Many learning management system (LMS) platforms have many crucial features that you can utilize whenever you create meaningful content. While there could be a lot of websites that allow you to utilize advanced marketing tools to market classes to your target viewers, other platforms may not have most of those things. Although some sites provide simple-to-use tools to build courses, there’ll also be some that provide editing options so complex that it turns its users off.
In the sea of e-course platforms There are a handful that provide more than the basic editing interface but also an array of marketing and sales functions. And on top of that they also offer nearly all you can think of, from 24/7 help and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them that provide it is Kajabi.
In a nutshell: How do you define Kajabi? Best Course Platform Kajabi
Kajabi can be described as an online service that allows you to make and sell your course content to your student audience. Branded as an all-in-one service, Kajabi provides edupreneurs from all kinds of industries with the best and essential features needed to not just create a professional site for your courses, but let them grow to greater heights. Kajabi has been praised by the media and considered to be one of the most effective online course platforms, gaining an overwhelming positive rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? There are plenty of factors that make this platform very convenient for everyone to use. Firstly, it’s the extreme ease of use. From the course creation to marketing the majority of Kajabi’s features are designed to be digestible even for those who are only beginning to get started in the world of e-learning. Most of them are also advanced, giving administrating instructors an edge over the rest. In addition, it lets budding entrepreneurs such as you manage and build a course-making business without having to go elsewhere in case something is not available. Kajabi offers all the tools that anyone could require and is a true testament to its ‘one-stop shop label.
What Does It Let You Do?
There are numerous ways that Kajabi lets you create an all-in-one e-learning solution. We’ve compiled a list, in bullet form, of its important features that you may want to watch out for when you’re thinking about it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizing tools including media files, templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to display your course materials and other products and a blog where you can keep your students informed about what else is new;
- Effectively utilize the landing page, checkout pages and other effective methods to boost your profits, further your reach over the boundaries, and generate higher conversion rates;
- Decide how you would like to bill your courses or other items to your students – whether it’s one-time payments or a subscription for a month;
- Build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Make use of its internal marketing and analytics software with e-mail marketing, CRM, and automated tools.
- Manage and create your affiliate links, and
- Explore a variety of community, customer service, and training resources, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted by over 16,000 businesses and celebrities. It’s the choice of some of the well-known names who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses accessed and explored by over 35 million students from all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of sales since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are different than other online course creation services in that they’re much more expensive. With monthly costs that begin at as low as $119 it’s not surprising that it can be a hindrance for some who would be interested in giving Kajabi a go. But considering the huge amount of essential features already packed within each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month or $119/mo for billing annually. This plan lets you get to create three products, reach a maximum of 1000 active users, as well as design your own website you can create with the tools offered by Kajabi’s platform. Additionally, you get unlimited pages for landing pages, unlimited marketing e-mails, and unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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In addition to basic plans, there’s the Growth plan that happens to be the most sought-after plan on the platform for $199 per month or $159/mo when paid annually, as well as the Pro plan for $399 per month or $319/month annually and is packed to the brim with all the features you could ask for when you are creating and selling your courses. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day free trial is available for each of the three plans. A trial extension that runs as long as 30 days available on selected blogs. If you’re looking to test the waters and determine if Kajabi is the best choice for you, the limited trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, including e-mail marketing and automation, are optimized for businessuse, and it isn’t necessary to integrate with other third-party services for that!
- The sales funnel software. Another one of the platform’s best-selling points The Sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to get too complicated!
- Unlimited customization. From creating professional-looking course websites up to the customized domain, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The easy and intuitive website along with course editors. Making content with the website and course builder software has never been this simple and fast, since it requires less time and effort to complete the task.
- Infinite integrations. Aside from native integrations with 10 e-commerce, marketing and analytics services, connection to the app Zapier allows users to investigate and select from more than one thousand non-native platforms for better efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature allows you to connect with students enrolled in any of your courses. You can also network, connect, and celebrate with a multitude of teachers similar to you.
The Cons – What We Do Not Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rate offered by other services. There’s not a free option either.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate application if you intend to design custom-made certificates of various types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of some particular features, including adequate discussion forums, as well as the ability to randomly assign the assignments or quizzes. Best Course Platform Kajabi
The Review of Kajabi’s features
Ease of Use and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. For one, most of the platform’s users interface (UI) is organized. If you look at the dashboard menu, you may find that all the features are arranged into five main sections – Website Products, Sales Marketing and People. The menu’s design is clear and free of clutter, as some features that are related to the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” brand name. You can build a landing page, modify your course, and even communicate with your instructors through one website.
There is a search assistant tool that is useful whenever you want to look for something difficult to find. The Kajabi Assistant can be found in the top of the dashboard in the form as a “search bar and it lets you look for specific tools and products within the website by typing in the keywords. Like we said, both Kajabi’s site builder and course builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate it. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It can also be used in other languages that English in case you want to expose your content to broader viewers.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of templates for courses or products, or what the platform refers to them, blueprints. Each of the blueprints for products is different in its structure and style and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are short-form quick courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version versions that have a complete structure of content designed for a “world-class” education experience. Drip courses, on the other hand, are courses that are scheduled over the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content if you and your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course maker. But, aside from the courses, the blueprints let you make a membership site that allows your customers to access exclusive content and a coach session that spans 12 weeks. You can also download a blank template which allows you to design an entire course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder, you’ll see an outline of sections and lessons that have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these parts and the lessons called categories and posts, or. Posts are the places where you can insert different kinds of content, such as text, video images, and text, while the categories act as folders in which the posts are stored.
You may also incorporate subcategories for posts in a category if you want to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, including MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload any of them either via your computer’s folders, or via cloud-based file sharing platforms like Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to utilize the bulk upload feature. Like the name implies it allows you to upload all your files to your course in one page. This is a great option particularly if you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 course player themes. Contrary to other LMS platforms where you’re only offered the choice of one or three themes, Kajabi lets you have the option of choosing several themes to suit various products. Like the outline builder, it’s relatively simple to alter any theme to match your preferences. You can also incorporate elements of your company’s image like your logo, images, and font design into your course player in order to give it a a personal touch. Best Course Platform Kajabi
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments. It allows you to design and create assignments and quizzes and add them as part of your course. Assessments are a helpful way to assess if your students learned something from the lessons you’ve provided them. With the assessment option, you are able to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can also set an assessment score that will encourage your students in engaging with your material more.
Aside from that in addition, the LMS site has also been able to make strides in creating spaces for students and teachers to connect. Through the Community feature, students have access to participate and leave comments on any of your courses via their dashboards. You can also write your blog posts to discuss with other students your previous lessons and also your future content. The community feature can be accessed either as a standalone product or as component of your member area.
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Website Design and Customization
Why should you upload your course materials to your web domain or WordPress website when Kajabi provides the platform and tools you need to make one within the platform? Kajabi offers unlimited web hosting across the three pricing plans. What’s awesome about it is you’re guaranteed instant safety and security with an automated SSL certification and the support of a team to manage your website.
You also have the option to modify your domain and also pick from a range of premium, unique themes that you can modify to your heart’s content! It doesn’t stop there: If you’re an expert edupreneur and signed to the Growth plan and above you can use custom-designed themes that are built to fit your ever-expanding needs, plus take away all Kajabi logos and substitute that with your own!
Page Builder
Like the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the themes on the website using a variety of easy-to-use and user-friendly editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re essentially like the categories and posts that we’ve discussed when we discussed our course building tool. Blocks are the components that comprise the content of the website which includes text, media files, as well as clickable button. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 pre-designed sections templates that can be picked from the dashboard of the page builder. We’re all hooked to our phones and tiny tablets these days, it makes total sense for Kajabi to make your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile by picking which site element you wish members to see. With all the tools you need to create your website as you wish it to appear Kajabi’s page builders are not only super flexible but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to make sections of your website that is dedicated to your blog, where you can post updates and thoughts about your course’s content. If you want to make the most the Kajabi-made website this service offers you a space where you can post your blog posts without limitations. You can get started with the blog post by creating your own using the text editor. You may include SEO elements if you want to have a wider reach and organize your blog posts into different categories, and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as up to par as WordPress or Blogspot however, it does have enough tools to allow it to be managed. In addition, you can create podcasts that you could promote on your site. You can upload audio recordings of your podcast that will be hosted on the site and distributed to the major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload a podcast episode you can choose between two options: either release it as a public podcast for free or make an exclusive private podcast that only your members have access to. Best Course Platform Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so popular with edupreneurs is its array of sales and marketing tools that are highly convenient and simple enough for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows users to send out e-mails about your course and website to your subscribed member students while seated on the platform. However, you might be amazed that it can do more than just send e-mails. With the help with Kajabi Automations, you get to create automated sequences of e-mails initiated by different types of user actions. For instance, if your student is successfully logged in to one of your courses following the checkout process, a welcome email will be automatically sent to their inbox. If another underperforms, an upsell is sent to suggest an improvement Best Course Platform Kajabi
You are able to create as many emails to your campaign as you like and schedule each one in accordance to your preference. You can even select the members you want to receive these messages. Managing e-mails has never been this comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature which allows you to designate some of your members as affiliates to help in promoting your site on behalf of you. Alongside paying them the commission rate, you may also track their performance to see the extent to which they are contributing to increasing your conversion and click rates. Best Course Platform Kajabi
Pipeline Builder
Another of Kajabi’s notable features can be its Pipeline Builder, where you can create custom marketing funnels with no overcomplicating issues. While other platforms offer similar features that require much more effort and time, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This stunning feature lets you choose from a collection of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies – to be used whenever you’d like to offer a freebie as a lead magnet to increase your email list
- Sales Page OVO is a great option any time you wish to convince your target audience to buy your product through a sales page
- Product Launch OVO – for when you’re launching courses or another product
- Zoom Webinar OVO – for occasions when you need to advertise your business through web-based seminars
- Free Book OVO – for anytime you’d like to showcase your content an online book for free download.
- Coaching Campaign OVO – for whenever you’re promoting your courses through a series of coaching sessions
- Blank blueprint – for whenever you’d like to construct the sales funnel you want from the beginning
When you choose from one of the pipeline blueprints, Kajabi automatically creates a set of pages and emails you’ll need to pull off an efficient sales funnel. You may customize however you would like your sales funnel to appear to your target audience. You may even change the design of your landing and checkout pages, for example you can change the theme to something different – there is a library with more than 40 pages templates you can select from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose one of them to pay for your classes. Stripe is the most popular payment method that accepts debit and credit card transactions and various e-wallet companies across the world. PayPal, on the other on the other hand, is an option for subscriptions and multi-payment plans. There aren’t any fees for transactions on the part of Kajabi because all your earnings are immediately sent into your account at the banks.
For price options for Kajabi, it gives an array of options for you to choose from. You can either charge your students for your products at various dates (one-time or subscription and several payments) or distribute them for free. You can also choose to select if you’re going to charge a specified price for a single item or for a variety of items, and specify specific dates your students can access your products within a given time frame. You can also create coupons that will further encourage your audience to purchase the products you offer. Best Course Platform Kajabi
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Integrations to Third-Party Services
Kajabi is a host of built-in tools to create and market your courses however, you also have the option to connect to third-party apps for more functions. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections to hundreds of tools and third-party apps from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it is one of the few course creation platforms with live chat available 24/7 assistance. Unlike some similar services, Kajabi’s customer support team is always available to assist you when you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to mention that this 24-hour support is available to instructors who subscribe to the Growth plan and above – for basic users Live chat is available at specific times and on certain days of the week. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to develop useful course content. Best Course Platform Kajabi
In terms of tools for training, Kajabi gives the user a range of access to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes, and informative content especially targeted at educators and edupreneurs, to help them get started or increase their position in the field of course development. You’re also invited to daily Q+A educational webinars with top experts from various fields as guests, plus, if you’re looking for more advice and tricks assistance, the help section is always there to guide you on your way. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program where course creators can earn many sweet perks when they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content, but we have to address a few vital things that are missing. The majority of these would have been extremely helpful to improve the experience. Below are the items we would like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option, instructors who use Kajabi frequently will require a connection to third-party software that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the absence of question type options – plus randomization of said types – to be addressed soonest.
- Additional payment options. As of this writing there are only two options for transactions: Stripe and PayPal can be accepted. Not only that, but we don’t understand why there are limitations as well.
- An API key that is public. This could be useful for creating custom integrations for example, having your students who have subscribed to your service login using a single sign-in option with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring Edupreneur would ever want to have. But with the steep price plan, and the lack in features it could cause some to be turned off. If you’re seeking alternatives that have commonalities to Kajabi regarding performance and reliability we’ve listed a few worthy alternatives that you might be considering in your decision. Best Course Platform Kajabi
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only significant difference is the price that starts at $67/month You are able to create unlimited courses and advertise to your audience of choice without worrying about breaking the bank!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, and much more user-friendly than Kajabi! Although you can make use of marketing features, it’s much lighter than Kajabi. But considering the very budget-friendly price range, we can imagine the ways Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for the shortcomings. With a beginner-friendly price range, it sure does offer higher-end features than the other as well as live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it functions. However, we must appreciate how Teachable is able to incorporate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi is not able to offer. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by offering a wide range of tools that most entrepreneurs use. It does provide the essentials anyone must need to be able to build a professional-looking website to the stellar built-in marketing suite with the inclusion of easy-to-understand plans for sales funnels, as well as effective email marketing tools.
There may be a few tools missing, such as the issue of certificates, in particular. Also, with its high price tag, it may not be the wise choice among the budget-conscious. However, we understand that even though Kajabi performs very well as an all-in-one solution for creating courses, it will always have limits. However, that doesn’t stop it however, from being a favorite among experienced entrepreneurs and creators!
If you’re still looking for an LMS that offers everything you require in one place, Kajabi is something you must seriously think about.
FAQ Best Course Platform Kajabi
What does the word Kajabi mean?
The term “Kajabi” derives from a word of Islamic or Arabic origin that means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Aside from the usual programs, you can sell physical products on Kajabi. You can also integrate with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail, is it possible that Kajabi could take over MailChimp?
Since Kajabi already has E-mail marketing tools integrated within the platform, it makes sense that it’s adequate to replace third-party programs such as MailChimp. However, if you want to use this feature, Kajabi still allows you to integrate it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app for you and the members who have subscribed have access to all courses even while in the move. Best Course Platform Kajabi