A myriad of learning management systems (LMS) platforms come with a variety of essential features that you can utilize whenever you create meaningful content. Although there are plenty of websites that allow you to utilize advanced marketing tools to promote the courses you offer to your intended audience, some may not have most of the features. While some provide easy-to-use tools to build courses, there’ll also be few that may have an editing experience so complex that they turn off their users.
In the sea of e-course platforms There are a handful that offer not just a simple editing interface, but also a plethora of sales and marketing functions. In addition to that they also offer almost all you can think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
At a Glance What is Kajabi? Kajabi Split Testing
Kajabi can be described as an online service that lets you make and sell your course content to your audience of students. It is marketed as a complete service that provides entrepreneurs from all kinds of industries with the best and vital features to not just create a professional website for your courses but let them grow to new heights. Kajabi has been critically acclaimed and regarded as one of the top online learning platforms, with an overwhelming rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? There are numerous reasons that make the platform extremely convenient for all to utilize. First, it’s the user-friendliness. From course creation to marketing and sales almost all of Kajabi’s features have been designed so that they are accessible to those who are new in the world of online courses. Most of them are also advanced, giving instructors an edge over the rest. Lastly it allows budding entrepreneurs like you to run and create an online course without having to go to another place if something else is not available. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop label.
What does it let you do? Do?
There are numerous ways that Kajabi lets you use as an all-in-one online course solution. We’ve put together a list in bullets, of its important features that you may want to watch out for when you’re thinking about it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of customizable tools such as media files, templates you can select in accordance with your personal preferences.
- Build a presentable website to house your course contents and materials along with blogs to keep your students updated on what’s new.
- Effectively utilize the landing page, checkout pages, and other methods to boost your profits, further your reach beyond the limits and increase conversion rates.
- Decide how you would like to invoice your courses or other items for your students, whether it’s a one-time payment or a monthly subscription
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics software with e-mail marketing as well as CRM and automated tools.
- Create and manage your affiliate links; and
- Explore an array of customer service, community and training materials, with the addition of the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. It’s the go-to choice for some of the well-known names who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students across the globe. At the time of the time this article was written, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different from other online course creation services in that they’re more costly. With monthly costs that begin as low as $119, it’s no wonder why it can be a hindrance for some who might like to give it a try. With the abundance of important features included into every plan, the price is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month or $119/month when billed annually. This plan lets you can create three products, reach an maximum of 1,000 active customers, and create websites that you are able to customize with tools fully provided by Kajabi’s platform. Additionally, you get unlimited pages for landing pages, unlimited marketing e-mails, and unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there’s the Growth plan, which happens to be Kajabi’s most popular plan at $199 a month or $159/month if you pay annually, as well as the Pro plan, which costs $399 per month or $319/month annually, which is filled with every feature you’d like when you are making and selling your courses. Kajabi does not currently offer a free plan option. However, a 14-day trial is available. trial is available on all three plans. A longer trial of for up to 30 days available on certain blogs. So if you want to test the waters to determine if Kajabi is the best choice for you, the limited trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including automated e-mail marketing, and automation are designed for businesses, so you won’t need to integrate with any other third-party service for that!
- The software that creates sales funnels. Another of the most popular features on the platform, the Pipeline Builder. Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The user-friendly and simple site and course editors. The creation of content using the site and the course creator software was never so easy and quick, as it requires less time and effort to finish the job.
- Infinite integrations are endless. Aside from native integrations that integrate with 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app lets you to explore and choose from more than one thousand non-native platforms to increase efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s Community feature lets you connect with students in your classes. You can also connect, network, and celebrate with a multitude of teachers in the same position as you.
The Cons – What We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are more than the average monthly rate that other providers offer. There’s no free plan available either.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate software if you want to design custom-made certificates that are of different types.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of some particular tools, such as proper discussion forums and the ability to randomly distribute the assignments or quizzes. Kajabi Split Testing
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we like one thing we like about Kajabi is the shockingly easy user experience. First, the majority of the users interface (UI) is well-organized. If you may notice on the dashboard menu, you may find that all the features are divided into five major sections: Website Products, Sales Marketing and People. The design of the menu is clear and free of obstruction, since some of the features that are related to a specified section are collapsible. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You can create an online landing page, change your course and interact with your fellow instructors on one site.
It has a search assistant tool that comes in handy when you need to search for something difficult to locate. The Kajabi Assistant can be found in the top of the dashboard in the shape as a “search bar, and allows you to search for items and tools on the website by typing in the keywords. As mentioned previously that both the Kajabi site builder and course builder sections are drag-and-drop which makes the process easier without needing to learn how to navigate it. Kajabi is a more streamlined learning curve compared to some of its competitors. It also supports multiple languages other that English for those who want to present your content to wider viewers.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may soon encounter a list of course or product templates or the way it calls them, blueprints. Each of the blueprints for products differs in terms of structure and design and can be customized to suit the needs of instructors.
In the blueprints that are listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a way to build brand recognition, while Online Courses are full-version types with a full content structure designed for a “world-class” learning experience. Drip courses, on the other hand, are programs which are planned over a set series of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content if you as well as your students are occupied working on other projects.
Kajabi is known to many as a well-known premium course maker. But, aside from the courses, the blueprints also allow you to make a membership site where your customers can enjoy exclusive content and a coach session for 12 weeks. You can also download a blank template that allows you to create an entire course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
As you further look into the course builder, you will notice an outline of sections and lessons which have been automatically added if you choose one of the blueprints for your course. In the case of Kajabi, these segments and classes are known as post categories as well as category, or. The posts are where you insert various kinds of content, including text, video images, and text, while the categories act as folders where the posts are stored.
You may also incorporate subcategories for posts in the same category, if you wish to structure your content flexibly. You can move and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts. These include MOV and MP4 files WAV and MP3 files, PDFs and Word documents. Upload any of them from your computer folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to use the bulk upload feature. Similar to the name, you can add all the files you have uploaded to your course in the same tab. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of more than 10 themes for course players. Unlike other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the option of choosing several themes to suit various products. Similar to the course outline creator, it’s easy to customize any of the themes to match your preferences. You can even incorporate details of your company’s image, such as the logo or images as well as font design into your course player in order to give it a an individual touch. Kajabi Split Testing
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to make quizzes and assignments and then add them to the course of your class. Assessments are an effective way to assess if your students learned something from the curriculum you’ve given them. Through the assessment feature, you can select from three main types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set an assessment score that will encourage your students to be more engaged with your content.
Aside from that in addition, it is also important to note that the LMS site has also been able to make strides in creating spaces for teachers and students to communicate. With the Community feature, students have access to participate and leave comments on any of your courses through their dashboards. You can also write your posts to discuss with your fellow students about your previous lessons and also your future content. The community feature can be accessed either as a standalone product or as part of your membership.
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Website Design and Customization
Why share your course contents on your website’s domain or WordPress web site when Kajabi has the platform and the tools to make one within the platform? Kajabi provides unlimited web hosting on all three plans of pricing. What’s great about this is you’re guaranteed immediate security and safety with the automatic SSL certification as well as a team to help maintain your website.
Additionally, you have the freedom to modify your domain as well as choose from a variety of professional, one-of-a-kind themes that you can personalize to your liking! It doesn’t stop there: If you’re an expert edupreneur and are a member of the Growth plan or higher you can import custom-made themes built to meet the ever-changing needs of your business, plus remove the Kajabi logos and substitute that with your own!
Page Builder
Just like the course builder we’ve mentioned previously, Kajabi’s page builders allows you to modify any of the themes for websites using a set of user-friendly and intuitive editing tools. After further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re basically like those categories as well as posts from when we discussed our course building tool. Blocks are referred to as the components that comprise the site’s content including text, media files, or clickable icons. Sections, on the other hand are made up of multiple carefully-arranged blocks.
There are more than 40 pre-designed section templates you can pick from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets these days it’s logical for Kajabi to make your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile and select which site element you wish members to view. With all the tools you need to create your website how you would like it to appear the page builder from Kajabi is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi lets you create sections of your website dedicated to your blog where you can publish updates and thoughts about your course’s content. If you’re looking to get the most of your Kajabi-made site it provides a space where you can do so without limits. It is possible to begin with posting blog content by creating one with Text Editor. You may include SEO elements if you wish to have a wider reach, group your posts into various categories or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as on the same level as WordPress or Blogspot however, it does have enough tools to allow it to be managed. You can also create podcasts to promote on your website. You can upload audio recordings of your podcast to be hosted on your website and then distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. When you upload a podcast episode, you have two options: release the podcast as a public one free of charge or create an exclusive private one that only your members are able to access. Kajabi Split Testing
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its array of marketing and sales tools that are highly convenient and simple enough for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in E-mail marketing functions allow you to send e-mails that are related to your course or website to your subscribed member students while seated on the platform. You might be surprised by the fact that it goes beyond simply send emails. With the help with Kajabi Automations, you get to automate sequences of emails that are triggered by different kinds of user actions. For example, when a student is successfully logged in to one of your courses after checkout, a welcome e-mail will be automatically sent into their email inbox. If another underperforms then an upsell message is delivered to offer suggestions for improvement Kajabi Split Testing
You can send as many emails to the campaign you wish and schedule each one in accordance to your preference. You can choose which of your members gets to receive these messages. The management of e-mails has never been so extensive and yet simple to manage. In contrast to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates to help promote your content on behalf of your company. Apart from paying them a commission, you may also track their performance to determine how they can contribute to increasing your conversion and click rates. Kajabi Split Testing
Pipeline Builder
Another of Kajabi’s notable features can be one of the best features is Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated issues. While other platforms offer similar features, which require more effort and time, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even those who aren’t experts are able to make the most of it. This amazing feature allows you to choose from a collection of pre-made funnel templates or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to provide the freebie to lead magnet to increase your database.
- Sales Page OVO – to use any time you wish to convince your intended public to buy your product through a sales page
- Product Launch OVO – for whenever you’re launching a course or other product
- Zoom Webinar OVO is a great option for any time you wish to promote your business through web-based seminars
- Free Book OVO is a great resource for whenever you want to market your content an online book for free download.
- Coaching Campaign OVO is for whenever you’re promoting your courses by means of an array of coaching sessions
- Blank blueprint – for whenever you’re looking to create your sales funnel from starting
Once you select from any of the blueprints for a pipeline Kajabi will automatically generate a set of pages and e-mails that you’ll require to create an effective sales funnel. You may customize however you would like your sales funnel to look to your customers. You may even change the look of your landing and checkout pages, for instance, to a different one There is a library with more than 40 templates for landing pages that you can choose from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students are able to select between the two to pay for your course. Stripe is a popular payment option that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an option for subscriptions and multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred to your bank account.
When it comes to the pricing, Kajabi gives customers a variety of pricing options of options to select from. You can choose to charge your students for your services at various times (one-time subscription, one-time, or multiple payments) or give them away to them for free. You also have the option to decide if you want to charge a specific amount for a specific product or multiple items, and establish specific dates for your members can access within a certain time frame. You can also create coupons that will further encourage your audience to purchase the products you offer. Kajabi Split Testing
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Integrations to Third-Party Services
Kajabi is a host of built-in features to help you make and market your courses However, you can connect to third-party applications to provide an additional boost of functions. The platform currently supports ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few platforms for creating courses that offer 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is available to assist you when you’re struggling to create pages or courses, among other issues that are important, at any time and anywhere. However, it’s important to note that this 24/7 feature is available for instructors who are subscribed to the Growth plan upwards – for Basic users live Chat support can be scheduled for certain times and days during the day. Nonetheless, Kajabi’s approach to customer support has been highly praised by many of the instructors who use it to design meaningful courses. Kajabi Split Testing
In terms of tools for training, Kajabi gives you a variety of ways to access resources that you can master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials, and informative content especially designed for educators and edupreneurs who want to gain traction or boost their position in the course creation world. You’re also invited to daily Q+A educational webinars with prominent experts from various fields as guests, plus If you’re in search of other tips and tricks the help desk is always there to guide you on your way. Apart from Kajabi’s Hero University, there is also a Kajabi Hero Rewards program, where course creators can earn many sweet perks when they meet their targets.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one tool to design and sell your course material, but we have to look at a few crucial aspects that are not being addressed. A majority of them could have been extremely helpful to improve the experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some offer this feature instructors using Kajabi frequently will need to connect to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within the course, we would like for the lack of question type options – plus randomization of said types that is addressed as soon as possible.
- Other payment options. At the time of writing there are only two options for transactions: Stripe as well as PayPal will be accepted. Not only that, we aren’t sure if there are limits also.
- A public API key. This could be useful for custom integrations, for example, the ability to let your subscribers log in with the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring edupreneur could ever dream of. But due to its high price plan and a plethora in terms of functionality, the site could cause some to be turned off. If you’re looking for alternatives that share similarity to Kajabi in terms of reliability and performance We’ve provided a list of worthy alternatives that you might think about when making your choice. Kajabi Split Testing
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only major difference is the price that starts at $67/month You can design unlimited courses and advertise to your target audience without worrying about spending a dime!
- Podia does not just claim to be a creator-friendly platform. It’s also very easy to use, much easier than even Kajabi! While you get to make use of marketing features Podia is much less heavy than the other. But considering the very budget-friendly price we can understand how Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for them. With its affordable price It certainly has higher-end features than the other has as well as live lesson courses and a built-in app integrations store.
- Teachable is like Thinkific in the manner it works. But, we need to appreciate how the former can incorporate additional payment options since it accepts Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. You can also avail one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by having nearly all the features that most edupreneurs can use. It sure does offer the basic features that everyone needs including the intuitive features needed to design a professional website , to the impressive integrated marketing suite, which includes the inclusion of easy-to-understand plans for sales funnels, as well as effective marketing tools for e-mails.
There may be a few tools that are missing like the issuance of certificates, in particular. Plus with a steep cost, it might not be the best choice among the budget-conscious. We do recognize that even though Kajabi performs well in being an all-in-one solution for creating courses however, it’ll always have limits. That doesn’t stop it, but it is a favorite among experienced business owners and creators!
If you’re looking to find an LMS that can provide everything you need in one platform, Kajabi is something you must seriously look into.
FAQ Kajabi Split Testing
What is the meaning of Kajabi translate to?
The word “Kajabi” originates from a word with Islamic (or Arabic origin that means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual programs, you can sell physical products through Kajabi. It is possible to integrate with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail, is it possible that Kajabi can be able to replace MailChimp?
Since Kajabi already has the tools for marketing via email built within the platform, it makes sense that it’s sufficient to replace third-party programs such as MailChimp. However, if you wish to utilize this feature, Kajabi still allows you to integrate it with other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app for you and the members who have subscribed have access to all courses even while traveling. Kajabi Split Testing