A myriad of learning management systems (LMS) platforms come with a variety of crucial features that you can utilize whenever you create meaningful content. Although there are plenty of sites that let you utilize advanced marketing tools to promote classes to your intended audience, others might not provide all these features. While some provide easy-to-use tools to build courses, there’ll also be few that may provide editing options so complex that it turns off its users.
Within the sea of online course platforms, there are a few that offer not just an easy editing interface, but also an array of sales and marketing functions. Additionally they also offer almost everything you’d ever want, from 24/7 help and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them that provide it is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Does Kajabi Teach You How To Market
Kajabi is an internet-based platform which allows you to make and sell your course content to your student audience. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all walks of life with optimized and necessary features that will not just create a professional website for your courses , but help them rise to higher levels. Kajabi has been critically acclaimed and considered to be one of the top online learning platforms, with an overwhelming positive rating from 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated among its users? It’s true that there are many reasons that make the platform extremely convenient for all to utilize. First, it’s the user-friendliness. From the course creation to the marketing services almost all of Kajabi’s features can be digestible for people who are only beginning to get started in the world of e-learning. The majority of them are advanced, giving administrating instructors an edge over others. Lastly, it lets budding entrepreneurs like you run and develop an online course without having to go to another place if something else is missing. Kajabi has all the available tools that anyone could require in order to live up to its ‘one-stop shop name.
What Can It Do? Do?
There are many kinds of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve put together a list in bullet points of the key features that you may want to watch out for when you’re thinking about it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools, media files, and templates that you can choose depending on your preferences;
- Build a presentable website to present your course content and other products along with blogs to keep your students informed about what else is new;
- Efficiently make use of the landing page, checkout pages and other methods to increase the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Choose how you wish to charge your courses and other products to your students – whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite that includes email marketing and CRM as well as automation tools.
- Manage and create your affiliate links; and
- Explore a variety of community, customer service and training materials in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and celebrities. It’s the go-to choice for some of the well-known names that are from various sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses which are accessed and explored by more than 35 million students all over the world. In the last writing, Kajabi has generated over $650 million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different than other online course-making services in that they’re more costly. With monthly prices that start at just $119, it’s no wonder why it can be a hindrance for some who would be interested in giving Kajabi a go. With the abundance of essential features already packed within every plan, the price is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan that costs $149 per month, or $119/month when billed annually. In this plan, you can create three products, gain a maximum of 1,000 active customers, and create your own website you can create with the tools offered by Kajabi’s platform. Also included are unlimited landing pages, unlimited marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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Apart from the Basic plan, there is the Growth plan, which happens to be Kajabi’s most popular plan for $199 per month or $159/mo if paid annually. There is also the Pro plan at $399 monthly or $319/month annually and is packed with every feature you’d like when you are designing and selling your course. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day no-cost trial is available for each of the three plans. An extended trial that lasts as long as 30 days offered on select blogs. So if you want to try the service and determine if Kajabi is the right choice for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, such as email marketing and automation are optimized for businessuse, and you won’t need to integrate with other third-party services for that!
- The software that creates sales funnels. Another of the platform’s best-selling points The sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to get too complicated!
- Customization without limits. From the creation of professional-looking courses up to the customized domain, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content using the website and course creator software was never so easy and swift, and it takes less time and effort to finish the job.
- Infinite integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows users to investigate and select among more than a thousand non-native platforms for better efficiency.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to connect with students enrolled in any of your courses. It also lets you make connections, network and celebrate with a multitude of teachers similar to you.
The Cons – What We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are greater than the average monthly rate that other providers offer. There’s no free plan available either.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate software if you want to create custom-made ones that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of certain features, including proper discussion forums and the ability to randomly distribute quizzes or assignments. Does Kajabi Teach You How To Market
A Review of Kajabi’s Features
Ease of Use and Experience
One thing that we like about Kajabi is the surprisingly easy user experience. First, the majority of the platform’s users interface (UI) is well-organized. If you look at the dashboard menu, you may see that the functions are organized into five main sections: Website Products, Sales, Marketing, and People. The menu’s design is clear and free of clutter, as some elements that are associated with the specific section can be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” trademark. You get to create your own landing page, alter your course and communicate with your instructors on one site.
It has a search assistant tool that can be useful anytime you’re looking for something difficult to locate. The Kajabi Assistant is located at the top part of the dashboard, in the form of a search bar, and it lets you look for tools and items within the site by entering the keywords. As mentioned previously that both the Kajabi courses and site builder sections can be dragged and dropped and make the process much easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It is also compatible with other languages that English if you wish to share your content with broader viewers.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may quickly come across a variety of course or product templates or the way it refers to them blueprints. Each of the blueprints for products is different in its structure and style and can be customized to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a way to build brand value, while Online Courses are full-version types with a full content structure designed for a “world-class” learning experience. Drip courses, on other hand, are courses which are planned over the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an easier method of sharing your content when you as well as your students are occupied with other activities.
Kajabi may be known by many as a well-known premium course-maker. However, in addition to the kinds of courses offered, the blueprints also allow you to create a membership area that allows your customers to access exclusive content as well as a coaching session that spans 12 weeks. You can also download a blank template where you can create an entire course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder you’ll see an outline of sections and lessons that were automatically included when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are known as groups and posts respectively. The posts are where you can insert different types of content such as text, video, and images, while the categories serve as folders for the posts that are kept.
You can also include subcategories for posts in the same category, if you wish to arrange your content in a flexible way. You may also drag and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, including MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload any of them via your computer’s folders, or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests that you can upload all the files you have uploaded to your courses in the same tab. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ themes for course players. Contrary to other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose different themes for various products. Like the outline builder, it’s relatively simple to alter any of the themes to suit your personal style. You can even incorporate details of your brand like your logo images, fonts, and designs , into the course player to add a your own personal style. Does Kajabi Teach You How To Market
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments where you get to make quizzes and assignments and add them as part of your curriculum. Assessments are a helpful method of determining whether your students have learned something from the lessons you’ve provided them. With the assessments option, you are able to choose from three different question types: multiple-choice, multi-selection, or paragraph-style. You can even set an assessment score that will encourage your students to be more engaged with your content.
Apart from that, it is also important to note that the LMS site has also made strides in providing spaces for teachers and students to communicate. Through the Community feature, your students are able to comment and interact with all of your courses on their dashboards. It is possible to write your blog posts to discuss with other students your lessons from the past and your upcoming content. The community feature is offered either as a standalone feature or as component of your member area.
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Website Design and Customizability
Why share your course contents to your web domain or WordPress website when Kajabi offers the platform and the tools to make one within the platform? Kajabi provides unlimited web hosting for all three pricing plans. What’s awesome about it is you’re guaranteed immediate safety and security with the automatic SSL certification and a team to help maintain your website.
You also have the option to personalize your domain as well as pick from a range of professional, one-of-a-kind themes, which you can customize to your liking! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan and above you can use custom-designed themes that are built to meet the ever-changing needs of your business, plus eliminate all Kajabi branding and replace it with your custom-designed theme!
Page Builder
Similar to the course builders we’ve talked about earlier, Kajabi’s page builder allows you to modify any of the themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re essentially like the categories and posts that we’ve discussed when we discussed our course building tool. Blocks are referred to as the components that comprise the content of the website including text, media files, or clickable icons. Sections, on the other hand, are formed by multiple carefully-arranged blocks.
There are over 40 preset sections templates that you can pick from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets nowadays it’s logical for Kajabi to make your website automatically adjust to mobile layout. You can go an extra mile by picking the element of your site you would like for your members to see. With all the tools you need to build your site as you wish it to look the page builder from Kajabi is not just incredibly flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this, but Kajabi allows you to create an area on your site that is dedicated to your blog, where you can post comments and updates on the content of your course. If you’re looking to make the most out of your Kajabi-made site this service offers you a space where you can do so without limits. You can get started with the blog post by creating your own using an editor for text. You may include SEO elements if you want to expand your reach, group your posts into various categories and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts that you can promote on your site. You can upload the recordings of your podcasts to be hosted on your website and then distributed to major podcast listening platforms such as Apple Podcasts and Spotify. When uploading a podcast episode you can choose between two options: either release it as a public podcast for free or make an exclusive private version which only your subscribers are able to access. Does Kajabi Teach You How To Market
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Marketing and Sales
Part of what makes Kajabi so popular with edupreneurs is the variety of sales and marketing tools that are highly user-friendly and easy to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send emails about your course and websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it does more than just send e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For example, when your student successfully logs into one of your courses following checking out, a welcome message will be sent automatically to their inbox. If another underperforms the course, an upsell will be sent to suggest an improvement Does Kajabi Teach You How To Market
You are able to create as many emails to your campaign as you like and schedule each of them in accordance with your preferences. You can even select the members you want to receive those messages. E-mail management has never been more extensive and yet simple to manage. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that will not require the integration with third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option where you get to assign certain members of yours as affiliates to help promote your content on behalf of you. Apart from paying them the commission rate and monitoring their performance to see how well they contribute to boosting your conversion and click rates. Does Kajabi Teach You How To Market
Pipeline Builder
Another of Kajabi’s standouts can be the Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating issues. While other platforms provide similar features that require much more time and effort and effort, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This stunning feature lets you select from a variety of pre-designed funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you want to offer a freebie as a lead magnet to grow your list
- Sales Page OVO is a great option any time you wish to persuade your customers to purchase your product through a sales page
- Product Launch OVO – to use any time you’re launching a course or other product
- Zoom Webinar OVO – to use occasions when you need to advertise your products through web workshops
- Free Book OVO – to use any time you wish to market your content a free downloadable digital book
- Coaching Campaign OVO – to use when you’re trying to promote your courses through the use of coaching sessions
- Blank blueprint – for whenever you want to build the sales funnel you want from the beginning
When you choose from one of the blueprints for your pipeline Kajabi instantly creates pages and e-mails that you’ll have to put together to make an efficient sales funnel. You can customize how you would like your sales funnel to appear to your audience. You may even change the theme of your checkout and landing pages, for instance you can change the theme to something different – there is a library with more than 40 templates for landing pages that you can choose from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select between the two to pay for your courses. Stripe is the common payment method that accepts credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal is, on the other hand, is available as an option for subscriptions and multi-payment plans. There are no pressing fees for transactions on the part of Kajabi since all the money you earn are immediately sent directly to the bank accounts of your choice.
In terms of pricing options, Kajabi provides you a wide range to choose from. You can choose to charge your students for your services at various dates (one-time subscription, one-time, or multiple payments) or give them away to them for free. You also have the option to select if you’re going to charge a specified price for one item or for a variety of products, and set specific dates that your members can access within a specific time frame. Additionally, you can create coupons to further motivate your customers to purchase any of your offers. Does Kajabi Teach You How To Market
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Integration with Third-Party Services
Kajabi has a variety of built-in services needed to make and market your courses however, you also have the option to connect to other third-party applications for an added boost in functionality. Kajabi currently has 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds more third-party apps and tools including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over other platforms because it’s among the few platforms for creating courses that offer 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is available to help you whenever you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and from anywhere. However, it’s important to mention that this 24-hour feature is available for instructors who subscribe to the Growth plan upwards – for Basic users, live chat is available at certain times and days during the day. The approach of Kajabi’s customer support has been highly praised by those who utilize it to create useful course content. Does Kajabi Teach You How To Market
For tools to train, Kajabi provides you a variety of ways to access resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, courses and informational content that are specifically designed for educators and edupreneurs to help them gain traction or boost their position in the field of course development. You’re also invited to daily Q+A educational webinars with prominent experts from various fields as guests, plus when you’re looking for additional tips and tricks the help desk will be there to help you along the way. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators get rewarded with many sweet perks when they meet their targets.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and promote your course content, but we have to take care of a few essential things that aren’t being addressed. Most of them would have been extremely helpful in improving the experience. Here are the following things we’d like to see included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and certificates. While some offer this feature, instructors who use Kajabi will often need to connect to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within courses, we’d like that the absence of question type options – plus randomization of said types – to be addressed soonest.
- Other payment options. At the time of writing only transactions made through Stripe as well as PayPal will be accepted. Not only that, but we don’t appreciate how there are certain limits as well.
- A public API key. This could have been helpful for creating custom integrations like the ability to let your subscribers log in with the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an edupreneur could ever dream of. But due to its high price plan, and the lack in terms of functionality, the site may cause some to be turned off. If you’re seeking alternatives that have similarity to Kajabi regarding reliability and performance We’ve provided a list of worthy competitors that you may think about in your decision. Does Kajabi Teach You How To Market
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only distinction is in the cost beginning at just $67 per month You are able to create unlimited courses and sell your course to the right audience without ever having to worry about the cost!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely simple to use, much easier than Kajabi! While you get to utilize marketing tools, it’s much lighter than Kajabi. But considering the very budget-friendly price we can understand the way Podia will appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range, it sure does offer higher-end features than Kajabi as well as live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it functions. However, it is important to understand how the former can incorporate additional payment options since it supports Google Pay and Apple Pay which are two gateways Kajabi does not have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for having nearly all the features that most edupreneurs can make use of. It does provide the essentials anyone must need to be able to create a professional-looking website , to the impressive built-in marketing suite with the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few tools missing like the issue of certificates specifically. With a high price tag, it may not be the wise choice for the budget-conscious. We do recognize that, while Kajabi does great as an all-in one solution for creating courses however, it’ll always have limitations. That doesn’t stop it, but it is an extremely popular choice for established entrepreneurs and creators!
If you’re still searching for an LMS that offers everything you require in one place, Kajabi is something you ought to seriously look into.
FAQ Does Kajabi Teach You How To Market
What is the meaning of Kajabi mean?
The term “Kajabi” is derived from a word of Islamic as well as Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual programs, you can sell physical products on Kajabi. It is possible to integrate with Shopify to build a fully functional online store on the platform!
Regarding marketing via e-mail is it possible Kajabi could replace MailChimp?
Since Kajabi already has e-mail marketing tools built into the platform, it’s natural that it’s adequate to replace third-party applications such as MailChimp. If you do want to use it, Kajabi still allows you to integrate it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app so that you and the members who have subscribed can access your entire course materials even when traveling. Does Kajabi Teach You How To Market
