Hundreds of learning management system (LMS) platforms have many important features you can use when creating content of high quality. Although there are plenty of sites that let you utilize advanced marketing tools to advertise the courses you offer to your intended audience, others may not have most of those things. While some provide easy-to-use tools to build courses, there’ll also be few that may have an editing experience that is so complicated they turn off their users.
Within the sea of online course platforms There are a handful that offer not just an easy editing interface, but also a myriad of marketing and sales functions. Additionally they provide you with nearly everything you could think of such as 24/7 assistance and training resources to top-notch analytics. All-in-one courses let you explore beyond your limits One of them which can provide this is Kajabi.
In a nutshell How do you define Kajabi? Kajabi Marketers
Kajabi is an internet-based platform which lets you develop and market your content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and necessary features that will not only create a professional website for your courses but also allow them to grow to higher levels. Kajabi has been praised by the media and considered to be one of the most effective online course platforms, gaining an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? Well, there are quite numerous aspects that make this platform very convenient for everyone to utilize. It’s first and foremost the ease of use. From course creation to marketing almost all of Kajabi’s aspects have been designed so that they are easily digestible for people who are just getting started in the e-course world. A majority of them are advanced, which gives instructors who administer the course an edge over other instructors. Lastly this allows students such as you manage and build a course-making business without having to travel to another place if something else is not available. Kajabi offers all the equipment that one could need in order to live up its ‘one stop shop’ moniker.
What does it let you do? Do?
There are a variety of options that Kajabi allows you to do as an all-in-one e-course solution. We’ve put together a list in bullet points, of its important characteristics that you might want to be aware of if you’re considering using it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses using a variety of customizing tools, media files, and templates that you can choose depending on your preferences;
- Build a presentable website to house your course contents and products and your own blog to keep your students up-to-date on what else is new;
- Effectively utilize the landing page, checkout pages and other viable ways to improve your profits, further your reach to the limit and increase conversion rates.
- Choose how you wish to bill your courses or other items to your students – whether it’s a one-time payment or a subscription for a month;
- Create effective sales funnels with no any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite that includes email marketing and CRM as well as automation tools;
- Create and manage your affiliate links; and
- Explore a wide variety of customer service, community and training tools, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and big-name personalities. It’s the go-to choice for several well-known personalities that are from various industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses that are used and explored by more than 35 million students from all over the world. In the last writing, Kajabi has generated over $650 million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course-making services in that they’re much more expensive. With monthly costs that begin at just $119, it’s not surprising that this might be an issue for those who like to give Kajabi a go. However, when you consider the number of important features included within each plan, pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month or $119/mo when billed annually. In this plan, you can create three products, garner a maximum of 1 000 active clients, and design your own website you can create with the tools offered by the platform. Additionally, you get unlimited landing pages, unlimited marketing emails and access to unlimited helpful resources, including one-on-one customer service and Kajabi University.
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Apart from basic plans, there is the Growth plan that happens to be the platform’s most popular offer for $199 per month or $159/mo if paid annually, as well as the Pro plan at $399 monthly or $319/mo yearly and is packed with every feature you’d want when making and selling your courses. Kajabi currently does not offer a free plan option. But a 14-day no-cost trial is offered for each of the three plans. A trial extension that runs up to 30 days is also available on selected blogs, so if you wish to test the waters and see if Kajabi’s the best choice for you, the short trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including automated e-mail marketing, and automation are designed to be optimized for business, and you won’t need to integrate with third-party solutions to do that!
- The software that creates sales funnels. Another one of the platforms most-loved selling points The Sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From designing professional-looking course websites up to the customized domain, Kajabi lets you customize according to your own preferences – and even build your brand from the ground up.
- The user-friendly and simple site and course editors. The creation of content using the site and course creator software was never so simple and fast, since it requires less effort and time to complete the task.
- Infinite integrations are endless. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to the app Zapier allows users to investigate and select among more than a thousand non-native platforms that can improve your efficiency.
- Making lasting connections with your students and instructors. Kajabi’s Community feature allows you to interact with students enrolled in your classes. It also lets you make connections, network and share your joy with hundreds of teachers similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are more than the average monthly rates offered by other services. There’s not a free option neither.
- No built-in tools to issue certificates. You might need to connect to a third party certificate app if you plan to design custom-made certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain features, including adequate discussion forums, as well as the ability to randomly distribute quizzes or assignments. Kajabi Marketers
An Overview of the Kajabi Features
Ease of Use and Experience
One thing we like the most about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is structured. If you may notice on the dashboard menu, you will notice that all features are arranged into five main sections: Website, Products, Sales, Marketing, and People. The menu’s design leaves no space for clutter, as some aspects that belong to specific sections are able to be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ trademark. You can build an online landing page, change your course, and interact with your fellow instructors on the same site.
It has a search assistant tool that is useful whenever you want to look for something hard to find. The Kajabi Assistant is found at the top of the dashboard in the form as a “search bar it allows you to search for items and tools on the site by typing in the keywords. Like we said the site builder and course builder sections can be moved and dropped, making the process simpler without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than a couple of its contemporaries. It is also compatible with other languages than English if you wish to present your content to wider audience.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may quickly come across a variety of templates for courses or products or what the platform refers to them, blueprints. Each blueprint for a product varies in structure and type and can be easily modified to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses which are generally designed in order to increase the brand’s value, whereas Online Courses are full-version versions with a complete content structure that are designed to provide the “world-class” educational experience. Drip courses on the other hand, are courses which are planned over a set series of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you as well as your students are occupied working on other projects.
Kajabi might be regarded by many as a renowned premium course-maker. Apart from kinds of courses offered, the blueprints allow you to create a membership space where your customers can enjoy exclusive content and a coach session lasting 12 weeks. There’s also a blank template that allows you to create a course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
As you further look into the course builder, you’ll notice the outline of the sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s case, those sections and lessons are called categories and posts, or. Posts are the places where you insert various types of content, like text, videos images, and text, while the categories act as folders for the posts that are stored.
You may also incorporate subcategories of posts within a category if you want to arrange your content in a flexible way. You can also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, such as MOV and MP4 files, WAV and MP3 files, PDFs and Word documents. You can upload all of them directly from your computer folders or file-sharing cloud platforms like Google Drive and Dropbox. You can also add existing URLs of your video to your blog posts!
Like several other platform for making courses, Kajabi allows you to make use of the feature of bulk uploads. Similar to the name, you can add all the files you have uploaded to your courses in the same tab. This can be useful, especially if you’re busy working on other things.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. In contrast to other LMS platforms that only allow you to be given the option to choose one or three themes, Kajabi lets you have the freedom to choose different themes for different products. Similar to the course outline maker, it’s easy to customize any theme to match your preferences. It is possible to incorporate specifics that represent your brand including logos images, fonts, and design into your course player in order to give it a your own personal style. Kajabi Marketers
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to design and create assignments and quizzes and include them as part of your class. Assessments can be a great method of determining if your students learned something from the course you’ve taught them. Through the assessment feature, you can select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to engage with your content.
Aside from that, in addition, the LMS website also has made strides in providing spaces for students and teachers to communicate. Through the Community feature your learners are given access to participate and leave comments on any of your courses via their dashboards. You can even write in your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature is available as a separate feature or as component of your member.
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Website Design and Customizability
Why share your course contents on your website’s domain as well as WordPress web site when Kajabi offers the platform and the tools to create one within the platform? Kajabi provides unlimited web hosting on three pricing plans. What’s great about this is you’re guaranteed immediate security and safety with the automatic SSL certification and the support of a team to manage your site.
Additionally, you have the freedom to modify your domain and also pick from a range of unique, professional themes, all of which you can customize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and are a member of the Growth plan or higher you can import custom-made themes built to meet the ever-changing needs of your business as well as remove any Kajabi branding and replace it with your personal brand!
Page Builder
Just like the course builders we’ve talked about earlier, Kajabi’s page builder lets you modify any of the available themes on the website using a variety of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to post categories, and categories that we’ve discussed when we discussed the course builder. Blocks are the components that comprise the content of the website, such as media files, text as well as clickable button. Sections are, however, are formed by multiple neatly-arranged blocks.
There are over 40 preset section templates can be picked from the dashboard of the page builder. Since we’re all connected to our smartphones and small tablets, it makes total sense for Kajabi to let your site automatically adjust to a mobile layout. You can go an extra mile and select which site element you wish members to see. With all the tools you need to make your site look how you would like it to look Kajabi’s page builders are not just incredibly flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi lets you create an area on your site that is dedicated to your blog, where you can share updates and thoughts on your course content. If you want to make the most of your Kajabi-made site this service offers you an area where you can do so without limits. Start by creating your blog posts by making one with an editor for text. It is possible to include SEO elements if you want to expand your reach, group your posts into different categories, or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on par as WordPress or Blogspot However, it comes with enough tools to be manageable. In addition, you can create podcasts that you could promote on your website. You can upload audio recordings of your podcast that will be hosted on the website and then distributed to major podcasting platforms like iTunes Podcasts as well as Spotify. When you upload podcast episodes you can choose between two options: release the podcast as a public one for free or make an exclusive private podcast that only your users have access to. Kajabi Marketers
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Marketing and Sales
A big part of what makes Kajabi so popular with edupreneurs is its array of marketing and sales tools that are supremely convenient and simple enough for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in email marketing feature allows you to send emails about your course and website to your subscribers students while seated on the platform. You might be surprised that it can do more than simply send emails. With the help with Kajabi Automations, you get to automate sequences of emails that are initiated by different types of user actions. For example, when a student successfully logs into one of your classes after checking out, a welcome message will be automatically sent into their email inbox. If another course is not performing the course, an upsell will be delivered to offer suggestions for improvement Kajabi Marketers
You are able to create as many emails to your campaigns as you like and schedule each one in accordance with your preferences. You can choose which of your members gets the messages. E-mail management has never been so extensive and yet simple to manage. Unlike other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require the integration with third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing function where you get to assign some of your members as affiliates in order to advertise your website on your behalf. In addition to paying them a commission and monitoring their performance to gauge how well they contribute to increasing your conversion and click rates. Kajabi Marketers
Pipeline Builder
Another one of Kajabi’s overall standouts is one of the best features is Pipeline Builder, where you get to create specialized marketing funnels without a lot of issues. While other platforms have similar features that require more effort and time, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even those who aren’t experts can make better use of it. This amazing feature allows you to choose from a set of pre-made funnel templates or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to offer an offer as a lead magnet to increase your email list
- Sales Page OVO – to use when you need to convince your intended audience to buy your product via a sales page
- Product Launch OVO – for any time you’re launching a course or other product
- Zoom Webinar OVO – to use whenever you want to promote your product via web training seminars
- Free Book OVO – to use any time you wish to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for any time you’re promoting your classes through an array of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the beginning
After you pick one of the blueprints for a pipeline Kajabi instantly creates a set of pages and e-mails you will require to create an effective sales funnel. You may customize however you want your pipeline to appear to your target audience. You can even alter the design of your checkout and landing pages, for example, to a different one There is a library with more than 40 pages templates you can select from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your students are able to select one of them to pay for your courses. Stripe is the common payment method that accepts debit and credit card transactions, as well as select e-wallet providers all over the world. PayPal, on the other side, is an alternative for subscribers and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are immediately sent to your bank account.
When it comes to pricing options, Kajabi gives an array of options for you of options to select from. You can choose to cost your pupils for the products at various time frames (one-time or subscription and several payments) or hand them out at no cost. You can also choose to choose whether you’re planning to charge a specified price for one product or multiple products, as well as specify specific dates your customers can access within a given timeframe. Additionally, you can create coupons to further motivate your target audience to buy all of your products. Kajabi Marketers
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Integration with Third-Party Services
Kajabi has a variety of built-in features to help you develop and promote your courses however, you also have the option to connect to third-party apps for an additional boost of functions. The platform currently supports 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other third-party applications and tools, ranging including e-commerce and user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it is one of the few platforms for creating courses that offer 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is available to help you whenever you encounter difficulties creating pages or courses, among other important issues, anytime and anywhere. It’s crucial to mention that this 24-hour service is only available to instructors who are subscribed to the Growth plan upwards – for Basic users live chat is available at certain times and days of the week. Nonetheless, Kajabi’s approach to customer support has been highly praised by many of the instructors who use it to create relevant educational content. Kajabi Marketers
For tools to train, Kajabi provides an array of options to access resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically geared towards teachers and edupreneurs to help them get started or increase their position in the world of course design. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different areas as guests. Additionally If you’re in search of additional tips and tricks the help desk will be there to help you on your way. In addition to Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators can earn many sweet perks when they reach their targets.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one solution to create and promote your course content, but we have to take care of a few essential things that are missing. The majority of these would have been very useful to improve the experience. Here are the following things we would like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. While some provide this service, instructors who use Kajabi often will still require a connection to third-party apps that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we’d like that the absence of different types of questions as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Additional payment options. At the time of writing only transactions made through Stripe and PayPal can be accepted. Not only that, but we aren’t sure if there are limitations too.
- A public API key. This would have been useful for creating custom integrations for example, letting your subscribed students login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan and a certain lack in terms of functionality, the site might cause some to be turned off. If you’re looking for alternatives that share commonalities in comparison to Kajabi in terms of performance and reliability We’ve provided a list of worthy competitors you might think about in making your choice. Kajabi Marketers
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only significant difference is the price that starts at $67/month, you can create unlimited courses and advertise to your audience of choice without ever having to worry about the cost!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, far easier than Kajabi! Although you can benefit from marketing features, it’s much lighter than other. But considering the very budget-friendly cost we can see the way Podia can appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for the shortcomings. With a price that is affordable for beginners, it sure does offer more industry-level functions than the other, and this includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it operates. However, we must appreciate how Teachable is able to incorporate additional payment options since it supports Google Pay and Apple Pay, two gateway services Kajabi does not have. You can also avail one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for having nearly all the tools that most entrepreneurs utilize. It does provide the basic features that everyone needs, from intuitive functions needed to design a professional website , to the impressive integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective e-mail marketing tools.
There may be a few tools that are missing like the issuance of certificates specifically. Also, with its high price tag, it may not be the wise choice among the budget-conscious. But we do understand that while Kajabi is very well as an all-in-one solution for course creation, it will always have limitations. It doesn’t hinder it, however, from being an extremely popular choice for established entrepreneurs and creators!
If you’re still looking to find an LMS that offers everything you require on one platform, Kajabi is something you must seriously consider.
FAQ Kajabi Marketers
What is the meaning of Kajabi translate to?
The word “Kajabi” originates from the word “Kajabi,” which is of Islamic as well as Arabic origin which means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal programs, you can sell physical products through Kajabi. You can even connect with Shopify to set up a fully functioning E-commerce store using Kajabi!
In terms of e-mail marketing, is it possible that Kajabi could replace MailChimp?
Because Kajabi already includes e-mail marketing tools built into the platform, it’s natural that it’s sufficient to replace third-party applications like MailChimp. However, if you do want to use this feature, Kajabi still allows you to integrate it with other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile for you and your subscribed members can access your entire course materials even when traveling. Kajabi Marketers