Hundreds of learning management system (LMS) platforms have a variety of important features you can utilize when you write content that is meaningful. While there could be a lot of sites that let you utilize advanced marketing tools to promote the courses you offer to your intended audience, others might not offer all of those things. And while some offer easy-to-use course-building tools, there will be a few that offer editing features that are so complex that it turns its users off.
Among a sea of e-course platforms There are a handful which offer more than just an easy editing interface, but also a plethora of marketing and sales functions. In addition to that, they also offer almost everything you could think of, from 24/7 help and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities One of them that offer it effortlessly is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? Kajabi Hep
Kajabi is an online platform that lets you develop and market your course content to your audience of students. It is marketed as a complete service that provides entrepreneurs from all kinds of industries with the best and vital features to not just create a professional site for your courses, but also allow them to grow to greater heights. Kajabi has been praised by the media and regarded as one of the best online learning platforms, with an overwhelmingly positive score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received by its users? Well, there are quite numerous reasons that make the platform very convenient for everyone to utilize. First, it’s the simplicity of usage. From course creation to the marketing services, nearly all of Kajabi’s aspects can be accessible to those who are new in the world of e-learning. Most of them are also advanced, giving instructors an edge over other instructors. In addition, it lets budding entrepreneurs such as you manage and build a course-making business without the need to look elsewhere in case something is missing. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop name.
What Can It Do? Do?
There are numerous options that Kajabi allows you to do as an all-in-one e-course solution. We’ve made a list in bullets, of its important attributes that you ought to keep an eye on when you’re thinking about using it. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools including media files, templates you can select depending on your preferences;
- Create a visually appealing website to house your course contents and products along with blogs to keep your students informed about what’s new.
- Effectively utilize landing pages, checkout pages and other ways to improve the profits you earn, extend your reach to the limit and boost conversion rates;
- Select the method you want to invoice your courses or other items to your students – whether it’s a one-time payment or a monthly subscription
- Build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails and CRM as well as automation tools;
- Manage and create your affiliate links.
- Explore a variety of community and training tools and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and famous personalities. Kajabi is the preferred choice of many of the most well-known people that are from various sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses that are used and explored by more than 35 million students from across the globe. As of this writing, Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different than other online course creation tools in that they’re more expensive. With monthly prices that start at as low as $119 it’s no wonder that this might be an issue for those who might be interested in giving Kajabi a go. However, when you consider the number of features that are included into each plan, the pricing is logically reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month or $119/month when billed annually. This plan lets you can create three products, reach up to 1000 active users, as well as design a website that you can customize with tools fully provided by the platform. Also included are unlimited pages for landing websites, indefinite marketing emails as well as unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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In addition to the Basic plan, there’s the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/month if you pay annually, and the Pro plan at $399 monthly or $319/month annually and is packed with every feature you could ask for when you are creating and selling your courses. Kajabi currently does not offer an option to pay for the plan. But a 14-day free trial is available for each of the three plans. A trial extension that runs as long as 30 days available on certain blogs, so if you wish to test the waters and see if Kajabi’s the best choice for you, the short free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are specifically designed to be designed for businesses, so you won’t need to integrate with any other third-party service for that!
- The software that creates sales funnels. Another one of the platform’s best-selling points is the sales Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to be overly complicated!
- The ability to customize without limitations. From the creation of professional-looking courses all the way to the custom website, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The simple and intuitive site and course editors. Making content with the site and the course creator software was never so easy and quick, as it requires less effort and time to finish the job.
- Infinite integrations are endless. Apart from native integrations with 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows you to look and select from more than one thousand non-native platforms for better effectiveness.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s Community feature allows you to interact with students enrolled in your classes. You can also make connections, network and celebrate with tons of teachers in the same shoes as you.
The Cons – What We Do Not Like
- The steep pricing plans. The three plans offered by Kajabi are greater than the typical monthly prices that other providers offer. There’s no free plan available as well.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate app if you plan to make custom-designed certificates of different kinds.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific features, like adequate discussion forums, as well as the ability to randomly distribute quizzes or assignments. Kajabi Hep
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we like one thing we like about Kajabi is its surprisingly simple user experience. First, the majority of the users interface (UI) is organized. If you may notice on the dashboard menu, you may notice that all features are arranged into five main sections – Website Products, Sales, Marketing, and People. The layout of the menu does not allow for clutter, as some elements that are associated with the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ hallmark. You get to create an online landing page, change your course, and interact with your fellow instructors on the same site.
It has a search assistant tool that is useful anytime you’re looking for something that may be hard to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form that of a bar for searching, and allows you to search for items and tools within the site by entering the search terms. Like we said the courses and site builder sections can be dragged and dropped, making the process simpler without the need to know how to navigate it. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It can also be used in other languages that English in case you want to share your content with broader audiences.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will be able to see a collection of course or product templates, or what the platform calls it blueprints. Each blueprint for a product differs in terms of structure and design and can be easily modified to suit the needs of instructors.
In the blueprints that are listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a means of gaining brand recognition, while Online Courses are full-version courses with a full content structure designed for an “world-class” education experience. Drip courses on the contrary, are classes that are scheduled over an established period of days or weeks. Also known as Evergreen Training courses, it’s an efficient method to distribute your content when you and your students are busy working on other projects.
Kajabi is known to many as a renowned premium course-maker. But, aside from the kinds of courses offered, the blueprints let you create a membership space where your customers can enjoy exclusive content and a coach session for 12 weeks. There’s also a blank template where you can create your own course or product completely from the ground up!
Categories Posts, Categories, as well as Content Uploads
When you look into the course builder, you’ll see the outline of the sections and lessons that were automatically included when you select one of the blueprints for your course. In Kajabi’s instance, these parts and the lessons referred to as post categories as well as category, respectively. Posts are the places where you insert various types of content, including text, video and images, whereas the categories act as folders for the posts that are kept.
You can also include subcategories of posts within the same category, if you wish to organize your content more flexiblely. You can move and rearrange the outline. Kajabi accepts a variety of media and text files that can be used to add to your posts, such as MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. You can upload any of them either from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can also add existing URLs of your videos to your blog posts!
Like several other platform for making courses, Kajabi allows you to use the feature of bulk uploads. Like the name implies, you can add all your files to your courses on one page. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of 10+ themes for course players. In contrast to other LMS platforms where you’re only allowed to select the theme you want to use, Kajabi lets you have the option of choosing various themes for the different products. Like the outline builder, it’s relatively simple to modify any of the themes to fit your style. You can also incorporate elements of your brand including logos, images, and font designs into the course player to add a your own personal style. Kajabi Hep
Questions and student interactions
Kajabi offers a quiz feature called Assessments where you get to make quizzes and assignments and add them as part of your curriculum. Assessments are a helpful way to assess if your students learned something from the curriculum you’ve given them. Through the assessment feature, you get to select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set a passing score to motivate your students to engage with your material more.
Aside from that, it is also important to note that the LMS website has made progress in providing spaces for teachers and students to connect. Through the Community feature, students have access to comment and interact with any of your courses via their dashboards. It is possible to write your blog posts to discuss with other students your lessons from the past as well as your future content. The community feature is offered either as a standalone feature or as component of your member area.
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Website Design and Customization
Why should you upload your course materials with your domain name as well as WordPress website when Kajabi provides the platform and tools to create one within the platform? Kajabi offers unlimited web hosting on the 3 pricing options. What’s awesome about it is you’re guaranteed immediate security and safety with the automatic SSL certification as well as a team to help maintain your website.
You also have the option to customize your domain, as well as choose from a range of professional, one-of-a-kind themes that you can personalize to your hearts content! It doesn’t stop there: if you’re an expert edupreneur and are a member of the Growth plan or higher, you get to import custom-made themes built to meet your ever-growing needs as well as take away any Kajabi branding and replace that with your custom-designed theme!
Page Builder
Just like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re essentially like the categories and posts we discussed when we’ve discussed how to build courses. Blocks are the elements that compose the content of the website including text, media files, and clickable buttons. Sections are, however, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed section templates you can pick from the page builder’s dashboard. We’re all hooked to our smartphones and tablets nowadays, it makes total sense to use Kajabi to have your website automatically adjust to a mobile-friendly layout. You can go an extra mile and select the elements of your website you want for your member learners to view. With all the tools you need to make your site look however you want it to appear Kajabi’s page builders are not just incredibly flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, however Kajabi lets you create sections of your website that is dedicated to your blog, where you can post updates and thoughts about your course’s content. If you’re looking to get the most out of your Kajabi-made site, the service provides you the opportunity to publish your content without restriction. You can get started with your blog posts by creating one using an editor for text. It is possible to include SEO elements if you’d like to expand your reach and organize your blog posts into different categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools may not be as up to the same level as WordPress or Blogspot However, it comes with enough tools to make it manageable. You can also create podcasts that you could promote on your site. You can upload the recordings of your podcast to be hosted on the site and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. If you upload an episode of your podcast you can choose between two options: release it as a public podcast for free or make an exclusive private one which only your subscribers can get access to. Kajabi Hep
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are supremely easy and straightforward for even those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send emails about your course and website to your subscribed member students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond just send e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails triggered by various user actions. For example, when your student successfully logs into one of your classes after checking out, a welcome message will be automatically sent to their inbox. If another underperforms, an upsell is delivered to offer suggestions for improvement Kajabi Hep
You can send as many e-mails to the campaign you like and schedule each one in accordance with your preferences. You can even select the members you want to receive these messages. E-mail management has never been more complete and easy to manage. Contrary to other LMS websites, Kajabi already provides you with e-mail marketing tools that will not require the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function where you get to assign certain members of your group as affiliates to help in promoting your site on your behalf. In addition to paying them a commission and monitoring their performance to see how they can contribute to increasing your conversion and click rates. Kajabi Hep
Pipeline Builder
Another of Kajabi’s standouts is one of the best features is Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms provide similar features that require much more time and effort and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even beginners are able to make the most of it. This stunning feature lets you choose from a variety of pre-designed funnel designs or pipeline blueprints. This includes:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to build your list
- Sales Page OVO – to use whenever you want to convince your intended customers to purchase your product via the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO – for occasions when you need to advertise your product via web training seminars
- Free Book OVO – to use anytime you’d like to market your content a free downloadable digital book
- Coaching Campaign OVO – for when you’re trying to promote your classes through an array of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from beginning
After you pick one of the blueprints for a pipeline, Kajabi automatically creates a set of pages and e-mails you will need to pull off an effective sales funnel. You may customize however you would like your sales funnel to appear to your audience. You may even change the look of your landing and checkout pages, for example changing the design to a different theme There is a library full of 40+ templates for landing pages that you can select from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your course. Stripe is the common payment option that accepts credit and debit card transactions and select e-wallet providers all over the world. PayPal is, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side since all the money you earn will be immediately transferred into your account at the banks.
When it comes to price options for Kajabi, it gives you a wide range of options to select from. You can either charge your students for your products at various time frames (one-time or subscription and multiple payments) or give them away at no cost. You can also choose to select if you’re going to charge a specified price for one item or for a variety of items, and set specific dates that your customers can access within a certain time frame. Additionally, you can create coupons to further motivate your target audience to buy any of your offers. Kajabi Hep
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in services needed to make and market your courses however, you also have the option to connect to third-party applications to provide an added boost in functionality. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds of other third-party applications and tools, ranging from e-commerce to user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses which provide 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is available to assist you when you’re struggling to create an online course or website, in addition to other issues that are important, at any time and wherever. It’s crucial to mention that this 24-hour support is available to instructors that are on the Growth plan upwards – for basic users, live chat support is scheduled at certain times and days on weekdays. However, Kajabi’s method of customer service has been well-received by many who use it to design relevant educational content. Kajabi Hep
For training tools, Kajabi offers the user a range of access to access resources that you can master and become familiar with. The Kajabi Hero University is packed with courses, tutorials, and informative content especially geared towards teachers and edupreneurs to help them jumpstart or improve their standing in the course creation world. You’re also invited to daily Q+A educational webinars with leading experts from different fields as guests, plus, if you’re looking for other tips and tricks assistance, the help section will be there to help you along the way. Alongside Kajabi’s Hero University, there is Kajabi’s Hero Rewards program, where course creators are rewarded with many sweet perks when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and sell your course material, but we have to address a few vital things that are missing. Most of them would have been very useful in improving the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and certificates. While some provide this service, instructors who use Kajabi frequently will require connecting to third-party software that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish that the absence of options for question types and the randomization of those types and their randomization to be resolved as quickly as possible.
- Additional payment options. At the time of writing only transactions made through Stripe and PayPal are accepted. In addition, we don’t appreciate how there are certain limits also.
- An API key that is public. This would have been useful for custom integrations, like letting your subscribed students log in with the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. However, due to the high cost plan, and the lack in terms of functionality, the site could cause some to be turned off. If you’re looking for alternatives with similarity to Kajabi in terms of reliability and performance, we’ve listed some worthy competitors that you may want to consider when making your choice. Kajabi Hep
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major difference is the cost – starting at only $67/month You are able to create unlimited courses and sell to your audience of choice without having to worry about the cost!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! In addition, you can benefit from marketing features Podia is much less heavy than other. With the extremely affordable price range, we can understand the way Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for them. With a price that is affordable for beginners It certainly has greater features that the other has, and this includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it operates. However, we must appreciate how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay, two gateway services Kajabi does not have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for offering a wide range of options that most entrepreneurs make use of. It sure does offer the essentials anyone must need including the intuitive features needed to create a professional-looking website to the stellar built-in marketing suite with the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few tools missing for example, the issuance of certificates in particular. Also, with its high cost, it might not be the best choice among the budget-conscious. However, we understand that, while Kajabi does very well as an all-in-one solution for course creation however, it’ll always have limits. It doesn’t hinder it, however, from being a favorite among experienced entrepreneurs and creators!
If you’re still looking for an LMS that gives you all you require in one place, Kajabi is something you must seriously look into.
FAQ Kajabi Hep
What does the word Kajabi translate to?
The term “Kajabi” is derived from a word with Islamic or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products through Kajabi. You can also integrate with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail is it possible Kajabi can take over MailChimp?
Since Kajabi already includes the tools for marketing via email built within the platform, it’s logical that it’s adequate to take over third-party apps such as MailChimp. If you do want to use it, Kajabi still allows you to integrate it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices for you and your subscribed members have access to all course content even when you’re traveling. Kajabi Hep