A myriad of learning management systems (LMS) platforms offer various important features you can use when creating content of high quality. While there could be a lot of websites that allow you to make use of advanced marketing tools to promote the courses you offer to your desired viewers, other platforms might not offer all of those things. While some provide easy-to-use tools to build courses, there’ll be a few that offer editing features that are so complex that it turns off its users.
In the sea of e-course platforms, there are a few which offer more than just the basic editing interface but also a myriad of sales and marketing functions. Additionally they also offer almost everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one courses let you go beyond the limits of your abilities One of them that provide it is Kajabi.
At a Glance How do you define Kajabi? Best Email Marketing With Kajabi
Kajabi is an online platform that lets you make and sell your courses to an customers. Branded as an all-in-one service, Kajabi provides edupreneurs from all kinds of industries with the best and essential features needed to not just create a professional site for your courses, but help them rise to greater heights. Kajabi has been critically acclaimed and regarded as one of the most effective online course platforms, gaining an overwhelming positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? It’s true that there are many aspects that make this platform very convenient for everyone to utilize. First, it’s the ease of use. From course creation all the way to marketing, nearly all of Kajabi’s aspects have been designed so that they are accessible to those who are new in the world of online courses. Most of them are also advanced, which gives instructors who administer the course the added edge over others. Lastly, it lets budding entrepreneurs like you run and develop a course-making business without the need to look elsewhere if anything else is missing. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop’ moniker.
What does it let you do? Do?
There are a variety of options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet points of the most important attributes that you ought to keep an eye on in the event you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging classes using a range of customizing tools, media files, and templates you can select depending on your preferences;
- Create a professional website that can house your course contents and other products and your own blog to keep your students up-to-date on what else is new;
- Make the most of websites, landing pages and checkout sites, and other ways to improve your profits, further your reach beyond the limits and increase conversion rates.
- Decide how you would like to bill your courses and other products to your students – whether it’s a one-time fee or a monthly subscription;
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite with email marketing, CRM, and automated tools.
- Manage and create your affiliate links, and
- Explore an array of community and training tools in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and famous personalities. It’s the go-to choice for several well-known personalities who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. As of this the time this article was written, Kajabi has generated over $650 million in revenue since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different than other online course-making services in that they’re more expensive. With monthly prices that start at just $119, it’s not surprising that it can be a hindrance for some who might like to give Kajabi a go. However, when you consider the number of important features included within each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month or $119/mo for billing annually. With this tier, you are able to design three products, gain an maximum of 1000 active users, as well as make your own website you can customize with tools fully provided by Kajabi’s platform. Included are unlimited landing pages, unlimited marketing emails as well as unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to basic plans, there is the Growth plan that happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/month if you pay annually, and the Pro plan at $399 monthly or $319/mo yearly, which is filled to the brim with all the features you could ask for when designing and selling your course. Kajabi is currently not offering an option to pay for the plan. But a 14-day free trial is available for each of the three plans. A trial extension that runs for up to 30 days also available on certain blogs. So if you wish to test the waters and see if Kajabi’s the best choice for you, the limited free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are designed to be designed for businesses, so you won’t need to integrate with other third-party services to do that!
- The software that creates sales funnels. Another of the most popular features on the platform The Pipeline Builder. Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to get too complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom name, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website and course editors. The creation of content using the website and course builder software has never been so easy and swift, and it requires less time and effort to get everything done.
- Infinite integrations. Apart from native integrations to ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows you to look and select among more than a thousand non-native platforms for better efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s community feature lets you connect with students who are enrolled in your classes. It also lets you connect, network, and celebrate with tons of teachers in the same position as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the typical monthly prices that other providers offer. There’s no free plan available neither.
- There are no built-in tools for issuance of certificates. You may need to connect to a third party certificate app if you plan to make custom-designed certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of certain features, like appropriate discussion forums as well as the ability to randomize the assignments or quizzes. Best Email Marketing With Kajabi
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we love about Kajabi is the shockingly easy user experience. One of the reasons is that the users interface (UI) is structured. If you check the dashboard menu, you may notice that all features are organized into five main sections – Website Products, Sales Marketing and People. The design of the menu does not allow for clutter, as some elements that are associated with specific sections are able to be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” trademark. You get to create a landing page, modify your course and communicate with your instructors on the same site.
There is a search assistant tool that comes in handy when you need to search for something that may be hard to find. The Kajabi Assistant can be found in the top of the dashboard, in the form that of a bar for searching and allows you to search for items and tools on the website by typing in the keywords. As previously mentioned, both Kajabi’s website builder and course builder sections can be moved and dropped and make the process much easier without having to know how to navigate it. Kajabi has a smoother learning curve than some of its competitors. It also supports multiple languages other that English if you wish to present your content to wider viewers.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll be able to see a collection of templates for courses or products, or the way it calls it, blueprints. Each of the product blueprints differs in terms of structure and design and is readily tailored to suit the needs of instructors.
The blueprints listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses that are usually created in order to increase the brand’s value, whereas Online Courses are full-version courses that have a complete structure of content designed for an “world-class” learning experience. Drip courses, on other hand, are programs that are scheduled over the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content if you and your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course-maker. But, aside from the course types, the product blueprints allow you to make a membership site for your members to enjoy exclusive content as well as a coaching session lasting 12 weeks. There’s also a blank template where you can create an entire course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you’ll see an outline of sections and lessons that were automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these sections and lessons are called groups and posts respectively. Posts are the places where you put in different kinds of content, including text, video and images, whereas the categories act as folders in which the posts are kept.
You can also include subcategories for posts in the same category, if you wish to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a wide variety of text and media files to be added to your posts. These include MOV and MP4 files WAV and MP3 files PDFs as well as Word documents. You can upload any of them either from your computer folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your posts!
As with a handful of other platform for making courses, Kajabi allows you to use the feature of bulk uploads. As the name suggests that you can upload all your files to your course in one page. This is a great option, especially if you’re busy working on other things.
Course Player Templates
Kajabi provides a selection of 10+ course player themes. In contrast to other LMS platforms, where you’re offered the choice of only one of three theme options, Kajabi lets you have the freedom to choose different themes for different products. Similar to the course outline maker, it’s simple to modify any of the themes to fit your style. It is possible to incorporate specifics of your company’s image, such as the logo or images as well as font designs , into your course player in order to give it a a personal touch. Best Email Marketing With Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to create quizzes and assignments and then add them to the course of your curriculum. Assessments can be a great method of determining if your students learned something from the curriculum you’ve given them. With the assessments feature, you can select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can also set an assessment score that will encourage your students in engaging with your content more.
Aside from that in addition, it is also important to note that the LMS site has also been able to make strides in creating spaces for students and teachers to connect. Through the Community feature students have access to comment and interact with any of your courses through their dashboards. You can also write your blog posts for discussion with other students your previous lessons as well as your future content. The community feature can be accessed as a separate item or as a component of your member area.
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Website Design and Customization
Why share your course contents on your website’s domain or WordPress site when Kajabi offers the platform and tools to create one within the platform? Kajabi offers unlimited web hosting for the 3 pricing options. What’s great about this is you’re guaranteed instant security and safety with an automatic SSL certification, as well as the support of a team to manage your site.
You also have the option to customize your domain, and also pick from a range of premium, unique themes, which you can personalize to your liking! It doesn’t stop there: If you’re an expert edupreneur and are a member of the Growth plan and above you can import custom-made themes built to meet the ever-changing needs of your business and also remove any Kajabi branding and replace that with your personal brand!
Page Builder
Like the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to modify any of the available themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re similar to post categories, and categories that we’ve discussed when we’ve talked about our course building tool. Blocks are referred to as the elements that compose the site’s content which includes text, media files or clickable icons. Sections, on the other hand, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed section templates you can pick from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets it is logical for Kajabi to make your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile by picking the element of your site you would like members to view. With all the necessary tools to build your site how you would like it to appear the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, but Kajabi allows you to create an area on your site that is dedicated to your blog, where you can post updates and thoughts about your course’s content. If you’re looking to get the most out the Kajabi-made website this service offers you a space where you can publish your content without restriction. It is possible to begin with the blog post by making one with the text editor. It is possible to incorporate SEO elements if you’d like to have a wider reach or group your posts into various categories and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your site. You can upload the recordings of your podcast to be hosted on the site and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. If you upload an episode of your podcast there are two choices: publish it as a public podcast for free , or create an exclusive private version that only your users can get access to. Best Email Marketing With Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are highly convenient and simple enough for even those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails that are related to your course or website to your subscribers students while seated on the platform. However, you might be amazed that it can do more than sending e-mails. With the aid of Kajabi Automations, you get to create automated sequences of e-mails that are initiated by different types of user actions. For instance, if your student successfully logs into one of your courses following checking out, a welcome message will be automatically delivered to their inbox. If another underperforms then an upsell message is delivered to offer suggestions for improvement Best Email Marketing With Kajabi
You can send as many e-mails to your campaign as you like and schedule each one in accordance with your preferences. You can choose which members of your group are eligible the messages. Managing e-mails has never been more complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option where you get to assign certain members of your group as affiliates who can help advertise your website on behalf of you. Apart from paying them a commission it is also possible to track their performance to determine how well they contribute to boosting your conversion and click rates. Best Email Marketing With Kajabi
Pipeline Builder
Another one of Kajabi’s overall standouts is the Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated problems. While other platforms provide similar features that require more effort and time, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even beginners are able to make the most of it. This feature is stunning and lets you select from a collection of pre-made funnel designs or pipeline blueprints. This includes:
- Freebies – to be used whenever you’d like to offer a freebie as a lead magnet to grow your database.
- Sales Page OVO is a great option any time you wish to persuade your public to buy your product through a sales page
- Product Launch OVO – to use whenever you’re launching a course or other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your products through web training seminars
- Free Book OVO is a great resource for anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for any time you’re promoting your courses through the use of coaching sessions
- Blank blueprint – for whenever you want to build your sales funnel from the ground
After you pick one of the blueprints for your pipeline, Kajabi automatically creates pages and e-mails you will have to put together to make an efficient sales funnel. You can alter the way you wish your funnel to appear to your target audience. You could even alter the theme of your checkout and landing pages, for instance you can change the theme to something different – there is a library full of 40+ pages templates you can pick from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select between the two to pay for your courses. Stripe is a popular payment option that accepts debit and credit card transactions, as well as various e-wallet companies across the world. PayPal is, on the other side, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi because all your earnings will be immediately transferred to your bank account.
When it comes to price options for Kajabi, it offers you a wide range of pricing options. You can either make your student pay for products at different times (one-time subscription, one-time, or multiple payments) or give them away for free. You even have the chance to choose whether you’re planning to charge a set amount for one product or multiple products, as well as specify specific dates your students can access your products within a given period of time. You also get to generate coupons to encourage your audience to purchase the products you offer. Best Email Marketing With Kajabi
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Integrations to Third-Party Services
Kajabi is a host of built-in features to help you make and market your courses however, you also have the option of connecting to third-party applications to provide an additional boost of functions. The platform currently supports the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of third-party applications and tools, ranging including e-commerce and user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s one of the few course creation platforms which provide 24/7 live chat support. Contrary to similar services, Kajabi’s customer support team is always ready to help you whenever you’re struggling to create pages or courses, among other issues that are important, at any time and anywhere. However, it’s important to mention that this 24-hour support is available to instructors who are subscribed to the Growth plan upwards – for basic users, live chat support is scheduled for specific times and on certain days of the week. Nonetheless, Kajabi’s approach to customer support has been highly praised by those who utilize it to develop meaningful course content. Best Email Marketing With Kajabi
For training tools, Kajabi offers an array of options to access resources that you can master and become familiar with. The Kajabi Hero University is packed with courses, tutorials, and informative content especially designed for educators and edupreneurs, to help them jumpstart or improve their standing in the course creation world. Additionally, you can attend daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and, if you’re looking for other tips and tricks the help desk is available to help you on your way. Apart from Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators get rewarded with many sweet perks when they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one tool to design and sell your course material However, we need to address a few vital things that aren’t being addressed. Most of them would be extremely useful to enhance the user experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and certificates. While some provide this service instructors who utilize Kajabi often will still require connecting to third-party software which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within courses, we wish for the lack of question type options and the randomization of those types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing there are only two options for transactions: Stripe and PayPal will be accepted. In addition, we don’t appreciate how there are certain limits also.
- An API key that is public. This could be useful in making custom integrations, like the ability to let your subscribers log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur would ever want to have. But with the steep price plan, and the lack of features, it may make some people turn away. If you’re looking for alternatives that share collective similarities to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may want to consider when making your choice. Best Email Marketing With Kajabi
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only major difference is the cost beginning at just $67 per month You can design unlimited courses and advertise to your audience of choice without ever having to worry about breaking the bank!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! In addition, you can make use of marketing features It’s a lot lighter than other. With the extremely affordable cost, we can understand the ways Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners, it sure does offer more industry-level functions than the other has, and this includes live-taught courses as well as an integrated app integration store.
- Teachable is like Thinkific in the manner it functions. However, we must appreciate the way that Teachable can integrate additional payment options as it can support Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. It also lets you utilize one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can make use of. It certainly has the essentials anyone must need to be able to build a professional-looking website , to the impressive integrated marketing suite that includes the ability to understand plans for sales funnels, as well as effective e-mail marketing tools.
There could be some tools missing for example, the issuance of certificates in particular. Also, with its high cost, it may not be the right option for those with a tight budget. We do recognize that, while Kajabi does well in being an all-in-one solution for creating courses but it’s not without limitations. It doesn’t hinder it, however, from being a popular choice among established business owners and creators!
If you’re still looking for an LMS that gives you all you require on one platform, Kajabi is something you ought to seriously consider.
FAQ Best Email Marketing With Kajabi
What is the meaning of Kajabi translate to?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic as well as Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products through Kajabi. You can even integrate with Shopify to create a fully-functioning E-commerce store using the platform!
Concerning e-mail marketing Is it possible that Kajabi could be able to be able to replace MailChimp?
Because Kajabi already includes the tools for marketing via email built within the platform, it’s natural that it’s adequate to take over third-party apps like MailChimp. If you do intend to make use of this feature, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and your subscribed members can access all your courses even while on the go. Best Email Marketing With Kajabi
