A myriad of learning management systems (LMS) platforms come with many crucial features that can be utilized when you write content that is meaningful. While there could be a lot of websites that allow you to make use of advanced marketing tools to market the courses you offer to your target viewers, other platforms might not provide all the features. And while some offer easy-to-use tools to build courses, there’ll also be some that offer editing features that are so complex that it turns its users off.
In the sea of e-course platforms, there are a few that provide more than the basic editing interface but also an array of sales and marketing functions. Additionally they offer almost everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one course platforms let you discover the world beyond your boundaries and one of the platforms which can provide this is Kajabi.
At a Glance What is Kajabi? Kajabi Mia
Kajabi can be described as an online service that allows you to make and sell your courses to an audience of students. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and essential features needed to not just build a professional-looking site for your courses, but help them rise to higher levels. Kajabi is widely praised and regarded as one of the most effective online course platforms, gaining an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? Well, there are quite plenty of aspects that make this platform extremely easy for anyone to utilize. Firstly, it’s the extreme user-friendliness. From the course creation to the marketing services, nearly all of the Kajabi features can be accessible to those who are new in the e-course world. A majority of them are advanced, which gives instructors who administer the course the added edge over the rest. Lastly this allows students like you run and develop a course-making business without having to travel elsewhere if anything else isn’t available. Kajabi provides all the tools that anyone could require in order to live up to its ‘one-stop shop name.
What does it let you do? Do?
There are many kinds of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve put together a list in bullet points of the most important features that you may want to keep an eye on if you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive classes using a range of customizable tools, media files, and templates that you can choose in accordance with your personal preferences.
- Build a presentable website to present your course content and materials, as well as a blog where you can keep your students informed about what else is new;
- Effectively utilize landing pages, checkout pages and other viable methods to boost your profits, further your reach to the limit and boost conversion rates;
- Select the method you want to bill your courses or other items to your students – whether it’s a one-time fee or a monthly subscription
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite that includes the ability to send out e-mails and CRM as well as automation tools;
- Set up and manage your affiliate links, and
- Explore a wide variety of community and training tools, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. It’s the choice of several well-known personalities who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students from across the globe. At the time of time of writing Kajabi is generating more than $650million in revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course creation tools in that they’re more costly. With monthly prices that start as low as $119, it’s not surprising that it can be a hindrance for some who like to give the service a shot. But considering the huge amount of essential features already packed within each plan, pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month, or $119/month for billing annually. With this tier, you get to create three products, reach a maximum of 1,000 active customers, and create your own website you can create with the tools offered by the platform. Additionally, you get unlimited pages for landing pages, unlimited marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from basic plans, there’s the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually. There is also the Pro plan at $399 monthly or $319/month yearly that is loaded with every feature you could ask for when it comes to making and selling your courses. Kajabi does not currently offer any free plans. There is however a fourteen-day no-cost trial is available on each of the three plans. A longer trial of for up to 30 days also offered on select blogs. If you’re looking to test the waters to determine if Kajabi is the right fit for you, then the brief trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are specifically designed to be optimized for business, and you don’t have to connect with other third-party services for this!
- The software that creates sales funnels. Another of the most popular features on the platform is the Sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From the creation of professional-looking courses all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The simple and intuitive site and course editors. Making content with the site and the course creator software was never this easy and swift, and it takes less effort and time to get everything done.
- Unlimited integrations are endless. In addition to native integrations to ten e-commerce, marketing, and analytics solutions, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms for better effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you engage with the students who are enrolled in any of your courses. It also lets you make connections, network and share your joy with hundreds of teachers in the same position as you.
The Cons – What We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates offered by other services. There’s not a free option neither.
- No built-in tools to issue certificates. You may need connect to a third-party certificate app if you plan to design custom-made certificates of different kinds.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of specific features, including adequate discussion forums, as well as the ability to randomly distribute the assignments or quizzes. Kajabi Mia
A Review of Kajabi’s Features
Easy of Use and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. For one, most of the users interface (UI) is well-organized. If you look at the dashboard menu, you will notice that all features are divided into five major sections: Website, Products, Sales, Marketing, and People. The layout of the menu does not allow for clutter, as some aspects that belong to a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” brand name. You can create a landing page, modify your course, and engage with other instructors through one website.
The search assistant is a tool that can be useful whenever you want to look for something that is difficult to find. The Kajabi Assistant is located at the top part of the dashboard in the form that of a bar for searching, and allows you to search for items and tools on the website by typing in the words. Like we said, both Kajabi’s site builder and course builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate it. Kajabi is a more streamlined learning curve than a couple of its contemporaries. It is also compatible with other languages that English for those who want to expose your content to broader audiences.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll soon encounter a list of product or course templates, or the way it refers to them blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to suit the needs of instructors.
The blueprints listed are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses which are generally designed in order to increase brand recognition, while Online Courses are full-version courses that have a complete structure of content designed for a “world-class” educational experience. Drip courses, on other hand, are programs that are scheduled for a set series of weeks or days. Also called Evergreen Training courses, it’s an easier way to share your content when you and your students are busy with other activities.
Kajabi is known to many as a renowned premium course maker. However, in addition to the courses, the blueprints allow you to create a membership space where your customers can enjoy exclusive content and a coaching session lasting 12 weeks. You can also download a blank template which allows you to design your own course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you’ll notice an outline of sections and lessons that were automatically included when you select one of the blueprints for your course. In Kajabi’s instance, these segments and classes are called post categories as well as category, respectively. Posts are where you insert various types of content including text, video images, and text, while the categories function as folders in which the posts are kept.
It is also possible to include subcategories for posts in the same category, if you wish to structure your content flexibly. You can also drag and rearrange the outline. Kajabi accepts a broad range of text and media files to include in your posts, including MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can also add existing URLs of your video to your posts!
Like several other platform for making courses, Kajabi allows you to use the feature of bulk uploads. Like the name implies that you can upload all the files you have uploaded to your course in one tab. This is a great option, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for course players. Unlike other LMS platforms where you’re only allowed to select one or three themes, Kajabi lets you have the option of choosing several themes to suit various products. Like the outline builder, it’s relatively simple to modify any of the themes to suit your personal style. You can also incorporate elements of your brand including logos, images, and font design into your course player in order to give it a your own personal style. Kajabi Mia
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and add them as part of your course. Assessments can be a great way to determine whether your students have learned something from the lessons you’ve provided them. Through the assessment option, you are able to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set an assessment score that will encourage your students to engage with your content.
Apart from that aside from that, the LMS site has also made progress in creating areas for students and teachers to communicate. With the Community feature, your students are able to comment and interact with any of your courses through their dashboards. You can even write in your posts to discuss with your fellow students about your previous lessons as well as your future content. The community feature is available either as a standalone item or as a an element of membership area.
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Website Design and Customizability
Why share your course contents on your website’s domain as well as WordPress website when Kajabi offers the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting on all 3 pricing options. What’s awesome about it is you’re assured of instant security and safety with an automated SSL certification, as well as a team to help maintain your site.
You also have the option to personalize your domain as well as pick from a variety of professional, one-of-a-kind themes, which you can modify to your liking! It doesn’t stop there: If you’re an expert edupreneur and have signed up to the Growth plan and higher, you get to download custom-designed themes designed to fit your ever-expanding needs and also remove all Kajabi branding and replace that with your own!
Page Builder
Similar to the course builder that we’ve discussed previously, Kajabi’s page builders allows you to modify any of the given themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re basically like those categories as well as posts that we’ve discussed when we’ve talked about our course building tool. Blocks are referred to as the elements that make up the content of the website which includes text, media files, as well as clickable button. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are more than 40 pre-designed section templates that you can pick from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets, it makes total sense to use Kajabi to let your site automatically adjust to a mobile-friendly layout. You can go an extra mile by choosing the elements of your website you want for your member learners to view. With all the necessary tools to build your site however you want it to appear the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, however Kajabi allows you to make an area on your site dedicated to your blog where you can share updates and thoughts on the content of your course. If you’re looking to make the most of your Kajabi-made site, the service provides you an area where you can publish your content without restriction. It is possible to begin with the blog post by making one using Text Editor. It is possible to incorporate SEO elements if you wish to expand your reach, group your posts into various categories and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts that you could promote on your website. You can upload audio recordings of your podcast that will be hosted on your website and distributed to the major podcasting platforms, such as iTunes Podcasts as well as Spotify. When you upload a podcast episode there are two choices: publish it as a public podcast free of charge or create an exclusive private version which only your subscribers are able to access. Kajabi Mia
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Marketing and Sales
A big part of what makes Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are supremely convenient and simple enough for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send emails that are related to your course or websites to your members who are subscribed students within the comforts of the platform. However, you might be amazed that it can do more than just send e-mails. With the help with Kajabi Automations, you get to build automated sequences of e-mails triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your classes after checkout, a welcome e-mail will be sent automatically to their inbox. If another course is not performing, an upsell is delivered to offer suggestions for improvement Kajabi Mia
You can create as many e-mails for your campaign as you wish and then schedule them according to your preferences. You can also choose the members you want the messages. E-mail management has never been this complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates who can help in promoting your site on your behalf. Apart from paying them the commission rate, you may also track their performance to see how well they contribute to boosting your conversion and click rates. Kajabi Mia
Pipeline Builder
Another of Kajabi’s top features are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features that require more time and effort and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated can make better use of it. This feature is stunning and lets you select from a variety of pre-designed funnel templates or pipeline blueprints. These include the following:
- Freebies – to be used whenever you’d like to offer an offer as a lead magnet to grow your email list
- Sales Page OVO – to use when you need to convince your intended public to buy your product via an online sales page
- Product Launch OVO – for whenever you’re launching a course or another product
- Zoom Webinar OVO – for any time you wish to promote your business through web-based seminars
- Free Book OVO is a great resource for whenever you want to market your content a free downloadable digital book
- Coaching Campaign OVO – to use any time you’re promoting your courses through a series of coaching sessions
- Blank plan – to use whenever you want to build an effective sales funnel right from the starting
When you choose from one of the blueprints for a pipeline Kajabi instantly creates a set of pages and e-mails that you’ll need to pull off an effective sales funnel. You can customize how you would like your sales funnel to appear to your target audience. You can even alter the theme of your checkout and landing pages, for instance, to a different one There is a library with more than 40 pages templates you can pick from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can choose between the two to pay for your classes. Stripe is the common payment method that accepts debit and credit card transactions, as well as certain e-wallet providers across the world. PayPal, on the other on the other hand, is an alternative for subscribers and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are immediately sent to your bank account.
When it comes to the pricing, Kajabi gives an array of options for you of pricing options. You can charge your students for your services at different time frames (one-time or subscription and multiple payments) or distribute them at no cost. You even have the chance to decide if you want to charge a set amount for one item or for a variety of products, and establish specific dates for your customers can access within a certain period of time. You can also create coupons to encourage your target audience to buy the products you offer. Kajabi Mia
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses However, you have the option of connecting to third-party applications to provide an additional boost of functions. The platform currently supports ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds of other third-party apps and tools from e-commerce to user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses that offer 24/7 live chat assistance. In contrast to other similar platforms the Kajabi customer support team is always ready to help you whenever you’re having difficulties in creating pages or courses, among other crucial issues, anytime and anywhere. However, it’s important to note that this 24/7 support is available to instructors that are on the Growth plan up to for Basic users Live Chat support can be scheduled for certain times and times during the day. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to design useful educational content. Kajabi Mia
For training tools, Kajabi offers you a variety of ways to resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, courses and informational content that are specifically geared towards teachers and edupreneurs to help them jumpstart or improve their standing in the world of course design. There are also daily Q+A educational webinars with leading experts from different areas as guests. Additionally, if you’re looking for other tips and tricks the help desk is available to help you in the right direction. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators are rewarded with many sweet perks when they reach their goals.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content However, we need to take care of a few essential things that are not being addressed. Most of them would be extremely useful to enhance the user experience. These are some of the things we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and other credentials. While some offer this feature, instructors who use Kajabi often will still need to connect to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we’d like for the lack of different types of questions as well as randomization of these types that is addressed as soon as possible.
- Other payment options. As of the moment, only transactions via Stripe or PayPal are accepted. Not only that, we don’t understand why there are certain limits also.
- An API key that is public. This could have been helpful in making custom integrations, like having your students who have subscribed to your service login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur would ever want to have. However, due to the high cost plan and a plethora in terms of functionality, the site might turn some people off. If you’re looking for alternatives with collective similarities with Kajabi with regards to performance and reliability we’ve listed a few worthy alternatives that you might want to consider in your decision. Kajabi Mia
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only major difference is the cost – starting at only $67/month, you can create unlimited courses and advertise to your target audience without ever having to worry about the cost!
- Podia isn’t just claiming to be user-friendly. It’s also extremely easy to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features, it’s much lighter than the other. But considering the very budget-friendly price we can understand the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for the shortcomings. With a price that is affordable for beginners It certainly has greater features that Kajabi as well as live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it works. However, it is important to understand how Teachable is able to incorporate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for having nearly all the options that most entrepreneurs use. It certainly has the essentials anyone must need including the intuitive features needed to create a professional-looking web pages to the fantastic built-in marketing suite with the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some tools missing for example, the issuance of certificates in particular. Plus with a steep price tag, it may not be the wise choice for the budget-conscious. We do recognize that, while Kajabi does very well as an all-in-one solution for creating courses however, it’ll always have limits. That doesn’t stop it, but it is a popular choice among established creators and businesses!
If you’re looking for an LMS that offers everything you require on one platform, Kajabi is something you must seriously think about.
FAQ Kajabi Mia
What is the meaning of Kajabi refer to?
The term “Kajabi” derives from a word with Islamic as well as Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical products through Kajabi. You can also connect with Shopify to create a fully-functioning online store on Kajabi!
Concerning e-mail marketing Is it possible that Kajabi can replace MailChimp?
Since Kajabi already comes with e-mail marketing tools built into the platform, it makes sense that it’s sufficient to take over third-party apps such as MailChimp. However, if you do want to use it, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices for you and the members who have subscribed have access to all courses even while in the move. Kajabi Mia