A myriad of learning management systems (LMS) platforms offer a variety of important features you can use when creating content of high quality. While there may be plenty of websites that allow you to make use of modern marketing tools to market classes to your desired viewers, other platforms might not provide all those things. Although some sites provide simple-to-use tools to build courses, there’ll be a few that have an editing experience so complicated that it turns its users off.
Within the sea of online course platforms, there are a few which offer more than just an easy editing interface, but also an array of marketing and sales functions. In addition to that they also offer almost everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries One of them that provide it is Kajabi.
At a Glance: What is Kajabi? Kajabi Landpages For Google Adwords
Kajabi can be described as an online service that lets you develop and market your content to your customers. Branded as an all-in-one service, Kajabi provides edupreneurs from all kinds of industries with the best and necessary features that will not just build a professional-looking website for your courses , but let them grow to greater heights. Kajabi is widely praised and regarded as one of the most effective online learning platforms, with an overwhelming rating of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? Well, there are quite numerous aspects that make this platform very convenient for everyone to utilize. Firstly, it’s the extreme simplicity of usage. From course creation all the way to marketing almost all of the Kajabi features have been designed so that they are easily digestible even for those who are only beginning to get started in the e-course world. A majority of them are advanced, which gives instructors who administer the course an advantage over the rest. Lastly, it lets budding entrepreneurs such as you manage and build courses without having to travel elsewhere if anything else isn’t available. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop label.
What Does It Let You Do?
There are a variety of methods that Kajabi can do as an all-in-one e-course solution. We’ve made a list in bullets of the key characteristics that you might want to be aware of if you’re considering the option. Simply put, Kajabi lets you:
- Create engaging and interactive courses with a wide array of customizing tools including media files, templates that you can pick in accordance with your personal preferences.
- Create a visually appealing website to house your course contents and products, as well as blogs to keep your students updated on the latest developments;
- Make the most of the landing page, checkout pages, and other effective methods to increase the profits you earn, extend your reach to the limit and increase conversion rates;
- Choose how you wish to charge your courses and other services to your students – whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite that includes the ability to send out e-mails, CRM, and automation tools.
- Manage and create your affiliate links, and
- Explore an array of customer service, community and training tools in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted by more than 16,000 companies and celebrities. It’s the go-to choice for several well-known personalities who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses that are used and explored by more than 35 million students from all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different from other online course creation services in that they’re much more expensive. With monthly costs that begin at just $119, it’s no wonder that this can impede some people who might want to give Kajabi a go. However, when you consider the number of features that are included into each plan, pricing is reasonable.
Kajabi’s pricing plans begin by offering the Basic plan, which costs $149 per month or $119/month when billed annually. This plan lets you are able to design three products, garner an maximum of 1 000 active clients, and design your own website you can create with the tools offered by the platform. Also included are unlimited landing websites, indefinite marketing e-mails and access to unlimited useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is the platform’s most popular offer at $199 a month or $159/mo if paid annually. There is also the Pro plan, which costs $399 per month or $319/month annually and is packed to the brim with every feature you could ask for when making and selling your courses. Kajabi is currently not offering any free plans. But a 14-day free trial is offered for each of the three plans. A trial extension that runs for up to 30 days offered on select blogs. If you wish to try the service to determine if Kajabi is the right choice for you, then the brief free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are optimized for business, and you don’t have to connect with any other third-party service for that!
- The software for sales funnels. Another one of the most popular features on the platform is the Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to get too complicated!
- Unlimited customization. From designing professional-looking course websites down to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The simple and intuitive site as well as course editor. The creation of content using the website and course builder software has never been so simple and fast, since it requires less time and effort to finish the job.
- Limitless integrations are endless. Apart from native integrations that integrate with 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app lets users to investigate and select from more than a thousand non-native platforms to increase effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature allows you to connect with students in any of your courses. You can also network, connect, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – What We Don’t Like
- The pricey pricing plans. The three plans offered by Kajabi are higher than the average monthly rates provided by other companies. There’s no free option available as well.
- No built-in tools to issue certificates. You may need to connect to a third-party certificate application if you intend to make custom-designed certificates that are of different types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of certain tools, such as appropriate discussion forums as well as the ability to randomize tests or assignments. Kajabi Landpages For Google Adwords
A Review of Kajabi’s Features
Easy of Use and Experience
One thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s users interface (UI) is organized. If you look at the dashboard menu, you will notice that all features are organized into five main sections: Website Products, Sales, Marketing and People. The design of the menu leaves no space for clutter, as some aspects that belong to a specified section are collapsible. The UI style is very uniform that reflects Kajabi’s “all-in-1” brand name. You get to create an online landing page, change your course and engage with other instructors on one site.
The search assistant is a tool that comes in handy whenever you want to look for something that may be difficult to locate. The Kajabi Assistant is located at the top part of the dashboard, in the form as a “search bar, it allows you to search for specific tools and products within the website by typing in the words. As mentioned previously the courses and site builder sections can be dragged and dropped and make the process much easier without the need to know how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages that English if you wish to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll soon encounter a list of templates for courses or products, or, as the platform refers to them, blueprints. Each blueprint for a product is different in its structure and style and can be customized to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a way to build brand value, while online Courses are full-version types that have a complete structure of content that are designed to provide a “world-class” educational experience. Drip courses, on other hand, are programs that are scheduled for an established period of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content when you and your students are busy with other things.
Kajabi is known to many as a popular premium course-maker. But, aside from the kinds of courses offered, the blueprints let you create a membership area where your customers can enjoy exclusive content and a coach session that spans 12 weeks. There’s also a blank template that allows you to create a course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder you’ll notice the outline of the sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons called post categories as well as category, or. The posts are where you can insert different kinds of content, such as text, video images, and text, while the categories serve as folders in which the posts are stored.
You can also include subcategories of posts within a category if you want to arrange your content in a flexible way. You can alter the outline by dragging it around. Kajabi accepts a broad range of text and media files to include in your posts, including MP4 and MOV files, WAV and MP3 files, PDFs as well as Word documents. You can upload all of them directly via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can also duplicate and paste URLs for your videos into your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. As the name suggests it allows you to upload all your files to your courses on the same tab. This is a great option especially when you’re working on other things.
Course Player Templates
Kajabi offers a lineup of over 10 course player themes. In contrast to other LMS platforms where you’re only allowed to select only one of three theme options, Kajabi lets you have the choice of selecting several themes to suit various products. Like the outline maker, it’s easy to customize any of the themes to fit your style. You can also incorporate elements that represent your brand like your logo, images, and font design into your course player in order to give it a your own personal style. Kajabi Landpages For Google Adwords
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments that allows you to create quizzes and assignments and add them as part of your curriculum. Assessments are an effective way to assess whether your students have learned something from the course you’ve taught them. Through the assessment feature, you get to choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can also set an assessment score that will encourage your students to engage with your content.
Aside from that in addition, it is also important to note that the LMS site has also been able to make strides in creating areas for teachers and students to communicate. With the Community feature, your students are able to interact and comment on any of your courses through their dashboards. It is possible to write your blog posts to discuss with other students your lessons from the past and your upcoming content. The community feature is available as a separate product or as component of your member area.
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Website Design and Customization
Why would you want to publish your course content with your domain name as well as WordPress site when Kajabi has the platform and tools to create one within the platform? Kajabi provides unlimited web hosting across 3 pricing options. What’s great about this is you’re guaranteed instant security and safety with an automatic SSL certification, as well as the support of a team to manage your site.
Additionally, you have the freedom to modify your domain as well as choose from a wide array of professional, one-of-a-kind themes, which you can customize to your liking! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan or higher you are able to import custom-made themes built to fit your ever-expanding needs and also take away all Kajabi brand names and then replace that with your own!
Page Builder
Similar to the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to alter any of the available website themes with a suite of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like those categories as well as posts from when we’ve talked about how to build courses. Blocks are referred to as the components that comprise the content of the website, such as text, media files, as well as clickable button. Sections, on the other hand, are formed by multiple well-arranged blocks.
There are over 40 preset section templates that you can pick from the page builder’s dashboard. We’re all hooked to our smartphones and tablets it’s logical to use Kajabi to make your website automatically adjust to a mobile layout. You can even go the extra mile by choosing which site element you wish members to see. With all the necessary tools to build your site as you wish it to appear, Kajabi’s page builder is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to make a section of your website dedicated to your blog where you can share information and comments on the content of your course. If you’re looking to get the most out the Kajabi-made website it provides an area where you can publish your content without restriction. It is possible to begin with the blog post by creating one using Text Editor. You may include SEO elements if you wish to reach a larger audience and organize your blog posts into different categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as on the same level as WordPress or Blogspot However, it comes with enough tools to be manageable. You can also create podcasts that you could promote on your site. You can upload audio recordings of your podcast to be hosted on the website and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. When you upload a podcast episode you can choose between two choices: publish it as a podcast that is public for free or make an exclusive private version which only your subscribers are able to access. Kajabi Landpages For Google Adwords
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are supremely easy and straightforward even for those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows users to send out e-mails that are related to your course or website to your subscribers students within the comforts of the platform. But you may be surprised that it can do more than just send e-mails. With the aid from Kajabi Automations, you get to create automated sequences of emails that are triggered by different kinds of user actions. For instance, if your student successfully logs into one of your courses after checkout, a welcome e-mail will be automatically sent into their email inbox. If another course is not performing, an upsell is sent to suggest improvement Kajabi Landpages For Google Adwords
You can create as many e-mails to the campaign you wish and then schedule them in accordance with your preferences. You can also choose the members you want to receive those messages. E-mail management has never been so complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option which allows you to designate certain members of yours as affiliates who can help advertise your website on behalf of you. In addition to paying them a commission it is also possible to track their performance to see how they can contribute to increasing your conversion and click rates. Kajabi Landpages For Google Adwords
Pipeline Builder
Another of Kajabi’s standouts are its Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms offer similar features that require more effort and time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even beginners can make better use of it. This amazing feature allows you to choose from a collection of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies are great for when you’d like to offer an offer as a lead magnet to grow your list
- Sales Page OVO – to use when you need to convince your intended public to buy your product by utilizing a sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO is a great option for whenever you want to promote your products through web seminars
- Free Book OVO – for any time you wish to promote your content with an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your courses through an array of coaching sessions
- Blank design – for when you’d like to construct the sales funnel you want from the beginning
Once you select from any of the pipeline blueprints Kajabi will automatically generate a set of pages and e-mails that you’ll require to create an efficient sales funnel. You may customize however you wish your funnel to appear to your target audience. You may even change the design of your checkout and landing pages, for instance changing the design to a different theme The library is filled with 40+ templates for landing pages that you can pick from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose between them when they pay for your course. Stripe is the common payment method that accepts credit and debit card transactions and various e-wallet companies across the world. PayPal, on the other hand, is available as an alternative for subscribers as well as multi-payment plans. There are no pressing transaction fees on Kajabi’s part since all the money you earn are instantly transferred directly to the bank accounts of your choice.
For price options for Kajabi, it offers an array of options for you of options to select from. You can make your student pay for products at different times (one-time subscription, one-time, or multiple payments) or give them away to them for free. You also have the option to decide if you want to charge a set amount for a specific product or a number of items, and set specific dates that your students can access your products within a given timeframe. Additionally, you can create coupons to further motivate your customers to purchase the products you offer. Kajabi Landpages For Google Adwords
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Integration with Third-Party Services
Kajabi has a variety of built-in services needed to create and market your courses however, you also have the option to connect to third-party apps for an additional boost of functions. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections to hundreds of tools and third-party apps including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s among the only course creation platforms which provide 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is available to assist you if you encounter difficulties creating an online course or website, in addition to other issues that are important, at any time and from anywhere. However, it’s important to mention that this 24-hour service is only available to instructors who subscribe to the Growth plan and above – for Basic users, live Chat support can be scheduled for certain times and days of the week. However, Kajabi’s method of customer service has been praised by many of the instructors who use it to develop useful course content. Kajabi Landpages For Google Adwords
In terms of training tools, Kajabi offers an array of options to access resources that you can master and become familiar with. Its Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs to help them jumpstart or improve their position in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus, if you’re looking for more tips and tricks, the help center will be there to help you in the right direction. In addition to the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators get rewarded with tons of sweet perks as they meet their goals.
What else is missing in Kajabi?
Kajabi may be a great all-in-one solution to create and market your course content, but we have to address a few vital things that are not being addressed. A majority of them could have been very useful to improve the experience. Here are the following things we would like to see included in the Kajabi system shortly:
- Built-in tools to issue certificates and other credentials. While some offer this feature, instructors who use Kajabi frequently will need to connect to third-party applications that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within courses, we wish for the absence of options for question types – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. As of the moment only transactions made through Stripe as well as PayPal can be accepted. In addition, we don’t understand why there are certain limits too.
- An API key that is public. This would have been useful for creating custom integrations like the ability to let your subscribers sign in using the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring edupreneur could ever dream of. However, due to the high cost plan and a certain lack of features, it may make some people turn away. If you’re seeking alternatives that have commonalities with Kajabi in terms of performance and reliability We’ve provided a list of worthy alternatives that you might be considering when making your choice. Kajabi Landpages For Google Adwords
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only significant difference is the cost – starting at only $67/month You can design unlimited courses and advertise to your audience of choice without ever having to worry about spending a dime!
- Podia does not just claim to be creator-friendly. It’s also extremely simple to use, and much more user-friendly than Kajabi! Although you can make use of marketing features Podia is much less heavy than other. With the extremely affordable cost we can imagine the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for the shortcomings. With its affordable price, it sure does offer more industry-level functions than the other, and this includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the manner it operates. However, we must appreciate the way that Teachable can integrate additional payment options since it can support Google Pay and Apple Pay two gateways that Kajabi is not able to offer. You can also avail one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the features that most edupreneurs can use. It certainly has all the features you need to be able to design a professional website , to the impressive built-in marketing suite with the addition of simple plans for sales funnels, as well as effective e-mail marketing tools.
There are a few instruments that aren’t there, such as the issuance of certificates, in particular. Plus with a steep cost, it may not be the right choice among the budget-conscious. But we do understand that even though Kajabi performs great as an all-in one solution for creating courses however, it’ll always have limits. That doesn’t stop it, however, from being a favorite among experienced creators and businesses!
If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you must seriously consider.
FAQ Kajabi Landpages For Google Adwords
What is the meaning of Kajabi mean?
The term “Kajabi” is derived from a word with Islamic or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical products on Kajabi. You can even join with Shopify to build a fully functional E-commerce store using the platform!
Regarding marketing via e-mail, is it possible that Kajabi can take over MailChimp?
Since Kajabi already comes with e-mail marketing tools built into the platform, it makes sense that it’s enough to replace third-party applications like MailChimp. However, if you intend to make use of it, Kajabi still allows you to connect it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices to ensure that you and your subscribers can access your entire course materials even when on the go. Kajabi Landpages For Google Adwords
