Many learning management system (LMS) platforms come with a variety of crucial features that you can use whenever you create meaningful content. While there could be a lot of websites that allow you to make use of modern marketing tools to advertise classes to your intended audience, others might not provide all these features. And while some offer easy-to-use tools to build courses, there’ll also be few that may offer editing features that are so complex that it turns its users off.
Among a sea of e-course platforms, there are a few which offer more than just a simple editing interface, but also an array of marketing and sales functions. Additionally they also provide you with nearly everything you’d ever want, from 24/7 help and training resources to top-notch analytics. All-in-one course platforms let you discover the world beyond your boundaries, and one of those that provide it is Kajabi.
A Quick Look: How do you define Kajabi? Kajabi Pro And Cons
Kajabi can be described as an online service that lets you create and sell your course content to your customers. It is marketed as a complete service that provides entrepreneurs from all aspects of their lives with the most efficient and essential features needed to not just build a professional-looking site for your courses, but also allow them to grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the top online learning platforms, with an overwhelming score from 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? There are many aspects that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme simplicity of usage. From the course creation to the marketing services the majority of Kajabi’s aspects can be easily digestible even for those who are only beginning to get started in the world of e-learning. A majority of them are advanced, giving instructors the added edge over others. In addition this allows students like you run and develop an online course without having to go elsewhere if anything else is missing. Kajabi offers all the tools anyone may need, living up to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve made a list in bullet form of the key attributes that you ought to watch out for if you’re considering the option. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of customizable tools including media files, templates that you can pick in accordance with your personal preferences.
- Create a visually appealing website to house your course contents and materials, as well as blogs to keep your students up-to-date on what’s new.
- Make the most of landing pages, checkout pages and other methods to boost the profits you earn, extend your reach beyond the limits, and generate higher conversion rates.
- Choose how you wish to charge your courses and other services for your students, whether it’s one-time payments or a monthly subscription;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite that includes the ability to send out e-mails as well as CRM and automation tools;
- Manage and create your affiliate links, and
- Explore a wide variety of community, and training resources, with the addition of Kajabi University.
Famous Names that have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and big-name personalities. It’s the go-to choice for several well-known personalities who come from different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. In the last time of writing Kajabi boasts more than $650 million of sales since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are different from other online course creation services in that they’re more expensive. With monthly prices that start at as low as $119 it’s no wonder why this might be an issue for those who like to give Kajabi a go. But considering the huge amount of features that are included within each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/mo if billed annually. With this tier, you are able to design three products, gain up to 1,000 active customers, and create websites that you are able to customize with tools fully provided by Kajabi’s platform. Also included are unlimited landing websites, indefinite marketing e-mails, and unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from basic plans, there’s the Growth plan, which happens to be the most sought-after plan on the platform for $199 per month or $159/mo when paid annually. There is also the Pro plan, which costs $399 per month or $319/month yearly and is packed to the brim with all the features you could ask for when it comes to designing and selling your course. Kajabi currently does not offer an option to pay for the plan. However, a 14-day free trial is available for each of the three plans. A longer trial of for up to 30 days also available on certain blogs. So if you’re looking to test the waters and see if Kajabi’s the right fit for you, the short free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes automated e-mail marketing, and automation are specifically designed to be optimized for business, and you don’t have to connect with any other third-party service to do this!
- The software that creates sales funnels. Another one of the most popular features on the platform The sales Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses up to the customized name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The simple and intuitive site and course editors. Making content with the website and course builder software has never been so simple and fast, since it takes less time and effort to complete the task.
- Infinite integrations are endless. Apart from native integrations with the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app allows you to explore and choose among more than a thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s Community feature lets you engage with the students in any of your courses. You can also make connections, network and celebrate with a multitude of teachers in the same shoes as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are greater than the average monthly rates that other providers offer. There’s not a free option neither.
- No built-in tools to issue certificates. It is possible connect to a third-party certificate software if you want to create custom-made ones of different kinds.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of specific features, including proper discussion forums and the ability to randomize tests or assignments. Kajabi Pro And Cons
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we like the most about Kajabi is the shockingly easy user experience. For one, most of the platform’s users interface (UI) is well-organized. If you check the dashboard menu, you will see that the functions are organized into five main sections – Website Products, Sales, Marketing, and People. The design of the menu is clear and free of confusion, as certain features that are related to the specific section can be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You can build your own landing page, alter your course, and even communicate with your instructors through one website.
It has a search assistant tool that can be useful when you need to search for something hard to find. The Kajabi Assistant is located at the top of the dashboard in the form as a “search bar, and it lets you look for specific tools and products on the site by typing in the keywords. As previously mentioned that both the Kajabi website builder and course builder sections are drag-and-drop and make the process much easier without the need to know how to navigate it. Kajabi has a smoother learning curve compared to some of its competitors. It is also compatible with other languages than English for those who want to present your content to wider audience.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course design feature, you will soon encounter a list of product or course templates or what the platform calls them, blueprints. Each of the blueprints for products differs in terms of structure and design and can be easily modified to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses, which are typically designed in order to increase the brand’s value, whereas online Courses are full-version courses with a full content structure that are designed to provide the “world-class” educational experience. Drip courses on the other hand, are courses which are planned over the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you as well as your students are occupied with other activities.
Kajabi may be known by many as a well-known premium course-maker. But, aside from the courses, the blueprints let you make a membership site where your customers can enjoy exclusive content and a coaching session lasting 12 weeks. There’s also a blank template that allows you to create a course or product from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you’ll notice the outline of the sections and lessons that have been automatically added when you select one of the blueprints for your course. In Kajabi’s case, those segments and classes are known as categories and posts, and vice versa. The posts are where you put in different types of content including text, video images, and text, while the categories serve as folders in which the posts are kept.
You can also include subcategories of posts within the same category, if you wish to structure your content flexibly. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts, such as MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. You can upload any of them through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs of your video to your blog posts!
Like several other platform for making courses, Kajabi allows you to use the bulk upload feature. Like the name implies it allows you to upload all your files to your courses in the same tab. This is a great option especially when you’re performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 course player themes. In contrast to other LMS platforms, where you’re given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose various themes for the various products. Similar to the course outline builder, it’s relatively easy to customize any of the themes to fit your style. You can even incorporate details of your brand, such as the logo or images as well as font design into your course player to cultivate an individual touch. Kajabi Pro And Cons
Questions and student interactions
Kajabi includes a quiz function called Assessments. It allows you to make quizzes and assignments and then add them to the course of your class. Assessments can be a great way to assess the extent to which your students gained from the curriculum you’ve given them. With the assessment feature, you can choose between the three primary types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set a passing score to motivate your students in engaging with your material more.
Apart from that in addition, the LMS site has also been able to make strides in creating spaces for teachers and students to communicate. Through the Community feature, your learners are given access to participate and leave comments on all of your courses on their dashboards. You can even write in your blog posts to discuss with your fellow students about your previous lessons as well as your future content. The community feature is available either as a stand-alone feature or as component of your member area.
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Website Design and Customizability
Why should you upload your course materials on your website’s domain or WordPress website when Kajabi provides the platform and the tools to create one within the platform? Kajabi provides unlimited web hosting on three plans of pricing. What’s awesome about it is you’re guaranteed immediate safety and security with an automated SSL certification as well as an experienced team of experts to maintain your site.
You also have the option to modify your domain as well as pick from a variety of premium, unique themes that you can modify to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and are a member of the Growth plan or higher you are able to download custom-designed themes designed to meet your ever-growing needs and also remove any Kajabi branding and replace that with your custom-designed theme!
Page Builder
Just like the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the available themes for websites using a set of user-friendly and intuitive editing tools. If you continue to explore you’ll be presented with sets of blocks that can be customized and sections. They’re basically like the categories and posts that we’ve discussed when we’ve discussed the course builder. Blocks are referred to as the elements that make up the content of the website, such as text, media files, or clickable icons. Sections on the other hand are made up of multiple well-arranged blocks.
There are over 40 preset sections templates that you can choose from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets it is logical to use Kajabi to have your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile and select the elements of your website you want members to see. With all the tools you need to create your website as you wish it to look the page builder from Kajabi is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi allows you to create an area on your site that is dedicated to your blog, where you can post information and comments on your course content. If you want to make the most out the Kajabi-made website, the service provides you a space where you can post your blog posts without limitations. It is possible to begin with your blog posts by creating your own using Text Editor. You can include SEO elements if you wish to reach a larger audience and organize your blog posts into various categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging capabilities may not be as on with WordPress or Blogspot, but it has enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your website. You can upload the recordings of your podcast that will be hosted on your website and then distributed to major podcast listening platforms such as Apple Podcasts and Spotify. When uploading podcast episodes, you have two options: either release it as a public podcast for free , or create an exclusive private version that only your members are able to access. Kajabi Pro And Cons
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Marketing and Sales
One of the reasons that make Kajabi so popular among edupreneurs is its slew of marketing and sales tools that are extremely user-friendly and easy to even non- marketing experts to utilize!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in email marketing feature allows you to send emails related to your course and website to your subscribers students within the comforts of the platform. You might be surprised that it can do more than just send e-mails. With the aid with Kajabi Automations, you get to build automated sequences of e-mails triggered by various user actions. For example, when your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically delivered into their email inbox. If another course is not performing, an upsell is delivered to offer suggestions for improvement Kajabi Pro And Cons
You are able to create as many e-mails to your campaigns as you want and schedule each one in accordance to your preference. You can even select which of your members gets the messages. E-mail management has never been this complete and easy to manage. In contrast to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function which allows you to designate certain members of yours as affiliates in order to promote your content on behalf of your company. Alongside paying them a commission it is also possible to track their performance to see how they can contribute to increasing your conversion rates and click rates. Kajabi Pro And Cons
Pipeline Builder
Another one of Kajabi’s overall standouts are the Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated issues. While other platforms provide similar features that require more effort and time, the Pipeline Builder is designed to be quick and simple that even the uninitiated can make better use of it. This feature is stunning and lets you select from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebies are great for when you want to offer the freebie to lead magnet to grow your database.
- Sales Page OVO – to use any time you wish to convince your intended customers to purchase your product through the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO – to use whenever you want to promote your product via web workshops
- Free Book OVO – to use anytime you’d like to promote your content with the free digital book that you can download
- Coaching Campaign OVO – to use whenever you’re promoting your classes through a series of coaching sessions
- Blank blueprint – for whenever you want to build the sales funnel you want from the beginning
When you choose from one of the blueprints for a pipeline Kajabi instantly creates pages and e-mails that you’ll require to create an efficient sales funnel. You may customize however you wish your funnel to appear to your target audience. You could even alter the theme of your checkout and landing pages, for instance, to a different one – there is a library full of 40+ page templates that you can select from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose between them when they pay for your classes. Stripe is the most popular payment option that allows credit and debit card transactions as well as various e-wallet companies across the world. PayPal is, on the other side, is an option to subscribe and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are instantly transferred directly to the bank accounts of your choice.
In terms of the pricing, Kajabi provides customers a variety of pricing options of pricing options. You can either charge your students for your products at various time frames (one-time subscription, one-time, or several payments) or hand them out at no cost. You can also choose to decide if you want to charge a specific amount for a single product or a number of products, and set specific dates that your customers can access within a certain timeframe. Additionally, you can create coupons to encourage your customers to purchase any of your offers. Kajabi Pro And Cons
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses however, you also can connect to third-party applications to provide an added boost in functionality. Kajabi currently has the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds of other third-party apps and tools from e-commerce to user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it’s among the only course creation platforms that offer 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is always ready to assist you when you encounter difficulties creating a course or page among other crucial issues, anytime and from anywhere. It’s crucial to note that this 24/7 feature is available for instructors who subscribe to the Growth plan upwards – for basic users live Chat support can be scheduled at certain times and days of the week. However, Kajabi’s method of customer support has been highly praised by many who use it to design meaningful courses. Kajabi Pro And Cons
In terms of tools for training, Kajabi gives an array of options to use resources to master and become familiar with. Its Kajabi Hero University is packed with courses, tutorials, and informative content especially designed for educators and edupreneurs to help them get started or increase their standing in the world of course design. There are also daily Q+A educational webinars with prominent experts from various fields as guests, plus If you’re in search of other information and tips, the help center is available to help you in the right direction. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators get rewarded with tons of sweet perks as they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one tool to design and market your course content, but we have to look at a few crucial aspects that aren’t being addressed. A majority of them could be extremely useful to enhance the user experience. Below are the items we would like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and credentials. Although some of them offer this option instructors who utilize Kajabi will often need to connect to third-party software which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the absence of different types of questions – plus randomization of said types – to be addressed soonest.
- Other payment options. At the time of writing only transactions made through Stripe and PayPal can be accepted. Not only that, but we don’t appreciate how there are certain limits also.
- A public API key. This would have been useful for custom integrations, for example, the ability to let your subscribers login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features an edupreneur could ever dream of. However, due to the high cost plan and a certain lack in features it might turn some people off. If you’re seeking alternatives that have similarity with Kajabi with regards to performance and reliability we’ve listed a few worthy competitors you might want to consider in your decision. Kajabi Pro And Cons
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only significant difference is the cost beginning at just $67 per month You can design unlimited courses and market to your target audience without ever having to worry about spending a dime!
- Podia doesn’t just claim to be creator-friendly. It’s also very easy to use, far easier than even Kajabi! In addition, you can benefit from marketing features It’s a lot lighter than other. But considering the very budget-friendly price range, we can understand how Podia will appeal to those who want to start their own business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With its affordable price, it sure does offer more industry-level functions than the other, and this includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it operates. However, we must appreciate how Teachable is able to incorporate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for providing nearly all of the tools that most entrepreneurs utilize. It does provide the basic features that everyone needs, from intuitive functions needed to build a professional-looking web pages to the fantastic integrated marketing suite that includes the inclusion of easy-to-understand diagrams of sales funnels as well as efficient e-mail marketing tools.
There could be some tools missing like the issue of certificates, in particular. Plus with a steep price tag, it may not be the wise choice among the budget-conscious. We do recognize that even though Kajabi performs well in being an all-in-one solution for creating courses, it will always have limits. However, that doesn’t stop it however, from becoming a popular choice among established creators and businesses!
If you’re still searching for an LMS that can provide everything you require on one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Pro And Cons
What does the word Kajabi mean?
The word “Kajabi” originates from a word of Islamic as well as Arabic origin, which translates to “to fly.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal courses, you can also sell physical items on Kajabi. You can even connect with Shopify to set up a fully functioning E-commerce store using the platform!
Regarding marketing via e-mail, is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already includes E-mail marketing tools integrated into the platform, it makes sense that it’s adequate to take over third-party apps such as MailChimp. However, if you want to use the platform, Kajabi still allows you to integrate it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app for you and your subscribed members can access your entire course materials even when traveling. Kajabi Pro And Cons
