Many learning management system (LMS) platforms come with a variety of crucial features that you can utilize when you write content that is meaningful. Although there are plenty of websites that allow you to make use of modern marketing tools to market your courses to your intended audience, others might not offer all of the features. While some provide easy-to-use course-building tools, there will be a few that have an editing experience so complex that they turn off their users.
Among a sea of e-course platforms There are some that offer not just a simple editing interface, but also a plethora of sales and marketing functions. And on top of that they offer almost everything you could think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities One of them that provide it is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? Barrington Mcintosh Kajabi
Kajabi can be described as an online service that allows you to make and sell your content to your student audience. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and necessary features that will not only create a professional website for your courses but let them grow to greater heights. Kajabi has been praised by the media and considered to be one of the most effective online courses platforms, earning an overwhelming rating of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? There are plenty of aspects that make this platform extremely easy for anyone to utilize. First, it’s the ease of use. From course creation all the way to marketing, nearly all of Kajabi’s features are designed to be easily accessible to those who are only beginning to get started in the world of e-learning. A majority of them are advanced, giving administrating instructors an edge over others. Lastly this allows students like you run and develop an online course without having to go elsewhere if anything else is not available. Kajabi offers all the tools anyone may need in order to live up the ‘one-stop-shop label.
What Does It Let You Do?
There are many kinds of options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullet form of the most important features that you may want to watch out for in the event you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools including media files, templates that you can pick depending on your preferences;
- Build a presentable website to house your course contents and materials and your own blog to keep your students informed about the latest developments;
- Efficiently make use of the landing page, checkout pages and other effective ways to improve your earnings, expand your reach beyond the limits and increase conversion rates.
- Select the method you want to charge your courses or other items for your students, whether it’s one-time payments or a monthly subscription
- Build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with e-mail marketing and CRM as well as automation tools;
- Manage and create your affiliate links; and
- Explore an array of community, and training resources in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 organizations and famous personalities. It’s the choice of many of the most well-known people who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students from across the globe. In the last writing, Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are different from other online course creation tools in that they’re much more expensive. With monthly rates that start at as low as $119 it’s no wonder why this can impede some people who like to give it a try. With the abundance of essential features already packed within every plan, the price is reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month, or $119/month if billed annually. In this plan, you are able to design three products, garner up to 1000 active users, as well as design websites that you are able to modify using the tools provided by the platform. Additionally, you get unlimited pages for landing webpages, unlimitted marketing e-mails, and unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to basic plans, there’s the Growth plan which is the platform’s most popular offer at $199 a month or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/month yearly and is packed to the brim with all the features you’d like when it comes to making and selling your courses. Kajabi currently does not offer an option to pay for the plan. However, a 14-day no-cost trial is available on all three plans. A longer trial of as long as 30 days also available on certain blogs. If you’re looking to test the waters and see if Kajabi’s the best choice for you, then the brief trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, such as email marketing and automation are designed to be designed for businesses, so you don’t have to connect with third-party solutions to do this!
- The software that creates sales funnels. Another one of the most popular features on the platform is the Pipeline Builder. Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From designing professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The simple and intuitive site as well as course editor. The creation of content using the website and course creator software was never this simple and fast, since it takes less effort and time to complete the task.
- Unlimited integrations are endless. Apart from native integrations to 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms to increase effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature lets you interact with students enrolled in your classes. It also lets you make connections, network and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates offered by other services. There’s no free option available neither.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate application if you intend to design custom-made certificates of different kinds.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of specific tools, such as appropriate discussion forums as well as the ability to randomly distribute the assignments or quizzes. Barrington Mcintosh Kajabi
An Overview of the Kajabi Features
Ease of Use and Experience
One thing that we like one thing we like about Kajabi is the surprisingly easy user experience. For one, most of the platform’s User Interface (UI) is structured. If you may notice on the screen menu, you’ll notice that all features are arranged into five main sections – Website, Products, Sales, Marketing, and People. The menu’s design is clear and free of obstruction, since some of the features that are related to specific sections are able to be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” hallmark. You can create an online landing page, change your course and engage with other instructors on one site.
It has a search assistant tool that can be useful when you need to search for something that may be difficult to find. The Kajabi Assistant is found at the top of the dashboard, in the form of a search bar, and allows you to search for specific tools and products on the site by entering the words. As previously mentioned the website builder and course builder sections can be dragged and dropped, making the process simpler without having to know how to navigate it. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages than English in case you want to expose your content to broader audiences.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may soon encounter a list of templates for courses or products or the way it calls them blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to suit the needs of instructors.
The blueprints listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are quick-form courses which are generally designed in order to increase brand recognition, while online Courses are full-version courses that have a complete structure of content created to offer a “world-class” educational experience. Drip courses on the other hand, are programs that are scheduled over an established period of days or weeks. Also known as Evergreen Training courses, it’s an easier method of sharing your content when you and your students are busy with other things.
Kajabi is known to many as a renowned premium course maker. But, aside from the course types, the product blueprints also allow you to make a membership site that allows your customers to access exclusive content and a coach session that spans 12 weeks. You can also download a blank template which allows you to design an entire course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you’ll notice the outline of the sections and lessons that have been automatically added when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons known as groups and posts respectively. Posts are where you can insert different types of content, including text, video, and images, while the categories function as folders in which the posts are kept.
It is also possible to include subcategories of posts under one category in order to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts, including MOV and MP4 files, WAV and MP3 files, PDFs as well as Word documents. You can upload any of them either through your computer’s folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can also add existing URLs of your videos to your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to utilize the feature of bulk uploads. Similar to the name, you can add all the files you have uploaded to your courses in one page. This one is handy, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. Unlike other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the choice of selecting different themes for various products. Like the outline maker, it’s simple to modify any of the themes to match your preferences. You can even incorporate details of your company’s image like your logo images, fonts, and designs into the course player to add a a personal touch. Barrington Mcintosh Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments that allows you to make quizzes and assignments and then add them to the course of your curriculum. Assessments are a helpful way to determine if your students learned something from the curriculum you’ve given them. Through the assessment option, you are able to select from three main types of questions: multiple-choice multi-selection, or paragraph-style. You can even set a passing score to motivate your students to engage with your content more.
In addition, in addition, the LMS website has been able to make strides in creating spaces for teachers and students to connect. Through the Community feature, students have access to interact and comment on any of your courses through their dashboards. You can also write your blog posts for discussion with your fellow students about your previous lessons and also your future content. The community feature can be accessed either as a stand-alone feature or as part of your membership space.
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Website Design and Customization
Why share your course contents with your domain name as well as WordPress website when Kajabi has the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting across the three plans of pricing. The best part is that you’re guaranteed immediate security and safety with an automatic SSL certification as well as an experienced team of experts to maintain your website.
You’re also given the liberty to customize your domain, as well as choose from a variety of professional, one-of-a-kind themes, all of which you can customize to your liking! It doesn’t stop there: If you’re an expert edupreneur and are a member of the Growth plan and above you are able to import custom-made themes built to fit your ever-expanding needs as well as eliminate all Kajabi branding and replace that with your custom-designed theme!
Page Builder
Similar to the course builders we’ve talked about previously, Kajabi’s page builders lets you modify any of the available themes on the website using a variety of easy-to-use and user-friendly editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re similar to post categories, and categories we discussed when we discussed our course building tool. Blocks are referred to as the elements that make up the content of the website which includes text, media files as well as clickable button. Sections are, however are made up of multiple carefully-arranged blocks.
There are over 40 preset section templates you can choose from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets these days, it makes total sense to use Kajabi to have your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile by picking the element of your site you would like for your members to see. With all the necessary tools to create your website as you wish it to look, Kajabi’s page builder is not just incredibly flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not have this, but Kajabi allows you to make sections of your website dedicated to your blog where you can post comments and updates about your course’s content. If you’re looking to get the most the Kajabi-made website this service offers you the opportunity to do so without limits. Start by creating the blog post by creating your own using an editor for text. You may include SEO elements if you wish to have a wider reach and organize your blog posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as up to with WordPress or Blogspot however, it does have enough tools to be manageable. You can also create podcasts to promote on your site. You may upload recordings of your podcast to be hosted on the site and then distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. If you upload a podcast episode, you have two choices: publish the podcast as a public one for free or make an exclusive private version that only your members can get access to. Barrington Mcintosh Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular among edupreneurs is its array of sales and marketing tools that are extremely user-friendly and easy even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send emails that are related to your course or website to your subscribers students within the comforts of the platform. You might be surprised by the fact that it goes beyond sending e-mails. With the aid from Kajabi Automations, you get to build automated sequences of e-mails triggered by various user actions. For example, when a student logs in successfully to one of your courses following checking out, a welcome message will be automatically sent to their inbox. If another underperforms the course, an upsell will be sent to suggest an improvement Barrington Mcintosh Kajabi
You can send as many e-mails for your campaigns as you wish and schedule each of them in accordance to your preference. You can choose which members of your group are eligible to receive these messages. The management of e-mails has never been more comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate certain members of your group as affiliates to help promote your content on behalf of you. Apart from paying them the commission rate and monitoring their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. Barrington Mcintosh Kajabi
Pipeline Builder
Another of Kajabi’s top features are the Pipeline Builder, where you get to create specialized marketing funnels without a lot of problems. While other platforms have similar features that require more effort and time and effort, this Pipeline Builder is designed to be so quick and easy that even the uninitiated can benefit from it. This stunning feature allows you to choose from a variety of pre-designed funnel blueprints or templates for pipelines. This includes:
- Freebie – for whenever you’d like to provide a freebie as a lead magnet to build your list
- Sales Page OVO – for when you need to persuade your customers to purchase your product via the sales page
- Product Launch OVO – to use any time you’re launching a course or another product
- Zoom Webinar OVO – for occasions when you need to advertise your products through web training seminars
- Free Book OVO – to use any time you wish to showcase your content the free digital book that you can download
- Coaching Campaign OVO – to use whenever you’re promoting your courses by means of the use of coaching sessions
- Blank plan – to use whenever you’d like to construct an effective sales funnel right from beginning
After you pick one of the blueprints for your pipeline Kajabi instantly creates a set of pages and emails you’ll need to pull off an efficient sales funnel. You may customize however you want your pipeline to appear to your target audience. You can even alter the look of your landing and checkout pages, for instance you can change the theme to something different – there is a library full of 40+ page templates that you can choose from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students can choose between the two to pay for your course. Stripe is the most popular payment method that accepts debit and credit card transactions, as well as certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an alternative for subscribers and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings are immediately sent directly to the bank accounts of your choice.
For price options for Kajabi, it offers an array of options for you of options to select from. You can choose to cost your pupils for the services at different times (one-time subscription, one-time, or multi-payments) or hand them out to them for free. You can also choose to decide if you want to charge a specified price for one product or multiple products, and establish specific dates for your members can access within a given period of time. You also get to generate coupons to further motivate your customers to purchase all of your products. Barrington Mcintosh Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to create and market your courses however, you also have the option of connecting to other third-party applications for more functions. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the only course creation platforms with live chat available 24/7 assistance. Unlike some similar services, Kajabi’s customer support team is available to assist you when you encounter difficulties creating pages or courses, among other important issues, anytime and wherever. It’s crucial to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan and above – for basic users, live chat is available for certain times and times on weekdays. The approach of Kajabi’s customer support has been highly praised by many who use it to create relevant course content. Barrington Mcintosh Kajabi
As for training tools, Kajabi offers an array of options to resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and informational content that are specifically designed for educators and edupreneurs who want to gain traction or boost their position in the field of course development. Additionally, you can attend daily Q+A educational webinars with prominent experts from various disciplines as guest speakers, and when you’re looking for more advice and tricks, the help center will be there to help you in the right direction. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators get rewarded with tons of sweet perks as they achieve their objectives.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and sell your course material however, we must address a few vital things that aren’t being addressed. The majority of these would have been extremely helpful in improving the experience. Below are the items we would like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and other credentials. While some offer this feature instructors who utilize Kajabi frequently will require connecting to third-party applications that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of different types of questions – plus randomization of said types – to be addressed soonest.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe as well as PayPal are accepted. Not only that, but we don’t understand why there are limits too.
- A public API key. This could have been helpful for creating custom integrations such as having your students who have subscribed to your service log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur could dream of. But with the steep price plan and a certain lack in terms of functionality, the site may cause some to be turned off. If you’re looking for alternatives with collective similarities to Kajabi regarding reliability and performance, we’ve listed some worthy competitors that you may be considering when making your choice. Barrington Mcintosh Kajabi
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only major difference is the price – starting at only $67/month, you can create unlimited courses and advertise to your audience of choice without having to worry about spending a dime!
- Podia isn’t just claiming to be user-friendly. It’s also extremely simple to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features, it’s much lighter than Kajabi. But considering the very budget-friendly price we can imagine the way Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for them. With its affordable price, it sure does offer more industry-level functions than Kajabi, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is identical to Thinkific in terms of how it works. However, we must appreciate how Teachable is able to incorporate additional payment options since it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for offering a wide range of features that most edupreneurs can use. It certainly has all the features you need including the intuitive features needed to design a professional website , to the impressive integrated marketing suite that includes the ability to understand diagrams of sales funnels as well as efficient e-mail marketing tools.
There may be a few tools that are missing, such as the issue of certificates specifically. Also, with its high cost, it may not be the right option for those with a tight budget. We do recognize that while Kajabi is great as an all-in one solution for creating courses but it’s not without limits. However, that doesn’t stop it but it is a favorite among experienced creators and businesses!
If you’re still searching for an LMS that gives you all you require in one place, Kajabi is something you should strongly think about.
FAQ Barrington Mcintosh Kajabi
What does the word Kajabi refer to?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic as well as Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual classes, you can also sell physical products through Kajabi. You can even join with Shopify to create a fully-functioning E-commerce store using the platform!
In terms of e-mail marketing, is it possible that Kajabi could take over MailChimp?
Since Kajabi already includes E-mail marketing tools integrated into the platform, it’s logical that it’s sufficient to replace third-party programs such as MailChimp. If you do wish to utilize it, Kajabi still allows you to connect it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile so that you and the members who have subscribed can access your entire course content even when you’re on the go. Barrington Mcintosh Kajabi