Hundreds of learning management system (LMS) platforms come with a variety of important features you can use whenever you create meaningful content. While there could be a lot of sites that let you utilize advanced marketing tools to promote your courses to your desired audience, some might not provide all these features. While some provide easy-to-use tools to build courses, there’ll also be few that may have an editing experience so complex that it turns off its users.
Among a sea of e-course platforms, there are a few that offer not just a simple editing interface, but also an array of sales and marketing functions. Additionally they also offer almost all you can think of, from 24/7 help and training materials to top-quality analytics. All-in-one course platforms let you discover the world beyond your boundaries and one of the platforms that offer it effortlessly is Kajabi.
In a nutshell What is Kajabi? Build Product In Kajabi
Kajabi is an internet-based platform which allows you to create and sell your content to your student audience. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and vital features to not just create a professional website for your courses , but let them grow to new heights. Kajabi is widely praised and is regarded as one of the most effective online courses platforms, earning an overwhelming positive rating of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? Well, there are quite numerous aspects that make this platform extremely easy for anyone to utilize. First, it’s the simplicity of usage. From course creation to the marketing services the majority of Kajabi’s features are designed to be accessible to those who are new in the world of online courses. A majority of them are advanced, giving instructors the added edge over others. In addition it allows budding entrepreneurs like you run and develop an online course without having to travel elsewhere in case something is missing. Kajabi provides all the tools that anyone could require in order to live up the ‘one-stop-shop’ moniker.
What Can It Do? Do?
There are numerous methods that Kajabi can do as an all-in-one e-course solution. We’ve put together a list in bullet form of the most important features that you may want to watch out for in the event you’re considering the option. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of tools for customizing including media files, templates you can select according to your preference;
- Create a professional website that can present your course content and products along with a blog where you can keep your students informed about what’s new.
- Effectively utilize the landing page, checkout pages and other viable ways to improve your earnings, expand your reach over the boundaries and increase conversion rates;
- Choose how you wish to charge your courses and other services to your students – whether it’s one-time payments or a monthly subscription;
- Build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics software with email marketing, CRM, and automation tools.
- Create and manage your affiliate links, and
- Explore an array of community and training materials in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by over 16,000 businesses and celebrities. Kajabi is the preferred choice of some of the well-known names who are part of different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. At the time of writing, Kajabi boasts more than $650 million of sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different than other online course-making services in that they’re more expensive. With monthly prices that start at just $119, it’s no wonder that this might be an issue for those who might want to give it a try. With the abundance of essential features already packed within every plan, the price is reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month, or $119/month for billing annually. With this tier, you can create three products, reach up to 1 000 active clients, and design your own website you can customize with tools fully provided by Kajabi’s platform. Additionally, you get unlimited pages for landing webpages, unlimitted marketing e-mails, and unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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Apart from basic plans, there’s the Growth plan, which happens to be Kajabi’s most popular plan at $199 a month or $159/mo when paid annually. There is also the Pro plan for $399 per month or $319/month annually and is packed to the brim with every feature you could ask for when you are designing and selling your course. Kajabi is currently not offering a free plan option. However, a 14-day free trial is available for each of the three plans. A trial extension that runs up to 30 days is also available on selected blogs, so if you wish to try the service and determine if Kajabi is the right fit for you, the short trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, such as email marketing and automation are designed to be optimized for businessuse, and you don’t have to connect with other third-party services for that!
- The software for sales funnels. Another of the platforms most-loved selling points, the Pipeline Builder. Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From creating professional-looking course websites up to the customized name, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The simple and intuitive site as well as course editor. Making content with the website and course builder software has never been so easy and swift, and it requires less effort and time to finish the job.
- Infinite integrations are endless. Aside from native integrations with the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to explore and choose from more than a thousand non-native platforms for better efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s community feature lets you connect with students enrolled in your classes. It also lets you network, connect, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are higher than the average monthly rate that other providers offer. There’s not a free option neither.
- There are no built-in tools for issuance of certificates. It is possible to connect to a third party certificate app if you plan to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain features, including proper discussion forums and the ability to randomly distribute the assignments or quizzes. Build Product In Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. First, the majority of the users interface (UI) is organized. If you check the screen menu, you’ll see that the functions are divided into five major sections: Website Products, Sales, Marketing and People. The design of the menu is clear and free of clutter, as some features that are related to the specific section can be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You get to create an online landing page, change your course and engage with other instructors on one site.
There is a search assistant tool that is useful whenever you want to look for something that is difficult to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form of a search bar it allows you to search for specific tools and products on the website by typing in the keywords. As previously mentioned the courses and site builder sections can be dragged and dropped and make the process much easier without the need to know how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to several of its peers. It can also be used in other languages that English for those who want to expose your content to broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may soon encounter a list of product or course templates, or, as the platform calls them, blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase brand value, while Online Courses are full-version types that have a complete structure of content designed for a “world-class” learning experience. Drip courses, on the other hand, are programs that are scheduled over a set series of days or weeks. Also called Evergreen Training courses, it’s an easier way to share your content when you or your students are busy with other activities.
Kajabi is known to many as a renowned premium course maker. But, aside from the kinds of courses offered, the blueprints let you create a membership area that allows your customers to access exclusive content and a coaching session for 12 weeks. There’s also a blank template where you can create an entire course or product completely from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to look into the course builder, you will notice an outline of sections and lessons which have been automatically added if you choose one of the blueprints for your course. In Kajabi’s case, those parts and the lessons called post categories as well as category, respectively. Posts are where you can insert different kinds of content, such as text, video, and images, while the categories function as folders where the posts are stored.
You can also include subcategories of posts under a category if you want to arrange your content in a flexible way. You can alter the outline by dragging it around. Kajabi accepts a broad range of media and text files to be added to your posts, including MP4 and MOV files, WAV and MP3 files, PDFs as well as Word documents. You can upload any of them from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to use the feature of bulk uploads. Like the name implies, you can add all your files to your courses on the same tab. This one is handy particularly if you’re working on other things.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. Contrary to other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Similar to the course outline maker, it’s easy to customize any theme to fit your style. You can also incorporate elements of your company’s image like your logo or images as well as font designs , into your course player to cultivate an individual touch. Build Product In Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to create quizzes and assignments and include them as part of your class. Assessments are a helpful way to determine whether your students have learned something from the lessons you’ve provided them. With the assessment feature, you can choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set a passing score to motivate your students to engage with your content more.
Apart from that in addition, in addition, the LMS website also has made progress in providing spaces for teachers and students to interact. Through the Community feature, your students are able to participate and leave comments on any of your courses via their dashboards. You can also write your posts to discuss with the rest of them your lessons from the past and also your future content. The community feature can be accessed either as a standalone item or as a component of your member area.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress site when Kajabi offers the platform and tools to make one within the platform? Kajabi provides unlimited web hosting for all three pricing plans. What’s awesome about it is you’re guaranteed instant security and safety with the automatic SSL certification, as well as an experienced team of experts to maintain your site.
Additionally, you have the freedom to customize your domain, as well as pick from a range of premium, unique themes that you can personalize to your heart’s content! It doesn’t stop there: if you’re an expert edupreneur and are a member of the Growth plan and above you can import custom-made themes built to meet your ever-growing needs, plus eliminate all Kajabi logos and substitute that with your own!
Page Builder
Similar to the course builders we’ve talked about previously, Kajabi’s page builders allows you to modify any of the given themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re essentially like those categories as well as posts that we’ve discussed when we discussed our course building tool. Blocks are the elements that compose the site’s content, such as text, media files, and clickable buttons. Sections are, however are formed by a variety of carefully-arranged blocks.
There are over 40 pre-designed sections templates that you can choose from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets nowadays it’s logical to use Kajabi to have your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile by picking which site element you wish members to view. With all the necessary tools to make your site look however you want it to appear, Kajabi’s page builder is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi lets you create a section of your website specifically for your blog. There, you can post comments and updates on your course content. If you’re looking to make the most of your Kajabi-created website it provides an area where you can publish your content without restriction. It is possible to begin with the blog post by creating one using the text editor. You can incorporate SEO elements if you’d like to have a wider reach, group your posts into various categories and even alter the way you want your entire blog section to look.
Kajabi’s built-in blogging tools might not be on the same level as WordPress or Blogspot however, it does have enough tools to be manageable. You can also create podcasts to promote on your website. You can upload audio recordings of your podcast that will be hosted on the website and distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. When uploading podcast episodes there are two choices: publish it as a public podcast free of charge or create an exclusive private podcast that only your members are able to access. Build Product In Kajabi
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Marketing and Sales
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are highly convenient and simple enough even for those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in e-mail marketing function allows you to send emails about your course and website to your subscribed member students from the comfort of the platform. However, you might be amazed by the fact that it goes beyond simply send emails. With the aid of Kajabi Automations, you get to create automated sequences of e-mails triggered by different kinds of user actions. For example, when your student successfully logs into one of your courses following checking out, a welcome message will be automatically delivered into their email inbox. If the course performs poorly then an upsell message is sent to suggest an improvement Build Product In Kajabi
You are able to create as many emails to the campaign you like and schedule each one in accordance to your preference. You can also choose which of your members gets the messages. E-mail management has never been this complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that don’t require the integration with third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function that lets you assign some of your members as affiliates who can help promote your content on behalf of you. Apart from paying them the commission rate it is also possible to track their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. Build Product In Kajabi
Pipeline Builder
Another one of Kajabi’s overall top features can be one of the best features is Pipeline Builder, where you get to create specialized marketing funnels without a lot of difficulties. While other platforms provide similar features that require much more effort and time, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can make better use of it. This amazing feature allows you to choose from a variety of pre-designed funnel blueprints or templates for pipelines. These include the following:
- Freebies – to be used whenever you’d like to provide the freebie to lead magnet to build your email list
- Sales Page OVO – to use any time you wish to persuade your public to buy your product by utilizing an online sales page
- Product Launch OVO is a great option for whenever you’re launching a course or another product
- Zoom Webinar OVO – for occasions when you need to advertise your products through web training seminars
- Free Book OVO – to use anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for any time you’re promoting your courses by means of an array of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the beginning
Once you select from any of the pipeline blueprints Kajabi will automatically generate pages and e-mails that you’ll need to pull off an effective sales funnel. You may customize however you wish your funnel to appear to your target audience. You could even alter the design of your landing and checkout pages, for example changing the design to a different theme The library is filled with 40+ page templates that you can select from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your member students are able to select between the two to pay for your course. Stripe is a popular payment method that accepts credit and debit card transactions, as well as certain e-wallet providers across the world. PayPal, on the other on the other hand, is an alternative for subscribers as well as multi-payment plans. There are no pressing transaction fees on Kajabi’s part because all your earnings are immediately sent to your bank account.
When it comes to price options for Kajabi, it gives you a wide range of options to select from. You can either cost your pupils for the services at different time frames (one-time subscription, one-time, or several payments) or hand them out at no cost. You even have the chance to select if you’re going to charge a set amount for a single product or multiple products, as well as set specific dates that your students can access your products within a specific time frame. Additionally, you can create coupons that will further encourage your customers to purchase the products you offer. Build Product In Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in features to help you create and market your courses However, you have the option to connect to third-party applications to provide an additional boost of functions. The platform is currently able to support ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections to hundreds of third-party apps and tools including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it is one of the only course creation platforms that offer 24/7 live chat assistance. Unlike some similar services, Kajabi’s customer support team is always available to assist you when you’re struggling to create pages or courses, among other crucial issues, anytime and from anywhere. It’s crucial to note that this 24 hour feature is available for instructors that are on the Growth plan upwards – for basic users live chat is available for specific times and on certain days during the day. However, Kajabi’s method of customer service has been praised by many of the instructors who use it to develop meaningful educational content. Build Product In Kajabi
In terms of tools to train, Kajabi provides you a variety of ways to use resources to master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs to help them get started or increase their standing in the world of course design. You’re also invited to daily Q+A educational webinars with top experts from various areas as guests. Additionally when you’re looking for other information and tips assistance, the help section is always there to guide you on your way. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators get rewarded with tons of sweet perks as they reach their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and market your course content however, we must address a few vital things that are not being addressed. Most of them would have been very useful to improve the experience. Below are the items that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and certificates. While some offer this feature, instructors who use Kajabi will often require connecting to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing only transactions made through Stripe as well as PayPal are accepted. Not only that, but we don’t appreciate how there are limits also.
- A public API key. This could be useful for custom integrations, like letting your subscribed students log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. However, due to the high cost plan, and the lack of features, it might turn some people off. If you’re looking for alternatives that share collective similarities to Kajabi with regards to performance and reliability, we’ve listed some worthy competitors that you may be considering when making your choice. Build Product In Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant difference is the price – starting at only $67/month You can design unlimited courses and advertise to your audience of choice without having to worry about breaking the bank!
- Podia doesn’t just claim to be user-friendly. It’s also very easy to use, far easier than Kajabi! In addition, you can utilize marketing tools, it’s much lighter than other. However, when you consider the budget-friendly cost we can imagine the way Podia is a great choice for those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With its affordable price It certainly has more industry-level functions than the other has which includes live lesson courses and an integrated app integration store.
- Teachable is identical to Thinkific in the way it functions. But, we need to appreciate how Teachable is able to incorporate additional payment options as it can support Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs use. It sure does offer the basic features that everyone needs including the intuitive features needed to build a professional-looking web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand diagrams of sales funnels as well as efficient marketing tools for e-mails.
There are a few instruments that aren’t there like the issue of certificates specifically. With a high price tag, it may not be the best choice among the budget-conscious. But we do understand that while Kajabi is very well as an all-in-one solution for creating courses but it’s not without limits. It doesn’t hinder it, but it is a popular choice among established creators and businesses!
If you’re still searching for an LMS that can provide everything you require in one place, Kajabi is something you must seriously think about.
FAQ Build Product In Kajabi
What does the word Kajabi refer to?
The word “Kajabi” is derived from a word of Islamic or Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal courses, you can also sell physical items on Kajabi. You can even connect with Shopify to create a fully-functioning online store on the platform!
In terms of e-mail marketing, is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already includes E-mail marketing tools integrated into the platform, it’s logical that it’s enough to replace third-party applications such as MailChimp. However, if you do want to use this feature, Kajabi still allows you to connect it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile so that you and the members who have subscribed can access all your courses even while in the move. Build Product In Kajabi