A myriad of learning management systems (LMS) platforms come with a variety of essential features that can be utilized when you write content that is meaningful. While there may be plenty of websites that allow you to utilize advanced marketing tools to promote the courses you offer to your intended audience, others might not provide all those things. And while some offer easy-to-use course-building tools, there will also be few that may provide editing options so complex that they turn off their users.
Among a sea of e-course platforms There are some that offer not just the basic editing interface but also an array of marketing and sales functions. In addition to that they also offer nearly everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one courses let you explore beyond your limits One of them which can provide this is Kajabi.
In a nutshell: How do you define Kajabi? What Is Kajabi?
Kajabi can be described as an online service that lets you create and sell your content to your customers. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and vital features to not just build a professional-looking site for your courses, but help them rise to higher levels. Kajabi is widely praised and regarded as one of the top online learning platforms, with an overwhelming rating of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? There are plenty of factors that make this platform very convenient for everyone to use. First, it’s the simplicity of usage. From course creation all the way to marketing the majority of the Kajabi features can be accessible to those who are just getting started in the e-course world. A majority of them are advanced, giving administrating instructors an advantage over the rest. Additionally this allows students like you run and develop courses without having to travel elsewhere if anything else is missing. Kajabi has all the available tools that anyone could require and is a true testament to its ‘one-stop shop name.
What does it let you do? Do?
There are many kinds of ways that Kajabi lets you use as an all-in-one online course solution. We’ve made a list in bullet points of the key features that you may want to be aware of in the event you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizing tools including media files, templates that you can pick depending on your preferences;
- Create a visually appealing website to house your course contents and other products and blogs to keep your students up-to-date on the latest developments;
- Make the most of the landing page, checkout pages and other effective methods to boost the profits you earn, extend your reach to the limit and increase conversion rates;
- Decide how you would like to invoice your courses and other services to your students – whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any problems through the use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links; and
- Explore a variety of customer service, community and training materials, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and famous personalities. Kajabi is the preferred choice of some of the well-known names who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands of courses accessed and explored by over 35 million students from all over the world. In the last time of writing Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are different from other online course creation tools in that they’re more expensive. With monthly prices that start at just $119, it’s no wonder why this can impede some people who would want to give it a try. With the abundance of features that are included into each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans start by offering the Basic plan priced at $149 per month, or $119/month if billed annually. This plan lets you can create three products, gain an maximum of 1,000 active customers, and make your own website you can modify using the tools provided by the platform. Included are unlimited pages for landing websites, indefinite marketing e-mails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to The Basic Plan, there is the Growth plan, which happens to be the platform’s most popular offer for $199 per month or $159/mo when paid annually, and the Pro plan for $399 per month or $319/month annually and is packed with all the features you could ask for when you are designing and selling your course. Kajabi does not currently offer any free plans. However, a 14-day trial is available. trial is available for all three plans. A longer trial of for up to 30 days available on certain blogs. If you want to try the service to determine if Kajabi is the right choice for you, then the brief trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, including email marketing and automation are designed to be optimized for business, and you won’t need to integrate with third-party solutions for this!
- The software that creates sales funnels. Another one of the platform’s best-selling points The Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to be overly complicated!
- Customization without limits. From the creation of professional-looking courses up to the customized name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The simple and intuitive site along with course editors. Making content using the website and course builders hasn’t been so simple and fast, since it requires less effort and time to get everything done.
- Unlimited integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app allows users to investigate and select from more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you engage with the students in any of your courses. You can also network, connect, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are more than the typical monthly prices that other providers offer. There’s no free option available as well.
- No built-in tools to issue certificates. You might need connect to a third-party certificate software if you want to make custom-designed certificates that are of different types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of specific tools, such as appropriate discussion forums as well as the ability to randomize the assignments or quizzes. What Is Kajabi?
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we love about Kajabi is its surprisingly simple user experience. First, the majority of the platform’s User Interface (UI) is well-organized. If you look at the dashboard menu, you may notice that all features are divided into five major sections – Website, Products, Sales, Marketing, and People. The menu’s design is clear and free of obstruction, since some of the aspects that belong to the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” brand name. You can create a landing page, modify your course and communicate with your instructors on the same site.
The search assistant is a tool that comes in handy when you need to search for something that is hard to find. The Kajabi Assistant is located at the top of the dashboard in the form that of a bar for searching and allows you to search for items and tools within the site by entering the search terms. Like we said, both Kajabi’s site builder and course builder sections are drag-and-drop which makes the process easier without the need to know how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It is also compatible with other languages that English if you wish to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may soon encounter a list of course or product templates or the way it calls it blueprints. Each blueprint for a product varies in structure and type and can be easily modified to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a means of gaining brand recognition, while online Courses are full-version courses that have a complete structure of content created to offer a “world-class” educational experience. Drip courses, on contrary, are classes that are scheduled for an established period of days or weeks. Also called Evergreen Training courses, it’s an easier method of sharing your content when you and your students are busy working on other projects.
Kajabi may be known by many as a renowned premium course maker. However, in addition to the course types, the product blueprints let you create a membership space that allows your customers to access exclusive content and a coach session lasting 12 weeks. There’s also a blank template where you can create your own course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you’ll notice the outline of the sections and lessons which have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these sections and lessons are called categories and posts, and vice versa. Posts are the places where you insert various types of content, like text, videos and images, whereas the categories function as folders where the posts are stored.
You can also include subcategories for posts in the same category, if you wish to structure your content flexibly. You can also move and rearrange the outline. Kajabi accepts a variety of media and text files to include in your posts, including MOV and MP4 files, WAV and MP3 files, PDFs, and even Word documents. You can upload any of them either through your computer’s folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can duplicate and paste URLs for your videos into your blog posts!
Like a few select platform for making courses, Kajabi allows you to use the bulk upload feature. As the name suggests that you can upload all your files to your course in one page. This is a great option particularly if you’re working on other things.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. Unlike other LMS platforms, where you’re allowed to select only one of three theme options, Kajabi lets you have the option of choosing different themes for various products. Like the outline creator, it’s simple to alter any of the themes to suit your personal style. You can even incorporate details of your company’s image like your logo, images, and font design into your course player to cultivate your own personal style. What Is Kajabi?
Questions and student interactions
Kajabi offers a quiz feature called Assessments where you get to design and create assignments and quizzes and include them as part of your class. Assessments are an effective way to assess the extent to which your students gained from the lessons you’ve provided them. Through the assessment feature, you can select from three main types of questions: multiple-choice multi-selection, or paragraph-style. You can even create an assessment score that will encourage your students in engaging with your content more.
In addition aside from that, the LMS website also has been able to make strides in creating areas for teachers and students to connect. Through the Community feature your students are able to comment and interact with any of your courses via their dashboards. You can even write in your blog posts for discussion with other students your previous lessons and also your future content. The community feature can be accessed either as a standalone product or as an element of membership area.
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Website Design and Customization
Why share your course contents with your domain name as well as WordPress website when Kajabi has the platform and tools to make one within the platform? Kajabi provides unlimited web hosting on three pricing plans. What’s great about this is you’re assured of instant security and safety with the automatic SSL certification and a team to help maintain your website.
You also have the option to customize your domain, as well as pick from a variety of professional, one-of-a-kind themes, all of which you can modify to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and have signed up to the Growth plan and higher you can download custom-designed themes designed to meet the ever-changing needs of your business, plus take away all Kajabi logos and substitute it with your personal brand!
Page Builder
Similar to the course builders we’ve talked about earlier, the page builder from Kajabi allows you to modify any of the themes for websites using a set of easy-to-use and user-friendly editing tools. Upon further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re basically like the categories and posts that we’ve discussed when we’ve discussed the course builder. Blocks are referred to as the components that comprise the site’s content, such as media files, text as well as clickable button. Sections are, however are made up of multiple neatly-arranged blocks.
There are over 40 preset sections templates that can be picked from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets it’s logical for Kajabi to make your website automatically adjust to a mobile layout. You can go an extra mile by choosing the element of your site you would like members to view. With all the tools you need to create your website however you want it to appear the page builder from Kajabi is not only super flexible but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to make an area on your site specifically for your blog. There, you can post information and comments on your course content. If you want to make the most of your Kajabi-made site this service offers you a space where you can post your blog posts without limitations. You can get started with the blog post by creating your own using the text editor. You may include SEO elements if you’d like to have a wider reach or group your posts into various categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot However, it comes with enough tools to make it manageable. In addition, you can create podcasts that you can promote on your site. You can upload the recordings of your podcasts to be hosted on the website and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. When you upload an episode of your podcast there are two options: release it as a public podcast for free , or create an exclusive private podcast which only your subscribers can get access to. What Is Kajabi?
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are highly easy and straightforward to even non- marketing experts to use!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in email marketing feature allows users to send out e-mails about your course and websites to your members who are subscribed students while seated on the platform. You might be surprised that it can do more than sending e-mails. With the help from Kajabi Automations, you get to build automated sequences of e-mails initiated by different types of user actions. For example, when a student is successfully logged in to one of your classes after the checkout process, a welcome email will be automatically delivered directly to the student’s inbox. If another course is not performing the course, an upsell will be sent to suggest improvement What Is Kajabi?
You can send as many emails to the campaign you want and schedule each one according to your preferences. You can choose the members you want to receive those messages. The management of e-mails has never been so extensive and yet simple to manage. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates to help in promoting your site on behalf of your company. In addition to paying them the commission rate, you may also track their performance to see how they can contribute to increasing your conversion and click rates. What Is Kajabi?
Pipeline Builder
Another one of Kajabi’s overall top features is the Pipeline Builder, where you can create custom marketing funnels without a lot of problems. While other platforms offer similar features that require more effort and time and effort, the Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can make better use of it. This amazing feature lets you choose from a collection of pre-made funnel designs or pipeline blueprints. This includes:
- Freebies are great for when you’d like to provide an offer as a lead magnet to grow your email list
- Sales Page OVO is a great option when you need to persuade your public to buy your product via a sales page
- Product Launch OVO – for any time you’re launching a course or any other product
- Zoom Webinar OVO – for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO is a great resource for anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO – to use when you’re trying to promote your classes through a series of coaching sessions
- Blank design – for when you want to build your sales funnel from ground
Once you select from any of the pipeline blueprints, Kajabi automatically creates pages and e-mails you will need to pull off an effective sales funnel. You can alter the way you want your pipeline to appear to your target audience. You can even alter the look of your checkout and landing pages, for example changing the design to a different theme There is a library filled with 40+ page templates that you can select from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students can choose between the two to pay for your course. Stripe is a popular payment option that allows debit and credit card transactions and various e-wallet companies across the world. PayPal however, on the contrary hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part since all the money you earn are immediately sent directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi offers you a wide range of pricing options. You can choose to cost your pupils for the services at different time frames (one-time, subscription, and multiple payments) or give them away to them for free. You can also choose to choose whether you’re planning to charge a specific amount for one product or multiple products, and set specific dates that your members can access within a given timeframe. You can also create coupons to further motivate your target audience to buy all of your products. What Is Kajabi?
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses however, you also can connect to other third-party applications for more functions. Kajabi currently has 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other third-party apps and tools including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses that offer 24/7 live chat support. Unlike some similar services, Kajabi’s customer support team is always ready to assist you when you’re struggling to create a course or page among other crucial issues, anytime and wherever. It’s crucial to note that this 24/7 feature is available for instructors that are on the Growth plan upwards – for Basic users live chat support is scheduled at certain times and times of the week. However, Kajabi’s method of customer service has been well-received by many who use it to create relevant course content. What Is Kajabi?
In terms of tools to train, Kajabi provides the user a range of access to use resources to master and become familiar with. The Kajabi Hero University is packed with courses, tutorials and educational content specifically geared towards teachers and edupreneurs who want to get started or increase their standing in the course creation world. There are also weekly Q&A-style educational webinars featuring leading experts from different disciplines as guest speakers, and when you’re looking for more information and tips assistance, the help section is available to help you on your way. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators can earn many sweet perks when they achieve their targets.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one platform to develop and sell your course material, but we have to address a few vital things that aren’t being addressed. The majority of these would have been very useful in improving the experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some offer this feature, instructors who use Kajabi frequently will need to connect to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we wish for the absence of options for question types – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe and PayPal can be accepted. Not only that, we don’t appreciate how there are limitations also.
- A public API key. This would have been useful in making custom integrations, such as the ability to let your subscribers login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. But due to its high price plan, and the lack of features, it could make some people turn away. If you’re seeking alternatives that have collective similarities with Kajabi with regards to reliability and performance, we’ve listed some worthy competitors you might think about when making your choice. What Is Kajabi?
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only significant difference is the cost – starting at only $67/month You can design unlimited courses and market to your target audience without ever having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! While you get to make use of marketing features Podia is much less heavy than other. However, when you consider the budget-friendly cost we can understand the way Podia is a great choice for those who want to start their own business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for the shortcomings. With its affordable price, it sure does offer greater features that the other has which includes live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it operates. However, we must appreciate how Teachable is able to incorporate additional payment options as it can support Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. You can also avail one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for offering a wide range of options that most entrepreneurs utilize. It certainly has the basic features that everyone needs including the intuitive features needed to create a professional-looking web pages to the fantastic integrated marketing suite that includes the inclusion of easy-to-understand diagrams of sales funnels as well as efficient email marketing tools.
There could be some instruments that aren’t there, such as the issue of certificates, in particular. Plus with a steep cost, it may not be the wise option for those with a tight budget. We do recognize that while Kajabi is great as an all-in one solution for creating courses but it’s not without limits. It doesn’t hinder it, however, from becoming an extremely popular choice for established entrepreneurs and creators!
If you’re still looking to find an LMS that offers everything you require in one place, Kajabi is something you should strongly think about.
FAQ What Is Kajabi?
What does the word Kajabi refer to?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic or Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products through Kajabi. You can even join with Shopify to build a fully functional online store on Kajabi!
In terms of e-mail marketing is it possible Kajabi can take over MailChimp?
Because Kajabi already comes with the tools for marketing via email built into the platform, it’s natural that it’s enough to replace third-party applications like MailChimp. However, if you do intend to make use of this feature, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices for you and the members who have subscribed can access all your course content even when you’re in the move. What Is Kajabi?
