Many learning management system (LMS) platforms have many essential features that you can utilize when creating content of high quality. While there could be a lot of sites that let you make use of modern marketing tools to promote your courses to your target viewers, other platforms might not provide all the features. And while some offer easy-to-use tools for creating courses, there will also be few that may provide editing options so complicated that it turns its users off.
Within the sea of online course platforms There are some that offer not just an easy editing interface, but also a myriad of sales and marketing functions. Additionally they offer nearly all you can think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those which can provide this is Kajabi.
In a nutshell: What is Kajabi? Kajabi For Membership Sites
Kajabi can be described as an online service that lets you develop and market your courses to an customers. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and essential features needed to not only create a professional website for your courses , but help them rise to greater heights. Kajabi has been praised by the media and is regarded as one of the best online learning platforms, with an overwhelming score from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? There are numerous reasons that make the platform very convenient for everyone to use. First, it’s the user-friendliness. From course creation to marketing and sales almost all of the Kajabi features are designed to be easily digestible even for those who are only beginning to get started in the world of online courses. Most of them are also advanced, which gives instructors who administer the course an edge over others. Additionally this allows students like you run and develop a course-making business without the need to look to another place if something else isn’t available. Kajabi provides all the tools that anyone could require, living up its ‘one stop shop label.
What does it let you do? Do?
There are numerous ways that Kajabi lets you use as an all-in-one online course solution. We’ve made a list in bullet form, of its important attributes that you ought to watch out for if you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools, media files, and templates that you can pick according to your preference;
- Create a professional website that can house your course contents and other products along with your own blog to keep your students up-to-date on what’s new.
- Effectively utilize websites, landing pages and checkout sites and other effective ways to improve your earnings, expand your reach beyond the limits, and generate higher conversion rates.
- Choose how you wish to bill your courses or other items to your students – whether it’s one-time payments or a subscription for a month;
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Make use of its internal marketing and analytics software with e-mail marketing and CRM as well as automation tools.
- Create and manage your affiliate links, and
- Explore a wide variety of community and training materials in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and celebrities. It’s the choice of several well-known personalities that are from various industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, accessed and explored by over 35 million students from across the globe. As of this the time this article was written, Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course creation services in that they’re more expensive. With monthly costs that begin at just $119, it’s no wonder that it can be a hindrance for some who might want to give the service a shot. With the abundance of essential features already packed within each plan, the pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month, or $119/month when billed annually. This plan lets you are able to design three products, garner an maximum of 1000 active users, as well as create your own website you can modify using the tools provided by Kajabi’s platform. Also included are unlimited pages for landing webpages, unlimitted marketing emails as well as unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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Apart from the Basic plan, there’s the Growth plan that happens to be Kajabi’s most popular plan at $199 a month or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/mo yearly that is loaded with every feature you’d like when you are designing and selling your course. Kajabi is currently not offering a free plan option. There is however a fourteen-day no-cost trial is offered for all three plans. A trial extension that runs as long as 30 days also offered on select blogs, so if you want to test the waters and see if Kajabi’s the right fit for you, the short trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are designed to be designed for businesses, so it isn’t necessary to integrate with third-party solutions to do that!
- The sales funnel software. Another of the platform’s best-selling points The Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From designing professional-looking course websites up to the customized name, Kajabi lets you customize to your hearts content and even build your brand from scratch.
- The user-friendly and simple site as well as course editor. Making content with the site and the course builder software has never been so easy and swift, and it requires less time and effort to complete the task.
- Limitless integrations are endless. Aside from native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows you to explore and choose among more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s Community feature allows you to connect with students who are enrolled in your classes. You can also make connections, network and share your joy with hundreds of teachers in the same shoes as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are higher than the average monthly rate offered by other services. There’s not a free option either.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate app if you plan to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific features, including appropriate discussion forums as well as the ability to randomize tests or assignments. Kajabi For Membership Sites
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we love about Kajabi is the surprisingly easy user experience. First, the majority of the users interface (UI) is well-organized. If you check the screen menu, you’ll see that the functions are arranged into five main sections – Website Products, Sales Marketing and People. The layout of the menu is clear and free of obstruction, since some of the features that are related to a specified section are collapsible. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You can build a landing page, modify your course, and even interact with your fellow instructors through one website.
It has a search assistant tool that can be useful when you need to search for something that may be hard to find. The Kajabi Assistant is located at the top part of the dashboard in the shape as a “search bar and it lets you look for tools and items on the site by typing in the keywords. As previously mentioned the site builder and course builder sections can be moved and dropped and make the process much easier without having to know how to navigate it. Kajabi has a smoother learning curve compared to some of its competitors. It also supports multiple languages other that English in case you want to share your content with broader audience.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course design feature, you will soon encounter a list of course or product templates, or, as the platform calls them, blueprints. Each of the product blueprints varies in structure and type and can be easily modified to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are quick-form courses which are generally designed as a means of gaining the brand’s value, whereas Online Courses are full-version types with a full content structure that are designed to provide a “world-class” education experience. Drip courses, on contrary, are classes that are scheduled for the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an efficient method of sharing your content if you and your students are busy with other activities.
Kajabi may be known by many as a well-known premium course-maker. Apart from course types, the product blueprints let you create a membership space for your members to enjoy exclusive content as well as a coaching session that spans 12 weeks. There’s also a blank template which allows you to design an entire course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
If you continue to look into the course builder, you will notice an outline of sections and lessons which have been automatically added if you choose one of the blueprints for your course. In the case of Kajabi, these parts and the lessons known as categories and posts, respectively. The posts are where you can insert different types of content including text, video images, and text, while the categories act as folders in which the posts are stored.
It is also possible to include subcategories of posts within the same category, if you wish to organize your content more flexiblely. You can also move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, such as MP4 and MOV files, MP3 and WAV files, PDFs, and even Word documents. You can upload any of them either through your computer’s folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also add existing URLs for your videos into your blog posts!
Like several other course-making platforms, Kajabi allows you to use the feature of bulk uploads. As the name suggests it allows you to upload all your files to your course in one tab. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi has a variety of over 10 themes for courses. In contrast to other LMS platforms, where you’re allowed to select the theme you want to use, Kajabi lets you have the choice of selecting several themes to suit various products. Like the outline maker, it’s simple to modify any theme to fit your style. You can even incorporate details of your company’s image like your logo, images, and font designs , into your course player to cultivate a personal touch. Kajabi For Membership Sites
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to create quizzes and assignments and then add them to the course of your class. Assessments are an effective way to assess whether your students have learned something from the curriculum you’ve given them. With the assessments feature, you can select from three main question types: multiple-choice, multiple-selection, and paragraph-style. You can even create an assessment score that will encourage your students in engaging with your material more.
Apart from that aside from that, the LMS site has also made progress in creating areas for teachers and students to connect. Through the Community feature, students have access to participate and leave comments on any of your courses through their dashboards. You can also write your blog posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature is available as a separate feature or as component of your member space.
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Website Design and Customization
Why would you want to publish your course content to your web domain or WordPress website when Kajabi offers the platform and tools to make one within the platform? Kajabi offers unlimited web hosting for 3 pricing options. What’s awesome about it is you’re guaranteed immediate security and safety with the automatic SSL certification and the support of a team to manage your site.
You’re also given the liberty to personalize your domain as well as choose from a wide array of professional, one-of-a-kind themes that you can customize to your liking! It doesn’t stop there: If you’re an expert edupreneur and have signed up to the Growth plan and higher you are able to use custom-designed themes that are built to meet the ever-changing needs of your business as well as take away any Kajabi branding and replace that with your personal brand!
Page Builder
Just like the course builders we’ve talked about earlier, Kajabi’s page builder allows you to modify any of the available themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration you’ll be presented with customizable sets of blocks and sections. They’re basically like post categories, and categories we discussed when we discussed our course building tool. Blocks are referred to as the elements that make up the site’s content including text, media files, as well as clickable button. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are over 40 preset section templates that you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and tablets it’s logical for Kajabi to let your site automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile by choosing the elements of your website you want for your member learners to see. With all the necessary tools to create your website how you would like it to look, Kajabi’s page builder is not just incredibly flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, but Kajabi allows you to create sections of your website that is dedicated to your blog, where you can publish comments and updates about your course’s content. If you’re looking to make the most out of your Kajabi-created website, the service provides you an area where you can post your blog posts without limitations. It is possible to begin with the blog post by making your own using the text editor. You may incorporate SEO elements if you want to have a wider reach, group your posts into different categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot, but it has enough tools to be manageable. Additionally, you can also create podcasts that you could promote on your site. You can upload audio recordings of your podcast that will be hosted on your website and then distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. If you upload podcast episodes you can choose between two choices: publish it as a public podcast free of charge or create an exclusive private podcast that only your members have access to. Kajabi For Membership Sites
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its array of sales and marketing tools that are extremely easy and straightforward for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails about your course and website to your subscribers students from the comfort of the platform. However, you might be amazed by the fact that it goes beyond sending e-mails. With the aid with Kajabi Automations, you get to create automated sequences of e-mails triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be sent automatically to their inbox. If the course performs poorly then an upsell message is delivered to offer suggestions for improvement Kajabi For Membership Sites
You can send as many e-mails to your campaign as you want and schedule each one in accordance with your preferences. You can also choose which of your members gets to receive these messages. E-mail management has never been so extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature where you get to assign certain members of your group as affiliates in order to promote your content on your behalf. Alongside paying them the commission rate it is also possible to track their performance to gauge how well they contribute to boosting your conversion and click rates. Kajabi For Membership Sites
Pipeline Builder
Another of Kajabi’s top features is one of the best features is Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating difficulties. While other platforms have similar features that require much more effort and time, the Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This feature is stunning and allows you to choose from a set of pre-made funnel designs or pipeline blueprints. They include:
- Freebies are great for when you’d like to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO is a great option any time you wish to convince your intended public to buy your product by utilizing a sales page
- Product Launch OVO is a great option for when you’re launching courses or any other product
- Zoom Webinar OVO – for whenever you want to promote your products through web workshops
- Free Book OVO – for whenever you want to promote your content with a free downloadable digital book
- Coaching Campaign OVO – for whenever you’re promoting your classes through a series of coaching sessions
- Blank plan – to use whenever you’re looking to create an effective sales funnel right from the ground
Once you select from any of the pipeline blueprints Kajabi instantly creates a set of pages and e-mails you will need to pull off an effective sales funnel. You can customize how you would like your sales funnel to appear to your audience. You can even alter the theme of your landing and checkout pages, for instance changing the design to a different theme There is a library with more than 40 page templates that you can choose from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can choose between them when they pay for your classes. Stripe is a popular payment option that allows credit and debit card transactions and various e-wallet companies across the world. PayPal, on the other hand, is available as an option for subscriptions and multi-payment plans. There aren’t any fees for transactions on the part of Kajabi, as all your earnings are instantly transferred to your bank account.
For the pricing, Kajabi offers an array of options for you to choose from. You can make your student pay for products at various dates (one-time or subscription and multiple payments) or distribute them at no cost. You can also choose to select if you’re going to charge a specific amount for a single product or multiple products, and set specific dates that your customers can access within a specific time frame. You can also create coupons to further motivate your customers to purchase any of your offers. Kajabi For Membership Sites
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses However, you can connect to other third-party applications for an additional boost of functions. The platform is currently able to support ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over other platforms because it is one of the only course creation platforms that offer 24/7 live chat support. Unlike some similar services, Kajabi’s customer support team is always available to help you whenever you’re having difficulties in creating an online course or website, in addition to other issues that are important, at any time and wherever. It’s crucial to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan and above – for Basic users live Chat support can be scheduled at certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by those who utilize it to design meaningful educational content. Kajabi For Membership Sites
In terms of training tools, Kajabi offers you a variety of ways to use resources to learn and get used to. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs to help them get started or increase their position in the world of course design. There are also weekly Q&A-style educational webinars featuring top experts from various disciplines as guest speakers, and, if you’re looking for more tips and tricks assistance, the help section will be there to help you in the right direction. Apart from Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators are rewarded with numerous sweet rewards when they reach their objectives.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one tool to design and market your course content however, we must take care of a few essential things that are not being addressed. Most of them would have been very useful in improving the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and credentials. Although some of them offer this option, instructors who use Kajabi will often require a connection to third-party apps that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within the course, we would like for the absence of question type options and the randomization of those types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of the moment there are only two options for transactions: Stripe as well as PayPal will be accepted. Not only that, but we don’t appreciate how there are limitations too.
- An API key that is public. This could be useful in making custom integrations, such as the ability to let your subscribers log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring edupreneur could ever dream of. But with the steep price plan and a plethora of features, it might make some people turn away. If you’re looking for alternatives with commonalities with Kajabi in terms of performance and reliability, we’ve listed some worthy alternatives that you might be considering when making your choice. Kajabi For Membership Sites
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only major distinction is in the cost beginning at just $67 per month You can design unlimited courses and advertise your course to the right audience without worrying about the cost!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, and much more user-friendly than even Kajabi! In addition, you can benefit from marketing features, it’s much lighter than Kajabi. However, when you consider the budget-friendly price range it’s easy to imagine how Podia will appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With a beginner-friendly price range, it sure does offer more industry-level functions than Kajabi which includes live-taught courses as well as an integrated app integration store.
- Teachable is similar to Thinkific in the way it works. However, it is important to understand how the former can incorporate additional payment options since it accepts Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by offering a wide range of tools that most entrepreneurs make use of. It does provide the essentials anyone must need, from intuitive functions needed to create a professional-looking web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand plans for sales funnels, as well as effective email marketing tools.
There could be some tools that are missing like the issue of certificates in particular. With a high cost, it may not be the best option for those with a tight budget. However, we understand that even though Kajabi performs well in being an all-in-one solution for creating courses however, it’ll always have limitations. However, that doesn’t stop it but it is an extremely popular choice for established business owners and creators!
If you’re still searching for an LMS that gives you all you need in one platform, Kajabi is something you should strongly look into.
FAQ Kajabi For Membership Sites
What is the meaning of Kajabi mean?
The word “Kajabi” is derived from a word of Islamic as well as Arabic origin, which translates to “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. It is possible to join with Shopify to build a fully functional E-commerce store using Kajabi!
In terms of e-mail marketing is it possible Kajabi could be able to be able to replace MailChimp?
Since Kajabi already includes the tools for marketing via email built into the platform, it’s natural that it’s adequate to replace third-party applications such as MailChimp. However, if you do want to use it, Kajabi still allows you to connect it with other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app that can be downloaded on mobile so that you and your subscribers can access all your course content even when you’re on the go. Kajabi For Membership Sites
