Many learning management system (LMS) platforms offer various essential features that can be utilized when creating content of high quality. While there could be a lot of websites that allow you to make use of advanced marketing tools to market your courses to your intended viewers, other platforms might not offer all of the features. And while some offer easy-to-use course-building tools, there will be a few that provide editing options that is so complicated it turns off its users.
Within the sea of online course platforms, there are a few which offer more than just the basic editing interface but also an array of sales and marketing functions. And on top of that they offer nearly everything you’d ever want including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you explore beyond your limits, and one of those which can provide this is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? Kajabi Background Image Sections
Kajabi is an internet-based platform which allows you to make and sell your courses to an customers. Branded as an all-in-one service that provides entrepreneurs from all walks of life with optimized and necessary features that will not just build a professional-looking website for your courses but help them rise to new heights. Kajabi is widely praised and considered to be one of the best online courses platforms, earning an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? There are numerous aspects that make this platform very convenient for everyone to utilize. First, it’s the user-friendliness. From the course creation to the marketing services almost all of Kajabi’s features are designed to be accessible to those who are only beginning to get started in the world of e-learning. A majority of them are advanced, giving instructors the added edge over other instructors. Lastly it allows budding entrepreneurs like you to run and create courses without having to go to another place if something else is not available. Kajabi has all the available equipment that one could need in order to live up the ‘one-stop-shop label.
What does it let you do? Do?
There are a variety of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve made a list in bullets, of its important characteristics that you might want to be aware of in the event you’re considering the option. In simple terms, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools, media files, and templates that you can choose in accordance with your personal preferences.
- Build a presentable website to display your course materials and products and blogs to keep your students updated on what’s new.
- Efficiently make use of landing pages, checkout pages, and other methods to increase the profits you earn, extend your reach over the boundaries, and generate higher conversion rates;
- Decide how you would like to charge your courses and other products for your students, whether it’s a one-time fee or a subscription for a month;
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links, and
- Explore an array of customer service, community and training tools, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and celebrities. Kajabi is the preferred choice of some of the well-known names that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. As of this writing, Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are very different from other online course-making services in that they’re more expensive. With monthly prices that start as low as $119, it’s not surprising that it can be a hindrance for some who like to give the service a shot. With the abundance of features that are included within each plan, pricing is logically reasonable.
Kajabi’s pricing plans start at the Basic plan that costs $149 per month or $119/month when billed annually. With this tier, you can create three products, reach an maximum of 1,000 active customers, and create your own website you can modify using the tools provided by Kajabi’s platform. Included are unlimited landing websites, indefinite marketing emails, and unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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In addition to basic plans, there is the Growth plan, which happens to be the platform’s most popular offer with a monthly cost of $199 or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month annually, which is filled to the brim with all the features you’d want when designing and selling your course. Kajabi does not currently offer any free plans. There is however a fourteen-day free trial is available on each of the three plans. A trial extension that runs for up to 30 days also available on selected blogs. If you wish to try the service to determine if Kajabi is the right fit for you, the short trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are specifically designed to be optimized for business, and you don’t have to connect with other third-party services for that!
- The software that creates sales funnels. Another one of the most popular features on the platform is the Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to overcomplicate yourself!
- Customization without limits. From designing professional-looking course websites down to the custom name, Kajabi lets you customize according to your own preferences – and even build your brand from the ground up.
- The simple and intuitive site along with course editors. The creation of content using the website and course builder software has never been so easy and quick, as it requires less time and effort to finish the job.
- Infinite integrations are endless. In addition to native integrations that integrate with 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows you to explore and choose from more than a thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you engage with the students in your classes. You can also connect, network, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Kajabi’s three pricing plans are higher than the average monthly rate offered by other services. There’s not a free option either.
- There are no built-in tools for issuance of certificates. You might need connect to a third-party certificate application if you intend to design custom-made certificates that are of different types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of specific tools, such as proper discussion forums and the ability to randomly assign tests or assignments. Kajabi Background Image Sections
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we love the most about Kajabi is the shockingly easy user experience. One of the reasons is that the User Interface (UI) is well-organized. If you look at the dashboard menu, you may see that the functions are arranged into five main sections: Website Products, Sales, Marketing, and People. The design of the menu is clear and free of confusion, as certain features that are related to specific sections are able to be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can build an online landing page, change your course and interact with your fellow instructors on the same site.
It has a search assistant tool that is useful anytime you’re looking for something hard to find. The Kajabi Assistant is located at the top part of the dashboard, in the form as a “search bar and allows you to search for tools and items within the site by typing in the words. As previously mentioned that both the Kajabi website builder and course builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It also supports multiple languages other than English for those who want to share your content with broader audience.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates or the way it calls them, blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to suit the needs of instructors.
The blueprints listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a means of gaining the brand’s value, whereas online Courses are full-version courses with a full content structure that are designed to provide an “world-class” education experience. Drip courses, on other hand, are programs which are planned over an established period of weeks or days. Also known as Evergreen Training courses, it’s an easier method to distribute your content when you and your students are busy with other activities.
Kajabi may be known by many as a renowned premium course-maker. Apart from course types, the product blueprints let you create a membership area for your members to enjoy exclusive content and a coaching session lasting 12 weeks. You can also download a blank template that allows you to create your own course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you’ll notice the outline of the sections and lessons which have been automatically added when you select any of the course blueprints. In Kajabi’s case, those segments and classes are referred to as groups and posts and vice versa. Posts are where you insert various types of content, such as text, video and images, whereas the categories function as folders where the posts are stored.
It is also possible to include subcategories of posts within one category in order to structure your content flexibly. You can alter the outline by dragging it around. Kajabi accepts a broad range of media and text files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files, PDFs, and even Word documents. You can upload all of them directly via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can also add existing URLs of your videos to your posts!
Like several other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests that you can upload all the files you have uploaded to your course in the same tab. This is a great option particularly if you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of 10+ themes for courses. Unlike other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose different themes for various products. Like the outline maker, it’s simple to modify any theme to suit your personal style. You can even incorporate details of your company’s image like your logo or images as well as font designs , into the course player to add a your own personal style. Kajabi Background Image Sections
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and then add them to the course of your curriculum. Assessments can be a great method of determining the extent to which your students gained from the curriculum you’ve given them. Through the assessment feature, you get to choose between the three primary types of questions: multiple-choice multiple-selection, and paragraph-style. You can also set an assessment score that will encourage your students in engaging with your material more.
Aside from that, in addition, the LMS website has been able to make strides in creating spaces for students and teachers to connect. Through the Community feature your students are able to participate and leave comments on any of your courses through their dashboards. It is possible to write your blog posts to discuss with other students your lessons from the past and your upcoming content. The community feature can be accessed either as a standalone feature or as part of your membership.
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Website Design and Customization
Why would you want to publish your course content on your website’s domain or WordPress website when Kajabi provides the platform and tools you need to make one within the platform? Kajabi provides unlimited web hosting on the three pricing plans. What’s great about this is you’re guaranteed immediate safety and security with an automated SSL certification, as well as a team to help maintain your website.
Additionally, you have the freedom to modify your domain and also pick from a variety of professional, one-of-a-kind themes that you can customize to your hearts content! This doesn’t stop there. If you’re an expert edupreneur and signed to the Growth plan or higher you can download custom-designed themes designed to meet the ever-changing needs of your business, plus remove any Kajabi logos and substitute that with your personal brand!
Page Builder
Like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the given themes for websites using a set of intuitive and easy-to-handle editing tools. Upon further exploration, you will be greeted with a variety of customizable blocks and sections. They’re similar to the categories and posts from when we’ve discussed our course building tool. Blocks are referred to as the elements that make up the site’s content which includes text, media files as well as clickable button. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are over 40 preset section templates can be picked from the dashboard of the page builder. We’re all hooked to our smartphones and tablets, it makes total sense for Kajabi to let your site automatically adjust to a mobile layout. It’s even possible to go the extra mile by picking the elements of your website you want for your members to see. With all the tools you need to make your site look however you want it to look the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not have this feature, however Kajabi lets you create a section of your website specifically for your blog. There, you can publish updates and thoughts on the content of your course. If you’re looking to get the most out of your Kajabi-made site, the service provides you the opportunity to publish your content without restriction. Start by creating the blog post by making one with an editor for text. You may incorporate SEO elements if you’d like to have a wider reach or group your posts into various categories, or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging tools may not be as on with WordPress or Blogspot However, it comes with enough tools to allow it to be managed. In addition, you can create podcasts that you can promote on your website. You can upload the recordings of your podcast to be hosted on your website and then distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When uploading a podcast episode you can choose between two options: either release it as a podcast that is public free of charge or create an exclusive private podcast that only your members are able to access. Kajabi Background Image Sections
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Marketing and Sales
Part of what makes Kajabi so popular with edupreneurs is the variety of marketing and sales tools that are extremely user-friendly and easy even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in email marketing feature allows you to send e-mails about your course and website to your subscribers students within the comforts of the platform. However, you might be amazed that it does more than simply send emails. With the aid from Kajabi Automations, you get to build automated sequences of e-mails initiated by different types of user actions. For example, when your student logs in successfully to one of your courses after checkout, a welcome e-mail will be sent automatically into their email inbox. If another underperforms then an upsell message is sent to suggest improvement Kajabi Background Image Sections
You can send as many e-mails to the campaign you want and schedule each of them according to your preferences. You can also choose which of your members gets the messages. Managing e-mails has never been so comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about connecting to other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing option that lets you assign certain members of yours as affiliates in order to in promoting your site on behalf of your company. Alongside paying them a commission and monitoring their performance to see how well they contribute to increasing your conversion and click rates. Kajabi Background Image Sections
Pipeline Builder
Another one of Kajabi’s overall top features are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating difficulties. While other platforms offer similar features that require much more effort and time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This feature is stunning and lets you choose from a collection of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies – to be used whenever you’d like to provide an offer as a lead magnet to increase your email list
- Sales Page OVO – for when you need to convince your target customers to purchase your product by utilizing the sales page
- Product Launch OVO – for whenever you’re launching a course or another product
- Zoom Webinar OVO – for occasions when you need to advertise your product via web workshops
- Free Book OVO – for any time you wish to market your content the free digital book that you can download
- Coaching Campaign OVO – to use whenever you’re promoting your classes through an array of coaching sessions
- Blank blueprint – for whenever you’d like to construct the sales funnel you want from the starting
When you choose from one of the blueprints for your pipeline Kajabi instantly creates a set of pages and e-mails you will require to create an effective sales funnel. You can alter the way you want your pipeline to look to your customers. You could even alter the design of your landing and checkout pages, for instance, to a different one – there is a library filled with 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can choose between them when they pay for your courses. Stripe is the common payment option that allows credit and debit card transactions as well as certain e-wallet providers across the world. PayPal, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side because all your earnings are instantly transferred to your bank account.
In terms of price options for Kajabi, it provides an array of options for you of pricing options. You can make your student pay for services at different times (one-time or subscription and multiple payments) or hand them out at no cost. You can also choose to choose whether you’re planning to charge a specific amount for a single product or multiple items, and establish specific dates for your members can access within a certain period of time. Additionally, you can create coupons to encourage your target audience to buy all of your products. Kajabi Background Image Sections
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Integration with Third-Party Services
Kajabi may have a plethora of built-in tools to develop and promote your courses However, you can connect to other third-party applications for an added boost in functionality. The platform currently supports ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds of other third-party applications and tools, ranging including e-commerce and user experience.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it is one of the only course creation platforms with live chat available 24/7 support. Contrary to similar services, Kajabi’s customer support team is available to help you whenever you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan upwards – for Basic users Live chat is available at certain times and times during the day. However, Kajabi’s method of customer service has been praised by many of the instructors who use it to create relevant course content. Kajabi Background Image Sections
For tools to train, Kajabi provides you a variety of ways to use resources to learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically designed for educators and edupreneurs, to help them jumpstart or improve their standing in the world of course design. There are also daily Q+A educational webinars with leading experts from different fields as guests, plus when you’re looking for additional information and tips assistance, the help section will be there to help you along the way. Alongside Kajabi’s Hero University, there is also a Kajabi Hero Rewards program where course creators are rewarded with many sweet perks when they reach their goals.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one tool to design and sell your course material however, we must take care of a few essential things that aren’t being addressed. Most of them would be extremely useful in improving the experience. Here are the following things we would like to see included in the Kajabi system shortly:
- Built-in tools to issue certificates and credentials. Although some of them offer this option instructors using Kajabi often will still need to connect to third-party software that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within the course, we would like for the lack of question type options – plus randomization of said types – to be addressed soonest.
- Other payment options. As of this writing, only transactions via Stripe as well as PayPal will be accepted. Not only that, but we don’t appreciate how there are limitations too.
- An API key that is public. This would have been useful in making custom integrations, such as the ability to let your subscribers sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. But with the steep price plan and a certain lack in terms of functionality, the site might make some people turn away. If you’re looking for alternatives that share collective similarities with Kajabi with regards to reliability and performance We’ve provided a list of worthy competitors that you may think about in making your choice. Kajabi Background Image Sections
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only difference is the price – starting at only $67/month You are able to create unlimited courses and advertise to your audience of choice without ever having to worry about spending a dime!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! While you get to make use of marketing features Podia is much less heavy than Kajabi. But considering the very budget-friendly price it’s easy to imagine the ways Podia is a great choice for those who want to start their own business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for the shortcomings. With its affordable price, it sure does offer more industry-level functions than the other has which includes live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it works. However, we must appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. You can also avail one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs make use of. It does provide all the features you need including the intuitive features needed to create a professional-looking website , to the impressive built-in marketing suite with the inclusion of easy-to-understand diagrams of sales funnels as well as efficient email marketing tools.
There may be a few tools missing for example, the issuance of certificates in particular. With a high price tag, it may not be the right option for those with a tight budget. But we do understand that, while Kajabi does well in being an all-in-one solution for course creation however, it’ll always have limitations. It doesn’t hinder it, however, from becoming a popular choice among established creators and businesses!
If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Background Image Sections
What does the word Kajabi refer to?
The term “Kajabi” is derived from a word with Islamic or Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical products through Kajabi. It is possible to connect with Shopify to create a fully-functioning online store on the platform!
Concerning e-mail marketing is it possible Kajabi could replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated within the platform, it’s natural that it’s enough to take over third-party apps such as MailChimp. However, if you intend to make use of it, Kajabi still allows you to integrate it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app for you and the members who have subscribed can access your entire course content even when you’re traveling. Kajabi Background Image Sections
