Many learning management system (LMS) platforms have many important features can be utilized when creating content of high quality. Although there are plenty of websites that allow you to make use of modern marketing tools to promote classes to your desired audience, others might not provide all those things. And while some offer easy-to-use tools to build courses, there’ll also be few that may provide editing options so complicated that they turn off their users.
Among a sea of e-course platforms, there are a few which offer more than just an easy editing interface, but also a plethora of marketing and sales functions. And on top of that, they also provide you with nearly all you can think of including 24/7 support and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
In a nutshell What is Kajabi? Kajabi List Segmentation
Kajabi can be described as an online service that lets you create and sell your course content to your student audience. Branded as an all-in-one service, Kajabi provides edupreneurs from all kinds of industries with the best and necessary features that will not just build a professional-looking site for your courses, but also allow them to grow to higher levels. Kajabi is widely praised and is regarded as one of the best online courses platforms, earning an overwhelming score from 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? It’s true that there are many aspects that make this platform extremely easy for anyone to utilize. Firstly, it’s the extreme user-friendliness. From course creation to the marketing services the majority of the Kajabi features have been designed so that they are easily digestible for people who are only beginning to get started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course an advantage over others. In addition this allows students like you to run and create an online course without having to travel to another place if something else is not available. Kajabi provides all the tools anyone may need, living up to its ‘one-stop shop’ moniker.
What Does It Let You Do?
There are many kinds of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve compiled a list, in bullet points of the key characteristics that you might want to watch out for if you’re considering using it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizing tools including media files, templates that you can pick according to your preference;
- Create a professional website that can display your course materials and other products and blogs to keep your students informed about what else is new;
- Make the most of websites, landing pages and checkout sites and other ways to improve your profits, further your reach to the limit and increase conversion rates;
- Choose how you wish to charge your courses or other items for your students, whether it’s a one-time payment or a monthly subscription
- Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
- Use its own marketing and analytics suite that includes the ability to send out e-mails and CRM as well as automation tools;
- Create and manage your affiliate links.
- Explore an array of customer service, community, and training resources in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by more than 16,000 organizations and celebrities. It’s the choice of many of the most well-known people that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses that are used and explored by more than 35 million students all over the world. In the last the time this article was written, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different than other online course creation tools in that they’re more expensive. With monthly prices that start as low as $119, it’s not surprising that this might be an issue for those who would like to give it a try. With the abundance of features that are included into each plan, the pricing is logically reasonable.
Kajabi’s pricing plans begin at the Basic plan priced at $149 per month or $119/month when billed annually. With this tier, you are able to design three products, gain up to 1 000 active clients, and create websites that you are able to create with the tools offered by Kajabi’s platform. Included are unlimited landing webpages, unlimitted marketing e-mails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to basic plans, there’s the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/month if you pay annually. There is also the Pro plan, which costs $399 per month or $319/month yearly, which is filled to the brim with every feature you’d want when it comes to designing and selling your course. Kajabi currently does not offer any free plans. However, a 14-day free trial is available for each of the three plans. A longer trial of as long as 30 days available on certain blogs, so if you want to test the waters and determine if Kajabi is the best choice for you, then the brief trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes automated e-mail marketing, and automation are designed to be optimized for business, and you don’t have to connect with any other third-party service to do this!
- The software that creates sales funnels. Another one of the platforms most-loved selling points is the Sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The easy and intuitive website and course editors. The creation of content using the site and the course builder software has never been so easy and quick, as it requires less effort and time to complete the task.
- Infinite integrations are endless. In addition to native integrations with ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows you to explore and choose among more than a thousand non-native platforms for better effectiveness.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you interact with students enrolled in any of your courses. It also lets you connect, network, and celebrate with a multitude of teachers in the same position as you.
The Cons – What We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are higher than the typical monthly prices provided by other companies. There’s no free option available as well.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate app if you plan to design custom-made certificates that are of different types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of some particular features, like adequate discussion forums, as well as the ability to randomly distribute tests or assignments. Kajabi List Segmentation
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we like about Kajabi is its surprisingly simple user experience. First, the majority of the user interface (UI) is organized. If you look at the dashboard menu, you may find that all the features are organized into five main sections: Website Products, Sales Marketing, and People. The design of the menu leaves no space for confusion, as certain aspects that belong to a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” brand name. You can build a landing page, modify your course and interact with your fellow instructors through one website.
It has a search assistant tool that comes in handy when you need to search for something difficult to locate. The Kajabi Assistant is found at the top of the dashboard in the shape as a “search bar and allows you to search for specific tools and products within the website by typing in the search terms. As mentioned previously that both the Kajabi site builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It is also compatible with other languages than English in case you want to present your content to wider audiences.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates, or what the platform calls them, blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are short-form quick courses that are usually created as a way to build brand recognition, while Online Courses are full-version types with a complete content structure that are designed to provide the “world-class” learning experience. Drip courses, on the other hand, are programs which are planned over the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s an easier method to distribute your content if you and your students are busy working on other projects.
Kajabi may be known by many as a well-known premium course maker. Apart from kinds of courses offered, the blueprints let you create a membership area that allows your customers to access exclusive content and a coach session lasting 12 weeks. There’s also a blank template that allows you to create your own course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you will notice an outline of sections and lessons that were automatically added when you select one of the blueprints for your course. In the case of Kajabi, these parts and the lessons known as categories and posts, and vice versa. Posts are the places where you can insert different kinds of content, like text, videos and images, whereas the categories serve as folders in which the posts are stored.
You may also incorporate subcategories of posts under one category in order to structure your content flexibly. You may also drag and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, such as MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. You can upload any of them through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even add existing URLs of your video to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests, you can add all your files to your courses in the same tab. This is a great option especially when you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of 10+ course player themes. In contrast to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the choice of selecting several themes to suit various products. Similar to the course outline creator, it’s simple to modify any of the themes to suit your personal style. You can also incorporate elements that represent your brand, such as the logo images, fonts, and designs into your course player to cultivate an individual touch. Kajabi List Segmentation
Questions and student interactions
Kajabi offers a quiz feature called Assessments where you get to design and create assignments and quizzes and add them as part of your course. Assessments can be a great method of determining whether your students have learned something from the course you’ve taught them. With the assessments option, you are able to select from three main question types: multiple-choice, paragraph-style, and multiple-selection. You can even create an acceptable score to encourage your students to engage with your material more.
In addition, it is also important to note that the LMS website also has been able to make strides in providing spaces for teachers and students to interact. Through the Community feature students have access to participate and leave comments on any of your courses through their dashboards. You can even write in your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature is offered either as a standalone product or as part of your membership area.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress website when Kajabi has the platform and tools to make one within the platform? Kajabi offers unlimited web hosting across three pricing plans. The best part is that you’re guaranteed immediate security and safety with the automatic SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to personalize your domain as well as choose from a range of unique, professional themes, all of which you can customize to your liking! The possibilities don’t end there: if you’re an expert edupreneur and have signed up to the Growth plan and higher you can import custom-made themes built to meet your ever-growing needs, plus take away all Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about previously, Kajabi’s page builders allows you to modify any of the available themes on the website using a variety of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with a variety of customizable blocks and sections. They’re similar to those categories as well as posts from when we’ve talked about how to build courses. Blocks are referred to as the elements that make up the content of the website, such as text, media files, as well as clickable button. Sections, on the other hand are made up of multiple carefully-arranged blocks.
There are more than 40 pre-designed sections templates that you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and tablets these days it is logical to use Kajabi to make your website automatically adjust to mobile layout. It’s even possible to go the extra mile and select which site element you wish for your member learners to see. With all the tools you need to build your site as you wish it to look Kajabi’s page builders are not only super flexible but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, but Kajabi lets you create sections of your website specifically for your blog. There, you can share updates and thoughts on the content of your course. If you’re looking to make the most out the Kajabi-made website it provides the opportunity to publish your content without restriction. It is possible to begin with posting blog content by making one with the text editor. It is possible to include SEO elements if you’d like to reach a larger audience and organize your blog posts into different categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on par as WordPress or Blogspot however, it does have enough tools to make it manageable. Additionally, you can also create podcasts that you can promote on your site. You can upload audio recordings of your podcast to be hosted on the site and distributed to major podcasting platforms like Apple Podcasts and Spotify. When you upload podcast episodes you can choose between two options: either release the podcast as a public one free of charge or create an exclusive private one that only your users can get access to. Kajabi List Segmentation
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Marketing and Sales
One of the reasons that make Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are extremely convenient and simple enough to even non- marketing experts to make use of!
Email Marketing and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in e-mail marketing function allows users to send out e-mails about your course and websites to your members who are subscribed students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond just send e-mails. With the help from Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when a student logs in successfully to one of your courses following the checkout process, a welcome email will be automatically delivered into their email inbox. If another course is not performing the course, an upsell will be delivered to offer suggestions for improvement Kajabi List Segmentation
You can send as many e-mails to your campaigns as you want and schedule each one in accordance to your preference. You can even select which members of your group are eligible to receive these messages. Managing e-mails has never been this complete and easy to manage. Contrary to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function that lets you assign certain members of your group as affiliates in order to promote your content on behalf of you. Alongside paying them the commission rate, you may also track their performance to see the extent to which they are contributing to boosting your conversion and click rates. Kajabi List Segmentation
Pipeline Builder
Another of Kajabi’s top features is the Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features that require more effort and time and effort, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can benefit from it. This stunning feature lets you select from a variety of pre-designed funnel designs or pipeline blueprints. They include:
- Freebies are great for when you’d like to offer a freebie as a lead magnet to increase your database.
- Sales Page OVO – for when you need to persuade your customers to purchase your product through the sales page
- Product Launch OVO is a great option for when you’re launching courses or other product
- Zoom Webinar OVO – for any time you wish to promote your products through web seminars
- Free Book OVO is a great resource for any time you wish to market your content an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your courses by means of a series of coaching sessions
- Blank blueprint – for whenever you’d like to construct an effective sales funnel right from the beginning
After you pick one of the blueprints for a pipeline Kajabi instantly creates a set of pages and e-mails you will require to create an efficient sales funnel. You can customize how you wish your funnel to appear to your target audience. You could even alter the look of your checkout and landing pages, for example changing the design to a different theme There is a library with more than 40 pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal to ensure that your students can choose between the two to pay for your course. Stripe is the common payment option that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal is, on the other on the other hand, is an option for subscriptions as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side because all your earnings are instantly transferred into your account at the banks.
When it comes to the pricing, Kajabi provides you a wide range to choose from. You can choose to make your student pay for products at various times (one-time subscription, one-time, or multi-payments) or hand them out at no cost. You can also choose to decide if you want to charge a set amount for a single item or for a variety of products, and establish specific dates for your members can access within a specific timeframe. You also get to generate coupons that will further encourage your target audience to buy all of your products. Kajabi List Segmentation
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses however, you also have the option to connect to third-party applications to provide an additional boost of functions. Kajabi currently has ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds of other third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it’s one of the few platforms for creating courses that offer 24/7 live chat assistance. Unlike some similar services the Kajabi customer support team is always ready to assist you if you’re struggling to create an online course or website, in addition to other issues that are important, at any time and from anywhere. It’s crucial to note that this 24/7 service is only available to instructors that are on the Growth plan upwards – for basic users live chat is available at certain times and times on weekdays. The approach of Kajabi’s customer support has been highly praised by many who use it to create relevant course content. Kajabi List Segmentation
In terms of tools to train, Kajabi provides the user a range of access to access resources that you can learn and get used to. The Kajabi Hero University is packed with tutorials, courses and informational content that are specifically designed for educators and edupreneurs to help them get started or increase their position in the course creation world. Additionally, you can attend weekly Q&A-style educational webinars featuring prominent experts from various disciplines as guest speakers, and If you’re in search of other information and tips assistance, the help section is always there to guide you along the way. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators get rewarded with tons of sweet perks as they reach their targets.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and sell your course material, but we have to take care of a few essential things that aren’t being addressed. A majority of them could be extremely useful to enhance the user experience. These are some of the things we would like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and other credentials. While some offer this feature instructors who utilize Kajabi frequently will require a connection to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we’d like for the lack of different types of questions as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of the moment only transactions made through Stripe or PayPal are accepted. In addition, we aren’t sure if there are certain limits too.
- An API key that is public. This would have been useful in making custom integrations, such as letting your subscribed students sign in using the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring Edupreneur would ever want to have. But with the steep price plan and a plethora in terms of functionality, the site might turn some people off. If you’re seeking alternatives that have similarity with Kajabi with regards to performance and reliability we’ve listed a few worthy competitors that you may be considering when making your choice. Kajabi List Segmentation
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only major difference is the price beginning at just $67 per month You are able to create unlimited courses and sell to your audience of choice without having to worry about spending a dime!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, much easier than even Kajabi! In addition, you can make use of marketing features Podia is much less heavy than Kajabi. With the extremely affordable price range it’s easy to understand the way Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With a beginner-friendly price range and a wide range of features, it certainly offers higher-end features than Kajabi, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is identical to Thinkific in terms of how it operates. However, it is important to understand how the former can incorporate additional payment options, as it can support Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. You can also avail one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of offering a wide range of options that most entrepreneurs use. It certainly has the basic features that everyone needs including the intuitive features needed to build a professional-looking website , to the impressive integrated marketing suite, which includes the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few tools that are missing for example, the issue of certificates in particular. Plus with a steep cost, it might not be the best option for those with a tight budget. But we do understand that while Kajabi is well in being an all-in-one solution for course creation but it’s not without limitations. However, that doesn’t stop it however, from becoming an extremely popular choice for established business owners and creators!
If you’re still looking for an LMS that offers everything you require on one platform, Kajabi is something you must seriously look into.
FAQ Kajabi List Segmentation
What does the word Kajabi mean?
The word “Kajabi” is derived from a word of Islamic (or Arabic origin which means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard programs, you can sell physical items on Kajabi. You can even join with Shopify to set up a fully functioning E-commerce store using Kajabi!
Concerning e-mail marketing, is it possible that Kajabi can be able to replace MailChimp?
Because Kajabi already includes E-mail marketing tools integrated within the platform, it makes sense that it’s adequate to take over third-party apps like MailChimp. If you do intend to make use of this feature, Kajabi still allows you to integrate with it and other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app so that you and your subscribed members can access your entire courses even while on the go. Kajabi List Segmentation
