Many learning management system (LMS) platforms come with a variety of crucial features that you can utilize when you write content that is meaningful. While there could be a lot of websites that allow you to make use of advanced marketing tools to advertise your courses to your target audience, some may not have most of these features. While some provide easy-to-use course-building tools, there will also be few that may have an editing experience so complex that it turns its users off.
Within the sea of online course platforms There are a handful that offer not just the basic editing interface but also an array of marketing and sales functions. And on top of that, they also provide you with nearly all you can think of, from 24/7 help and training materials to top-quality analytics. All-in-one platforms for courses allow you to explore beyond your limits, and one of those which can provide this is Kajabi.
A Quick Look: How do you define Kajabi? Kajabi Versus Business Catalyst
Kajabi is an internet-based platform which lets you develop and market your courses to an student audience. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and necessary features that will not just build a professional-looking website for your courses but also allow them to grow to new heights. Kajabi has been praised by the media and regarded as one of the best online courses platforms, earning an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? It’s true that there are many factors that make this platform very convenient for everyone to use. It’s first and foremost the ease of use. From course creation to marketing and sales the majority of Kajabi’s features have been designed so that they are digestible for people who are only beginning to get started in the world of online courses. Most of them are also advanced, which gives instructors who administer the course the added edge over other instructors. Lastly it allows budding entrepreneurs like you to run and create courses without having to go to another place if something else is missing. Kajabi offers all the tools that anyone could require in order to live up to its ‘one-stop shop label.
What Does It Let You Do?
There are many kinds of methods that Kajabi can use as an all-in-one online course solution. We’ve made a list in bullet form, of its important attributes that you ought to keep an eye on in the event you’re considering the option. In simple terms, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizable tools including media files, templates that you can choose in accordance with your personal preferences.
- Build a presentable website to house your course contents and other products and a blog where you can keep your students up-to-date on what else is new;
- Efficiently make use of the landing page, checkout pages and other effective ways to improve the profits you earn, extend your reach to the limit, and generate higher conversion rates.
- Choose how you wish to bill your courses and other services to your students – whether it’s one-time payments or a monthly subscription;
- Build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links; and
- Explore a variety of customer service, community and training materials in conjunction with the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted and used by over 16,000 businesses and famous personalities. Kajabi is the preferred choice of many of the most well-known people who are part of different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses which are accessed and explored by more than 35 million students all over the world. At the time of the time this article was written, Kajabi is generating more than $650million in revenue since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are different than other online course creation tools in that they’re more expensive. With monthly costs that begin as low as $119, it’s no wonder why this might be an issue for those who want to give Kajabi a go. However, when you consider the number of important features included in each plan, pricing is reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month, or $119/month if billed annually. In this plan, you can create three products, reach up to 1,000 active customers, and make websites that you are able to create with the tools offered by the platform. Included are unlimited pages for landing pages, unlimited marketing emails and access to unlimited helpful resources, including one-on-one customer service and Kajabi University.
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Apart from The Basic Plan, there is the Growth plan that happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually, and the Pro plan at $399 monthly or $319/month yearly that is loaded with all the features you’d want when making and selling your courses. Kajabi does not currently offer any free plans. However, a 14-day free trial is available on all three plans. An extended trial that lasts up to 30 days is also available on selected blogs, so if you wish to try the service and see if Kajabi’s the right choice for you, then the brief trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, including e-mail marketing and automation, are optimized for businessuse, and you don’t have to connect with other third-party services to do that!
- The software that creates sales funnels. Another one of the most popular features on the platform The Sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From creating professional-looking course websites all the way to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The easy and intuitive website and course editors. The creation of content using the site and the course builders hasn’t been this easy and swift, and it requires less effort and time to complete the task.
- Unlimited integrations are endless. In addition to native integrations to the ten marketing, e-commerce and analytics solutions, connecting to the app Zapier allows users to investigate and select from more than one thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s Community feature lets you interact with students enrolled in any of your courses. You can also network, connect, and celebrate with a multitude of teachers similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rates provided by other companies. There’s not a free option neither.
- There is no built-in tool to issue certificates. You might need to connect to a third-party certificate software if you want to design custom-made certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific features, including appropriate discussion forums as well as the ability to randomize the assignments or quizzes. Kajabi Versus Business Catalyst
The Review of Kajabi’s features
User-Friendliness and Experience
One thing that we like one thing we like about Kajabi is its surprisingly simple user experience. For one, most of the platform’s user interface (UI) is structured. If you look at the dashboard menu, you will notice that all features are arranged into five main sections: Website Products, Sales, Marketing and People. The layout of the menu is clear and free of confusion, as certain elements that are associated with the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” hallmark. You can build your own landing page, alter your course, and communicate with your instructors through one website.
The search assistant is a tool that can be useful when you need to search for something difficult to find. The Kajabi Assistant can be found in the top of the dashboard in the shape that of a bar for searching it allows you to search for tools and items on the website by typing in the keywords. As previously mentioned, both Kajabi’s site builder and course builder sections can be moved and dropped which makes the process easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve compared to several of its peers. It also supports multiple languages other than English for those who want to share your content with broader audiences.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates, or the way it calls them, blueprints. Each of the product blueprints is different in its structure and style and is readily tailored to suit the needs of instructors.
In the blueprints that are listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are short-form quick courses that are usually created in order to increase brand recognition, while Online Courses are full-version versions with a full content structure designed for an “world-class” education experience. Drip courses, on other hand, are courses that are scheduled for an established period of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you or your students are busy with other things.
Kajabi is known to many as a popular premium course maker. Apart from course types, the product blueprints also allow you to make a membership site where your customers can enjoy exclusive content and a coach session that spans 12 weeks. You can also download a blank template which allows you to design your own course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
If you continue to look into the course builder, you’ll see the outline of the sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons known as post categories as well as category, and vice versa. The posts are where you can insert different types of content, including text, video and images, whereas the categories act as folders in which the posts are stored.
It is also possible to include subcategories of posts within one category in order to organize your content more flexiblely. You can alter the outline by dragging it around. Kajabi accepts a wide variety of media and text files to be added to your posts. These include MP4 and MOV files, WAV and MP3 files PDFs, and even Word documents. Upload any of them from your computer folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to make use of the feature of bulk uploads. Similar to the name it allows you to upload all your files to your courses in one page. This one is handy especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. In contrast to other LMS platforms that only allow you to be given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting various themes for the various products. Similar to the course outline maker, it’s simple to alter any of the themes to fit your style. You can even incorporate details of your brand including logos images, fonts, and designs into the course player to add a an individual touch. Kajabi Versus Business Catalyst
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments. It allows you to design and create assignments and quizzes and then add them to the course of your class. Assessments are an effective way to determine the extent to which your students gained from the lessons you’ve provided them. With the assessments option, you are able to select from three main question types: multiple-choice, multiple-selection, and paragraph-style. You can even create a passing score to motivate your students in engaging with your material more.
Apart from that, the LMS site has also been able to make strides in creating spaces for teachers and students to interact. Through the Community feature, your students are able to participate and leave comments on all of your courses on their dashboards. It is possible to write your blog posts for discussion with your fellow students about your lessons from the past and also your future content. The community feature is available either as a stand-alone item or as a an element of membership space.
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Website Design and Customizability
Why should you upload your course materials on your website’s domain as well as WordPress website when Kajabi has the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting across the three plans of pricing. What’s awesome about it is you’re guaranteed instant security and security through the automatic SSL certification as well as the support of a team to manage your website.
You’re also given the liberty to customize your domain, as well as pick from a wide array of professional, one-of-a-kind themes that you can customize to your liking! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan and higher you can import custom-made themes built to meet your ever-growing needs as well as remove the Kajabi branding and replace it with your own!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders lets you modify any of the given website themes with a suite of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re essentially like those categories as well as posts that we’ve discussed when we’ve discussed our course building tool. Blocks are referred to as the elements that make up the content of the website including media files, text and clickable buttons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed section templates that can be picked from the page builder’s dashboard. We’re all hooked to our smartphones and tablets it is logical for Kajabi to have your website automatically adjust to a mobile layout. You can go an extra mile by picking the elements of your website you want members to view. With all the tools you need to make your site look how you would like it to appear, Kajabi’s page builder is not just extremely flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not have this, but Kajabi allows you to create sections of your website dedicated to your blog where you can share updates and thoughts about your course’s content. If you’re looking to make the most out the Kajabi-made website, the service provides you a space where you can publish your content without restriction. Start by creating the blog post by making one using the text editor. It is possible to incorporate SEO elements if you wish to expand your reach and organize your blog posts into various categories and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as on par as WordPress or Blogspot, but it has enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your site. You can upload audio recordings of your podcasts to be hosted on the site and distributed to the major podcasting platforms like Apple Podcasts and Spotify. When you upload a podcast episode, you have two options: either release the podcast as a public one for free or make an exclusive private podcast that only your users have access to. Kajabi Versus Business Catalyst
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are highly easy and straightforward for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in E-mail marketing functions allow you to send emails related to your course and websites to your members who are subscribed students from the comfort of the platform. But you may be surprised by the fact that it goes beyond simply send emails. With the help with Kajabi Automations, you get to build automated sequences of emails that are triggered by various user actions. For instance, if your student logs in successfully to one of your classes after checkout, a welcome e-mail will be automatically sent to their inbox. If another course is not performing, an upsell is delivered to offer suggestions for improvement Kajabi Versus Business Catalyst
You can create as many emails to your campaigns as you like and schedule each of them according to your preferences. You can even select the members you want to receive these messages. E-mail management has never been so comprehensive yet easy to handle. Unlike other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function where you get to assign some of your members as affiliates who can help promote your content on your behalf. Apart from paying them a commission, you may also track their performance to see how well they contribute to increasing your conversion rates and click rates. Kajabi Versus Business Catalyst
Pipeline Builder
Another one of Kajabi’s overall notable features can be one of the best features is Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating difficulties. While other platforms have similar features that require more time and effort, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This feature is stunning and allows you to choose from a collection of pre-made funnel blueprints or templates for pipelines. They include:
- Freebies are great for when you’d like to provide a freebie as a lead magnet to build your email list
- Sales Page OVO – to use whenever you want to persuade your customers to purchase your product by utilizing an online sales page
- Product Launch OVO – for whenever you’re launching a course or other product
- Zoom Webinar OVO – for whenever you want to promote your business through web-based seminars
- Free Book OVO – to use any time you wish to showcase your content the free digital book that you can download
- Coaching Campaign OVO is for when you’re trying to promote your courses through the use of coaching sessions
- Blank plan – to use whenever you want to build your sales funnel from ground
Once you select from any of the blueprints for a pipeline Kajabi instantly creates pages and emails you’ll have to put together to make an efficient sales funnel. You may customize however you wish your funnel to look to your customers. You may even change the look of your checkout and landing pages, for example you can change the theme to something different There is a library with more than 40 pages templates you can choose from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your students are able to select between the two to pay for your classes. Stripe is the common payment option that allows debit and credit card transactions as well as certain e-wallet providers across the world. PayPal however, on the contrary side, is an option to subscribe as well as multi-payment plans. There are no pressing transaction fees on Kajabi’s part, as all your earnings are instantly transferred directly to the bank accounts of your choice.
In terms of price options for Kajabi, it gives customers a variety of pricing options to choose from. You can make your student pay for services at various dates (one-time subscription, one-time, or multi-payments) or hand them out at no cost. You also have the option to decide if you want to charge a specific amount for one product or multiple items, and establish specific dates for your members can access within a specific timeframe. You also get to generate coupons to further motivate your audience to purchase any of your offers. Kajabi Versus Business Catalyst
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Integration with Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses, but you also have the option of connecting to third-party apps for more functions. Kajabi currently has ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it’s among the few platforms for creating courses with live chat available 24/7 assistance. In contrast to other similar platforms that offer customer support, Kajabi’s team is available to help you whenever you’re having difficulties in creating pages or courses, among other important issues, anytime and wherever. It’s crucial to mention that this 24-hour feature is available for instructors that are on the Growth plan and above – for basic users Live chat is available at certain times and times during the day. However, Kajabi’s method of customer service has been well-received by many who use it to design relevant courses. Kajabi Versus Business Catalyst
As for tools to train, Kajabi provides an array of options to resources that you can master and become familiar with. The Kajabi Hero University is packed with tutorials, classes, and informative content especially geared towards teachers and edupreneurs to help them gain traction or boost their position in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various disciplines as guest speakers, and, if you’re looking for more tips and tricks assistance, the help section is available to help you along the way. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators get rewarded with many sweet perks when they meet their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and sell your course material However, we need to address a few vital things that are missing. The majority of these would have been very useful to improve the experience. Here are the following things that we wish would be included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and other credentials. Although some of them offer this option instructors using Kajabi will often require connecting to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within courses, we wish that the absence of question type options as well as randomization of these types that is addressed as soon as possible.
- Other payment options. At the time of writing, only transactions via Stripe or PayPal can be accepted. In addition, we aren’t sure if there are limits too.
- A public API key. This could have been helpful in making custom integrations, like letting your subscribed students sign in using the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring edupreneur could ever dream of. But due to its high price plan, and the lack in features it might turn some people off. If you’re looking for alternatives that share commonalities in comparison to Kajabi regarding performance and reliability we’ve listed a few worthy competitors that you may want to consider in making your choice. Kajabi Versus Business Catalyst
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only difference is the cost that starts at $67/month You can design unlimited courses and market to your audience of choice without worrying about breaking the bank!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! While you get to benefit from marketing features It’s a lot lighter than the other. But considering the very budget-friendly price range, we can understand the way Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range and a wide range of features, it certainly offers more industry-level functions than the other has which includes live lesson courses and an integrated app integration store.
- Teachable is like Thinkific in terms of how it functions. But, we need to appreciate the way that Teachable can integrate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs utilize. It sure does offer the basic features that everyone needs to be able to create a professional-looking web pages to the fantastic built-in marketing suite with the ability to understand diagrams of sales funnels as well as efficient email marketing tools.
There could be some tools missing, such as the issue of certificates specifically. Also, with its high price tag, it may not be the best option for those with a tight budget. But we do understand that even though Kajabi performs well in being an all-in-one solution for creating courses, it will always have limits. However, that doesn’t stop it but it is an extremely popular choice for established creators and businesses!
If you’re still searching to find an LMS that can provide everything you require in one place, Kajabi is something you ought to seriously consider.
FAQ Kajabi Versus Business Catalyst
What does the word Kajabi refer to?
The term “Kajabi” originates from a word of Islamic as well as Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual classes, you can also sell physical products on Kajabi. It is possible to join with Shopify to set up a fully functioning online store on Kajabi!
In terms of e-mail marketing, is it possible that Kajabi could be able to be able to replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated into the platform, it’s logical that it’s enough to replace third-party programs like MailChimp. However, if you do wish to utilize it, Kajabi still allows you to integrate it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile to ensure that you and your subscribers have access to all courses even while in the move. Kajabi Versus Business Catalyst
