Many learning management system (LMS) platforms come with a variety of crucial features that you can use when you write content that is meaningful. While there may be plenty of sites that let you utilize advanced marketing tools to market your courses to your intended audience, others may not have most of these features. While some provide easy-to-use course-building tools, there will also be some that have an editing experience so complicated that it turns its users off.
Among a sea of e-course platforms, there are a few that provide more than an easy editing interface, but also a myriad of marketing and sales functions. And on top of that they also offer almost everything you could think of such as 24/7 assistance and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them that provide it is Kajabi.
In a nutshell Kajabi: What exactly is Kajabi? Kajabi Relay For Founders
Kajabi is an internet-based platform which allows you to make and sell your content to your audience of students. It is marketed as a complete service that provides entrepreneurs from all kinds of industries with the best and necessary features that will not just create a professional site for your courses, but help them rise to greater heights. Kajabi is widely praised and considered to be one of the top online course platforms, gaining an overwhelming positive score with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated by its users? It’s true that there are plenty of reasons that make the platform very convenient for everyone to utilize. First, it’s the simplicity of usage. From course creation to marketing and sales almost all of Kajabi’s features are designed to be digestible for people who are just getting started in the e-course world. A majority of them are advanced, which gives instructors who administer the course the added edge over the rest. Additionally this allows students such as you manage and build a course-making business without the need to look elsewhere in case something isn’t available. Kajabi provides all the equipment that one could need, living up its ‘one stop shop label.
What Can It Do? Do?
There are numerous options that Kajabi allows you to do as an all-in-one e-course solution. We’ve made a list in bullets, of its important attributes that you ought to watch out for in the event you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of tools for customizing such as media files, templates that you can pick in accordance with your personal preferences.
- Build a presentable website to display your course materials and other products, as well as a blog where you can keep your students informed about what’s new.
- Effectively utilize websites, landing pages and checkout sites, and other effective methods to boost the profits you earn, extend your reach beyond the limits, and generate higher conversion rates.
- Select the method you want to charge your courses or other items to your students – whether it’s a one-time payment or a monthly subscription
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Use its own marketing and analytics suite with the ability to send out e-mails and CRM as well as automation tools.
- Set up and manage your affiliate links.
- Explore a wide variety of customer service, community and training tools, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. Kajabi is the preferred choice of many of the most well-known people that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses that are used and explored by more than 35 million students across the globe. As of this the time this article was written, Kajabi boasts more than $650 million of sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course creation tools in that they’re more expensive. With monthly rates that start at as low as $119 it’s no wonder that it can be a hindrance for some who might want to give it a try. However, when you consider the number of features that are included within every plan, the price is reasonable.
Kajabi’s pricing plans start by offering the Basic plan that costs $149 per month or $119/month if billed annually. This plan lets you can create three products, gain up to 1000 active users, as well as design websites that you are able to customize with tools fully provided by the platform. Additionally, you get unlimited landing pages, unlimited marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo if paid annually. There is also the Pro plan for $399 per month or $319/mo yearly that is loaded to the brim with all the features you’d like when it comes to making and selling your courses. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day trial is available. trial is available on each of the three plans. A trial extension that runs as long as 30 days also available on selected blogs. So if you wish to test the waters to determine if Kajabi is the right choice for you, the limited free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including email marketing and automation are optimized for business, and it isn’t necessary to integrate with any other third-party service for this!
- The software that creates sales funnels. Another of the platform’s best-selling points is the Sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The user-friendly and simple site along with course editors. Making content with the website and course creator software was never so easy and swift, and it takes less time and effort to finish the job.
- Infinite integrations are endless. In addition to native integrations with 10 e-commerce, marketing and analytics services, connection to Zapier’s app lets you to look and select from more than one thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature allows you to interact with students enrolled in your classes. It also lets you make connections, network and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are greater than the typical monthly prices provided by other companies. There’s not a free option as well.
- No built-in tools to issue certificates. You may need connect to a third-party certificate app if you plan to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of some particular features, including proper discussion forums and the ability to randomize tests or assignments. Kajabi Relay For Founders
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like about Kajabi is its surprisingly simple user experience. For one, most of the platform’s user interface (UI) is structured. If you check the dashboard menu, you may find that all the features are organized into five main sections: Website, Products, Sales, Marketing, and People. The layout of the menu leaves no space for confusion, as certain aspects that belong to a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You get to create an online landing page, change your course, and even communicate with your instructors on one site.
It has a search assistant tool that is useful anytime you’re looking for something difficult to find. The Kajabi Assistant is located at the top of the dashboard, in the form that of a bar for searching it allows you to search for tools and items within the website by typing in the words. Like we said the courses and site builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate it. Kajabi is a more streamlined learning curve compared to several of its peers. It is also compatible with other languages than English for those who want to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll quickly come across a variety of course or product templates or, as the platform refers to them blueprints. Each of the product blueprints differs in terms of structure and design and can be customized to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses and Online Courses and Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a way to build the brand’s value, whereas Online Courses are full-version versions with a complete content structure created to offer an “world-class” educational experience. Drip courses, on other hand, are courses which are planned over a set series of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content when you or your students are busy with other activities.
Kajabi may be known by many as a renowned premium course maker. But, aside from the kinds of courses offered, the blueprints allow you to create a membership area where your customers can enjoy exclusive content as well as a coaching session for 12 weeks. The template is also blank which allows you to design a course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to look into the course builder, you’ll see the outline of the sections and lessons that were automatically added if you choose any of the course blueprints. In Kajabi’s case, those parts and the lessons referred to as groups and posts and vice versa. Posts are the places where you can insert different kinds of content, including text, video and images, whereas the categories act as folders for the posts that are stored.
You can also include subcategories for posts in a category if you want to organize your content more flexiblely. You can also drag and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, such as MOV and MP4 files MP3 and WAV files, PDFs as well as Word documents. Upload all of them directly through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can add existing URLs of your videos to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to use the bulk upload feature. Like the name implies, you can add all the files you have uploaded to your course in one tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of 10+ themes for courses. Unlike other LMS platforms, where you’re offered the choice of only one of three theme options, Kajabi lets you have the choice of selecting different themes for different products. Similar to the course outline creator, it’s simple to alter any theme to fit your style. It is possible to incorporate specifics that represent your brand including logos images, fonts, and designs into your course player in order to give it a a personal touch. Kajabi Relay For Founders
Questions and student interactions
Kajabi has a quiz feature called Assessments that allows you to create quizzes and assignments and then add them to the course of your class. Assessments can be a great way to determine if your students learned something from the lessons you’ve provided them. Through the assessment feature, you can choose from three different question types: multiple-choice, multiple-selection, and paragraph-style. You can even set an assessment score that will encourage your students to engage with your material more.
In addition aside from that, in addition, the LMS website also has made strides in providing spaces for teachers and students to interact. Through the Community feature, your learners are given access to comment and interact with any of your courses through their dashboards. You can even write in your blog posts for discussion with other students your previous lessons and your upcoming content. The community feature is available either as a stand-alone product or as an element of membership area.
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Website Design and Customization
Why share your course contents on your website’s domain or WordPress site when Kajabi offers the platform and tools you need to make one within the platform? Kajabi offers unlimited web hosting across all three plans of pricing. What’s great about this is you’re guaranteed immediate security and security through an automated SSL certification as well as an experienced team of experts to maintain your website.
You’re also given the liberty to modify your domain and also pick from a wide array of unique, professional themes, which you can customize to your hearts content! The possibilities don’t end there: If you’re an expert edupreneur and have signed up to the Growth plan and above you are able to use custom-designed themes that are built to meet your ever-growing needs, plus take away all Kajabi brand names and then replace that with your own!
Page Builder
Like the course builders we’ve talked about previously, Kajabi’s page builders allows you to alter any of the given themes on the website using a variety of intuitive and easy-to-handle editing tools. If you continue to explore you’ll be presented with a variety of customizable blocks and sections. They’re basically like post categories, and categories from when we discussed the course builder. Blocks are the components that comprise the site’s content, such as text, media files, or clickable icons. Sections, on the other hand are formed by a variety of well-arranged blocks.
There are over 40 pre-designed section templates you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets, it makes total sense to use Kajabi to let your site automatically adapt to a mobile-friendly layout. You can go an extra mile by choosing the element of your site you would like for your members to see. With all the necessary tools to make your site look as you wish it to look Kajabi’s page builders are not only super flexible but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not provide this feature, but Kajabi allows you to make a section of your website that is dedicated to your blog, where you can post updates and thoughts about your course’s content. If you’re looking to get the most the Kajabi-made website it provides a space where you can do so without limits. Start by creating the blog post by making one with Text Editor. It is possible to include SEO elements if you’d like to expand your reach and organize your blog posts into various categories, and even alter the way you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot, but it has enough tools to allow it to be managed. You can also create podcasts to promote on your site. You can upload the recordings of your podcast that will be hosted on your website and distributed to the major podcasting platforms like Apple Podcasts and Spotify. When you upload an episode of your podcast there are two choices: publish it as a podcast that is public for free , or create an exclusive private one that only your users can get access to. Kajabi Relay For Founders
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are extremely user-friendly and easy for even those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in email marketing feature allows users to send out e-mails about your course and website to your subscribers students while seated on the platform. But you may be surprised that it can do more than sending e-mails. With the help of Kajabi Automations, you get to create automated sequences of e-mails triggered by various user actions. For example, when your student successfully logs into one of your courses following checkout, a welcome e-mail will be automatically delivered into their email inbox. If another course is not performing the course, an upsell will be delivered to offer suggestions for improvement Kajabi Relay For Founders
You can create as many emails to the campaign you wish and schedule each of them in accordance to your preference. You can even select which members of your group are eligible to receive those messages. E-mail management has never been more extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require the integration with third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing feature which allows you to designate some of your members as affiliates to help advertise your website on your behalf. In addition to paying them a commission and monitoring their performance to see the extent to which they are contributing to increasing your conversion rates and click rates. Kajabi Relay For Founders
Pipeline Builder
Another one of Kajabi’s overall top features is its Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features that require more effort and time however, this Pipeline Builder is designed to be so quick and easy that even beginners are able to make the most of it. This feature is stunning and lets you choose from a variety of pre-designed funnel designs or pipeline blueprints. This includes:
- Freebie – for whenever you want to offer the freebie to lead magnet to increase your list
- Sales Page OVO – for whenever you want to persuade your public to buy your product via the sales page
- Product Launch OVO – to use whenever you’re launching a course or another product
- Zoom Webinar OVO – for occasions when you need to advertise your products through web seminars
- Free Book OVO – for anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your classes through a series of coaching sessions
- Blank design – for when you want to build the sales funnel you want from the starting
When you choose from one of the blueprints for a pipeline, Kajabi automatically creates a set of pages and e-mails you will have to put together to make an effective sales funnel. You may customize however you would like your sales funnel to look to your customers. You could even alter the theme of your checkout and landing pages, for instance, to a different one The library is filled with 40+ templates for landing pages that you can pick from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can choose between the two to pay for your courses. Stripe is the most popular payment option that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal, on the other on the other hand, is an option for subscriptions and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings are instantly transferred directly to the bank accounts of your choice.
For pricing options, Kajabi gives an array of options for you to choose from. You can choose to make your student pay for products at various time frames (one-time subscription, one-time, or several payments) or distribute them for free. You also have the option to select if you’re going to charge a set amount for a specific product or a number of products, as well as set specific dates that your students can access your products within a certain period of time. You can also create coupons that will further encourage your target audience to buy any of your offers. Kajabi Relay For Founders
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses however, you also have the option to connect to third-party apps for an additional boost of functions. The platform is currently able to support 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms that offer 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is always ready to assist you when you’re struggling to create pages or courses, among other important issues, anytime and from anywhere. It’s crucial to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan upwards – for basic users Live chat is available at certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to develop useful course content. Kajabi Relay For Founders
For tools to train, Kajabi provides the user a range of access to access resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs, to help them get started or increase their position in the world of course design. You’re also invited to daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and when you’re looking for other tips and tricks the help desk is always there to guide you in the right direction. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators can earn numerous sweet rewards when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one tool to design and sell your course material, but we have to take care of a few essential things that aren’t being addressed. A majority of them could be extremely useful to improve the experience. Below are the items we’d like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some offer this feature, instructors who use Kajabi frequently will require connecting to third-party apps that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we wish for the lack of different types of questions – plus randomization of said types – to be addressed soonest.
- Additional payment options. At the time of writing, only transactions via Stripe as well as PayPal can be accepted. Not only that, we don’t understand why there are limits also.
- An API key that is public. This would have been useful for custom integrations, such as the ability to let your subscribers login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur would ever want to have. However, due to the high cost plan and a certain lack in terms of functionality, the site might cause some to be turned off. If you’re looking for alternatives with commonalities with Kajabi with regards to performance and reliability, we’ve listed some worthy competitors you might be considering in your decision. Kajabi Relay For Founders
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only difference is the cost beginning at just $67 per month You can design unlimited courses and market to your target audience without having to worry about spending a dime!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely easy to use, and much more user-friendly than Kajabi! In addition, you can make use of marketing features, it’s much lighter than the other. With the extremely affordable cost we can understand the ways Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for them. With its affordable price, it sure does offer more industry-level functions than the other has, and this includes live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in the way it works. However, it is important to understand how the former can incorporate additional payment options, as it can support Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. You can also avail one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of offering a wide range of options that most entrepreneurs utilize. It sure does offer the essentials anyone must need to be able to design a professional web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand plans for sales funnels, as well as effective marketing tools for e-mails.
There may be a few tools missing like the issue of certificates, in particular. Plus with a steep cost, it might not be the wise choice among the budget-conscious. However, we understand that while Kajabi is great as an all-in one solution for course creation however, it’ll always have limitations. It doesn’t hinder it, but it is an extremely popular choice for established business owners and creators!
If you’re still searching to find an LMS that gives you all you need in one platform, Kajabi is something you must seriously consider.
FAQ Kajabi Relay For Founders
What is the meaning of Kajabi mean?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic (or Arabic origin which means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products through Kajabi. You can also connect with Shopify to create a fully-functioning e-commerce shop on the platform!
Regarding marketing via e-mail, is it possible that Kajabi can replace MailChimp?
Because Kajabi already includes e-mail marketing tools built within the platform, it’s natural that it’s adequate to take over third-party apps such as MailChimp. If you do want to use it, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app for you and your subscribers can access all your course materials even when on the go. Kajabi Relay For Founders
