A myriad of learning management systems (LMS) platforms offer many essential features that you can use when you write content that is meaningful. Although there are plenty of websites that allow you to make use of advanced marketing tools to market the courses you offer to your intended viewers, other platforms might not offer all of these features. Although some sites provide simple-to-use tools to build courses, there’ll also be few that may have an editing experience so complex that they turn off their users.
Within the sea of online course platforms, there are a few that offer not just the basic editing interface but also an array of marketing and sales functions. Additionally they also offer almost all you can think of such as 24/7 assistance and training resources to top-notch analytics. All-in-one course platforms let you explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Kajabi Hotmart
Kajabi can be described as an online service that allows you to make and sell your courses to an customers. The company is advertised as an all-in-one solution that provides entrepreneurs from all kinds of industries with the best and essential features needed to not just create a professional website for your courses , but help them rise to greater heights. Kajabi is widely praised and is regarded as one of the best online courses platforms, earning an overwhelmingly positive score from 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated among its users? It’s true that there are many reasons that make the platform very convenient for everyone to use. Firstly, it’s the extreme ease of use. From the course creation to marketing almost all of the Kajabi features are designed to be easily accessible to those who are just getting started in the e-course world. The majority of them are advanced, which gives instructors who administer the course an edge over other instructors. Additionally this allows students like you run and develop courses without having to go to another place if something else is not available. Kajabi offers all the tools anyone may need in order to live up the ‘one-stop-shop’ moniker.
What Can It Do? Do?
There are many kinds of options that Kajabi allows you to do as an all-in-one e-course solution. We’ve put together a list in bullets of the most important features that you may want to keep an eye on if you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools, media files, and templates that you can pick according to your preference;
- Build a presentable website to house your course contents and materials, as well as blogs to keep your students up-to-date on what’s new.
- Effectively utilize landing pages, checkout pages and other effective methods to increase the profits you earn, extend your reach beyond the limits and increase conversion rates;
- Choose how you wish to charge your courses and other products to your students – whether it’s a one-time payment or a subscription for a month;
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools.
- Set up and manage your affiliate links.
- Explore an array of customer service, community, and training resources in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and celebrities. It’s the choice of several well-known personalities who are part of different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses accessed and explored by over 35 million students from all over the world. In the last the time this article was written, Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are different from other online course creation services in that they’re more expensive. With monthly rates that start at just $119, it’s not surprising that it can be a hindrance for some who would like to give it a try. But considering the huge amount of important features included within every plan, the price is logically reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month or $119/mo for billing annually. With this tier, you can create three products, garner up to 1 000 active clients, and create a website that you can create with the tools offered by the platform. Additionally, you get unlimited landing websites, indefinite marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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In addition to the Basic plan, there is the Growth plan that happens to be Kajabi’s most popular plan for $199 per month or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month annually that is loaded to the brim with every feature you’d want when you are designing and selling your course. Kajabi does not currently offer an option to pay for the plan. There is however a fourteen-day no-cost trial is available for all three plans. A trial extension that runs as long as 30 days also available on certain blogs. So if you’re looking to test the waters to determine if Kajabi is the best choice for you, the limited trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, including email marketing and automation are designed to be optimized for business, and you won’t need to integrate with third-party solutions to do this!
- The software that creates sales funnels. Another one of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to overcomplicate yourself!
- Customization without limits. From designing professional-looking course websites all the way to the custom website, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The easy and intuitive website and course editors. Making content using the website and course builder software has never been this simple and fast, since it takes less time and effort to get everything done.
- Limitless integrations. In addition to native integrations to ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app lets you to look and select from more than one thousand non-native platforms that can improve your efficiency.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature lets you engage with the students in your classes. It also lets you connect, network, and celebrate with tons of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are higher than the average monthly rate offered by other services. There’s no free option available as well.
- There is no built-in tool to issue certificates. You might need to connect to a third-party certificate app if you plan to create custom-made ones of different kinds.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of some particular features, including appropriate discussion forums as well as the ability to randomly assign tests or assignments. Kajabi Hotmart
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is the surprisingly easy user experience. First, the majority of the users interface (UI) is organized. If you may notice on the dashboard menu, you will find that all the features are arranged into five main sections – Website Products, Sales Marketing and People. The design of the menu leaves no space for obstruction, since some of the elements that are associated with specific sections are able to be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” brand name. You can create an online landing page, change your course and engage with other instructors through one website.
The search assistant is a tool that comes in handy when you need to search for something that is difficult to locate. The Kajabi Assistant is located at the top part of the dashboard, in the form as a “search bar, and it lets you look for tools and items on the site by typing in the search terms. As previously mentioned the website builder and course builder sections can be moved and dropped and make the process much easier without needing to learn how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It also supports multiple languages other that English for those who want to expose your content to broader viewers.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may quickly come across a variety of product or course templates, or the way it calls them, blueprints. Each of the blueprints for products differs in terms of structure and design and can be customized to suit the needs of instructors.
The blueprints listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are quick-form courses, which are typically designed as a means of gaining brand recognition, while online Courses are full-version versions with a complete content structure that are designed to provide a “world-class” educational experience. Drip courses, on contrary, are classes that are scheduled for a set series of days or weeks. Also known as Evergreen Training courses, it’s an easier method to distribute your content when you and your students are busy with other things.
Kajabi may be known by many as a popular premium course maker. However, in addition to the kinds of courses offered, the blueprints allow you to create a membership area that allows your customers to access exclusive content as well as a coaching session for 12 weeks. You can also download a blank template that allows you to create a course or product from the ground up!
Categories, Posts, and Content Uploads
As you further explore the course builder, you’ll see the outline of the sections and lessons which have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these segments and classes are referred to as groups and posts and vice versa. Posts are the places where you can insert different types of content, including text, video and images, whereas the categories function as folders in which the posts are stored.
It is also possible to include subcategories of posts under a category if you want to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a variety of media and text files to be added to your posts, including MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. Upload all of them directly through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to utilize the bulk upload feature. Similar to the name, you can add all your files to your courses on one page. This one is handy, especially if you’re busy working on other things.
Course Player Templates
Kajabi has a variety of more than 10 course player themes. Contrary to other LMS platforms where you’re only offered the choice of the theme you want to use, Kajabi lets you have the freedom to choose different themes for different products. Similar to the course outline builder, it’s relatively simple to alter any theme to fit your style. You can even incorporate details of your brand including logos images, fonts, and designs into your course player to cultivate your own personal style. Kajabi Hotmart
Questions and student interactions
Kajabi includes a quiz function called Assessments where you get to make quizzes and assignments and then add them to the course of your course. Assessments can be a great method of determining whether your students have learned something from the lessons you’ve provided them. With the assessments feature, you get to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can even create a passing score to motivate your students to engage with your material more.
Aside from that in addition, the LMS website also has been able to make strides in providing spaces for students and teachers to connect. Through the Community feature your students are able to interact and comment on any of your courses through their dashboards. You can also write your blog posts for discussion with the rest of them your lessons from the past and your upcoming content. The community feature can be accessed as a separate product or as component of your member.
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Website Design and Customization
Why should you upload your course materials on your website’s domain as well as WordPress site when Kajabi offers the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting for all three plans of pricing. The best part is that you’re guaranteed instant security and security through an automated SSL certification and an experienced team of experts to maintain your website.
You also have the option to modify your domain as well as choose from a wide array of professional, one-of-a-kind themes, which you can modify to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and are a member of the Growth plan and higher you are able to import custom-made themes built to meet the ever-changing needs of your business as well as eliminate all Kajabi branding and replace that with your own!
Page Builder
Like the course builders we’ve talked about earlier, Kajabi’s page builder allows you to modify any of the available themes on the website using a variety of easy-to-use and user-friendly editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re similar to post categories, and categories from when we’ve discussed our course building tool. Blocks are referred to as the components that comprise the content of the website including text, media files, and clickable buttons. Sections, on the other hand are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed sections templates that you can choose from the dashboard of the page builder. We’re all hooked to our smartphones and small tablets nowadays, it makes total sense to use Kajabi to let your site automatically adjust to mobile-friendly layout. You can even go the extra mile by choosing the elements of your website you want for your members to see. With all the tools you need to build your site as you wish it to look, Kajabi’s page builder is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to create a section of your website dedicated to your blog where you can publish comments and updates on your course content. If you want to make the most of your Kajabi-made site, the service provides you a space where you can publish your content without restriction. It is possible to begin with the blog post by making one with an editor for text. You may include SEO elements if you wish to expand your reach, group your posts into various categories or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities might not be on the same level as WordPress or Blogspot however, it does have enough tools to make it manageable. You can also create podcasts to promote on your site. You can upload the recordings of your podcast to be hosted on the site and distributed to the major podcasting platforms like iTunes Podcasts as well as Spotify. If you upload podcast episodes, you have two options: either release it as a podcast that is public for free , or create an exclusive private version that only your members have access to. Kajabi Hotmart
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Marketing and Sales
A big part of what makes Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are supremely user-friendly and easy to even non- marketing experts to use!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in email marketing feature allows you to send emails related to your course and website to your subscribed member students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond just send e-mails. With the help with Kajabi Automations, you get to create automated sequences of e-mails that are initiated by different types of user actions. For example, when your student logs in successfully to one of your courses after checking out, a welcome message will be sent automatically directly to the student’s inbox. If the course performs poorly the course, an upsell will be sent to suggest improvement Kajabi Hotmart
You are able to create as many emails to the campaign you want and then schedule them according to your preferences. You can choose the members you want to receive these messages. Managing e-mails has never been more complete and easy to manage. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you wouldn’t have to worry about integrating with other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing feature where you get to assign certain members of yours as affiliates in order to in promoting your site on behalf of your company. Alongside paying them the commission rate, you may also track their performance to determine how they can contribute to boosting your conversion and click rates. Kajabi Hotmart
Pipeline Builder
Another of Kajabi’s top features can be the Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms offer similar features, which require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated can make better use of it. This feature is stunning and allows you to choose from a variety of pre-designed funnel templates or pipeline blueprints. They include:
- Freebie – for whenever you want to offer a freebie as a lead magnet to build your email list
- Sales Page OVO is a great option any time you wish to convince your target customers to purchase your product through an online sales page
- Product Launch OVO – to use any time you’re launching a course or other product
- Zoom Webinar OVO – to use occasions when you need to advertise your product via web training seminars
- Free Book OVO – for any time you wish to market your content a free downloadable digital book
- Coaching Campaign OVO is for whenever you’re promoting your courses by means of the use of coaching sessions
- Blank plan – to use whenever you want to build your sales funnel from beginning
After you pick one of the pipeline blueprints, Kajabi automatically creates a set of pages and e-mails that you’ll have to put together to make an effective sales funnel. You can customize how you want your pipeline to appear to your target audience. You could even alter the look of your landing and checkout pages, for instance, to a different one The library is filled with 40+ pages templates you can select from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your member students can get to choose between the two to pay for your classes. Stripe is the most popular payment method that accepts debit and credit card transactions and various e-wallet companies across the world. PayPal is, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There are no pressing charges for transactions on Kajabi’s side, as all your earnings are instantly transferred into your account at the banks.
For the pricing, Kajabi provides you a wide range of pricing options. You can make your student pay for services at different dates (one-time subscription, one-time, or several payments) or distribute them for free. You also have the option to select if you’re going to charge a specified price for a single product or a number of products, and specify specific dates your customers can access within a given time frame. You also get to generate coupons that will further encourage your audience to purchase the products you offer. Kajabi Hotmart
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Integration with Third-Party Services
Kajabi has a variety of built-in services needed to make and market your courses, but you also have the option of connecting to third-party apps for an additional boost of functions. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections to hundreds of third-party apps and tools from e-commerce to user experience.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few course creation platforms with live chat available 24/7 assistance. Contrary to similar services, Kajabi’s customer support team is always available to assist you when you’re having difficulties in creating a course or page among other important issues, anytime and wherever. However, it’s important to mention that this 24-hour support is available to instructors that are on the Growth plan and above – for Basic users, live Chat support can be scheduled at specific times and on certain days on weekdays. However, Kajabi’s method of customer service has been praised by those who utilize it to design relevant educational content. Kajabi Hotmart
In terms of tools for training, Kajabi gives an array of options to use resources to learn and get used to. Its Kajabi Hero University is packed with courses, tutorials, and informative content especially geared towards teachers and edupreneurs, to help them jumpstart or improve their position in the world of course design. There are also every day Q&A webinars that feature prominent experts from various areas as guests. Additionally, if you’re looking for other information and tips, the help center is available to help you along the way. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators can earn many sweet perks when they meet their objectives.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one platform to develop and market your course content, but we have to take care of a few essential things that are missing. A majority of them could be extremely useful in improving the experience. These are some of the things we’d like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some provide this service instructors who utilize Kajabi frequently will require a connection to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of options for question types and the randomization of those types that is addressed as soon as possible.
- Additional payment options. As of the moment only transactions made through Stripe and PayPal can be accepted. Not only that, but we don’t understand why there are limits as well.
- A public API key. This would have been useful for creating custom integrations for example, the ability to let your subscribers log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur would ever want to have. But with the steep price plan and a certain lack in features it might cause some to be turned off. If you’re seeking alternatives that have similarity with Kajabi in terms of reliability and performance, we’ve listed some worthy competitors that you may think about in making your choice. Kajabi Hotmart
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only major difference is the price beginning at just $67 per month You are able to create unlimited courses and advertise to your audience of choice without worrying about the cost!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely simple to use, far easier than Kajabi! Although you can benefit from marketing features, it’s much lighter than the other. But considering the very budget-friendly cost we can imagine the ways Podia can appeal to those who want to start their own business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for the shortcomings. With its affordable price, it sure does offer higher-end features than Kajabi as well as live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the manner it works. However, we must appreciate the way that Teachable can integrate additional payment options since it can support Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can make use of. It sure does offer the essentials anyone must need including the intuitive features needed to design a professional website , to the impressive integrated marketing suite, which includes the inclusion of easy-to-understand plans for sales funnels, as well as effective e-mail marketing tools.
There may be a few tools missing, such as the issuance of certificates specifically. Plus with a steep cost, it may not be the right choice for the budget-conscious. However, we understand that, while Kajabi does very well as an all-in-one solution for creating courses however, it’ll always have limitations. That doesn’t stop it, but it is an extremely popular choice for established creators and businesses!
If you’re still searching to find an LMS that offers everything you need in one platform, Kajabi is something you must seriously think about.
FAQ Kajabi Hotmart
What does the word Kajabi refer to?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic as well as Arabic origin which means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard classes, you can also sell physical items on Kajabi. You can also join with Shopify to build a fully functional e-commerce shop on Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi could be able to take over MailChimp?
Because Kajabi already comes with the tools for marketing via email built within the platform, it’s logical that it’s sufficient to take over third-party apps like MailChimp. If you do want to use it, Kajabi still allows you to integrate with it and other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and your subscribers can access all your course content even when you’re on the go. Kajabi Hotmart
