Hundreds of learning management system (LMS) platforms offer many essential features that can be utilized whenever you create meaningful content. While there could be a lot of websites that allow you to make use of advanced marketing tools to advertise classes to your target viewers, other platforms might not offer all of those things. While some provide easy-to-use tools for creating courses, there will also be some that provide editing options so complicated that it turns its users off.
In the sea of e-course platforms There are some that offer not just a simple editing interface, but also a plethora of sales and marketing functions. Additionally, they also offer almost everything you’d ever want including 24/7 support and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
In a nutshell What is Kajabi? Doterra Kajabi
Kajabi can be described as an online service that lets you create and sell your content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and necessary features that will not just build a professional-looking website for your courses , but let them grow to new heights. Kajabi has been critically acclaimed and regarded as one of the top online courses platforms, earning an overwhelming score of 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated among its users? There are plenty of aspects that make this platform very convenient for everyone to use. It’s first and foremost the simplicity of usage. From the course creation to marketing, nearly all of the Kajabi features can be digestible even for those who are only beginning to get started in the world of online courses. The majority of them are advanced, giving administrating instructors the added edge over the rest. Additionally this allows students such as you manage and build an online course without the need to look elsewhere in case something is missing. Kajabi provides all the tools anyone may need in order to live up to its ‘one-stop shop label.
What does it let you do? Do?
There are many kinds of methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullet form of the most important attributes that you ought to watch out for when you’re thinking about the option. In essence, Kajabi allows you:
- Create interactive and engaging courses using a variety of customizable tools such as media files, templates that you can choose depending on your preferences;
- Create a professional website that can present your course content and other products, as well as blogs to keep your students up-to-date on what else is new;
- Effectively utilize the landing page, checkout pages, and other methods to boost the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Select the method you want to charge your courses and other services to your students – whether it’s one-time payments or a monthly subscription;
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with email marketing as well as CRM and automation tools.
- Create and manage your affiliate links; and
- Explore a wide variety of customer service, community and training tools, with the addition of the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 organizations and celebrities. It’s the go-to choice for some of the well-known names who come from different industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands of courses accessed and explored by over 35 million students from across the globe. In the last the time this article was written, Kajabi boasts more than $650 million of revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different than other online course-making services in that they’re more expensive. With monthly prices that start at just $119, it’s not surprising that this might be an issue for those who would like to give the service a shot. With the abundance of important features included in each plan, pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month, or $119/month for billing annually. This plan lets you can create three products, gain a maximum of 1000 active users, as well as make a website that you can customize with tools fully provided by the platform. Additionally, you get unlimited pages for landing webpages, unlimitted marketing e-mails and access to unlimited valuable resources, including one-on one customer service and Kajabi University.
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Apart from The Basic Plan, there’s the Growth plan that happens to be Kajabi’s most popular plan for $199 per month or $159/mo when paid annually, and the Pro plan, which costs $399 per month or $319/month yearly that is loaded with every feature you’d like when designing and selling your course. Kajabi currently does not offer an option to pay for the plan. However, a 14-day no-cost trial is available for each of the three plans. A trial extension that runs for up to 30 days also available on selected blogs. So if you wish to test the waters and see if Kajabi’s the right fit for you, the short trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes email marketing and automation are specifically designed to be designed for businesses, so you won’t need to integrate with third-party solutions to do this!
- The sales funnel software. Another one of the platform’s best-selling points The sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites all the way to the custom website, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The user-friendly and simple site as well as course editor. Making content with the website and course builder software has never been so easy and quick, as it requires less time and effort to finish the job.
- Infinite integrations. Apart from native integrations that integrate with the ten marketing, e-commerce and analytics tools, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms that can improve your efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s community feature lets you engage with the students enrolled in any of your courses. You can also make connections, network and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates provided by other companies. There’s no free option available either.
- There are no built-in tools for issuance of certificates. You may need to connect to a third-party certificate software if you want to make custom-designed certificates of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific features, like adequate discussion forums, as well as the ability to randomize the assignments or quizzes. Doterra Kajabi
The Review of Kajabi’s features
Ease of Use and Experience
One thing we love about Kajabi is the shockingly easy user experience. One of the reasons is that the user interface (UI) is organized. If you look at the dashboard menu, you may notice that all features are organized into five main sections – Website Products, Sales, Marketing and People. The design of the menu leaves no space for obstruction, since some of the elements that are associated with specific sections are able to be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” hallmark. You can build a landing page, modify your course, and interact with your fellow instructors on the same site.
There is a search assistant tool that is useful anytime you’re looking for something hard to find. The Kajabi Assistant can be found in the top of the dashboard in the form as a “search bar, and it lets you look for tools and items on the site by typing in the words. As previously mentioned, both Kajabi’s site builder and course builder sections are drag-and-drop, making the process simpler without needing to learn how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than some of its competitors. It is also compatible with other languages than English for those who want to present your content to wider viewers.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will soon encounter a list of templates for courses or products or what the platform calls them blueprints. Each blueprint for a product is different in its structure and style and is readily tailored to suit the needs of instructors.
The blueprints listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a way to build the brand’s value, whereas Online Courses are full-version courses that have a complete structure of content designed for the “world-class” education experience. Drip courses, on the contrary, are classes that are scheduled over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s an efficient way to share your content when you as well as your students are occupied with other activities.
Kajabi is known to many as a popular premium course maker. However, in addition to the kinds of courses offered, the blueprints allow you to make a membership site for your members to enjoy exclusive content and a coach session lasting 12 weeks. There’s also a blank template that allows you to create your own course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to look into the course builder, you’ll notice the outline of the sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons referred to as post categories as well as category, respectively. Posts are where you can insert different types of content, such as text, video images, and text, while the categories function as folders in which the posts are stored.
You may also incorporate subcategories for posts in the same category, if you wish to structure your content flexibly. You can move and rearrange the outline. Kajabi accepts a wide variety of text and media files to be added to your posts, such as MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. You can upload all of them directly from your computer folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to utilize the feature of bulk uploads. Similar to the name, you can add all your files to your courses on the same tab. This can be useful, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi offers a lineup of 10+ themes for course players. In contrast to other LMS platforms that only allow you to be allowed to select only one of three theme options, Kajabi lets you have the option of choosing several themes to suit different products. Similar to the course outline maker, it’s simple to alter any theme to match your preferences. You can also incorporate elements of your company’s image like your logo images, fonts, and designs into your course player in order to give it a a personal touch. Doterra Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments where you get to create quizzes and assignments and then add them to the course of your course. Assessments can be a great way to assess the extent to which your students gained from the lessons you’ve provided them. With the assessments option, you are able to choose from three different types of questions: multiple-choice multi-selection, or paragraph-style. You can even set a passing score to motivate your students in engaging with your content more.
Apart from that in addition, it is also important to note that the LMS website has been able to make strides in creating spaces for students and teachers to connect. With the Community feature, your students are able to comment and interact with any of your courses through their dashboards. You can even write in your posts to discuss with your fellow students about your lessons from the past and your upcoming content. The community feature is offered either as a stand-alone item or as a component of your member space.
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Website Design and Customization
Why should you upload your course materials on your website’s domain or WordPress site when Kajabi has the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting across 3 pricing options. What’s awesome about it is you’re guaranteed instant security and security through an automatic SSL certification, as well as a team to help maintain your website.
You also have the option to personalize your domain as well as pick from a variety of unique, professional themes that you can customize to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan and above you can download custom-designed themes designed to meet the ever-changing needs of your business, plus remove any Kajabi brand names and then replace that with your own!
Page Builder
Similar to the course builders we’ve talked about previously, Kajabi’s page builders allows you to alter any of the website themes with a suite of easy-to-use and user-friendly editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re similar to the categories and posts we discussed when we discussed how to build courses. Blocks are the components that comprise the site’s content which includes text, media files and clickable buttons. Sections are, however, are formed by multiple well-arranged blocks.
There are over 40 pre-designed section templates that you can choose from the dashboard of the page builder. As we’re all glued to our smartphones and small tablets these days, it makes total sense to use Kajabi to let your site automatically adapt to a mobile layout. It’s even possible to go the extra mile by choosing the element of your site you would like for your members to see. With all the tools you need to make your site look how you would like it to appear, Kajabi’s page builder is not just extremely flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not have this feature, however Kajabi lets you create a section of your website that is dedicated to your blog, where you can post comments and updates on the content of your course. If you’re looking to get the most of your Kajabi-created website it provides the opportunity to publish your content without restriction. It is possible to begin with your blog posts by creating your own using Text Editor. You can include SEO elements if you want to reach a larger audience, group your posts into various categories or even change the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as on with WordPress or Blogspot, but it has enough tools to allow it to be managed. You can also create podcasts that you can promote on your site. You can upload the recordings of your podcasts to be hosted on the website and distributed to major podcast listening platforms such as Apple Podcasts and Spotify. When uploading an episode of your podcast there are two choices: publish the podcast as a public one for free , or create an exclusive private podcast that only your users are able to access. Doterra Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are supremely convenient and simple enough to even non- marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in email marketing feature allows users to send out e-mails related to your course and website to your subscribed member students within the comforts of the platform. But you may be surprised by the fact that it goes beyond simply send emails. With the help of Kajabi Automations, you get to automate sequences of emails that are triggered by various user actions. For example, when your student is successfully logged in to one of your courses after checkout, a welcome e-mail will be automatically delivered directly to the student’s inbox. If another course is not performing the course, an upsell will be sent to suggest improvement Doterra Kajabi
You can create as many e-mails to your campaigns as you want and schedule each of them in accordance with your preferences. You can even select the members you want to receive these messages. E-mail management has never been so extensive and yet simple to manage. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign certain members of yours as affiliates who can help in promoting your site on behalf of you. In addition to paying them a commission and monitoring their performance to determine how well they contribute to increasing your conversion rates and click rates. Doterra Kajabi
Pipeline Builder
Another of Kajabi’s top features are its Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features that require much more time and effort, this Pipeline Builder is designed to be so quick and easy that even the uninitiated can make better use of it. This amazing feature lets you choose from a variety of pre-designed funnel designs or pipeline blueprints. This includes:
- Freebies – to be used whenever you want to offer an offer as a lead magnet to grow your database.
- Sales Page OVO – to use whenever you want to persuade your public to buy your product by utilizing an online sales page
- Product Launch OVO is a great option for whenever you’re launching a course or other product
- Zoom Webinar OVO – for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO is a great resource for whenever you want to market your content the free digital book that you can download
- Coaching Campaign OVO is for whenever you’re promoting your classes through the use of coaching sessions
- Blank blueprint – for whenever you want to build your sales funnel from ground
When you choose from one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails that you’ll need to pull off an effective sales funnel. You can alter the way you want your pipeline to look to your customers. You can even alter the theme of your checkout and landing pages, for example changing the design to a different theme – there is a library full of 40+ pages templates you can pick from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students can get to choose between them when they pay for your courses. Stripe is the common payment option that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an alternative for subscribers and multi-payment plans. There aren’t any transaction fees on Kajabi’s part since all the money you earn will be immediately transferred to your bank account.
For price options for Kajabi, it offers you a wide range of pricing options. You can choose to charge your students for your products at various dates (one-time, subscription, and several payments) or distribute them to them for free. You also have the option to select if you’re going to charge a specific amount for a single item or for a variety of items, and set specific dates that your students can access your products within a given timeframe. You can also create coupons to encourage your audience to purchase any of your offers. Doterra Kajabi
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Integration with Third-Party Services
Kajabi has a variety of built-in features to help you create and market your courses However, you can connect to third-party applications to provide an additional boost of functions. The platform is currently able to support ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections to hundreds of third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Support for Customers
In terms of customer service, Kajabi has a bigger advantage over other platforms because it is one of the few course creation platforms that offer 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is always ready to assist you when you encounter difficulties creating pages or courses, among other issues that are important, at any time and anywhere. However, it’s important to note that this 24 hour service is only available to instructors who are subscribed to the Growth plan and above – for basic users live Chat support can be scheduled for specific times and on certain days on weekdays. The approach of Kajabi’s customer service has been well-received by many who use it to create meaningful course content. Doterra Kajabi
For training tools, Kajabi offers the user a range of access to use resources to master and then become proficient with. The Kajabi Hero University is packed with tutorials, courses, and informative content especially designed for educators and edupreneurs who want to get started or increase their standing in the world of course design. Additionally, you can attend weekly Q&A-style educational webinars featuring prominent experts from various disciplines as guest speakers, and when you’re looking for other tips and tricks the help desk will be there to help you in the right direction. Apart from the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators can earn tons of sweet perks as they meet their objectives.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one solution to create and market your course content However, we need to address a few vital things that are not being addressed. A majority of them could have been extremely helpful to improve the experience. Here are the following things we would like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and other credentials. While some provide this service instructors who utilize Kajabi often will still require a connection to third-party applications that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within the course, we would like for the lack of options for question types and the randomization of those types – to be addressed soonest.
- Additional payment options. As of the moment, only transactions via Stripe as well as PayPal will be accepted. Not only that, but we don’t understand why there are certain limits too.
- A public API key. This would have been useful for creating custom integrations like the ability to let your subscribers log in with the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur could dream of. But with the steep price plan and a certain lack in features it could cause some to be turned off. If you’re looking for alternatives that share commonalities in comparison to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may want to consider in your decision. Doterra Kajabi
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only major difference is the cost beginning at just $67 per month, you can create unlimited courses and sell your course to the right audience without worrying about spending a dime!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also very easy to use, far easier than Kajabi! In addition, you can make use of marketing features, it’s much lighter than the other. With the extremely affordable price we can see the ways Podia will appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for these features. With a price that is affordable for beginners and a wide range of features, it certainly offers more industry-level functions than the other has as well as live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in terms of how it works. However, it is important to understand how Teachable is able to incorporate additional payment options as it accepts Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the tools that most entrepreneurs make use of. It sure does offer the basic features that everyone needs to be able to build a professional-looking website , to the impressive integrated marketing suite, which includes the ability to understand plans for sales funnels, as well as effective email marketing tools.
There may be a few instruments that aren’t there for example, the issue of certificates, in particular. With a high cost, it may not be the right choice for the budget-conscious. But we do understand that while Kajabi is well in being an all-in-one solution for creating courses but it’s not without limits. That doesn’t stop it, however, from being a favorite among experienced creators and businesses!
If you’re still looking for an LMS that offers everything you need in one platform, Kajabi is something you ought to seriously look into.
FAQ Doterra Kajabi
What does the word Kajabi translate to?
The term “Kajabi” derives from a word of Islamic or Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal classes, you can also sell physical items on Kajabi. It is possible to connect with Shopify to build a fully functional online store on Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi could take over MailChimp?
Since Kajabi already includes e-mail marketing tools built within the platform, it’s logical that it’s sufficient to replace third-party applications such as MailChimp. If you do intend to make use of this feature, Kajabi still allows you to integrate with it and other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices so that you and the members who have subscribed can access all your course materials even when on the go. Doterra Kajabi
