Many learning management system (LMS) platforms offer various essential features that you can utilize whenever you create meaningful content. While there could be a lot of sites that let you make use of advanced marketing tools to advertise classes to your target audience, others might not provide all these features. While some provide easy-to-use tools to build courses, there’ll also be few that may have an editing experience so complicated that it turns its users off.
Within the sea of online course platforms There are a handful that provide more than the basic editing interface but also an array of sales and marketing functions. And on top of that, they also provide you with nearly everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries and one of the platforms that offer it effortlessly is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? How Do I Use Kajabi?
Kajabi can be described as an online service that allows you to develop and market your course content to your audience of students. Branded as an all-in-one service, Kajabi provides edupreneurs from all walks of life with optimized and necessary features that will not just create a professional site for your courses, but help them rise to greater heights. Kajabi has been praised by the media and regarded as one of the most effective online learning platforms, with an overwhelming positive score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? There are numerous aspects that make this platform extremely convenient for all to use. Firstly, it’s the extreme simplicity of usage. From course creation to marketing and sales the majority of Kajabi’s features can be digestible even for those who are new in the world of online courses. Most of them are also advanced, which gives instructors who administer the course an advantage over the rest. In addition this allows students like you run and develop an online course without having to travel elsewhere in case something is not available. Kajabi has all the available tools anyone may need, living up its ‘one stop shop name.
What does it let you do? Do?
There are many kinds of methods that Kajabi can create an all-in-one e-learning solution. We’ve put together a list in bullet points of the key features that you may want to watch out for in the event you’re considering it. In simple terms, Kajabi allows you:
- Create interactive and engaging classes using a range of customizing tools including media files, templates that you can choose depending on your preferences;
- Create a visually appealing website to present your course content and products, as well as a blog where you can keep your students updated on the latest developments;
- Effectively utilize the landing page, checkout pages and other effective methods to increase your earnings, expand your reach over the boundaries, and generate higher conversion rates.
- Select the method you want to bill your courses or other items for your students, whether it’s a one-time payment or a monthly subscription;
- Create effective sales funnels with no any difficulties by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite that includes the ability to send out e-mails and CRM as well as automation tools;
- Set up and manage your affiliate links; and
- Explore an array of community and training tools in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by over 16,000 businesses and big-name personalities. It’s the go-to choice for some of the well-known names who come from different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands of courses accessed and explored by over 35 million students from all over the world. As of this time of writing Kajabi boasts more than $650 million of sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different than other online course creation services in that they’re more costly. With monthly prices that start at just $119, it’s no wonder that it can be a hindrance for some who like to give Kajabi a go. But considering the huge amount of essential features already packed into every plan, the price is understandably reasonable.
Kajabi’s pricing plans start by offering the Basic plan that costs $149 per month or $119/month when billed annually. With this tier, you can create three products, gain an maximum of 1 000 active clients, and design your own website you can modify using the tools provided by the platform. Additionally, you get unlimited pages for landing pages, unlimited marketing e-mails and access to unlimited helpful resources, including one-on-one customer service and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan, which happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually. There is also the Pro plan, which costs $399 per month or $319/month yearly that is loaded to the brim with all the features you could ask for when you are designing and selling your course. Kajabi currently does not offer an option to pay for the plan. However, a 14-day free trial is available for all three plans. A longer trial of for up to 30 days also available on certain blogs. So if you want to test the waters and determine if Kajabi is the right fit for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, including automated e-mail marketing, and automation are specifically designed to be optimized for business, and you won’t need to integrate with third-party solutions for that!
- The software for sales funnels. Another of the platform’s best-selling points is the Pipeline Builder. Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to overcomplicate yourself!
- Customization without limits. From creating professional-looking course websites up to the customized name, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The simple and intuitive site as well as course editor. Making content using the website and course builders hasn’t been this easy and quick, as it takes less time and effort to finish the job.
- Limitless integrations. Aside from native integrations with the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to explore and choose from more than one thousand non-native platforms to increase efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s Community feature allows you to connect with students who are enrolled in any of your courses. It also lets you make connections, network and celebrate with tons of teachers who happen to be similar to you.
The Cons – What We Do Not Like
- The steep pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates provided by other companies. There’s not a free option neither.
- No built-in tools to issue certificates. You may need connect to a third-party certificate app if you plan to design custom-made certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of specific features, like proper discussion forums and the ability to randomize tests or assignments. How Do I Use Kajabi?
The Review of Kajabi’s features
Ease of Use and Experience
One thing we love about Kajabi is the shockingly easy user experience. First, the majority of the platform’s users interface (UI) is organized. If you look at the dashboard menu, you may find that all the features are divided into five major sections – Website Products, Sales Marketing and People. The menu’s design leaves no space for clutter, as some aspects that belong to the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You can create an online landing page, change your course, and even engage with other instructors through one website.
It has a search assistant tool that can be useful whenever you want to look for something that is difficult to find. The Kajabi Assistant can be found in the top of the dashboard in the shape of a search bar it allows you to search for items and tools within the site by entering the keywords. As mentioned previously, both Kajabi’s courses and site builder sections are drag-and-drop which makes the process easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve than a couple of its contemporaries. It also supports multiple languages other than English in case you want to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may quickly come across a variety of templates for courses or products, or, as the platform refers to them blueprints. Each blueprint for a product varies in structure and type and can be customized to suit the needs of instructors.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses, which are typically designed in order to increase brand recognition, while online Courses are full-version versions with a complete content structure that are designed to provide a “world-class” education experience. Drip courses on the contrary, are classes which are planned over an established period of weeks or days. Also called Evergreen Training courses, it’s an easier method of sharing your content when you as well as your students are occupied with other activities.
Kajabi is known to many as a popular premium course-maker. However, in addition to the kinds of courses offered, the blueprints let you create a membership space that allows your customers to access exclusive content and a coach session that spans 12 weeks. You can also download a blank template where you can create an entire course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
When you explore the course builder, you’ll see an outline of sections and lessons that have been automatically added if you choose one of the blueprints for your course. In Kajabi’s instance, these sections and lessons are known as groups and posts and vice versa. Posts are the places where you put in different kinds of content, including text, video and images, whereas the categories function as folders where the posts are stored.
You may also incorporate subcategories for posts in a category if you want to arrange your content in a flexible way. You can drag and rearrange the outline. Kajabi accepts a variety of media and text files that can be used to add to your posts. These include MOV and MP4 files MP3 and WAV files, PDFs, and even Word documents. Upload any of them either from your computer folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your video to your posts!
Like several other platform for making courses, Kajabi allows you to utilize the bulk upload feature. Like the name implies, you can add all your files to your courses on one tab. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. In contrast to other LMS platforms, where you’re given the option to choose one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Like the outline maker, it’s easy to customize any theme to fit your style. You can also incorporate elements of your company’s image including logos or images as well as font designs , into the course player to add a your own personal style. How Do I Use Kajabi?
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments. It allows you to design and create assignments and quizzes and include them as part of your class. Assessments are a helpful way to determine whether your students have learned something from the lessons you’ve provided them. Through the assessment feature, you get to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set an assessment score that will encourage your students to engage with your content.
Aside from that aside from that, in addition, the LMS website has made strides in creating spaces for students and teachers to interact. With the Community feature, your students are able to interact and comment on any of your courses through their dashboards. You can even write in your posts to discuss with your fellow students about your previous lessons and also your future content. The community feature is available as a separate item or as a part of your membership.
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Website Design and Customizability
Why share your course contents with your domain name as well as WordPress web site when Kajabi provides the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting across all three plans of pricing. What’s great about this is you’re guaranteed immediate security and security through the automatic SSL certification as well as the support of a team to manage your site.
Additionally, you have the freedom to modify your domain as well as choose from a wide array of professional, one-of-a-kind themes, which you can customize to your liking! This doesn’t stop there. If you’re an expert edupreneur and are a member of the Growth plan or higher you are able to use custom-designed themes that are built to meet the ever-changing needs of your business and also take away the Kajabi logos and substitute it with your custom-designed theme!
Page Builder
Just like the course builder we’ve mentioned earlier, the page builder from Kajabi lets you modify any of the themes on the website using a variety of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re basically like those categories as well as posts that we’ve discussed when we’ve talked about how to build courses. Blocks are the elements that compose the content of the website including media files, text as well as clickable button. Sections are, however are formed by a variety of well-arranged blocks.
There are over 40 preset sections templates that can be picked from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets these days, it makes total sense for Kajabi to have your website automatically adapt to a mobile layout. You can go an extra mile and select the elements of your website you want for your member learners to see. With all the necessary tools to create your website how you would like it to look the page builder from Kajabi is not just incredibly flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, however Kajabi allows you to create an area on your site dedicated to your blog where you can publish updates and thoughts on your course content. If you want to make the most of your Kajabi-created website, the service provides you the opportunity to do so without limits. You can get started with posting blog content by creating one with Text Editor. It is possible to include SEO elements if you wish to expand your reach or group your posts into various categories and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools might not be on with WordPress or Blogspot, but it has enough tools to allow it to be managed. In addition, you can create podcasts to promote on your website. You may upload recordings of your podcast to be hosted on the website and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. When uploading a podcast episode you can choose between two options: either release it as a podcast that is public for free , or create an exclusive private podcast which only your subscribers have access to. How Do I Use Kajabi?
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are extremely user-friendly and easy for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in email marketing feature allows you to send emails related to your course and websites to your members who are subscribed students within the comforts of the platform. But you may be surprised that it can do more than just send e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically sent into their email inbox. If another underperforms the course, an upsell will be sent to suggest improvement How Do I Use Kajabi?
You can create as many e-mails to your campaign as you wish and then schedule them in accordance with your preferences. You can even select the members you want to receive those messages. E-mail management has never been so comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with e-mail marketing tools that don’t require connecting to other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates to help advertise your website on your behalf. In addition to paying them a commission, you may also track their performance to see how well they contribute to boosting your conversion and click rates. How Do I Use Kajabi?
Pipeline Builder
Another one of Kajabi’s overall standouts are its Pipeline Builder, where you can create custom marketing funnels with no overcomplicating problems. While other platforms provide similar features, which require more effort and time, the Pipeline Builder is designed to be extremely simple and quick that even beginners can benefit from it. This amazing feature lets you choose from a collection of pre-made funnel templates or pipeline blueprints. These include the following:
- Freebies are great for when you’d like to offer a freebie as a lead magnet to increase your email list
- Sales Page OVO is a great option whenever you want to convince your intended audience to buy your product through a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or other product
- Zoom Webinar OVO – to use any time you wish to promote your product via web workshops
- Free Book OVO is a great resource for any time you wish to promote your content with an online book for free download.
- Coaching Campaign OVO – for whenever you’re promoting your courses by means of an array of coaching sessions
- Blank design – for when you want to build your sales funnel from beginning
When you choose from one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails that you’ll require to create an effective sales funnel. You can customize how you wish your funnel to appear to your target audience. You may even change the theme of your landing and checkout pages, for instance you can change the theme to something different The library is with more than 40 pages templates you can select from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select between them when they pay for your course. Stripe is the most popular payment option that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal, on the other on the other hand, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi, as all your earnings are instantly transferred to your bank account.
In terms of pricing options, Kajabi offers customers a variety of pricing options of pricing options. You can either charge your students for your services at different times (one-time, subscription, and multi-payments) or distribute them for free. You can also choose to select if you’re going to charge a set amount for one product or multiple items, and specify specific dates your members can access within a given period of time. You can also create coupons that will further encourage your audience to purchase any of your offers. How Do I Use Kajabi?
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Integrations to Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses, but you also can connect to third-party apps for an additional boost of functions. Kajabi currently has ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it is one of the few course creation platforms that offer 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is always ready to assist you when you encounter difficulties creating an online course or website, in addition to other important issues, anytime and wherever. It’s crucial to mention that this 24-hour service is only available to instructors who are subscribed to the Growth plan and above – for basic users Live chat is available at certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by many of the instructors who use it to develop meaningful courses. How Do I Use Kajabi?
For training tools, Kajabi offers you a variety of ways to access resources that you can learn and get used to. The Kajabi Hero University is packed with courses, tutorials and informational content that are specifically geared towards teachers and edupreneurs, to help them get started or increase their position in the world of course design. There are also every day Q&A webinars that feature prominent experts from various disciplines as guest speakers, and when you’re looking for additional information and tips, the help center will be there to help you along the way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with many sweet perks when they reach their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and sell your course material however, we must take care of a few essential things that are missing. The majority of these would be extremely useful to enhance the user experience. Below are the items we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and other credentials. While some offer this feature, instructors who use Kajabi will often require a connection to third-party applications that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of different types of questions – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. At the time of writing, only transactions via Stripe as well as PayPal are accepted. Not only that, but we don’t understand why there are limits as well.
- A public API key. This would have been useful for creating custom integrations like having your students who have subscribed to your service sign in using the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features an edupreneur could ever dream of. But with the steep price plan and a plethora of features, it could cause some to be turned off. If you’re seeking alternatives that have similarity in comparison to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may be considering in your decision. How Do I Use Kajabi?
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the price that starts at $67/month, you can create unlimited courses and market to your target audience without having to worry about spending a dime!
- Podia does not just claim to be user-friendly. It’s also very easy to use, much easier than even Kajabi! In addition, you can utilize marketing tools Podia is much less heavy than the other. But considering the very budget-friendly price range, we can understand the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for the shortcomings. With its affordable price, it sure does offer greater features that Kajabi which includes live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it functions. But, we need to appreciate the way that Teachable can integrate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi does not have. You can also avail one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs make use of. It does provide all the features you need to be able to design a professional web pages to the fantastic integrated marketing suite that includes the addition of simple diagrams of sales funnels as well as efficient marketing tools for e-mails.
There could be some tools that are missing for example, the issue of certificates, in particular. With a high cost, it might not be the wise option for those with a tight budget. But we do understand that, while Kajabi does well in being an all-in-one solution for creating courses however, it’ll always have limits. However, that doesn’t stop it however, from becoming an extremely popular choice for established business owners and creators!
If you’re still searching to find an LMS that can provide everything you require on one platform, Kajabi is something you should strongly think about.
FAQ How Do I Use Kajabi?
What does the word Kajabi refer to?
The term “Kajabi” is derived from a word with Islamic or Arabic origin, which translates to “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products through Kajabi. You can even join with Shopify to create a fully-functioning online store on Kajabi!
In terms of e-mail marketing, is it possible that Kajabi can replace MailChimp?
Since Kajabi already comes with the tools for marketing via email built into the platform, it makes sense that it’s enough to replace third-party programs such as MailChimp. However, if you intend to make use of the platform, Kajabi still allows you to connect it with other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and the members who have subscribed can access your entire course materials even when traveling. How Do I Use Kajabi?
