Hundreds of learning management system (LMS) platforms have many important features you can use whenever you create meaningful content. While there may be plenty of websites that allow you to make use of advanced marketing tools to market the courses you offer to your intended audience, some may not have most of the features. Although some sites provide simple-to-use tools to build courses, there’ll also be few that may have an editing experience so complex that it turns its users off.
Within the sea of online course platforms, there are a few which offer more than just an easy editing interface, but also a plethora of sales and marketing functions. Additionally they offer nearly all you can think of, from 24/7 help and training materials to top-quality analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities and one of the platforms that provide it is Kajabi.
At a Glance How do you define Kajabi? Kajabi Levels
Kajabi is an online platform that allows you to make and sell your content to your customers. It is marketed as a complete service, Kajabi provides edupreneurs from all kinds of industries with the best and vital features to not just build a professional-looking website for your courses but let them grow to greater heights. Kajabi is widely praised and regarded as one of the top online courses platforms, earning an overwhelming positive score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? There are plenty of aspects that make this platform very convenient for everyone to utilize. First, it’s the user-friendliness. From the course creation to marketing the majority of the Kajabi features can be easily digestible for people who are new in the world of online courses. The majority of them are advanced, giving instructors the added edge over the rest. Additionally this allows students such as you manage and build an online course without the need to look to another place if something else is not available. Kajabi offers all the tools anyone may need in order to live up to its ‘one-stop shop name.
What Can It Do? Do?
There are a variety of options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet points of the most important characteristics that you might want to watch out for in the event you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizing tools such as media files, templates you can select depending on your preferences;
- Build a presentable website to house your course contents and materials, as well as blogs to keep your students updated on what else is new;
- Make the most of landing pages, checkout pages and other viable methods to boost your profits, further your reach to the limit and boost conversion rates.
- Choose how you wish to charge your courses or other items for your students, whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with the ability to send out e-mails and CRM as well as automation tools.
- Manage and create your affiliate links, and
- Explore a variety of customer service, community and training materials, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and famous personalities. Kajabi is the preferred choice of many of the most well-known people who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses which are accessed and explored by more than 35 million students from all over the world. In the last writing, Kajabi is generating more than $650million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course creation tools in that they’re more expensive. With monthly rates that start at as low as $119 it’s no wonder that it can be a hindrance for some who might like to give the service a shot. However, when you consider the number of essential features already packed within every plan, the price is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month or $119/month if billed annually. In this plan, you are able to design three products, garner an maximum of 1000 active users, as well as create your own website you can modify using the tools provided by the platform. Included are unlimited landing webpages, unlimitted marketing emails as well as unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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Apart from basic plans, there is the Growth plan which is Kajabi’s most popular plan with a monthly cost of $199 or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/month annually that is loaded with all the features you’d want when it comes to making and selling your courses. Kajabi is currently not offering any free plans. But a 14-day no-cost trial is available on all three plans. A longer trial of for up to 30 days also available on certain blogs. If you’re looking to try the service and see if Kajabi’s the right fit for you, the short trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, including automated e-mail marketing, and automation are designed for businesses, so it isn’t necessary to integrate with any other third-party service for this!
- The sales funnel software. Another of the platforms most-loved selling points, the sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to get too complicated!
- Customization without limits. From creating professional-looking course websites all the way to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The easy and intuitive website and course editors. Making content with the site and the course creator software was never so easy and quick, as it takes less effort and time to finish the job.
- Infinite integrations are endless. Aside from native integrations to ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows users to investigate and select from more than one thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with your students and instructors. Kajabi’s Community feature lets you engage with the students in your classes. You can also connect, network, and celebrate with a multitude of teachers similar to you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Kajabi’s three pricing plans are greater than the typical monthly prices offered by other services. There’s no free plan available either.
- There is no built-in tool to issue certificates. You might need to connect to a third party certificate application if you intend to design custom-made certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain tools, such as proper discussion forums and the ability to randomly distribute tests or assignments. Kajabi Levels
An Overview of the Kajabi Features
Ease of Use and Experience
One thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is organized. If you check the screen menu, you’ll see that the functions are divided into five major sections: Website Products, Sales, Marketing and People. The layout of the menu is clear and free of confusion, as certain elements that are associated with the specific section can be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You get to create your own landing page, alter your course, and communicate with your instructors on one site.
It has a search assistant tool that can be useful anytime you’re looking for something that is hard to find. The Kajabi Assistant is found at the top part of the dashboard in the shape of a search bar, and it lets you look for tools and items on the website by typing in the keywords. As mentioned previously the courses and site builder sections can be moved and dropped which makes the process easier without having to know how to navigate it. Kajabi is a more streamlined learning curve than some of its competitors. It can also be used in other languages than English in case you want to present your content to wider audience.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll soon encounter a list of course or product templates or the way it calls them blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses which are generally designed in order to increase brand value, while online Courses are full-version types with a complete content structure that are designed to provide a “world-class” learning experience. Drip courses on the other hand, are programs that are scheduled for a set series of days or weeks. Also called Evergreen Training courses, it’s an efficient method to distribute your content if you and your students are busy with other things.
Kajabi may be known by many as a renowned premium course maker. However, in addition to the courses, the blueprints let you create a membership space where your customers can enjoy exclusive content and a coaching session that spans 12 weeks. The template is also blank where you can create a course or product from scratch!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder you will notice an outline of sections and lessons that were automatically added when you select any of the course blueprints. In the case of Kajabi, these parts and the lessons called groups and posts respectively. The posts are where you put in different kinds of content, including text, video, and images, while the categories function as folders where the posts are stored.
It is also possible to include subcategories for posts in a category if you want to arrange your content in a flexible way. You may also move and rearrange the outline. Kajabi accepts a broad range of media and text files to include in your posts, including MOV and MP4 files MP3 and WAV files, PDFs and Word documents. You can upload any of them via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your posts!
As with a handful of other platform for making courses, Kajabi allows you to use the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your course in one tab. This is a great option especially when you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 course player themes. Unlike other LMS platforms where you’re only offered the choice of one or three themes, Kajabi lets you have the option of choosing different themes for different products. Like the outline maker, it’s easy to customize any of the themes to suit your personal style. You can also incorporate elements that represent your brand, such as the logo or images as well as font design into your course player to cultivate a personal touch. Kajabi Levels
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to design and create assignments and quizzes and include them as part of your class. Assessments are an effective method of determining if your students learned something from the lessons you’ve provided them. With the assessment feature, you get to choose from three different question types: multiple-choice, multiple-selection, and paragraph-style. You can even set a passing score to motivate your students in engaging with your content.
Aside from that aside from that, it is also important to note that the LMS site has also been able to make strides in creating spaces for students and teachers to communicate. With the Community feature, your students are able to comment and interact with any of your courses via their dashboards. You can also write your blog posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature is available either as a standalone feature or as an element of membership area.
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Website Design and Customization
Why would you want to publish your course content with your domain name or WordPress site when Kajabi has the platform and the tools to create one within the platform? Kajabi provides unlimited web hosting across the 3 pricing options. What’s awesome about it is you’re guaranteed immediate security and security through an automated SSL certification as well as a team to help maintain your site.
You also have the option to customize your domain, as well as choose from a variety of unique, professional themes that you can customize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan or higher you are able to import custom-made themes built to meet the ever-changing needs of your business and also eliminate all Kajabi brand names and then replace it with your personal brand!
Page Builder
Just like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the given themes for websites using a set of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re essentially like those categories as well as posts we discussed when we discussed the course builder. Blocks are referred to as the components that comprise the site’s content which includes text, media files or clickable icons. Sections on the other hand, are formed by multiple carefully-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets it is logical for Kajabi to make your website automatically adapt to a mobile-friendly layout. You can go an extra mile by choosing the elements of your website you want for your member learners to see. With all the necessary tools to build your site how you would like it to appear Kajabi’s page builders are not just incredibly flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms may not provide this feature, however Kajabi allows you to make sections of your website that is dedicated to your blog, where you can publish comments and updates on your course content. If you want to make the most the Kajabi-made website, the service provides you the opportunity to do so without limits. You can get started with posting blog content by creating one using an editor for text. You may include SEO elements if you wish to reach a larger audience or group your posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging features may not be as up to par as WordPress or Blogspot however, it does have enough tools to allow it to be managed. You can also create podcasts that you can promote on your site. You may upload recordings of your podcasts to be hosted on your website and distributed to major podcasting platforms like iTunes Podcasts as well as Spotify. If you upload a podcast episode, you have two options: either release the podcast as a public one for free , or create an exclusive private version which only your subscribers can get access to. Kajabi Levels
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Marketing and Sales
Part of what makes Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are highly easy and straightforward to even non- marketing experts to utilize!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in email marketing feature allows you to send e-mails about your course and website to your subscribers students from the comfort of the platform. You might be surprised that it can do more than just send e-mails. With the aid of Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For example, when a student successfully logs into one of your courses after the checkout process, a welcome email will be automatically sent into their email inbox. If another course is not performing the course, an upsell will be sent to suggest an improvement Kajabi Levels
You can send as many e-mails to your campaign as you wish and schedule each one according to your preferences. You can even select the members you want the messages. Managing e-mails has never been more comprehensive yet easy to handle. In contrast to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require connecting to other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option which allows you to designate some of your members as affiliates in order to in promoting your site on behalf of you. In addition to paying them a commission, you may also track their performance to determine how they can contribute to increasing your conversion and click rates. Kajabi Levels
Pipeline Builder
Another one of Kajabi’s overall notable features are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms offer similar features, which require more effort and time however, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts are able to make the most of it. This stunning feature lets you select from a collection of pre-made funnel templates or pipeline blueprints. This includes:
- Freebies are great for when you’d like to offer an offer as a lead magnet to build your email list
- Sales Page OVO is a great option any time you wish to persuade your audience to buy your product through the sales page
- Product Launch OVO is a great option for any time you’re launching a course or any other product
- Zoom Webinar OVO is a great option for whenever you want to promote your business through web-based training seminars
- Free Book OVO – for whenever you want to market your content an online book for free download.
- Coaching Campaign OVO – to use any time you’re promoting your classes through a series of coaching sessions
- Blank design – for when you’re looking to create the sales funnel you want from the starting
When you choose from one of the pipeline blueprints, Kajabi automatically creates pages and e-mails you will have to put together to make an efficient sales funnel. You can customize how you wish your funnel to appear to your audience. You can even alter the theme of your checkout and landing pages, for example you can change the theme to something different – there is a library with more than 40 pages templates you can select from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose between them when they pay for your course. Stripe is the most popular payment method that accepts credit and debit card transactions and select e-wallet providers all over the world. PayPal, on the other side, is an option for subscriptions and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings will be immediately transferred to your bank account.
When it comes to pricing options, Kajabi provides customers a variety of pricing options of options to select from. You can cost your pupils for the services at different time frames (one-time or subscription and multi-payments) or distribute them at no cost. You even have the chance to select if you’re going to charge a set amount for a single product or multiple products, and establish specific dates for your students can access your products within a given period of time. You also get to generate coupons that will further encourage your target audience to buy all of your products. Kajabi Levels
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Integrations with Third-Party Services
Kajabi is a host of built-in services needed to make and market your courses, but you also have the option to connect to third-party apps for more functions. The platform is currently able to support the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections to hundreds of third-party applications and tools, ranging from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it is one of the few platforms for creating courses that offer 24/7 live chat support. Contrary to similar services, Kajabi’s customer support team is available to assist you if you’re struggling to create an online course or website, in addition to other important issues, anytime and from anywhere. However, it’s important to note that this 24/7 support is available to instructors that are on the Growth plan upwards – for basic users Live chat is available at specific times and on certain days during the day. Nonetheless, Kajabi’s approach to customer service has been praised by those who utilize it to create relevant courses. Kajabi Levels
For training tools, Kajabi offers an array of options to resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials, and informative content especially geared towards teachers and edupreneurs who want to jumpstart or improve their standing in the world of course design. You’re also invited to every day Q&A webinars that feature leading experts from different fields as guests, plus, if you’re looking for additional tips and tricks, the help center is always there to guide you in the right direction. In addition to Kajabi’s Hero University, there is also a Kajabi Hero Rewards program in which course creators get rewarded with tons of sweet perks as they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one platform to develop and market your course content however, we must take care of a few essential things that are missing. A majority of them could be extremely useful in improving the experience. Here are the following things we’d like to see included in the Kajabi system shortly:
- Built-in tools to issue certificates and credentials. While some provide this service instructors who utilize Kajabi frequently will require a connection to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we’d like that the absence of different types of questions as well as randomization of these types that is addressed as soon as possible.
- Additional payment options. As of the moment there are only two options for transactions: Stripe and PayPal will be accepted. Not only that, but we don’t understand why there are limitations also.
- A public API key. This would have been useful in making custom integrations, such as having your students who have subscribed to your service sign in using the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan and a plethora in features it could cause some to be turned off. If you’re looking for alternatives that share commonalities in comparison to Kajabi in terms of performance and reliability, we’ve listed some worthy alternatives that you might want to consider when making your choice. Kajabi Levels
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only major difference is the price beginning at just $67 per month, you can create unlimited courses and sell to your target audience without ever having to worry about spending a dime!
- Podia doesn’t just claim to be user-friendly. It’s also extremely simple to use, far easier than Kajabi! In addition, you can benefit from marketing features, it’s much lighter than the other. With the extremely affordable price, we can see the way Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for the shortcomings. With a beginner-friendly price range and a wide range of features, it certainly offers more industry-level functions than Kajabi, and this includes live lesson courses and a built-in app integrations store.
- Teachable is like Thinkific in terms of how it operates. However, it is important to understand how Teachable is able to incorporate additional payment options, as it supports Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by offering a wide range of features that most edupreneurs can make use of. It sure does offer the essentials anyone must need including the intuitive features needed to create a professional-looking web pages to the fantastic integrated marketing suite, which includes the addition of simple sales funnel blueprints and efficient e-mail marketing tools.
There may be a few instruments that aren’t there like the issuance of certificates, in particular. Also, with its high cost, it might not be the best option for those with a tight budget. We do recognize that even though Kajabi performs great as an all-in one solution for course creation however, it’ll always have limitations. However, that doesn’t stop it but it is a popular choice among established creators and businesses!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you must seriously look into.
FAQ Kajabi Levels
What does the word Kajabi translate to?
The term “Kajabi” is derived from a word of Islamic (or Arabic origin, which translates to “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal programs, you can sell physical products on Kajabi. It is possible to connect with Shopify to build a fully functional E-commerce store using Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already includes the tools for marketing via email built within the platform, it’s logical that it’s enough to replace third-party applications like MailChimp. If you do intend to make use of it, Kajabi still allows you to integrate it with other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices so that you and your subscribed members have access to all course content even when you’re on the go. Kajabi Levels
