sections: Website Products, Sales, Marketing and People. The layout of the menu is clear and free of clutter, as some elements that are associated with specific sections are able to be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” brand name. You can build a landing page, modify your course, and even engage with other instructors on one site.
It has a search assistant tool that can be useful anytime you’re looking for something that is difficult to locate. The Kajabi Assistant is located at the top of the dashboard, in the form as a “search bar and allows you to search for items and tools within the site by typing in the words. As previously mentioned, both Kajabi’s website builder and course builder sections can be moved and dropped which makes the process easier without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve compared to several of its peers. It also supports multiple languages other that English for those who want to present your content to wider audiences.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll quickly come across a variety of templates for courses or products, or the way it calls them blueprints. Each of the blueprints for products varies in structure and type and can be customized to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses which are generally designed as a way to build brand recognition, while Online Courses are full-version types that have a complete structure of content created to offer an “world-class” educational experience. Drip courses on the other hand, are courses that are scheduled over an established period of weeks or days. Also called Evergreen Training courses, it’s an easier way to share your content if you as well as your students are occupied with other activities.
Kajabi might be regarded by many as a well-known premium course-maker. Apart from courses, the blueprints let you make a membership site where your customers can enjoy exclusive content as well as a coaching session that spans 12 weeks. There’s also a blank template which allows you to design your own course or product from the ground up!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you’ll see the outline of the sections and lessons that have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these sections and lessons are known as post categories as well as category, and vice versa. The posts are where you can insert different types of content, like text, videos and images, whereas the categories serve as folders in which the posts are kept.
It is also possible to include subcategories for posts in a category if you want to organize your content more flexiblely. You can drag and rearrange the outline. Kajabi accepts a broad range of media and text files to be added to your posts, including MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. You can upload any of them from your computer folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can duplicate and paste URLs of your videos to your posts!
As with a handful of other course-making platforms, Kajabi allows you to utilize the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your courses in one tab. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 course player themes. In contrast to other LMS platforms that only allow you to be allowed to select only one of three theme options, Kajabi lets you have the choice of selecting different themes for different products. Like the outline maker, it’s simple to alter any of the themes to fit your style. You can also incorporate elements of your brand including logos or images as well as font design into your course player to cultivate a personal touch. How To Add A Call To Action Button In Kajabi Email
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to design and create assignments and quizzes and include them as part of your course. Assessments are a helpful way to assess whether your students have learned something from the curriculum you’ve given them. With the assessments feature, you can choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to engage with your content.
Aside from that aside from that, it is also important to note that the LMS site has also been able to make strides in providing spaces for students and teachers to communicate. Through the Community feature, students have access to participate and leave comments on any of your courses via their dashboards. It is possible to write your posts to discuss with the rest of them your lessons from the past and also your future content. The community feature can be accessed either as a stand-alone product or as part of your membership space.
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Website Design and Customization
Why share your course contents with your domain name as well as WordPress web site when Kajabi offers the platform and the tools to build one on the platform? Kajabi provides unlimited web hosting across 3 pricing options. The best part is that you’re assured of instant safety and security with an automatic SSL certification as well as an experienced team of experts to maintain your website.
Additionally, you have the freedom to personalize your domain as well as choose from a wide array of premium, unique themes, all of which you can modify to your hearts content! It doesn’t stop there: If you’re an expert in edupreneurship and are a member of the Growth plan and above you are able to use custom-designed themes that are built to meet the ever-changing needs of your business, plus take away all Kajabi branding and replace it with your own!
Page Builder
Like the course builder we’ve mentioned earlier, the page builder from Kajabi allows you to alter any of the available themes for websites using a set of user-friendly and intuitive editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re essentially like the categories and posts that we’ve discussed when we’ve talked about how to build courses. Blocks are the elements that compose the content of the website including text, media files, and clickable buttons. Sections are, however are made up of multiple well-arranged blocks.
There are more than 40 pre-designed sections templates that you can pick from the dashboard of the page builder. Since we’re all connected to our smartphones and tablets nowadays, it makes total sense to use Kajabi to let your site automatically adapt to a mobile-friendly layout. You can even go the extra mile by picking the elements of your website you want for your members to view. With all the necessary tools to build your site as you wish it to appear, Kajabi’s page builder is not just incredibly flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, however Kajabi allows you to make a section of your website specifically for your blog. There, you can post information and comments on the content of your course. If you’re looking to get the most out of your Kajabi-made site it provides a space where you can publish your content without restriction. Start by creating your blog posts by creating one using Text Editor. You may incorporate SEO elements if you want to expand your reach, group your posts into various categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging features may not be as on par as WordPress or Blogspot however, it does have enough tools to be manageable. In addition, you can create podcasts that you can promote on your website. You can upload the recordings of your podcast to be hosted on the website and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. When you upload an episode of your podcast you can choose between two choices: publish it as a public podcast for free or make an exclusive private podcast that only your users can get access to. How To Add A Call To Action Button In Kajabi Email
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are highly convenient and simple enough even for those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in E-mail marketing functions allow you to send e-mails that are related to your course or website to your subscribed member students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond simply send emails. With the aid with Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For instance, if your student successfully logs into one of your classes after checkout, a welcome e-mail will be automatically sent to their inbox. If another underperforms then an upsell message is sent to suggest improvement How To Add A Call To Action Button In Kajabi Email
You are able to create as many e-mails for your campaign as you want and then schedule them according to your preferences. You can choose which members of your group are eligible the messages. E-mail management has never been more comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that don’t require the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates who can help promote your content on your behalf. Alongside paying them the commission rate, you may also track their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. How To Add A Call To Action Button In Kajabi Email
Pipeline Builder
Another of Kajabi’s top features can be its Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated problems. While other platforms have similar features that require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This amazing feature allows you to choose from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebies are great for when you’d like to provide an offer as a lead magnet to build your database.
- Sales Page OVO is a great option when you need to persuade your audience to buy your product by utilizing a sales page
- Product Launch OVO – for when you’re launching courses or other product
- Zoom Webinar OVO – for whenever you want to promote your business through web-based seminars
- Free Book OVO – for whenever you want to showcase your content an online book for free download.
- Coaching Campaign OVO – to use whenever you’re promoting your classes through the use of coaching sessions
- Blank design – for when you’re looking to create your sales funnel from the ground
When you choose from one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails that you’ll need to pull off an effective sales funnel. You can customize how you would like your sales funnel to appear to your audience. You may even change the theme of your landing and checkout pages, for instance you can change the theme to something different There is a library filled with 40+ page templates that you can select from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose between the two to pay for your classes. Stripe is the common payment option that accepts credit and debit card transactions, as well as certain e-wallet providers across the world. PayPal however, on the contrary side, is an option to subscribe and multi-payment plans. There aren’t any transaction fees on Kajabi’s part, as all your earnings are instantly transferred to your bank account.
When it comes to pricing options, Kajabi provides customers a variety of pricing options of pricing options. You can either cost your pupils for the products at various times (one-time subscription, one-time, or several payments) or distribute them for free. You can also choose to choose whether you’re planning to charge a specified price for one item or for a variety of products, and set specific dates that your customers can access within a certain period of time. You also get to generate coupons to further motivate your target audience to buy any of your offers. How To Add A Call To Action Button In Kajabi Email
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses however, you also have the option to connect to third-party apps for more functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections with hundreds of other third-party apps and tools including e-commerce and user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it is one of the only course creation platforms which provide 24/7 live chat assistance. Unlike some similar services that offer customer support, Kajabi’s team is always available to assist you if you encounter difficulties creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to note that this 24/7 service is only available to instructors that are on the Growth plan up to for Basic users Live chat is available at certain times and times of the week. Nonetheless, Kajabi’s approach to customer service has been praised by many of the instructors who use it to develop relevant courses. How To Add A Call To Action Button In Kajabi Email
As for tools to train, Kajabi provides the user a range of access to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically designed for educators and edupreneurs who want to get started or increase their standing in the course creation world. Additionally, you can attend daily Q+A educational webinars with leading experts from different areas as guests. Additionally, if you’re looking for more tips and tricks assistance, the help section is always there to guide you in the right direction. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators get rewarded with numerous sweet rewards when they meet their targets.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and market your course content However, we need to take care of a few essential things that are missing. Most of them would be extremely useful to improve the experience. These are some of the things that we wish would be included in the Kajabi system shortly:
- Built-in tools that issue certificates and certificates. Although some of them offer this option instructors who utilize Kajabi frequently will require connecting to third-party applications that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we wish for the lack of options for question types – plus randomization of said types – to be addressed soonest.
- Additional payment options. At the time of writing only transactions made through Stripe and PayPal will be accepted. Not only that, but we don’t appreciate how there are certain limits as well.
- An API key that is public. This could have been helpful for creating custom integrations like the ability to let your subscribers sign in using the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur would ever want to have. But with the steep price plan and a certain lack in features it may make some people turn away. If you’re looking for alternatives with similarity with Kajabi in terms of reliability and performance, we’ve listed some worthy alternatives that you might want to consider when making your choice. How To Add A Call To Action Button In Kajabi Email
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major distinction is in the cost that starts at $67/month, you can create unlimited courses and sell your course to the right audience without having to worry about spending a dime!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, far easier than even Kajabi! While you get to make use of marketing features Podia is much less heavy than Kajabi. However, when you consider the budget-friendly price, we can imagine the ways Podia is a great choice for those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for the shortcomings. With its affordable price and a wide range of features, it certainly offers more industry-level functions than the other has as well as live-taught courses as well as an integrated app integration store.
- Teachable is like Thinkific in terms of how it operates. But, we need to appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi does not have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by offering a wide range of tools that most entrepreneurs make use of. It certainly has the essentials anyone must need including the intuitive features needed to design a professional website to the stellar built-in marketing suite with the inclusion of easy-to-understand diagrams of sales funnels as well as efficient marketing tools for e-mails.
There may be a few instruments that aren’t there, such as the issuance of certificates in particular. Also, with its high price tag, it may not be the wise option for those with a tight budget. But we do understand that while Kajabi is very well as an all-in-one solution for course creation but it’s not without limitations. That doesn’t stop it, however, from becoming a popular choice among established creators and businesses!
If you’re still searching to find an LMS that offers everything you require on one platform, Kajabi is something you must seriously look into.
FAQ How To Add A Call To Action Button In Kajabi Email
What does the word Kajabi refer to?
The word “Kajabi” is derived from the word “Kajabi,” which is of Islamic (or Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products on Kajabi. You can also connect with Shopify to build a fully functional E-commerce store using the platform!
Concerning e-mail marketing, is it possible that Kajabi could be able to take over MailChimp?
Because Kajabi already includes E-mail marketing tools integrated within the platform, it makes sense that it’s sufficient to replace third-party programs such as MailChimp. However, if you do intend to make use of this feature, Kajabi still allows you to connect it with other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app for you and your subscribed members can access your entire course materials even when traveling. How To Add A Call To Action Button In Kajabi Email