Hundreds of learning management system (LMS) platforms come with a variety of crucial features that you can use when you write content that is meaningful. Although there are plenty of websites that allow you to utilize advanced marketing tools to advertise your courses to your target audience, others may not have most of those things. Although some sites provide simple-to-use tools for creating courses, there will also be some that have an editing experience that is so complicated it turns its users off.
Within the sea of online course platforms There are a handful that provide more than an easy editing interface, but also a plethora of marketing and sales functions. And on top of that they offer nearly all you can think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? Building A Membership Site On Kajabi
Kajabi is an online platform that allows you to develop and market your course content to your student audience. It is marketed as a complete service that provides entrepreneurs from all walks of life with optimized and necessary features that will not just build a professional-looking website for your courses , but let them grow to greater heights. Kajabi has been praised by the media and considered to be one of the most effective online course platforms, gaining an overwhelming positive score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked among its users? It’s true that there are plenty of aspects that make this platform very convenient for everyone to use. Firstly, it’s the extreme ease of use. From the course creation to the marketing services almost all of Kajabi’s aspects are designed to be digestible for people who are only beginning to get started in the world of e-learning. A majority of them are advanced, which gives instructors who administer the course an edge over the rest. Additionally, it lets budding entrepreneurs such as you manage and build a course-making business without having to go elsewhere in case something is not available. Kajabi offers all the tools that anyone could require, living up its ‘one stop shop’ moniker.
What Can It Do? Do?
There are many kinds of options that Kajabi allows you to do as an all-in-one e-course solution. We’ve made a list in bullet form, of its important features that you may want to be aware of in the event you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools, media files, and templates that you can choose according to your preference;
- Create a visually appealing website to display your course materials and materials, as well as blogs to keep your students informed about what else is new;
- Make the most of landing pages, checkout pages, and other ways to improve the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Choose how you wish to charge your courses and other services to your students – whether it’s a one-time fee or a subscription for a month;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with email marketing, CRM, and automated tools.
- Set up and manage your affiliate links, and
- Explore a variety of community, customer service and training tools in conjunction with the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and big-name personalities. It’s the choice of several well-known personalities who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, that are used and explored by more than 35 million students from across the globe. In the last time of writing Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different than other online course creation services in that they’re much more expensive. With monthly costs that begin at as low as $119 it’s not surprising that it can be a hindrance for some who might like to give the service a shot. However, when you consider the number of essential features already packed in each plan, pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month, or $119/month when billed annually. With this tier, you are able to design three products, garner a maximum of 1 000 active clients, and design websites that you are able to create with the tools offered by the platform. Additionally, you get unlimited pages for landing webpages, unlimitted marketing e-mails as well as unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to basic plans, there is the Growth plan, which happens to be the most sought-after plan on the platform for $199 per month or $159/mo if paid annually, and the Pro plan for $399 per month or $319/month yearly, which is filled with every feature you’d like when you are creating and selling your courses. Kajabi does not currently offer any free plans. However, a 14-day trial is available. trial is available for each of the three plans. A longer trial of up to 30 days is also available on certain blogs. So if you want to try the service and determine if Kajabi is the right choice for you, then the brief trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes e-mail marketing and automation, are optimized for businessuse, and you don’t have to connect with other third-party services for that!
- The software that creates sales funnels. Another one of the platform’s best-selling points is the sales Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses up to the customized website, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The simple and intuitive site along with course editors. Making content with the site and course creator software was never this easy and quick, as it takes less effort and time to complete the task.
- Unlimited integrations are endless. Apart from native integrations to 10 e-commerce, marketing and analytics services, connection to the app Zapier allows you to explore and choose among more than a thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature allows you to engage with the students enrolled in any of your courses. It also lets you connect, network, and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are more than the average monthly rate that other providers offer. There’s no free plan available as well.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate software if you want to make custom-designed certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of some particular tools, such as proper discussion forums and the ability to randomly assign the assignments or quizzes. Building A Membership Site On Kajabi
The Review of Kajabi’s features
User-Friendliness and Experience
One thing that we like the most about Kajabi is the shockingly easy user experience. First, the majority of the platform’s User Interface (UI) is organized. If you may notice on the dashboard menu, you may see that the functions are arranged into five main sections: Website, Products, Sales, Marketing, and People. The design of the menu does not allow for clutter, as some features that are related to the specific section can be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” hallmark. You can create your own landing page, alter your course and engage with other instructors through one website.
There is a search assistant tool that comes in handy whenever you want to look for something that may be difficult to locate. The Kajabi Assistant is located at the top of the dashboard in the form of a search bar it allows you to search for items and tools within the site by typing in the search terms. Like we said the website builder and course builder sections can be moved and dropped and make the process much easier without the need to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve compared to a couple of its contemporaries. It can also be used in other languages that English in case you want to share your content with broader viewers.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will be able to see a collection of product or course templates, or what the platform calls them blueprints. Each of the product blueprints varies in structure and type and can be customized to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a means of gaining brand value, while online Courses are full-version courses that have a complete structure of content designed for a “world-class” educational experience. Drip courses, on contrary, are classes that are scheduled for the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an easier method to distribute your content if you and your students are busy with other activities.
Kajabi is known to many as a popular premium course maker. Apart from kinds of courses offered, the blueprints also allow you to create a membership area where your customers can enjoy exclusive content as well as a coaching session that spans 12 weeks. You can also download a blank template which allows you to design a course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you’ll see an outline of sections and lessons that have been automatically added when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons known as post categories as well as category, respectively. The posts are where you can insert different types of content, such as text, video images, and text, while the categories serve as folders in which the posts are stored.
You can also include subcategories of posts under a category if you want to arrange your content in a flexible way. You may also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files to include in your posts. These include MP4 and MOV files, WAV and MP3 files PDFs, and even Word documents. Upload all of them directly from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can duplicate and paste URLs of your videos to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests, you can add all the files you have uploaded to your courses in one tab. This is a great option, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. Contrary to other LMS platforms where you’re only given the option to choose only one of three theme options, Kajabi lets you have the option of choosing several themes to suit various products. Similar to the course outline creator, it’s simple to alter any theme to fit your style. You can also incorporate elements of your company’s image like your logo images, fonts, and designs , into the course player to add a your own personal style. Building A Membership Site On Kajabi
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments. It allows you to design and create assignments and quizzes and then add them to the course of your course. Assessments are a helpful way to assess whether your students have learned something from the course you’ve taught them. With the assessment feature, you get to select from three main types of questions: multiple-choice multiple-selection, and paragraph-style. You can also set a passing score to motivate your students to be more engaged with your content more.
Aside from that, in addition, the LMS website has been able to make strides in creating spaces for teachers and students to interact. With the Community feature, students have access to participate and leave comments on all of your courses on their dashboards. You can even write in your blog posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature can be accessed either as a standalone item or as a component of your member space.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress website when Kajabi offers the platform and the tools to make one within the platform? Kajabi offers unlimited web hosting across all three pricing plans. What’s great about this is you’re guaranteed immediate security and security through an automatic SSL certification as well as the support of a team to manage your site.
You also have the option to customize your domain, and also pick from a wide array of unique, professional themes, which you can modify to your liking! It doesn’t stop there: If you’re an expert edupreneur and have signed up to the Growth plan and higher you are able to download custom-designed themes designed to meet the ever-changing needs of your business, plus take away the Kajabi branding and replace it with your own!
Page Builder
Just like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the themes for websites using a set of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with a variety of customizable blocks and sections. They’re essentially like the categories and posts that we’ve discussed when we discussed how to build courses. Blocks are the components that comprise the site’s content including text, media files and clickable buttons. Sections are, however are made up of multiple well-arranged blocks.
There are more than 40 pre-designed section templates can be picked from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets these days it is logical to use Kajabi to let your site automatically adjust to mobile layout. It’s even possible to go the extra mile and select which site element you wish members to see. With all the tools you need to create your website however you want it to look Kajabi’s page builders are not just incredibly flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi allows you to make a section of your website dedicated to your blog where you can publish information and comments on the content of your course. If you’re looking to make the most out the Kajabi-made website this service offers you a space where you can do so without limits. Start by creating the blog post by making one using Text Editor. You can incorporate SEO elements if you wish to expand your reach or group your posts into different categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging features might not be on par as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. In addition, you can create podcasts that you can promote on your website. You can upload the recordings of your podcasts to be hosted on the website and distributed to the major podcast listening platforms such as the Apple Podcasts platform and Spotify. When you upload podcast episodes you can choose between two options: release it as a podcast that is public for free or make an exclusive private podcast that only your users have access to. Building A Membership Site On Kajabi
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Marketing and Sales
A big part of what makes Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are highly convenient and simple enough for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send e-mails related to your course and website to your subscribed member students within the comforts of the platform. You might be surprised that it can do more than simply send emails. With the aid of Kajabi Automations, you get to create automated sequences of emails that are triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your courses after checking out, a welcome message will be sent automatically directly to the student’s inbox. If another course is not performing, an upsell is sent to suggest improvement Building A Membership Site On Kajabi
You can create as many e-mails for your campaigns as you like and schedule each one in accordance to your preference. You can choose the members you want to receive those messages. E-mail management has never been this extensive and yet simple to manage. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that don’t require the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates to help advertise your website on your behalf. Apart from paying them the commission rate it is also possible to track their performance to determine how well they contribute to increasing your conversion and click rates. Building A Membership Site On Kajabi
Pipeline Builder
Another of Kajabi’s top features is one of the best features is Pipeline Builder, where you can create custom marketing funnels with no overcomplicating issues. While other platforms have similar features, which require more time and effort and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even beginners are able to make the most of it. This amazing feature allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you want to offer an offer as a lead magnet to build your list
- Sales Page OVO is a great option any time you wish to convince your intended customers to purchase your product through an online sales page
- Product Launch OVO – to use when you’re launching courses or any other product
- Zoom Webinar OVO is a great option for whenever you want to promote your business through web-based workshops
- Free Book OVO – to use anytime you’d like to promote your content with an online book for free download.
- Coaching Campaign OVO – for any time you’re promoting your courses through an array of coaching sessions
- Blank blueprint – for whenever you’re looking to create the sales funnel you want from the starting
After you pick one of the pipeline blueprints Kajabi will automatically generate a set of pages and e-mails that you’ll have to put together to make an efficient sales funnel. You can alter the way you want your pipeline to appear to your audience. You could even alter the look of your landing and checkout pages, for example you can change the theme to something different There is a library filled with 40+ templates for landing pages that you can choose from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your member students can get to choose between the two to pay for your courses. Stripe is the common payment option that accepts debit and credit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary hand, is available as an option for subscriptions and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are immediately sent into your account at the banks.
For pricing options, Kajabi provides customers a variety of pricing options of options to select from. You can make your student pay for services at different times (one-time, subscription, and multiple payments) or give them away at no cost. You also have the option to decide if you want to charge a specific amount for a specific product or a number of items, and establish specific dates for your members can access within a certain period of time. Additionally, you can create coupons to encourage your customers to purchase any of your offers. Building A Membership Site On Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in tools to create and market your courses however, you also have the option to connect to other third-party applications for an added boost in functionality. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds more third-party applications and tools, ranging including e-commerce and user experience.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s among the few platforms for creating courses which provide 24/7 live chat support. In contrast to other similar platforms the Kajabi customer support team is always available to assist you when you’re struggling to create pages or courses, among other important issues, anytime and anywhere. It’s crucial to note that this 24/7 feature is available for instructors who subscribe to the Growth plan up to for Basic users, live Chat support can be scheduled at certain times and days on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by those who utilize it to create useful course content. Building A Membership Site On Kajabi
For training tools, Kajabi offers the user a range of access to use resources to master and become familiar with. Its Kajabi Hero University is packed with tutorials, courses and educational content specifically designed for educators and edupreneurs, to help them gain traction or boost their position in the world of course design. There are also daily Q+A educational webinars with leading experts from different fields as guests, plus, if you’re looking for more advice and tricks assistance, the help section is always there to guide you in the right direction. Apart from Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators are rewarded with many sweet perks when they achieve their goals.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one tool to design and sell your course material however, we must look at a few crucial aspects that are not being addressed. Most of them would be extremely useful to enhance the user experience. These are some of the things we would like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some provide this service instructors who utilize Kajabi will often require connecting to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of options for question types and the randomization of those types that is addressed as soon as possible.
- Additional payment options. At the time of writing, only transactions via Stripe and PayPal are accepted. Not only that, we aren’t sure if there are certain limits also.
- An API key that is public. This could be useful for custom integrations, for example, having your students who have subscribed to your service sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features an Edupreneur could dream of. However, due to the high cost plan, and the lack in terms of functionality, the site could cause some to be turned off. If you’re looking for alternatives that share similarity to Kajabi regarding reliability and performance, we’ve listed some worthy competitors that you may think about when making your choice. Building A Membership Site On Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only major distinction is in the cost – starting at only $67/month You are able to create unlimited courses and sell to your target audience without worrying about breaking the bank!
- Podia does not just claim to be a creator-friendly platform. It’s also very easy to use, much easier than even Kajabi! Although you can benefit from marketing features It’s a lot lighter than the other. However, when you consider the budget-friendly price it’s easy to understand the way Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has higher-end features than Kajabi which includes live lesson courses and an integrated app integration store.
- Teachable is identical to Thinkific in the manner it functions. However, we must appreciate how Teachable is able to incorporate additional payment options as it can support Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can make use of. It does provide all the features you need, from intuitive functions needed to create a professional-looking web pages to the fantastic integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective e-mail marketing tools.
There may be a few instruments that aren’t there like the issuance of certificates, in particular. With a high cost, it may not be the wise option for those with a tight budget. However, we understand that, while Kajabi does very well as an all-in-one solution for creating courses but it’s not without limits. That doesn’t stop it, however, from becoming an extremely popular choice for established business owners and creators!
If you’re still searching for an LMS that offers everything you require in one place, Kajabi is something you must seriously think about.
FAQ Building A Membership Site On Kajabi
What does the word Kajabi translate to?
The term “Kajabi” derives from a word with Islamic (or Arabic origin, which translates to “to take flight.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products on Kajabi. You can even join with Shopify to create a fully-functioning e-commerce shop on Kajabi!
In terms of e-mail marketing, is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated into the platform, it’s logical that it’s adequate to replace third-party applications such as MailChimp. If you do intend to make use of it, Kajabi still allows you to integrate it with other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and the members who have subscribed have access to all course materials even when traveling. Building A Membership Site On Kajabi