Hundreds of learning management system (LMS) platforms offer many important features you can use when creating content of high quality. While there could be a lot of sites that let you utilize advanced marketing tools to market the courses you offer to your intended audience, some might not offer all of the features. And while some offer easy-to-use tools to build courses, there’ll also be few that may offer editing features that are that is so complicated they turn off their users.
Within the sea of online course platforms, there are a few that offer not just a simple editing interface, but also an array of marketing and sales functions. In addition to that they also provide you with nearly everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you discover the world beyond your boundaries One of them that offer it effortlessly is Kajabi.
At a Glance What is Kajabi? Best Practices Kajabi
Kajabi is an online platform that allows you to make and sell your course content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and necessary features that will not just build a professional-looking website for your courses but also allow them to grow to greater heights. Kajabi is widely praised and considered to be one of the best online learning platforms, with an overwhelming positive rating from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? It’s true that there are many reasons that make the platform very convenient for everyone to utilize. First, it’s the ease of use. From course creation to marketing almost all of Kajabi’s aspects have been designed so that they are digestible even for those who are new in the e-course world. The majority of them are advanced, giving administrating instructors the added edge over other instructors. In addition it allows budding entrepreneurs like you to run and create an online course without the need to look elsewhere in case something isn’t available. Kajabi provides all the equipment that one could need, living up to its ‘one-stop shop name.
What does it let you do? Do?
There are numerous options that Kajabi allows you to do as an all-in-one e-course solution. We’ve made a list in bullet form of the most important attributes that you ought to keep an eye on when you’re thinking about it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of tools for customizing such as media files, templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to display your course materials and materials along with a blog where you can keep your students informed about what else is new;
- Make the most of websites, landing pages and checkout sites, and other effective ways to improve the profits you earn, extend your reach beyond the limits and increase conversion rates;
- Select the method you want to invoice your courses or other items for your students, whether it’s a one-time fee or a monthly subscription;
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite that includes e-mail marketing, CRM, and automation tools.
- Create and manage your affiliate links; and
- Explore a wide variety of customer service, community and training tools, with the addition of Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 companies and big-name personalities. It’s the choice of many of the most well-known people that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different than other online course creation tools in that they’re more expensive. With monthly prices that start at just $119, it’s no wonder why this might be an issue for those who might like to give Kajabi a go. But considering the huge amount of important features included within each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month, or $119/month for billing annually. In this plan, you can create three products, garner a maximum of 1 000 active clients, and create a website that you can modify using the tools provided by the platform. Included are unlimited landing pages, unlimited marketing emails, and unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to the Basic plan, there’s the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/month if you pay annually. There is also the Pro plan at $399 monthly or $319/month annually that is loaded with all the features you’d like when it comes to designing and selling your course. Kajabi is currently not offering an option to pay for the plan. However, a 14-day trial is available. trial is offered for each of the three plans. An extended trial that lasts as long as 30 days also available on certain blogs, so if you’re looking to test the waters and see if Kajabi’s the right choice for you, then the brief trial offer is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, such as automated e-mail marketing, and automation are designed to be designed for businesses, so you won’t need to integrate with other third-party services to do that!
- The sales funnel software. Another of the most popular features on the platform The sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to be overly complicated!
- Unlimited customization. From designing professional-looking course websites down to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The simple and intuitive site and course editors. Making content with the site and course builder software has never been this easy and swift, and it requires less effort and time to finish the job.
- Unlimited integrations are endless. Apart from native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows you to look and select among more than a thousand non-native platforms that can improve your effectiveness.
- Making lasting connections with fellow instructors and students. Kajabi’s community feature lets you interact with students in any of your courses. It also lets you connect, network, and celebrate with a multitude of teachers in the same shoes as you.
The Cons – What We Do Not Like
- The steep pricing plans. Kajabi’s three pricing plans are greater than the typical monthly prices provided by other companies. There’s no free plan available either.
- There is no built-in tool to issue certificates. You might need connect to a third-party certificate application if you intend to design custom-made certificates that are of different types.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of specific features, like proper discussion forums and the ability to randomly assign quizzes or assignments. Best Practices Kajabi
An Overview of the Kajabi Features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the user interface (UI) is well-organized. If you look at the dashboard menu, you will find that all the features are organized into five main sections – Website Products, Sales, Marketing and People. The menu’s design is clear and free of clutter, as some elements that are associated with the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ brand name. You can create an online landing page, change your course, and even engage with other instructors through one website.
There is a search assistant tool that comes in handy anytime you’re looking for something hard to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form of a search bar and allows you to search for items and tools within the site by typing in the words. As previously mentioned that both the Kajabi courses and site builder sections are drag-and-drop which makes the process easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It is also compatible with other languages that English in case you want to present your content to wider audience.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course design feature, you will be able to see a collection of product or course templates or what the platform calls them, blueprints. Each of the blueprints for products differs in terms of structure and design and is readily tailored to suit the needs of instructors.
The blueprints listed are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form quick courses which are generally designed as a means of gaining brand value, while online Courses are full-version courses with a full content structure created to offer a “world-class” education experience. Drip courses, on other hand, are programs which are planned over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content if you and your students are busy working on other projects.
Kajabi is known to many as a renowned premium course-maker. Apart from course types, the product blueprints let you make a membership site for your members to enjoy exclusive content and a coaching session lasting 12 weeks. There’s also a blank template that allows you to create a course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to look into the course builder, you’ll notice an outline of sections and lessons that have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are called categories and posts, and vice versa. Posts are the places where you can insert different types of content including text, video and images, whereas the categories function as folders for the posts that are kept.
You can also include subcategories of posts under the same category, if you wish to arrange your content in a flexible way. You can also drag and rearrange the outline. Kajabi accepts a broad range of media and text files that can be used to add to your posts. These include MOV and MP4 files WAV and MP3 files, PDFs, and even Word documents. Upload any of them either from your computer folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even duplicate and paste URLs of your video to your posts!
Like several other course-making platforms, Kajabi allows you to use the feature of bulk uploads. As the name suggests it allows you to upload all your files to your courses in one page. This can be useful particularly if you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of more than 10 themes for course players. Unlike other LMS platforms, where you’re given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose various themes for the various products. Like the outline creator, it’s easy to customize any theme to suit your personal style. You can even incorporate details of your brand including logos images, fonts, and designs , into your course player to cultivate your own personal style. Best Practices Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to design and create assignments and quizzes and then add them to the course of your curriculum. Assessments are an effective way to assess if your students learned something from the lessons you’ve provided them. With the assessments feature, you can choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can also set an assessment score that will encourage your students in engaging with your content more.
Apart from that in addition, the LMS website has made progress in providing spaces for teachers and students to connect. Through the Community feature your students are able to participate and leave comments on any of your courses through their dashboards. You can also write your blog posts to discuss with your fellow students about your lessons from the past and your upcoming content. The community feature is offered as a separate item or as a an element of membership area.
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Website Design and Customizability
Why share your course contents on your website’s domain or WordPress web site when Kajabi offers the platform and tools to make one within the platform? Kajabi provides unlimited web hosting for the 3 pricing options. What’s great about this is you’re assured of instant security and safety with the automatic SSL certification as well as an experienced team of experts to maintain your site.
Additionally, you have the freedom to modify your domain as well as pick from a range of professional, one-of-a-kind themes, which you can personalize to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan and higher you can use custom-designed themes that are built to meet your ever-growing needs and also eliminate all Kajabi brand names and then replace that with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, Kajabi’s page builder allows you to alter any of the available themes for websites using a set of intuitive and easy-to-handle editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to post categories, and categories from when we discussed our course building tool. Blocks are the components that comprise the site’s content which includes text, media files or clickable icons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 preset sections templates that you can choose from the dashboard of the page builder. As we’re all glued to our smartphones and small tablets, it makes total sense for Kajabi to have your website automatically adapt to a mobile layout. You can go an extra mile and select the elements of your website you want for your member learners to see. With all the tools you need to build your site however you want it to appear Kajabi’s page builders are not just extremely flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, however Kajabi lets you create sections of your website that is dedicated to your blog, where you can post comments and updates on your course content. If you’re looking to get the most the Kajabi-made website it provides an area where you can post your blog posts without limitations. Start by creating your blog posts by creating one using an editor for text. You can include SEO elements if you wish to reach a larger audience or group your posts into various categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as up to the same level as WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts that you could promote on your website. You may upload recordings of your podcasts to be hosted on the website and distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. If you upload podcast episodes you can choose between two options: either release the podcast as a public one free of charge or create an exclusive private one that only your users are able to access. Best Practices Kajabi
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Marketing and Sales
A big part of what makes Kajabi so popular with edupreneurs is the variety of marketing and sales tools that are supremely convenient and simple enough to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send e-mails that are related to your course or website to your subscribers students while seated on the platform. You might be surprised that it does more than sending e-mails. With the aid of Kajabi Automations, you get to automate sequences of e-mails that are triggered by different kinds of user actions. For example, when a student successfully logs into one of your courses after the checkout process, a welcome email will be automatically sent into their email inbox. If another underperforms then an upsell message is delivered to offer suggestions for improvement Best Practices Kajabi
You are able to create as many e-mails for your campaigns as you want and schedule each one according to your preferences. You can even select the members you want to receive those messages. E-mail management has never been more complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You don’t require the integration with third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function that lets you assign certain members of yours as affiliates to help advertise your website on behalf of you. Apart from paying them a commission and monitoring their performance to gauge the extent to which they are contributing to increasing your conversion and click rates. Best Practices Kajabi
Pipeline Builder
Another of Kajabi’s standouts is one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating problems. While other platforms have similar features that require more effort and time, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can make better use of it. This stunning feature lets you choose from a collection of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebies – to be used whenever you want to offer the freebie to lead magnet to increase your email list
- Sales Page OVO – to use when you need to convince your intended customers to purchase your product via the sales page
- Product Launch OVO – for any time you’re launching a course or other product
- Zoom Webinar OVO – for any time you wish to promote your business through web-based seminars
- Free Book OVO is a great resource for anytime you’d like to showcase your content the free digital book that you can download
- Coaching Campaign OVO – for whenever you’re promoting your courses through a series of coaching sessions
- Blank design – for when you want to build your sales funnel from the ground
After you pick one of the pipeline blueprints Kajabi will automatically generate a set of pages and emails you’ll need to pull off an efficient sales funnel. You can alter the way you wish your funnel to appear to your audience. You may even change the look of your landing and checkout pages, for instance, to a different one There is a library with more than 40 page templates that you can pick from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can get to choose one of them to pay for your course. Stripe is the common payment method that accepts credit and debit card transactions as well as select e-wallet providers all over the world. PayPal, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part since all the money you earn are immediately sent to your bank account.
In terms of the pricing, Kajabi gives customers a variety of pricing options of pricing options. You can cost your pupils for the services at various times (one-time or subscription and multiple payments) or hand them out at no cost. You even have the chance to decide if you want to charge a specific amount for a single product or a number of items, and set specific dates that your students can access your products within a certain period of time. Additionally, you can create coupons that will further encourage your target audience to buy any of your offers. Best Practices Kajabi
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Integrations with Third-Party Services
Kajabi has a variety of built-in tools to make and market your courses However, you have the option to connect to third-party applications to provide an additional boost of functions. Kajabi currently has ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds more third-party apps and tools from e-commerce to user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it is one of the few course creation platforms with live chat available 24/7 assistance. In contrast to other similar platforms, Kajabi’s customer support team is always ready to assist you if you’re struggling to create a course or page among other crucial issues, anytime and from anywhere. It’s crucial to note that this 24/7 support is available to instructors who are subscribed to the Growth plan and above – for Basic users Live chat support is scheduled at specific times and on certain days during the day. However, Kajabi’s method of customer service has been well-received by many of the instructors who use it to design relevant educational content. Best Practices Kajabi
As for training tools, Kajabi offers an array of options to access resources that you can learn and get used to. The Kajabi Hero University is packed with tutorials, classes, and informative content especially geared towards teachers and edupreneurs, to help them get started or increase their position in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different fields as guests, plus when you’re looking for more tips and tricks, the help center will be there to help you along the way. In addition to the platform’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators get rewarded with tons of sweet perks as they reach their goals.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and promote your course content However, we need to take care of a few essential things that aren’t being addressed. A majority of them could be extremely useful to enhance the user experience. Here are the following things we’d like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option instructors who utilize Kajabi will often require connecting to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we’d like that the absence of question type options and the randomization of those types – to be addressed soonest.
- Additional payment options. As of the moment, only transactions via Stripe and PayPal will be accepted. Not only that, but we don’t understand why there are certain limits too.
- An API key that is public. This could be useful for custom integrations, such as letting your subscribed students sign in using the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features an Edupreneur could dream of. But with the steep price plan and a plethora in terms of functionality, the site may make some people turn away. If you’re looking for alternatives with collective similarities in comparison to Kajabi with regards to performance and reliability, we’ve listed some worthy competitors that you may want to consider in your decision. Best Practices Kajabi
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only major difference is the price beginning at just $67 per month You are able to create unlimited courses and market to your audience of choice without worrying about breaking the bank!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also very easy to use, and much more user-friendly than even Kajabi! Although you can benefit from marketing features It’s a lot lighter than the other. With the extremely affordable cost it’s easy to imagine the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners, it sure does offer higher-end features than the other, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it works. But, we need to appreciate how Teachable is able to incorporate additional payment options as it can support Google Pay and Apple Pay, two gateway services Kajabi does not have. Additionally, it allows one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for offering a wide range of options that most entrepreneurs make use of. It does provide all the features you need to be able to design a professional web pages to the fantastic integrated marketing suite that includes the inclusion of easy-to-understand diagrams of sales funnels as well as efficient marketing tools for e-mails.
There may be a few tools missing for example, the issuance of certificates specifically. Also, with its high price tag, it may not be the best choice among the budget-conscious. We do recognize that while Kajabi is well in being an all-in-one solution for creating courses, it will always have limits. However, that doesn’t stop it but it is an extremely popular choice for established business owners and creators!
If you’re still searching for an LMS that can provide everything you require on one platform, Kajabi is something you must seriously look into.
FAQ Best Practices Kajabi
What is the meaning of Kajabi mean?
The word “Kajabi” originates from a word of Islamic as well as Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard programs, you can sell physical products on Kajabi. It is possible to integrate with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing is it possible Kajabi can replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated within the platform, it’s natural that it’s sufficient to replace third-party applications such as MailChimp. If you do intend to make use of it, Kajabi still allows you to connect it with other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and your subscribers can access your entire course materials even when traveling. Best Practices Kajabi
