A myriad of learning management systems (LMS) platforms come with a variety of important features you can utilize when you write content that is meaningful. Although there are plenty of sites that let you make use of modern marketing tools to advertise the courses you offer to your desired audience, some might not provide all those things. While some provide easy-to-use tools for creating courses, there will also be some that offer editing features that are so complex that it turns off its users.
In the sea of e-course platforms There are some which offer more than just the basic editing interface but also an array of marketing and sales functions. In addition to that they also provide you with nearly everything you’d ever want including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you discover the world beyond your boundaries and one of the platforms which can provide this is Kajabi.
In a nutshell: What is Kajabi? Kajabi Structure
Kajabi is an internet-based platform which lets you develop and market your courses to an student audience. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and essential features needed to not only create a professional website for your courses , but let them grow to higher levels. Kajabi has been critically acclaimed and regarded as one of the top online course platforms, gaining an overwhelming positive rating of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? Well, there are quite many aspects that make this platform extremely easy for anyone to utilize. It’s first and foremost the simplicity of usage. From the course creation to marketing and sales almost all of the Kajabi features can be digestible even for those who are just getting started in the world of e-learning. Most of them are also advanced, giving instructors an edge over others. Additionally this allows students like you to run and create courses without having to travel elsewhere if anything else is missing. Kajabi has all the available tools that anyone could require in order to live up the ‘one-stop-shop name.
What does it let you do? Do?
There are a variety of methods that Kajabi can create an all-in-one e-learning solution. We’ve made a list in bullet points of the most important features that you may want to be aware of if you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses with a wide array of tools for customizing including media files, templates that you can choose depending on your preferences;
- Build a presentable website to house your course contents and materials and your own blog to keep your students up-to-date on what else is new;
- Make the most of landing pages, checkout pages and other viable methods to increase your profits, further your reach to the limit and boost conversion rates.
- Choose how you wish to charge your courses and other products to your students – whether it’s a one-time payment or a monthly subscription
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes e-mail marketing, CRM, and automated tools.
- Manage and create your affiliate links, and
- Explore a variety of customer service, community and training tools and features, including the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by over 16,000 businesses and big-name personalities. It’s the go-to choice for some of the well-known names that are from various industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses accessed and explored by over 35 million students across the globe. As of this writing, Kajabi boasts more than $650 million of revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course creation tools in that they’re much more expensive. With monthly costs that begin at as low as $119 it’s no wonder that this can impede some people who might want to give Kajabi a go. With the abundance of essential features already packed into each plan, pricing is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month or $119/mo when billed annually. With this tier, you can create three products, garner a maximum of 1,000 active customers, and create a website that you can customize with tools fully provided by the platform. Also included are unlimited pages for landing websites, indefinite marketing emails and access to unlimited valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to the Basic plan, there’s the Growth plan that happens to be the most sought-after plan on the platform for $199 per month or $159/mo if paid annually. There is also the Pro plan, which costs $399 per month or $319/mo yearly and is packed to the brim with every feature you’d like when you are designing and selling your course. Kajabi currently does not offer a free plan option. But a 14-day no-cost trial is offered for each of the three plans. A trial extension that runs up to 30 days is offered on select blogs. If you wish to try the service and see if Kajabi’s the right fit for you, the limited free trial is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are specifically designed to be optimized for business, and you don’t have to connect with other third-party services for this!
- The software that creates sales funnels. Another one of the platforms most-loved selling points, the sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to get too complicated!
- Customization without limits. From the creation of professional-looking courses up to the customized domain, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The simple and intuitive site as well as course editor. Making content using the site and course builder software has never been this easy and quick, as it takes less effort and time to finish the job.
- Unlimited integrations. In addition to native integrations to 10 e-commerce, marketing and analytics services, connection to the app Zapier allows you to look and select among more than a thousand non-native platforms for better efficiency.
- Building worthwhile relationships with your students and instructors. Kajabi’s community feature lets you interact with students in any of your courses. It also lets you connect, network, and share your joy with hundreds of teachers similar to you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are more than the average monthly rates offered by other services. There’s no free plan available either.
- No built-in tools to issue certificates. It is possible connect to a third-party certificate software if you want to design custom-made certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of certain features, like adequate discussion forums, as well as the ability to randomly distribute tests or assignments. Kajabi Structure
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing that we like about Kajabi is the shockingly easy user experience. For one, most of the user interface (UI) is organized. If you check the dashboard menu, you will see that the functions are arranged into five main sections – Website Products, Sales, Marketing, and People. The design of the menu does not allow for clutter, as some aspects that belong to specific sections are able to be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” hallmark. You get to create a landing page, modify your course, and even communicate with your instructors on one site.
There is a search assistant tool that comes in handy whenever you want to look for something that may be difficult to find. The Kajabi Assistant is found at the top part of the dashboard in the shape that of a bar for searching, and it lets you look for tools and items within the site by typing in the keywords. As mentioned previously, both Kajabi’s site builder and course builder sections can be moved and dropped, making the process simpler without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It also supports multiple languages other than English for those who want to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may be able to see a collection of course or product templates or, as the platform refers to them blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses, Online Courses, and Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase the brand’s value, whereas online Courses are full-version courses that have a complete structure of content created to offer a “world-class” education experience. Drip courses on the other hand, are programs which are planned over a set series of days or weeks. Also called Evergreen Training courses, it’s a much more convenient method to distribute your content when you or your students are busy working on other projects.
Kajabi might be regarded by many as a popular premium course maker. But, aside from the course types, the product blueprints allow you to create a membership area for your members to enjoy exclusive content and a coaching session for 12 weeks. There’s also a blank template which allows you to design an entire course or product completely from scratch!
Categories, Posts, and Content Uploads
As you further explore the course builder, you’ll notice the outline of the sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are referred to as post categories as well as category, or. Posts are where you put in different kinds of content, such as text, video images, and text, while the categories act as folders for the posts that are kept.
You can also include subcategories of posts within the same category, if you wish to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, such as MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload all of them directly via your computer’s folders, or through file-sharing cloud platforms like Google Drive and Dropbox. You can also add existing URLs of your video to your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to use the feature of bulk uploads. As the name suggests it allows you to upload all the files you have uploaded to your course in one page. This one is handy, especially if you’re busy working on other things.
Course Player Templates
Kajabi has a variety of more than 10 course player themes. Unlike other LMS platforms, where you’re given the option to choose only one of three theme options, Kajabi lets you have the option of choosing several themes to suit different products. Like the outline maker, it’s easy to customize any of the themes to match your preferences. You can also incorporate elements that represent your brand including logos, images, and font designs , into your course player in order to give it a a personal touch. Kajabi Structure
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to design and create assignments and quizzes and then add them to the course of your course. Assessments are a helpful way to assess the extent to which your students gained from the lessons you’ve provided them. Through the assessment feature, you get to select from three main types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create an acceptable score to encourage your students to be more engaged with your content more.
In addition aside from that, in addition, the LMS site has also made progress in creating spaces for teachers and students to interact. Through the Community feature your learners are given access to interact and comment on any of your courses through their dashboards. It is possible to write your posts to discuss with other students your lessons from the past and also your future content. The community feature is offered either as a standalone feature or as an element of membership.
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Website Design and Customization
Why would you want to publish your course content with your domain name or WordPress website when Kajabi offers the platform and tools you need to create one within the platform? Kajabi provides unlimited web hosting for the 3 pricing options. The best part is that you’re guaranteed instant safety and security with an automatic SSL certification and the support of a team to manage your website.
You also have the option to modify your domain as well as pick from a range of unique, professional themes that you can personalize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and are a member of the Growth plan and higher, you get to use custom-designed themes that are built to meet the ever-changing needs of your business as well as eliminate the Kajabi brand names and then replace that with your own!
Page Builder
Just like the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to modify any of the given themes on the website using a variety of intuitive and easy-to-handle editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to those categories as well as posts from when we’ve discussed our course building tool. Blocks are referred to as the components that comprise the site’s content including text, media files, as well as clickable button. Sections are, however are made up of multiple well-arranged blocks.
There are over 40 pre-designed section templates that you can choose from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets it’s logical for Kajabi to let your site automatically adjust to a mobile layout. It’s even possible to go the extra mile and select the element of your site you would like members to see. With all the necessary tools to create your website how you would like it to appear the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, but Kajabi allows you to make an area on your site dedicated to your blog where you can publish information and comments on the content of your course. If you’re looking to make the most the Kajabi-made website this service offers you the opportunity to do so without limits. You can get started with your blog posts by making your own using Text Editor. You can incorporate SEO elements if you wish to have a wider reach and organize your blog posts into different categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging features might not be on par as WordPress or Blogspot, but it has enough tools to make it manageable. In addition, you can create podcasts that you could promote on your site. You can upload the recordings of your podcast that will be hosted on the site and distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. When uploading a podcast episode, you have two options: release it as a podcast that is public for free , or create an exclusive private one that only your members can get access to. Kajabi Structure
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Marketing and Sales
A big part of what makes Kajabi so popular with edupreneurs is its array of marketing and sales tools that are supremely convenient and simple enough to even non- marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send emails related to your course and website to your subscribed member students within the comforts of the platform. You might be surprised that it can do more than sending e-mails. With the help from Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For example, when a student is successfully logged in to one of your courses following checking out, a welcome message will be automatically delivered directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest an improvement Kajabi Structure
You can send as many emails to your campaigns as you want and schedule each of them in accordance to your preference. You can also choose the members you want to receive these messages. E-mail management has never been so complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you wouldn’t have to worry about connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing option that lets you assign some of your members as affiliates to help advertise your website on behalf of you. Alongside paying them the commission rate and monitoring their performance to determine the extent to which they are contributing to boosting your conversion and click rates. Kajabi Structure
Pipeline Builder
Another of Kajabi’s top features is the Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating issues. While other platforms have similar features, which require more effort and time and effort, this Pipeline Builder is designed to be so quick and easy that even the uninitiated are able to make the most of it. This amazing feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. This includes:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to build your database.
- Sales Page OVO – for whenever you want to convince your intended customers to purchase your product through an online sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO – to use whenever you want to promote your business through web-based workshops
- Free Book OVO is a great resource for whenever you want to promote your content with an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your classes through a series of coaching sessions
- Blank blueprint – for whenever you want to build the sales funnel you want from beginning
After you pick one of the blueprints for your pipeline Kajabi instantly creates pages and emails you’ll have to put together to make an efficient sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You can even alter the theme of your checkout and landing pages, for example changing the design to a different theme The library is filled with 40+ pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students can choose between the two to pay for your course. Stripe is the most popular payment option that allows credit and debit card transactions as well as select e-wallet providers all over the world. PayPal, on the other side, is an option for subscriptions as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side, as all your earnings are immediately sent into your account at the banks.
In terms of price options for Kajabi, it offers customers a variety of pricing options to choose from. You can choose to charge your students for your services at different time frames (one-time, subscription, and multiple payments) or hand them out to them for free. You also have the option to select if you’re going to charge a set amount for a specific product or a number of products, and specify specific dates your customers can access within a certain timeframe. You also get to generate coupons to encourage your customers to purchase any of your offers. Kajabi Structure
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses However, you have the option to connect to other third-party applications for an added boost in functionality. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds of other tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it’s among the few course creation platforms with live chat available 24/7 assistance. Unlike some similar services, Kajabi’s customer support team is always available to help you whenever you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and wherever. It’s crucial to mention that this 24-hour service is only available to instructors who subscribe to the Growth plan and above – for Basic users live chat support is scheduled at certain times and times during the day. Nonetheless, Kajabi’s approach to customer service has been well-received by many of the instructors who use it to develop meaningful course content. Kajabi Structure
As for training tools, Kajabi offers an array of options to use resources to master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and educational content specifically geared towards teachers and edupreneurs to help them get started or increase their standing in the world of course design. You’re also invited to every day Q&A webinars that feature prominent experts from various areas as guests. Additionally when you’re looking for additional advice and tricks assistance, the help section will be there to help you along the way. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators can earn numerous sweet rewards when they meet their targets.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one tool to design and market your course content However, we need to take care of a few essential things that aren’t being addressed. The majority of these would have been very useful in improving the experience. These are some of the things we would like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and other credentials. While some offer this feature instructors who utilize Kajabi will often require connecting to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of options for question types and the randomization of those types that is addressed as soon as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe as well as PayPal are accepted. Not only that, we don’t understand why there are limits too.
- A public API key. This would have been useful for custom integrations, for example, having your students who have subscribed to your service login using a single sign-in option in other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. But with the steep price plan, and the lack of features, it could turn some people off. If you’re looking for alternatives with collective similarities to Kajabi in terms of reliability and performance we’ve listed a few worthy competitors you might think about when making your choice. Kajabi Structure
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only major difference is the cost that starts at $67/month You are able to create unlimited courses and advertise to your audience of choice without worrying about the cost!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely simple to use, much easier than even Kajabi! Although you can utilize marketing tools It’s a lot lighter than other. However, when you consider the budget-friendly cost, we can see the ways Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for these features. With its affordable price and a wide range of features, it certainly offers higher-end features than the other as well as live lesson courses and an integrated app integration store.
- Teachable is identical to Thinkific in the manner it works. However, it is important to understand the way that Teachable can integrate additional payment options as it accepts Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. You can also avail one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can use. It sure does offer all the features you need to be able to build a professional-looking website , to the impressive built-in marketing suite with the inclusion of easy-to-understand sales funnel blueprints and efficient marketing tools for e-mails.
There could be some tools missing like the issuance of certificates in particular. Also, with its high cost, it may not be the best choice for the budget-conscious. We do recognize that even though Kajabi performs well in being an all-in-one solution for creating courses but it’s not without limits. That doesn’t stop it, however, from becoming an extremely popular choice for established creators and businesses!
If you’re still searching to find an LMS that can provide everything you need in one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Structure
What is the meaning of Kajabi refer to?
The word “Kajabi” is derived from a word of Islamic (or Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual programs, you can sell physical products on Kajabi. It is possible to join with Shopify to build a fully functional E-commerce store using Kajabi!
In terms of e-mail marketing is it possible Kajabi could be able to be able to replace MailChimp?
Because Kajabi already has E-mail marketing tools integrated into the platform, it’s logical that it’s enough to replace third-party applications such as MailChimp. However, if you wish to utilize it, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices so that you and your subscribers can access all your course materials even when on the go. Kajabi Structure
