Many learning management system (LMS) platforms come with a variety of crucial features that you can utilize when creating content of high quality. While there may be plenty of sites that let you utilize advanced marketing tools to advertise your courses to your desired audience, others might not offer all of these features. And while some offer easy-to-use tools for creating courses, there will be a few that offer editing features that are so complex that it turns off its users.
Within the sea of online course platforms, there are a few which offer more than just an easy editing interface, but also a plethora of marketing and sales functions. In addition to that they provide you with nearly everything you’d ever want such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you explore beyond your limits and one of the platforms that provide it is Kajabi.
A Quick Look What is Kajabi? Examples Kajabi
Kajabi can be described as an online service that lets you create and sell your courses to an customers. It is marketed as a complete service that provides entrepreneurs from all kinds of industries with the best and necessary features that will not just build a professional-looking site for your courses, but help them rise to new heights. Kajabi has been praised by the media and is regarded as one of the best online learning platforms, with an overwhelmingly positive score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? Well, there are quite plenty of reasons that make the platform extremely easy for anyone to use. Firstly, it’s the extreme simplicity of usage. From course creation to marketing, nearly all of Kajabi’s features are designed to be digestible even for those who are new in the world of online courses. A majority of them are advanced, giving instructors an edge over other instructors. In addition it allows budding entrepreneurs like you to run and create an online course without having to go to another place if something else is not available. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop’ moniker.
What Can It Do? Do?
There are many kinds of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullet points of the key characteristics that you might want to watch out for in the event you’re considering the option. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of tools for customizing, media files, and templates that you can pick depending on your preferences;
- Create a professional website that can house your course contents and other products and a blog where you can keep your students up-to-date on what’s new.
- Effectively utilize websites, landing pages and checkout sites and other effective methods to boost your profits, further your reach to the limit, and generate higher conversion rates;
- Decide how you would like to invoice your courses and other services for your students, whether it’s one-time payments or a monthly subscription
- Design and build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with email marketing, CRM, and automated tools.
- Manage and create your affiliate links, and
- Explore an array of community and training materials in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of several well-known personalities that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students from across the globe. At the time of the time this article was written, Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different than other online course-making services in that they’re more expensive. With monthly prices that start at as low as $119 it’s no wonder why it can be a hindrance for some who like to give the service a shot. With the abundance of important features included into each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month or $119/month for billing annually. With this tier, you are able to design three products, gain an maximum of 1000 active users, as well as make your own website you can customize with tools fully provided by the platform. Included are unlimited landing pages, unlimited marketing emails as well as unlimited access to valuable resources, including one-on one customer service and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/mo yearly and is packed with all the features you’d want when you are making and selling your courses. Kajabi currently does not offer a free plan option. But a 14-day no-cost trial is offered for all three plans. A trial extension that runs up to 30 days is also available on certain blogs, so if you’re looking to try the service and see if Kajabi’s the best choice for you, the limited trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, such as e-mail marketing and automation, are designed for businesses, so you don’t have to connect with any other third-party service to do that!
- The software that creates sales funnels. Another of the platforms most-loved selling points is the Sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to get too complicated!
- Unlimited customization. From designing professional-looking course websites all the way to the custom name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The easy and intuitive website as well as course editor. The creation of content using the site and the course builder software has never been so simple and fast, since it takes less time and effort to finish the job.
- Limitless integrations are endless. In addition to native integrations with ten e-commerce, marketing, and analytics solutions, connecting to the app Zapier allows users to investigate and select from more than a thousand non-native platforms for better efficiency.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s Community feature lets you engage with the students in any of your courses. It also lets you network, connect, and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are greater than the average monthly rate provided by other companies. There’s no free plan available as well.
- No built-in tools to issue certificates. You may need to connect to a third-party certificate application if you intend to create custom-made ones of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of some particular tools, such as proper discussion forums and the ability to randomly assign quizzes or assignments. Examples Kajabi
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we love about Kajabi is the surprisingly easy user experience. First, the majority of the User Interface (UI) is organized. If you check the screen menu, you’ll see that the functions are divided into five major sections: Website, Products, Sales, Marketing and People. The layout of the menu leaves no space for clutter, as some aspects that belong to specific sections are able to be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” trademark. You can create an online landing page, change your course and communicate with your instructors through one website.
It has a search assistant tool that is useful whenever you want to look for something that is hard to find. The Kajabi Assistant is found at the top part of the dashboard in the form as a “search bar, it allows you to search for items and tools within the website by typing in the words. As previously mentioned the courses and site builder sections can be dragged and dropped which makes the process easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve compared to several of its peers. It is also compatible with other languages than English if you wish to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may be able to see a collection of course or product templates, or the way it calls it blueprints. Each blueprint for a product is different in its structure and style and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version versions with a complete content structure that are designed to provide an “world-class” learning experience. Drip courses, on the other hand, are courses which are planned over an established period of weeks or days. Also known as Evergreen Training courses, it’s an easier method of sharing your content when you as well as your students are occupied working on other projects.
Kajabi might be regarded by many as a renowned premium course maker. Apart from course types, the product blueprints also allow you to create a membership area that allows your customers to access exclusive content as well as a coaching session that spans 12 weeks. There’s also a blank template that allows you to create a course or product from scratch!
Categories, Posts, and Content Uploads
If you continue to explore the course builder, you’ll notice the outline of the sections and lessons that have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these segments and classes are known as categories and posts, respectively. The posts are where you can insert different kinds of content, including text, video, and images, while the categories act as folders in which the posts are stored.
It is also possible to include subcategories for posts in the same category, if you wish to arrange your content in a flexible way. You can also drag and rearrange the outline. Kajabi accepts a wide variety of text and media files that can be used to add to your posts. These include MP4 and MOV files, WAV and MP3 files PDFs, and even Word documents. Upload all of them directly from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can copy and paste existing URLs for your videos into your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to use the bulk upload feature. As the name suggests that you can upload all the files you have uploaded to your courses in one page. This one is handy, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi provides a selection of over 10 themes for course players. In contrast to other LMS platforms, where you’re given the option to choose one or three themes, Kajabi lets you have the freedom to choose several themes to suit various products. Like the outline builder, it’s relatively simple to modify any of the themes to fit your style. You can also incorporate elements of your company’s image, such as the logo, images, and font design into your course player in order to give it a a personal touch. Examples Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to make quizzes and assignments and then add them to the course of your course. Assessments can be a great method of determining if your students learned something from the course you’ve taught them. With the assessment feature, you can select from three main types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create an acceptable score to encourage your students to engage with your content.
In addition, the LMS website also has made progress in creating spaces for teachers and students to communicate. With the Community feature, students have access to interact and comment on any of your courses via their dashboards. You can also write your posts to discuss with your fellow students about your previous lessons and your upcoming content. The community feature can be accessed either as a stand-alone item or as a part of your membership area.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain as well as WordPress web site when Kajabi provides the platform and tools to create one within the platform? Kajabi provides unlimited web hosting for the three pricing plans. What’s great about this is you’re guaranteed immediate security and safety with an automatic SSL certification, as well as the support of a team to manage your website.
You’re also given the liberty to personalize your domain as well as choose from a range of unique, professional themes, all of which you can customize to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and are a member of the Growth plan or higher, you get to download custom-designed themes designed to fit your ever-expanding needs, plus take away any Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Like the course builder we’ve mentioned earlier, Kajabi’s page builder lets you modify any of the given themes for websites using a set of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with a variety of customizable blocks and sections. They’re essentially like the categories and posts we discussed when we’ve talked about the course builder. Blocks are the elements that compose the site’s content, such as text, media files as well as clickable button. Sections, on the other hand, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed section templates that you can pick from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets it’s logical to use Kajabi to have your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile and select the element of your site you would like for your members to see. With all the necessary tools to build your site as you wish it to look Kajabi’s page builders are not just extremely flexible, but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not have this, but Kajabi allows you to create a section of your website specifically for your blog. There, you can share information and comments on the content of your course. If you’re looking to get the most out of your Kajabi-created website this service offers you the opportunity to publish your content without restriction. It is possible to begin with your blog posts by making one using Text Editor. You can incorporate SEO elements if you want to reach a larger audience or group your posts into various categories and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as up to with WordPress or Blogspot However, it comes with enough tools to allow it to be managed. You can also create podcasts that you could promote on your website. You can upload the recordings of your podcast to be hosted on the site and distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. When uploading an episode of your podcast, you have two choices: publish the podcast as a public one for free , or create an exclusive private podcast that only your users can get access to. Examples Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are supremely convenient and simple enough even for those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in e-mail marketing function allows users to send out e-mails that are related to your course or website to your subscribers students from the comfort of the platform. You might be surprised that it does more than just send e-mails. With the aid of Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For instance, if your student logs in successfully to one of your courses following checking out, a welcome message will be automatically sent into their email inbox. If the course performs poorly the course, an upsell will be delivered to offer suggestions for improvement Examples Kajabi
You can send as many emails to the campaign you wish and schedule each one according to your preferences. You can also choose the members you want the messages. E-mail management has never been so complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function that lets you assign some of your members as affiliates who can help advertise your website on behalf of your company. In addition to paying them the commission rate, you may also track their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. Examples Kajabi
Pipeline Builder
Another one of Kajabi’s overall standouts are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels without a lot of problems. While other platforms have similar features that require more effort and time, the Pipeline Builder is designed to be quick and simple that even those who aren’t experts can make better use of it. This feature is stunning and allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. They include:
- Freebies – to be used whenever you want to offer the freebie to lead magnet to grow your database.
- Sales Page OVO is a great option when you need to convince your target public to buy your product through an online sales page
- Product Launch OVO is a great option for any time you’re launching a course or any other product
- Zoom Webinar OVO – to use whenever you want to promote your business through web-based seminars
- Free Book OVO – to use whenever you want to market your content a free downloadable digital book
- Coaching Campaign OVO – for whenever you’re promoting your classes through the use of coaching sessions
- Blank blueprint – for whenever you want to build your sales funnel from the beginning
After you pick one of the blueprints for a pipeline Kajabi will automatically generate a set of pages and e-mails that you’ll have to put together to make an effective sales funnel. You can customize how you want your pipeline to appear to your audience. You may even change the theme of your landing and checkout pages, for example you can change the theme to something different There is a library full of 40+ templates for landing pages that you can pick from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students are able to select between the two to pay for your courses. Stripe is the most popular payment option that allows credit and debit card transactions, as well as certain e-wallet providers across the world. PayPal is, on the other side, is an option to subscribe as well as multi-payment plans. There are no pressing charges for transactions on Kajabi’s side since all the money you earn are instantly transferred to your bank account.
For pricing options, Kajabi gives you a wide range of pricing options. You can choose to cost your pupils for the products at various dates (one-time or subscription and multiple payments) or distribute them to them for free. You can also choose to decide if you want to charge a specific amount for a specific product or multiple products, and specify specific dates your customers can access within a certain timeframe. Additionally, you can create coupons to encourage your target audience to buy all of your products. Examples Kajabi
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Integration with Third-Party Services
Kajabi is a host of built-in tools to make and market your courses, but you also have the option of connecting to other third-party applications for more functions. Kajabi currently has ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds more tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over other platforms because it is one of the few platforms for creating courses which provide 24/7 live chat support. In contrast to other similar platforms the Kajabi customer support team is always ready to assist you if you’re struggling to create an online course or website, in addition to other important issues, anytime and from anywhere. However, it’s important to note that this 24 hour support is available to instructors who subscribe to the Growth plan up to for Basic users, live Chat support can be scheduled at certain times and days on weekdays. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to create meaningful courses. Examples Kajabi
For tools to train, Kajabi provides you a variety of ways to use resources to learn and get used to. Its Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs, to help them jumpstart or improve their position in the course creation world. Additionally, you can attend weekly Q&A-style educational webinars featuring top experts from various disciplines as guest speakers, and If you’re in search of other advice and tricks, the help center is always there to guide you on your way. In addition to the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with tons of sweet perks as they meet their targets.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and sell your course material, but we have to take care of a few essential things that are missing. A majority of them could have been very useful to enhance the user experience. Here are the following things we’d like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and certificates. While some offer this feature instructors using Kajabi frequently will need to connect to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the lack of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of the moment there are only two options for transactions: Stripe and PayPal will be accepted. Not only that, but we don’t appreciate how there are certain limits as well.
- A public API key. This could have been helpful for custom integrations, like the ability to let your subscribers sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. However, due to the high cost plan and a certain lack of features, it might make some people turn away. If you’re looking for alternatives that share similarity to Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might think about when making your choice. Examples Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only major difference is the price that starts at $67/month, you can create unlimited courses and advertise to your audience of choice without worrying about the cost!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also very easy to use, and much more user-friendly than Kajabi! In addition, you can utilize marketing tools Podia is much less heavy than other. But considering the very budget-friendly cost, we can see the way Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for these features. With a beginner-friendly price range and a wide range of features, it certainly offers higher-end features than the other as well as live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in the manner it operates. However, we must appreciate how the former can incorporate additional payment options, as it supports Google Pay and Apple Pay two gateways that Kajabi is not able to offer. You can also avail one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of offering a wide range of tools that most entrepreneurs utilize. It does provide the basic features that everyone needs to be able to design a professional web pages to the fantastic integrated marketing suite that includes the inclusion of easy-to-understand plans for sales funnels, as well as effective email marketing tools.
There could be some instruments that aren’t there for example, the issuance of certificates in particular. With a high cost, it may not be the right choice among the budget-conscious. We do recognize that while Kajabi is great as an all-in one solution for creating courses but it’s not without limitations. It doesn’t hinder it, but it is an extremely popular choice for established creators and businesses!
If you’re still looking to find an LMS that can provide everything you need in one platform, Kajabi is something you should strongly think about.
FAQ Examples Kajabi
What does the word Kajabi translate to?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic or Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard programs, you can sell physical products through Kajabi. You can also integrate with Shopify to create a fully-functioning E-commerce store using the platform!
Regarding marketing via e-mail is it possible Kajabi could replace MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated into the platform, it’s natural that it’s adequate to replace third-party applications such as MailChimp. However, if you want to use this feature, Kajabi still allows you to integrate with it and other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile to ensure that you and your subscribers can access all your course content even when you’re traveling. Examples Kajabi
