Many learning management system (LMS) platforms offer many important features you can use whenever you create meaningful content. While there may be plenty of sites that let you utilize advanced marketing tools to advertise classes to your target audience, some may not have most of those things. And while some offer easy-to-use tools to build courses, there’ll be a few that have an editing experience so complicated that they turn off their users.
Within the sea of online course platforms, there are a few which offer more than just an easy editing interface, but also a plethora of marketing and sales functions. Additionally they provide you with nearly everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits and one of the platforms which can provide this is Kajabi.
A Quick Look How do you define Kajabi? What’S The Difference Between A Sequence And Automation In Kajabi?
Kajabi is an internet-based platform which allows you to create and sell your course content to your audience of students. Branded as an all-in-one service, Kajabi provides edupreneurs from all walks of life with optimized and vital features to not just create a professional site for your courses, but help them rise to new heights. Kajabi has been critically acclaimed and regarded as one of the top online courses platforms, earning an overwhelming score with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received by its users? Well, there are quite numerous factors that make this platform very convenient for everyone to utilize. First, it’s the ease of use. From the course creation to marketing and sales the majority of Kajabi’s aspects are designed to be easily digestible even for those who are just getting started in the world of online courses. Most of them are also advanced, which gives instructors who administer the course the added edge over other instructors. Lastly this allows students such as you manage and build a course-making business without having to travel elsewhere in case something is not available. Kajabi offers all the tools anyone may need in order to live up the ‘one-stop-shop label.
What Can It Do? Do?
There are many kinds of methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullets of the most important characteristics that you might want to be aware of in the event you’re considering using it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizing tools such as media files, templates that you can choose in accordance with your personal preferences.
- Create a professional website that can house your course contents and other products along with your own blog to keep your students up-to-date on what else is new;
- Make the most of websites, landing pages and checkout sites and other ways to improve your profits, further your reach to the limit, and generate higher conversion rates.
- Select the method you want to invoice your courses or other items for your students, whether it’s a one-time payment or a subscription for a month;
- Design and build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite with e-mail marketing as well as CRM and automation tools.
- Create and manage your affiliate links; and
- Explore an array of community, customer service, and training resources and features, including the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and big-name personalities. Kajabi is the preferred choice of many of the most well-known people who come from different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses accessed and explored by over 35 million students from all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course creation services in that they’re much more expensive. With monthly costs that begin at as low as $119 it’s no wonder that it can be a hindrance for some who be interested in giving it a try. With the abundance of features that are included in every plan, the price is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month or $119/month for billing annually. With this tier, you get to create three products, reach up to 1 000 active clients, and design a website that you can customize with tools fully provided by the platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails as well as unlimited access to valuable resources, including one-on one customer service and Kajabi University.
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In addition to the Basic plan, there is the Growth plan which is Kajabi’s most popular plan for $199 per month or $159/month if you pay annually. There is also the Pro plan for $399 per month or $319/month annually and is packed to the brim with every feature you’d want when making and selling your courses. Kajabi does not currently offer an option to pay for the plan. But a 14-day trial is available. trial is available on each of the three plans. A trial extension that runs up to 30 days is also offered on select blogs. If you wish to try the service and determine if Kajabi is the right fit for you, the short trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are optimized for business, and it isn’t necessary to integrate with third-party solutions to do this!
- The software for sales funnels. Another of the most popular features on the platform, the sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From creating professional-looking course websites down to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The simple and intuitive site as well as course editor. Making content using the site and course creator software was never so easy and quick, as it takes less effort and time to finish the job.
- Unlimited integrations are endless. In addition to native integrations to the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app lets users to investigate and select from more than a thousand non-native platforms that can improve your effectiveness.
- Making lasting connections with your students and instructors. Kajabi’s community feature lets you interact with students who are enrolled in any of your courses. You can also make connections, network and share your joy with hundreds of teachers in the same shoes as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are greater than the average monthly rate that other providers offer. There’s no free option available as well.
- No built-in tools to issue certificates. You might need connect to a third-party certificate application if you intend to design custom-made certificates of different kinds.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of specific features, like proper discussion forums and the ability to randomly assign quizzes or assignments. What’S The Difference Between A Sequence And Automation In Kajabi?
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we like one thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s users interface (UI) is organized. If you check the dashboard menu, you may notice that all features are divided into five major sections – Website, Products, Sales, Marketing and People. The layout of the menu leaves no space for obstruction, since some of the features that are related to a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” brand name. You can build an online landing page, change your course and communicate with your instructors through one website.
It has a search assistant tool that comes in handy whenever you want to look for something that is hard to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form as a “search bar, it allows you to search for tools and items on the site by entering the search terms. As mentioned previously, both Kajabi’s courses and site builder sections are drag-and-drop and make the process much easier without having to know how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages than English for those who want to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course design feature, you will soon encounter a list of templates for courses or products, or the way it refers to them, blueprints. Each blueprint for a product varies in structure and type and is readily tailored to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a way to build brand value, while Online Courses are full-version versions with a complete content structure created to offer a “world-class” educational experience. Drip courses, on the other hand, are courses that are scheduled for the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s an easier way to share your content when you as well as your students are occupied with other activities.
Kajabi is known to many as a well-known premium course maker. However, in addition to the course types, the product blueprints also allow you to make a membership site for your members to enjoy exclusive content and a coach session lasting 12 weeks. There’s also a blank template which allows you to design a course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you will notice an outline of sections and lessons that were automatically added if you choose one of the blueprints for your course. In the case of Kajabi, these segments and classes are called post categories as well as category, or. Posts are where you insert various kinds of content, including text, video, and images, while the categories serve as folders in which the posts are stored.
You may also incorporate subcategories for posts in the same category, if you wish to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a variety of media and text files that can be used to add to your posts, including MOV and MP4 files WAV and MP3 files, PDFs, and even Word documents. You can upload all of them directly through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs for your videos into your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. Like the name implies it allows you to upload all the files you have uploaded to your courses on the same tab. This one is handy especially when you’re working on other things.
Course Player Templates
Kajabi provides a selection of 10+ themes for courses. In contrast to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the option of choosing different themes for different products. Like the outline maker, it’s easy to customize any of the themes to match your preferences. It is possible to incorporate specifics that represent your brand like your logo, images, and font designs , into your course player in order to give it a your own personal style. What’S The Difference Between A Sequence And Automation In Kajabi?
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments that allows you to make quizzes and assignments and then add them to the course of your curriculum. Assessments are a helpful method of determining if your students learned something from the curriculum you’ve given them. Through the assessment feature, you get to choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create a passing score to motivate your students to be more engaged with your content more.
Aside from that in addition, it is also important to note that the LMS site has also been able to make strides in creating spaces for students and teachers to interact. Through the Community feature your students are able to participate and leave comments on any of your courses through their dashboards. It is possible to write your blog posts to discuss with your fellow students about your previous lessons and also your future content. The community feature is offered as a separate product or as part of your membership space.
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Website Design and Customization
Why would you want to publish your course content on your website’s domain as well as WordPress site when Kajabi has the platform and tools to make one within the platform? Kajabi offers unlimited web hosting on all three plans of pricing. What’s awesome about it is you’re guaranteed instant security and safety with an automatic SSL certification, as well as a team to help maintain your website.
You also have the option to modify your domain as well as choose from a variety of premium, unique themes, all of which you can personalize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and are a member of the Growth plan and above you can use custom-designed themes that are built to meet your ever-growing needs as well as eliminate any Kajabi branding and replace it with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. If you continue to explore you’ll be presented with customizable sets of blocks and sections. They’re similar to post categories, and categories we discussed when we’ve talked about our course building tool. Blocks are the elements that make up the site’s content, such as text, media files or clickable icons. Sections on the other hand are formed by a variety of carefully-arranged blocks.
There are over 40 preset section templates can be picked from the dashboard of the page builder. We’re all hooked to our smartphones and tablets it’s logical to use Kajabi to let your site automatically adjust to mobile-friendly layout. You can even go the extra mile and select which site element you wish members to see. With all the necessary tools to make your site look how you would like it to appear the page builder from Kajabi is not just incredibly flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, however Kajabi lets you create a section of your website dedicated to your blog where you can publish updates and thoughts on your course content. If you want to make the most of your Kajabi-made site, the service provides you the opportunity to publish your content without restriction. You can get started with posting blog content by creating one with an editor for text. You can include SEO elements if you’d like to reach a larger audience, group your posts into different categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts to promote on your site. You may upload recordings of your podcast to be hosted on the site and distributed to major podcasting platforms, such as Apple Podcasts and Spotify. If you upload podcast episodes you can choose between two options: release the podcast as a public one for free , or create an exclusive private one that only your users have access to. What’S The Difference Between A Sequence And Automation In Kajabi?
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular among edupreneurs is its array of sales and marketing tools that are highly convenient and simple enough for even those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in e-mail marketing function allows users to send out e-mails related to your course and website to your subscribed member students from the comfort of the platform. However, you might be amazed that it can do more than sending e-mails. With the aid of Kajabi Automations, you get to build automated sequences of e-mails triggered by various user actions. For example, when your student successfully logs into one of your courses after the checkout process, a welcome email will be sent automatically into their email inbox. If another underperforms then an upsell message is sent to suggest an improvement What’S The Difference Between A Sequence And Automation In Kajabi?
You can create as many e-mails for your campaign as you wish and schedule each of them according to your preferences. You can choose which of your members gets to receive these messages. The management of e-mails has never been this complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require integrating with other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing feature which allows you to designate certain members of your group as affiliates who can help advertise your website on behalf of you. Apart from paying them the commission rate it is also possible to track their performance to see how they can contribute to increasing your conversion and click rates. What’S The Difference Between A Sequence And Automation In Kajabi?
Pipeline Builder
Another of Kajabi’s notable features is its Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating difficulties. While other platforms provide similar features that require much more effort and time however, the Pipeline Builder is designed to be extremely simple and quick that even beginners are able to make the most of it. This stunning feature allows you to choose from a collection of pre-made funnel blueprints or templates for pipelines. They include:
- Freebies – to be used whenever you’d like to provide a freebie as a lead magnet to build your email list
- Sales Page OVO – for when you need to convince your intended audience to buy your product through the sales page
- Product Launch OVO is a great option for when you’re launching courses or any other product
- Zoom Webinar OVO – for whenever you want to promote your product via web workshops
- Free Book OVO – to use anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO – to use when you’re trying to promote your courses by means of the use of coaching sessions
- Blank plan – to use whenever you’d like to construct the sales funnel you want from the beginning
After you pick one of the blueprints for a pipeline, Kajabi automatically creates a set of pages and e-mails that you’ll require to create an efficient sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You may even change the theme of your landing and checkout pages, for instance, to a different one The library is full of 40+ templates for landing pages that you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select between the two to pay for your classes. Stripe is the common payment option that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal, on the other on the other hand, is an alternative for subscribers as well as multi-payment plans. There aren’t any fees for transactions on the part of Kajabi, as all your earnings are instantly transferred to your bank account.
In terms of the pricing, Kajabi gives customers a variety of pricing options of options to select from. You can make your student pay for products at different time frames (one-time or subscription and multi-payments) or give them away for free. You even have the chance to select if you’re going to charge a specific amount for one product or multiple products, as well as set specific dates that your customers can access within a given period of time. You also get to generate coupons to encourage your target audience to buy any of your offers. What’S The Difference Between A Sequence And Automation In Kajabi?
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses However, you can connect to third-party apps for an additional boost of functions. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections to hundreds of third-party applications and tools, ranging from e-commerce to user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it’s among the few course creation platforms with live chat available 24/7 support. Contrary to similar services, Kajabi’s customer support team is always available to assist you when you’re having difficulties in creating pages or courses, among other important issues, anytime and anywhere. However, it’s important to note that this 24/7 support is available to instructors who subscribe to the Growth plan and above – for basic users Live chat is available at specific times and on certain days of the week. The approach of Kajabi’s customer service has been well-received by many of the instructors who use it to develop meaningful educational content. What’S The Difference Between A Sequence And Automation In Kajabi?
As for training tools, Kajabi offers you a variety of ways to use resources to master and become familiar with. The Kajabi Hero University is packed with tutorials, courses and informational content that are specifically targeted at educators and edupreneurs who want to gain traction or boost their standing in the field of course development. Additionally, you can attend weekly Q&A-style educational webinars featuring top experts from various areas as guests. Additionally when you’re looking for additional information and tips, the help center is available to help you on your way. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators can earn many sweet perks when they meet their objectives.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and sell your course material However, we need to take care of a few essential things that aren’t being addressed. Most of them would be extremely useful to enhance the user experience. Here are the following things we’d like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and credentials. While some offer this feature, instructors who use Kajabi often will still require a connection to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within courses, we wish for the lack of question type options and the randomization of those types – to be addressed soonest.
- Other payment options. As of the moment only transactions made through Stripe and PayPal can be accepted. In addition, we don’t understand why there are certain limits also.
- An API key that is public. This would have been useful for custom integrations, such as the ability to let your subscribers log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. However, due to the high cost plan and a plethora in terms of functionality, the site might turn some people off. If you’re looking for alternatives that share collective similarities with Kajabi in terms of performance and reliability we’ve listed a few worthy competitors that you may want to consider when making your choice. What’S The Difference Between A Sequence And Automation In Kajabi?
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only distinction is in the cost – starting at only $67/month You are able to create unlimited courses and market to your target audience without having to worry about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely simple to use, much easier than Kajabi! In addition, you can benefit from marketing features It’s a lot lighter than Kajabi. However, when you consider the budget-friendly price range we can understand how Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners It certainly has higher-end features than the other, and this includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in terms of how it operates. However, it is important to understand how Teachable is able to incorporate additional payment options since it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the options that most entrepreneurs use. It certainly has the basic features that everyone needs to be able to create a professional-looking website to the stellar integrated marketing suite, which includes the ability to understand plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some instruments that aren’t there like the issuance of certificates specifically. Also, with its high price tag, it may not be the right choice for the budget-conscious. But we do understand that while Kajabi is well in being an all-in-one solution for course creation but it’s not without limits. It doesn’t hinder it, but it is a favorite among experienced business owners and creators!
If you’re still looking to find an LMS that offers everything you need in one platform, Kajabi is something you must seriously think about.
FAQ What’S The Difference Between A Sequence And Automation In Kajabi?
What is the meaning of Kajabi refer to?
The word “Kajabi” originates from the word “Kajabi,” which is of Islamic as well as Arabic origin that means “to fly.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products through Kajabi. You can even integrate with Shopify to create a fully-functioning E-commerce store using Kajabi!
Regarding marketing via e-mail is it possible Kajabi could take over MailChimp?
Because Kajabi already comes with the tools for marketing via email built within the platform, it’s logical that it’s sufficient to take over third-party apps like MailChimp. If you do want to use this feature, Kajabi still allows you to integrate it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and your subscribers can access your entire courses even while in the move. What’S The Difference Between A Sequence And Automation In Kajabi?
