Many learning management system (LMS) platforms offer many important features you can use whenever you create meaningful content. Although there are plenty of sites that let you make use of modern marketing tools to market classes to your desired audience, some may not have most of those things. And while some offer easy-to-use tools to build courses, there’ll be a few that offer editing features that are so complicated that it turns off its users.
Within the sea of online course platforms, there are a few which offer more than just the basic editing interface but also a plethora of sales and marketing functions. Additionally they also provide you with nearly everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one course platforms let you explore beyond your limits and one of the platforms that provide it is Kajabi.
A Quick Look What is Kajabi? Kajabi And Facebook Pixels
Kajabi is an online platform that lets you make and sell your content to your student audience. The company is advertised as an all-in-one solution that provides entrepreneurs from all kinds of industries with the best and vital features to not just create a professional site for your courses, but also allow them to grow to new heights. Kajabi has been praised by the media and regarded as one of the best online learning platforms, with an overwhelming rating of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated by its users? Well, there are quite numerous aspects that make this platform very convenient for everyone to use. First, it’s the simplicity of usage. From course creation all the way to the marketing services almost all of the Kajabi features are designed to be easily accessible to those who are only beginning to get started in the world of e-learning. The majority of them are advanced, which gives instructors who administer the course an advantage over others. Additionally, it lets budding entrepreneurs like you to run and create a course-making business without having to travel elsewhere if anything else is missing. Kajabi has all the available tools anyone may need and is a true testament the ‘one-stop-shop’ moniker.
What Does It Let You Do?
There are numerous methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullet points, of its important features that you may want to be aware of when you’re thinking about it. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizing tools, media files, and templates you can select according to your preference;
- Create a visually appealing website to house your course contents and materials and your own blog to keep your students updated on what’s new.
- Effectively utilize the landing page, checkout pages, and other methods to boost the profits you earn, extend your reach over the boundaries and boost conversion rates;
- Select the method you want to bill your courses and other products to your students – whether it’s one-time payments or a monthly subscription;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite that includes e-mail marketing, CRM, and automation tools.
- Create and manage your affiliate links, and
- Explore an array of customer service, community, and training resources in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by over 16,000 businesses and celebrities. It’s the go-to choice for some of the well-known names that are from various industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, accessed and explored by over 35 million students from across the globe. At the time of the time this article was written, Kajabi is generating more than $650million in sales since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are different from other online course creation tools in that they’re more expensive. With monthly costs that begin as low as $119, it’s no wonder that this might be an issue for those who would be interested in giving the service a shot. But considering the huge amount of features that are included within every plan, the price is reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month or $119/month if billed annually. This plan lets you get to create three products, reach up to 1 000 active clients, and create websites that you are able to create with the tools offered by Kajabi’s platform. Included are unlimited landing webpages, unlimitted marketing e-mails and access to unlimited useful resources, such as one-on-one customer support as well as Kajabi University.
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In addition to basic plans, there is the Growth plan that happens to be the most sought-after plan on the platform with a monthly cost of $199 or $159/month if you pay annually, as well as the Pro plan for $399 per month or $319/mo yearly that is loaded to the brim with all the features you could ask for when you are designing and selling your course. Kajabi currently does not offer an option to pay for the plan. There is however a fourteen-day no-cost trial is available on all three plans. A trial extension that runs as long as 30 days also available on selected blogs, so if you wish to try the service and see if Kajabi’s the right fit for you, then the brief trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as e-mail marketing and automation, are optimized for business, and you won’t need to integrate with third-party solutions for that!
- The software that creates sales funnels. Another one of the platforms most-loved selling points The Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The simple and intuitive site as well as course editor. The creation of content using the site and the course builders hasn’t been so easy and swift, and it takes less effort and time to get everything done.
- Unlimited integrations. Apart from native integrations to the ten marketing, e-commerce and analytics services, connection to Zapier’s app allows you to explore and choose from more than a thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you interact with students enrolled in your classes. You can also connect, network, and celebrate with a multitude of teachers in the same position as you.
The Cons – What We Do Not Like
- The pricey pricing plans. The three plans offered by Kajabi are more than the typical monthly prices that other providers offer. There’s not a free option either.
- There are no built-in tools for issuance of certificates. It is possible to connect to a third party certificate software if you want to make custom-designed certificates that are of different types.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of certain tools, such as proper discussion forums and the ability to randomly distribute quizzes or assignments. Kajabi And Facebook Pixels
A Review of Kajabi’s Features
Easy of Use and Experience
One thing we like one thing we like about Kajabi is its surprisingly simple user experience. For one, most of the user interface (UI) is well-organized. If you check the dashboard menu, you may notice that all features are divided into five major sections: Website Products, Sales, Marketing, and People. The design of the menu is clear and free of confusion, as certain elements that are associated with a specified section are collapsible. The UI design is very consistent that reflects Kajabi’s “all-in-1” brand name. You can build an online landing page, change your course, and engage with other instructors through one website.
There is a search assistant tool that is useful whenever you want to look for something that is hard to find. The Kajabi Assistant is located at the top of the dashboard, in the form as a “search bar and it lets you look for tools and items within the site by typing in the keywords. As mentioned previously, both Kajabi’s site builder and course builder sections can be dragged and dropped which makes the process easier without the need to know how to navigate the site. Kajabi is a more streamlined learning curve than some of its competitors. It also supports multiple languages other than English if you wish to present your content to wider audiences.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will be able to see a collection of course or product templates or what the platform calls it blueprints. Each of the product blueprints differs in terms of structure and design and can be customized to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form quick courses which are generally designed as a way to build brand value, while online Courses are full-version courses with a full content structure that are designed to provide the “world-class” education experience. Drip courses, on the other hand, are programs which are planned over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient way to share your content if you and your students are busy with other things.
Kajabi is known to many as a renowned premium course-maker. But, aside from the course types, the product blueprints allow you to make a membership site that allows your customers to access exclusive content as well as a coaching session for 12 weeks. There’s also a blank template that allows you to create an entire course or product from scratch!
Categories Posts, Categories, and Content Uploads
As you further look into the course builder, you’ll see the outline of the sections and lessons which have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these parts and the lessons referred to as post categories as well as category, or. The posts are where you insert various types of content, such as text, video and images, whereas the categories serve as folders where the posts are stored.
You can also include subcategories of posts within the same category, if you wish to structure your content flexibly. You may also move and rearrange the outline. Kajabi accepts a wide variety of text and media files to include in your posts, including MP4 and MOV files, WAV and MP3 files, PDFs as well as Word documents. You can upload all of them directly via your computer’s folders, or through file-sharing cloud platforms such as Google Drive and Dropbox. You can even add existing URLs of your video to your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to use the bulk upload feature. Like the name implies it allows you to upload all your files to your course in one page. This one is handy particularly if you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of more than 10 course player themes. In contrast to other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the choice of selecting various themes for the different products. Like the outline creator, it’s simple to alter any of the themes to fit your style. You can also incorporate elements of your company’s image like your logo images, fonts, and designs into your course player to cultivate your own personal style. Kajabi And Facebook Pixels
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to make quizzes and assignments and then add them to the course of your curriculum. Assessments can be a great way to assess the extent to which your students gained from the curriculum you’ve given them. With the assessment option, you are able to choose between the three primary question types: multiple-choice, paragraph-style, and multiple-selection. You can also set a passing score to motivate your students in engaging with your material more.
Apart from that in addition, the LMS site has also made strides in creating areas for teachers and students to interact. Through the Community feature your students are able to participate and leave comments on any of your courses via their dashboards. It is possible to write your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature is offered as a separate item or as a an element of membership.
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Website Design and Customizability
Why share your course contents to your web domain as well as WordPress web site when Kajabi provides the platform and tools to create one within the platform? Kajabi provides unlimited web hosting for the three pricing plans. What’s awesome about it is you’re guaranteed instant security and security through an automatic SSL certification and a team to help maintain your website.
You’re also given the liberty to personalize your domain as well as pick from a wide array of unique, professional themes, which you can personalize to your hearts content! This doesn’t stop there. If you’re an expert in edupreneurship and have signed up to the Growth plan or higher you can use custom-designed themes that are built to fit your ever-expanding needs, plus take away the Kajabi logos and substitute it with your personal brand!
Page Builder
Just like the course builder we’ve mentioned earlier, the page builder from Kajabi lets you modify any of the given website themes with a suite of intuitive and easy-to-handle editing tools. Upon further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re essentially like post categories, and categories we discussed when we’ve discussed our course building tool. Blocks are referred to as the elements that make up the content of the website, such as text, media files, as well as clickable button. Sections are, however, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed sections templates that you can pick from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets, it makes total sense to use Kajabi to let your site automatically adapt to a mobile-friendly layout. You can even go the extra mile by picking the element of your site you would like members to see. With all the tools you need to make your site look as you wish it to look, Kajabi’s page builder is not just extremely flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms might not offer this, but Kajabi allows you to make sections of your website specifically for your blog. There, you can post comments and updates about your course’s content. If you’re looking to get the most out the Kajabi-made website it provides a space where you can publish your content without restriction. It is possible to begin with the blog post by making your own using an editor for text. It is possible to incorporate SEO elements if you’d like to have a wider reach, group your posts into various categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot however, it does have enough tools to make it manageable. Additionally, you can also create podcasts that you could promote on your site. You may upload recordings of your podcast that will be hosted on the website and then distributed to major podcast listening platforms such as Apple Podcasts and Spotify. When you upload podcast episodes, you have two choices: publish it as a public podcast for free or make an exclusive private version that only your members are able to access. Kajabi And Facebook Pixels
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of sales and marketing tools that are extremely convenient and simple enough to even non- marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in e-mail marketing function allows users to send out e-mails related to your course and websites to your members who are subscribed students while seated on the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the aid of Kajabi Automations, you get to automate sequences of emails that are triggered by various user actions. For example, when your student is successfully logged in to one of your courses after checkout, a welcome e-mail will be automatically sent directly to the student’s inbox. If another underperforms, an upsell is sent to suggest improvement Kajabi And Facebook Pixels
You can create as many e-mails to your campaign as you wish and then schedule them according to your preferences. You can also choose the members you want to receive these messages. Managing e-mails has never been so comprehensive yet easy to handle. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate some of your members as affiliates in order to in promoting your site on behalf of you. In addition to paying them the commission rate it is also possible to track their performance to gauge how they can contribute to increasing your conversion and click rates. Kajabi And Facebook Pixels
Pipeline Builder
Another one of Kajabi’s overall standouts can be its Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating problems. While other platforms offer similar features that require much more time and effort however, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This amazing feature lets you choose from a set of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies are great for when you’d like to provide a freebie as a lead magnet to increase your database.
- Sales Page OVO – for whenever you want to convince your intended public to buy your product via the sales page
- Product Launch OVO – for when you’re launching courses or another product
- Zoom Webinar OVO is a great option for any time you wish to promote your products through web training seminars
- Free Book OVO is a great resource for whenever you want to market your content the free digital book that you can download
- Coaching Campaign OVO – to use whenever you’re promoting your classes through a series of coaching sessions
- Blank blueprint – for whenever you’d like to construct the sales funnel you want from the ground
Once you select from any of the blueprints for your pipeline Kajabi instantly creates pages and e-mails that you’ll have to put together to make an effective sales funnel. You can customize how you wish your funnel to appear to your audience. You could even alter the look of your landing and checkout pages, for instance you can change the theme to something different There is a library filled with 40+ pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your course. Stripe is the common payment option that allows credit and debit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary hand, is available as an option for subscriptions and multi-payment plans. There aren’t any fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred directly to the bank accounts of your choice.
For the pricing, Kajabi gives customers a variety of pricing options of pricing options. You can either charge your students for your products at various time frames (one-time or subscription and several payments) or hand them out for free. You can also choose to select if you’re going to charge a set amount for one product or multiple products, as well as establish specific dates for your students can access your products within a given time frame. You also get to generate coupons to encourage your target audience to buy all of your products. Kajabi And Facebook Pixels
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Integration with Third-Party Services
Kajabi may have a plethora of built-in tools to make and market your courses however, you also have the option to connect to third-party apps for an added boost in functionality. The platform currently supports the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of third-party apps and tools including e-commerce and user experience.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it is one of the few platforms for creating courses with live chat available 24/7 assistance. Unlike some similar services, Kajabi’s customer support team is always available to assist you when you encounter difficulties creating a course or page among other important issues, anytime and anywhere. However, it’s important to note that this 24 hour feature is available for instructors that are on the Growth plan upwards – for Basic users, live chat is available at certain times and times of the week. Nonetheless, Kajabi’s approach to customer service has been praised by those who utilize it to create relevant course content. Kajabi And Facebook Pixels
As for tools to train, Kajabi provides you a variety of ways to access resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically targeted at educators and edupreneurs who want to jumpstart or improve their position in the field of course development. Additionally, you can attend every day Q&A webinars that feature top experts from various disciplines as guest speakers, and If you’re in search of more tips and tricks assistance, the help section will be there to help you on your way. Alongside Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators can earn numerous sweet rewards when they meet their targets.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one platform to develop and market your course content however, we must take care of a few essential things that are missing. Most of them would have been very useful in improving the experience. Here are the following things that we wish would be included in Kajabi’s system soon:
- Built-in tools that issue certificates and certificates. Although some of them offer this option instructors who utilize Kajabi often will still need to connect to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within courses, we’d like that the absence of different types of questions as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe and PayPal can be accepted. Not only that, but we don’t understand why there are limitations as well.
- A public API key. This could have been helpful in making custom integrations, such as letting your subscribed students login using a single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur could dream of. But due to its high price plan, and the lack in terms of functionality, the site may make some people turn away. If you’re looking for alternatives with collective similarities in comparison to Kajabi with regards to performance and reliability We’ve provided a list of worthy competitors that you may be considering in your decision. Kajabi And Facebook Pixels
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only significant distinction is in the cost – starting at only $67/month, you can create unlimited courses and sell your course to the right audience without having to worry about breaking the bank!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely easy to use, far easier than even Kajabi! Although you can make use of marketing features, it’s much lighter than Kajabi. With the extremely affordable price range, we can imagine the way Podia is a great choice for those who want to start their own business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for the shortcomings. With a price that is affordable for beginners It certainly has higher-end features than the other has which includes live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in the way it works. But, we need to appreciate how the former can incorporate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi does not have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by having nearly all the features that most edupreneurs can use. It sure does offer the essentials anyone must need including the intuitive features needed to design a professional website , to the impressive integrated marketing suite, which includes the ability to understand diagrams of sales funnels as well as efficient e-mail marketing tools.
There may be a few tools missing, such as the issue of certificates in particular. Plus with a steep cost, it may not be the right choice among the budget-conscious. However, we understand that while Kajabi is well in being an all-in-one solution for creating courses but it’s not without limitations. However, that doesn’t stop it however, from being an extremely popular choice for established creators and businesses!
If you’re looking for an LMS that offers everything you require on one platform, Kajabi is something you should strongly look into.
FAQ Kajabi And Facebook Pixels
What is the meaning of Kajabi refer to?
The term “Kajabi” derives from a word of Islamic as well as Arabic origin, which translates to “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. You can also join with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Concerning e-mail marketing Is it possible that Kajabi can take over MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated into the platform, it’s natural that it’s adequate to take over third-party apps like MailChimp. However, if you intend to make use of the platform, Kajabi still allows you to connect it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and the members who have subscribed can access your entire courses even while in the move. Kajabi And Facebook Pixels