Hundreds of learning management system (LMS) platforms come with various essential features that can be utilized when creating content of high quality. While there could be a lot of sites that let you make use of modern marketing tools to advertise classes to your desired audience, some might not provide all the features. While some provide easy-to-use tools to build courses, there’ll also be some that offer editing features that are so complicated that it turns its users off.
Among a sea of e-course platforms, there are a few which offer more than just the basic editing interface but also a plethora of marketing and sales functions. And on top of that, they also offer nearly all you can think of, from 24/7 help and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities and one of the platforms that provide it is Kajabi.
A Quick Look What is Kajabi? Ogilvy Template Kajabi
Kajabi can be described as an online service that lets you develop and market your course content to your customers. Branded as an all-in-one service, Kajabi provides edupreneurs from all walks of life with optimized and essential features needed to not just create a professional website for your courses , but also allow them to grow to greater heights. Kajabi has been praised by the media and is regarded as one of the best online learning platforms, with an overwhelmingly positive rating of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? There are plenty of reasons that make the platform very convenient for everyone to use. First, it’s the user-friendliness. From course creation to marketing and sales, nearly all of Kajabi’s features can be digestible for people who are new in the world of online courses. A majority of them are advanced, giving instructors the added edge over the rest. Additionally this allows students like you to run and create courses without the need to look to another place if something else isn’t available. Kajabi provides all the tools anyone may need, living up to its ‘one-stop shop label.
What does it let you do? Do?
There are many kinds of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve compiled a list, in bullet points, of its important features that you may want to watch out for in the event you’re considering it. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizing tools, media files, and templates that you can pick in accordance with your personal preferences.
- Create a visually appealing website to display your course materials and other products along with blogs to keep your students up-to-date on the latest developments;
- Make the most of landing pages, checkout pages and other viable methods to boost your profits, further your reach over the boundaries and boost conversion rates.
- Choose how you wish to charge your courses and other products to your students – whether it’s a one-time fee or a subscription for a month;
- Build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite with e-mail marketing and CRM as well as automation tools.
- Manage and create your affiliate links, and
- Explore a wide variety of customer service, community, and training resources, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted by more than 16,000 companies and celebrities. Kajabi is the preferred choice of several well-known personalities that are from various sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different from other online course creation services in that they’re more costly. With monthly prices that start at just $119, it’s no wonder that it can be a hindrance for some who want to give the service a shot. However, when you consider the number of important features included into each plan, pricing is logically reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month, or $119/month when billed annually. In this plan, you get to create three products, reach an maximum of 1000 active users, as well as design websites that you are able to create with the tools offered by the platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails as well as unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to The Basic Plan, there is the Growth plan, which happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/month if you pay annually, and the Pro plan, which costs $399 per month or $319/month annually that is loaded with all the features you could ask for when it comes to making and selling your courses. Kajabi currently does not offer an option to pay for the plan. There is however a fourteen-day free trial is available on all three plans. A trial extension that runs up to 30 days is also offered on select blogs. So if you wish to test the waters and determine if Kajabi is the best choice for you, then the brief trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, such as email marketing and automation are specifically designed to be optimized for business, and you don’t have to connect with any other third-party service for this!
- The sales funnel software. Another of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to be overly complicated!
- Customization without limits. From creating professional-looking course websites down to the custom name, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. The creation of content using the site and course builder software has never been this easy and quick, as it takes less effort and time to get everything done.
- Limitless integrations are endless. Aside from native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app lets you to look and select from more than a thousand non-native platforms that can improve your efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s community feature lets you interact with students enrolled in your classes. You can also network, connect, and share your joy with hundreds of teachers who happen to be similar to you.
The Cons – What We Do Not Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rates provided by other companies. There’s not a free option as well.
- No built-in tools to issue certificates. You might need to connect to a third-party certificate software if you want to design custom-made certificates of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific features, like appropriate discussion forums as well as the ability to randomize the assignments or quizzes. Ogilvy Template Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we like about Kajabi is its surprisingly simple user experience. First, the majority of the users interface (UI) is well-organized. If you may notice on the dashboard menu, you may see that the functions are organized into five main sections – Website Products, Sales Marketing, and People. The layout of the menu does not allow for obstruction, since some of the elements that are associated with the specific section can be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can build your own landing page, alter your course, and interact with your fellow instructors through one website.
It has a search assistant tool that is useful whenever you want to look for something that may be difficult to locate. The Kajabi Assistant is located at the top of the dashboard in the shape as a “search bar, and it lets you look for specific tools and products within the website by typing in the search terms. As previously mentioned, both Kajabi’s courses and site builder sections can be dragged and dropped which makes the process easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve compared to several of its peers. It also supports multiple languages other that English for those who want to expose your content to broader audience.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will soon encounter a list of product or course templates, or the way it calls it blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to suit the needs of instructors.
The blueprints listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version types with a full content structure designed for an “world-class” education experience. Drip courses, on other hand, are programs that are scheduled over the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s an efficient method of sharing your content when you as well as your students are occupied with other things.
Kajabi might be regarded by many as a well-known premium course maker. But, aside from the course types, the product blueprints let you make a membership site that allows your customers to access exclusive content and a coach session for 12 weeks. The template is also blank which allows you to design a course or product from scratch!
Categories, Posts, and Content Uploads
If you continue to look into the course builder, you’ll notice the outline of the sections and lessons that have been automatically included when you select one of the blueprints for your course. In Kajabi’s case, those parts and the lessons referred to as categories and posts, and vice versa. Posts are where you insert various types of content, like text, videos images, and text, while the categories act as folders where the posts are stored.
You can also include subcategories of posts under one category in order to organize your content more flexiblely. You may also move and rearrange the outline. Kajabi accepts a broad range of media and text files to include in your posts, including MOV and MP4 files MP3 and WAV files, PDFs and Word documents. You can upload any of them either through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can add existing URLs of your videos to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to use the feature of bulk uploads. Similar to the name it allows you to upload all the files you have uploaded to your course in one page. This one is handy particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for courses. Unlike other LMS platforms that only allow you to be given the option to choose one or three themes, Kajabi lets you have the choice of selecting various themes for the different products. Like the outline builder, it’s relatively simple to modify any of the themes to fit your style. It is possible to incorporate specifics of your company’s image including logos, images, and font designs , into the course player to add a a personal touch. Ogilvy Template Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments that allows you to create quizzes and assignments and then add them to the course of your course. Assessments can be a great way to assess whether your students have learned something from the curriculum you’ve given them. Through the assessment option, you are able to select from three main types of questions: multiple-choice multi-selection, or paragraph-style. You can also set an acceptable score to encourage your students to engage with your material more.
In addition in addition, the LMS website also has been able to make strides in creating areas for teachers and students to connect. Through the Community feature, your students are able to participate and leave comments on any of your courses through their dashboards. You can even write in your blog posts to discuss with other students your lessons from the past and your upcoming content. The community feature is available either as a stand-alone feature or as part of your membership.
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Website Design and Customizability
Why should you upload your course materials to your web domain or WordPress website when Kajabi offers the platform and tools to create one within the platform? Kajabi offers unlimited web hosting across all three pricing plans. What’s awesome about it is you’re assured of instant security and safety with an automated SSL certification, as well as the support of a team to manage your website.
You also have the option to customize your domain, as well as choose from a variety of premium, unique themes that you can customize to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan or higher you can download custom-designed themes designed to fit your ever-expanding needs, plus take away the Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Just like the course builder we’ve mentioned earlier, the page builder from Kajabi allows you to modify any of the given website themes with a suite of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like those categories as well as posts from when we’ve talked about our course building tool. Blocks are referred to as the components that comprise the site’s content which includes media files, text as well as clickable button. Sections on the other hand are made up of multiple carefully-arranged blocks.
There are more than 40 pre-designed sections templates that you can pick from the dashboard of the page builder. Since we’re all connected to our smartphones and small tablets these days it is logical to use Kajabi to make your website automatically adapt to a mobile-friendly layout. You can even go the extra mile by choosing which site element you wish for your member learners to see. With all the tools you need to create your website how you would like it to look Kajabi’s page builders are not only super flexible but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this feature, however Kajabi lets you create a section of your website that is dedicated to your blog, where you can post information and comments on your course content. If you’re looking to get the most of your Kajabi-made site it provides an area where you can post your blog posts without limitations. You can get started with the blog post by making one with Text Editor. It is possible to include SEO elements if you’d like to expand your reach or group your posts into different categories, or even change the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as up to the same level as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. In addition, you can create podcasts to promote on your website. You may upload recordings of your podcast that will be hosted on the site and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. If you upload a podcast episode, you have two options: either release it as a podcast that is public for free , or create an exclusive private one that only your users have access to. Ogilvy Template Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are highly convenient and simple enough for even those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in e-mail marketing function allows you to send emails related to your course and website to your subscribers students while seated on the platform. But you may be surprised that it does more than simply send emails. With the help from Kajabi Automations, you get to create automated sequences of emails that are triggered by different kinds of user actions. For example, when a student is successfully logged in to one of your courses after checking out, a welcome message will be automatically delivered into their email inbox. If another underperforms, an upsell is delivered to offer suggestions for improvement Ogilvy Template Kajabi
You are able to create as many e-mails to your campaigns as you want and then schedule them according to your preferences. You can choose the members you want the messages. E-mail management has never been more comprehensive yet easy to handle. In contrast to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option which allows you to designate certain members of yours as affiliates in order to advertise your website on behalf of your company. In addition to paying them a commission and monitoring their performance to see the extent to which they are contributing to boosting your conversion and click rates. Ogilvy Template Kajabi
Pipeline Builder
Another of Kajabi’s top features is one of the best features is Pipeline Builder, where you can create custom marketing funnels with no overcomplicating problems. While other platforms have similar features, which require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even beginners are able to make the most of it. This stunning feature allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. This includes:
- Freebie – for whenever you want to offer an offer as a lead magnet to grow your email list
- Sales Page OVO – for any time you wish to persuade your public to buy your product by utilizing the sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO – to use whenever you want to promote your product via web workshops
- Free Book OVO – to use anytime you’d like to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for whenever you’re promoting your courses through a series of coaching sessions
- Blank plan – to use whenever you’re looking to create the sales funnel you want from the beginning
Once you select from any of the pipeline blueprints, Kajabi automatically creates pages and emails you’ll have to put together to make an efficient sales funnel. You can alter the way you want your pipeline to appear to your audience. You may even change the theme of your landing and checkout pages, for example changing the design to a different theme – there is a library full of 40+ pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your students can get to choose between them when they pay for your courses. Stripe is a popular payment option that allows credit and debit card transactions as well as certain e-wallet providers across the world. PayPal, on the other on the other hand, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part, as all your earnings are instantly transferred into your account at the banks.
In terms of pricing options, Kajabi offers customers a variety of pricing options of options to select from. You can choose to charge your students for your services at various times (one-time, subscription, and several payments) or give them away at no cost. You even have the chance to select if you’re going to charge a specific amount for one product or a number of items, and establish specific dates for your members can access within a given period of time. Additionally, you can create coupons to encourage your customers to purchase all of your products. Ogilvy Template Kajabi
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in services needed to make and market your courses however, you also have the option to connect to third-party apps for an additional boost of functions. Kajabi currently has ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s among the only course creation platforms that offer 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is available to help you whenever you’re having difficulties in creating pages or courses, among other issues that are important, at any time and from anywhere. It’s crucial to note that this 24 hour support is available to instructors who subscribe to the Growth plan and above – for Basic users, live chat support is scheduled for certain times and times on weekdays. The approach of Kajabi’s customer service has been well-received by many of the instructors who use it to develop meaningful courses. Ogilvy Template Kajabi
In terms of tools for training, Kajabi gives an array of options to use resources to master and then become proficient with. The Kajabi Hero University is packed with tutorials, classes, and informative content especially targeted at educators and edupreneurs who want to get started or increase their position in the course creation world. Additionally, you can attend every day Q&A webinars that feature top experts from various disciplines as guest speakers, and If you’re in search of other information and tips assistance, the help section is always there to guide you on your way. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators can earn tons of sweet perks as they reach their goals.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and promote your course content however, we must look at a few crucial aspects that are missing. A majority of them could have been extremely helpful in improving the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and other credentials. While some offer this feature instructors who utilize Kajabi frequently will require a connection to third-party software which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we wish for the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. As of the moment, only transactions via Stripe or PayPal can be accepted. Not only that, but we don’t understand why there are limits too.
- An API key that is public. This would have been useful for custom integrations, like the ability to let your subscribers sign in using the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features an edupreneur could ever dream of. However, due to the high cost plan and a plethora of features, it could make some people turn away. If you’re seeking alternatives that have collective similarities with Kajabi in terms of performance and reliability We’ve provided a list of worthy competitors that you may think about when making your choice. Ogilvy Template Kajabi
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only major difference is the price beginning at just $67 per month You can design unlimited courses and advertise to your target audience without ever having to worry about the cost!
- Podia doesn’t just claim to be user-friendly. It’s also extremely simple to use, and much more user-friendly than even Kajabi! Although you can utilize marketing tools It’s a lot lighter than the other. But considering the very budget-friendly price we can understand the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for these features. With its affordable price and a wide range of features, it certainly offers more industry-level functions than Kajabi which includes live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in the way it functions. But, we need to appreciate how the former can incorporate additional payment options since it accepts Google Pay and Apple Pay which are two gateways Kajabi does not have. Additionally, it allows one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for having nearly all the options that most entrepreneurs use. It does provide the basic features that everyone needs including the intuitive features needed to create a professional-looking website to the stellar built-in marketing suite with the inclusion of easy-to-understand plans for sales funnels, as well as effective marketing tools for e-mails.
There are a few tools missing like the issuance of certificates specifically. With a high price tag, it may not be the wise choice for the budget-conscious. However, we understand that even though Kajabi performs very well as an all-in-one solution for creating courses but it’s not without limits. However, that doesn’t stop it however, from becoming a popular choice among established entrepreneurs and creators!
If you’re still searching for an LMS that can provide everything you need in one platform, Kajabi is something you must seriously look into.
FAQ Ogilvy Template Kajabi
What is the meaning of Kajabi refer to?
The term “Kajabi” is derived from a word with Islamic as well as Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual classes, you can also sell physical items on Kajabi. You can also integrate with Shopify to create a fully-functioning online store on the platform!
Regarding marketing via e-mail is it possible Kajabi could take over MailChimp?
Since Kajabi already includes e-mail marketing tools built within the platform, it’s logical that it’s adequate to replace third-party programs such as MailChimp. However, if you do intend to make use of this feature, Kajabi still allows you to integrate it with other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile for you and the members who have subscribed can access your entire course materials even when traveling. Ogilvy Template Kajabi
