Brendan Burchard Kajabi

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A myriad of learning management systems (LMS) platforms have a variety of important features you can use when creating content of high quality. Although there are plenty of websites that allow you to make use of advanced marketing tools to promote your courses to your desired audience, some may not have most of these features. While some provide easy-to-use course-building tools, there will also be few that may have an editing experience so complex that it turns off its users.

Within the sea of online course platforms There are some that provide more than the basic editing interface but also an array of marketing and sales functions. In addition to that, they also offer almost everything you’d ever want, from 24/7 help and training resources to top-notch analytics. All-in-one courses let you go beyond the limits of your abilities and one of the platforms that offer it effortlessly is Kajabi.

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At a Glance Kajabi: What exactly is Kajabi? Brendan Burchard Kajabi

Kajabi is an internet-based platform which allows you to create and sell your content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and necessary features that will not only create a professional website for your courses , but help them rise to new heights. Kajabi has been critically acclaimed and regarded as one of the best online course platforms, gaining an overwhelming positive rating with a score of 4.6 out of 5 on Trustpilot.

What makes Kajabi so popular and well-received by its users? There are plenty of factors that make this platform extremely convenient for all to utilize. First, it’s the ease of use. From the course creation to the marketing services the majority of the Kajabi features have been designed so that they are easily digestible even for those who are only beginning to get started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course the added edge over others. Additionally, it lets budding entrepreneurs such as you manage and build courses without the need to look elsewhere in case something is missing. Kajabi offers all the tools that anyone could require, living up the ‘one-stop-shop’ moniker.

What Does It Let You Do?

There are many kinds of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve put together a list in bullet points, of its important attributes that you ought to keep an eye on if you’re considering the option. In simple terms, Kajabi allows you:

  • Create interactive and engaging courses with a wide array of customizing tools including media files, templates that you can choose according to your preference;
  • Create a visually appealing website to display your course materials and products and blogs to keep your students up-to-date on the latest developments;
  • Efficiently make use of websites, landing pages and checkout sites, and other effective methods to boost your profits, further your reach over the boundaries and increase conversion rates.
  • Choose how you wish to invoice your courses and other products to your students – whether it’s a one-time payment or a monthly subscription;
  • Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
  • Make use of its internal marketing and analytics suite with email marketing and CRM as well as automated tools.
  • Set up and manage your affiliate links; and
  • Explore a variety of customer service, community and training tools, with the addition of the Kajabi University feature.

Famous Names that have Used Kajabi

Kajabi is trusted and used by more than 16,000 companies and famous personalities. It’s the go-to choice for many of the most well-known people who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.

Kajabi is home to thousands on thousands of courses that are used and explored by more than 35 million students from all over the world. As of this writing, Kajabi is generating more than $650million in sales since its establishment in 2010.

Kajabi’s Pricing Strategies

The three pricing plans Kajabi provides are different than other online course creation tools in that they’re much more expensive. With monthly prices that start as low as $119, it’s no wonder why it can be a hindrance for some who be interested in giving Kajabi a go. With the abundance of essential features already packed into every plan, the price is understandably reasonable.

Kajabi’s pricing plans begin by offering the Basic plan, which costs $149 per month or $119/mo for billing annually. In this plan, you are able to design three products, reach up to 1000 active users, as well as make a website that you can customize with tools fully provided by the platform. Also included are unlimited landing webpages, unlimitted marketing emails, and unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.

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Apart from The Basic Plan, there is the Growth plan which is the platform’s most popular offer at $199 a month or $159/month if you pay annually. There is also the Pro plan for $399 per month or $319/mo yearly that is loaded to the brim with all the features you’d want when it comes to designing and selling your course. Kajabi does not currently offer a free plan option. There is however a fourteen-day trial is available. trial is available for all three plans. An extended trial that lasts up to 30 days is available on certain blogs. So if you’re looking to try the service and see if Kajabi’s the best choice for you, the limited free trial is the best method to start.

Kajabi: The Good and the Bad

The Pros – What We Like About Kajabi

  • The built-in marketing suite. Kajabi’s in-house marketing suite of tools, including automated e-mail marketing, and automation are designed to be optimized for business, and you won’t need to integrate with third-party solutions for that!
  • The software that creates sales funnels. Another of the most popular features on the platform, the Sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to overcomplicate yourself!
  • Customization without limits. From the creation of professional-looking courses all the way to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
  • The easy and intuitive website along with course editors. Making content with the website and course builder software has never been so simple and fast, since it requires less time and effort to get everything done.
  • Limitless integrations are endless. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app allows you to look and select from more than a thousand non-native platforms that can improve your efficiency.
  • Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you connect with students enrolled in your classes. You can also make connections, network and share your joy with hundreds of teachers who happen to be similar to you.

The Cons – What We Do Not Like

  • The pricey pricing plans. The three plans offered by Kajabi are more than the average monthly rates that other providers offer. There’s not a free option either.
  • There is no built-in tool to issue certificates. You might need to connect to a third-party certificate app if you plan to design custom-made certificates that are of different types.
  • Not enough tools for student-instructor engagement. We’re not happy about the absence of certain tools, such as appropriate discussion forums as well as the ability to randomize tests or assignments. Brendan Burchard Kajabi

An Overview of the Kajabi Features

User-Friendliness and Experience

One thing that we like one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the users interface (UI) is structured. If you check the screen menu, you’ll notice that all features are organized into five main sections: Website, Products, Sales, Marketing and People. The menu’s design does not allow for obstruction, since some of the elements that are associated with a specified section are collapsible. The UI layout is very consistent that reflects Kajabi’s “all-in-1” brand name. You can build a landing page, modify your course and communicate with your instructors on the same site.

It has a search assistant tool that can be useful anytime you’re looking for something that is difficult to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form that of a bar for searching, it allows you to search for tools and items on the site by typing in the words. Like we said the courses and site builder sections can be moved and dropped which makes the process easier without needing to learn how to navigate it. Kajabi has a smoother learning curve than several of its peers. It can also be used in other languages that English if you wish to present your content to wider audience.

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Course Design and Engagement

Product Blueprints

If you take a look at Kajabi’s courses creation feature, you’ll be able to see a collection of course or product templates, or the way it calls it, blueprints. Each blueprint for a product differs in terms of structure and design and can be customized to suit the needs of instructors.

The blueprints listed are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are short-form quick courses that are usually created in order to increase the brand’s value, whereas Online Courses are full-version versions with a full content structure designed for a “world-class” educational experience. Drip courses, on other hand, are courses that are scheduled for the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s an easier method of sharing your content when you or your students are busy with other activities.

Kajabi may be known by many as a popular premium course maker. But, aside from the course types, the product blueprints let you create a membership area that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. You can also download a blank template which allows you to design an entire course or product from the ground up!

Categories, Posts, and Content Uploads

If you continue to explore the course builder you’ll see the outline of the sections and lessons that have been automatically added if you choose any of the course blueprints. In the case of Kajabi, these sections and lessons are called post categories as well as category, and vice versa. The posts are where you put in different types of content, including text, video and images, whereas the categories function as folders in which the posts are stored.

It is also possible to include subcategories of posts under the same category, if you wish to structure your content flexibly. You can move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, such as MP4 and MOV files, WAV and MP3 files, PDFs as well as Word documents. Upload any of them either through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can add existing URLs for your videos into your posts!

As with a handful of other course-making platforms, Kajabi allows you to utilize the bulk upload feature. Similar to the name it allows you to upload all your files to your courses on the same tab. This can be useful especially when you’re working on other things.

Course Player Templates

Kajabi provides a selection of over 10 course player themes. Unlike other LMS platforms, where you’re given the option to choose only one of three theme options, Kajabi lets you have the option of choosing various themes for the different products. Like the outline maker, it’s simple to alter any theme to match your preferences. You can even incorporate details of your company’s image including logos images, fonts, and design into your course player to cultivate a personal touch. Brendan Burchard Kajabi

Questions and student interactions

Kajabi offers a quiz feature called Assessments where you get to design and create assignments and quizzes and then add them to the course of your curriculum. Assessments are a helpful way to assess if your students learned something from the lessons you’ve provided them. With the assessments feature, you get to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set an acceptable score to encourage your students in engaging with your material more.

Apart from that aside from that, in addition, the LMS website also has made strides in creating spaces for teachers and students to interact. With the Community feature, students have access to comment and interact with all of your courses on their dashboards. You can also write your blog posts for discussion with the rest of them your previous lessons and also your future content. The community feature is offered as a separate item or as a component of your member area.

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Website Design and Customization

Why would you want to publish your course content with your domain name or WordPress web site when Kajabi offers the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting across the three pricing plans. The best part is that you’re guaranteed immediate security and security through the automatic SSL certification and the support of a team to manage your site.

Additionally, you have the freedom to modify your domain as well as choose from a variety of premium, unique themes, which you can modify to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and are a member of the Growth plan and above, you get to use custom-designed themes that are built to fit your ever-expanding needs as well as take away all Kajabi logos and substitute it with your custom-designed theme!

Page Builder

Similar to the course builder that we’ve discussed previously, Kajabi’s page builders allows you to alter any of the given themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like post categories, and categories we discussed when we’ve talked about the course builder. Blocks are the elements that compose the site’s content, such as media files, text and clickable buttons. Sections are, however are formed by a variety of well-arranged blocks.

There are over 40 preset section templates that you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets these days, it makes total sense to use Kajabi to make your website automatically adjust to a mobile layout. You can go an extra mile and select the elements of your website you want for your member learners to see. With all the tools you need to make your site look how you would like it to appear, Kajabi’s page builder is not only super flexible but also quick to handle.

Blogging and Other Useful Website Features

Other LMS platforms might not offer this feature, but Kajabi allows you to make an area on your site that is dedicated to your blog, where you can post updates and thoughts on the content of your course. If you’re looking to get the most out of your Kajabi-created website it provides an area where you can post your blog posts without limitations. It is possible to begin with your blog posts by making your own using Text Editor. It is possible to incorporate SEO elements if you wish to have a wider reach and organize your blog posts into various categories, or even change the way you would like your blog’s entire section to look.

Kajabi’s built-in blogging features might not be on with WordPress or Blogspot however, it does have enough tools to allow it to be managed. You can also create podcasts that you could promote on your site. You may upload recordings of your podcast that will be hosted on the site and then distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. If you upload podcast episodes there are two choices: publish it as a public podcast for free , or create an exclusive private one that only your members have access to. Brendan Burchard Kajabi

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Marketing and Sales

A big part of what makes Kajabi so popular among edupreneurs is its slew of sales and marketing tools that are highly convenient and simple enough even for those who aren’t marketing experts to make use of!

E-mail and Affiliate Marketing

A big draw among the masses, Kajabi’s built-in email marketing feature allows users to send out e-mails that are related to your course or websites to your members who are subscribed students from the comfort of the platform. But you may be surprised that it does more than just send e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For example, when your student successfully logs into one of your courses after checkout, a welcome e-mail will be sent automatically to their inbox. If another course is not performing, an upsell is sent to suggest an improvement Brendan Burchard Kajabi

You can send as many emails to your campaigns as you want and schedule each of them in accordance with your preferences. You can also choose the members you want the messages. The management of e-mails has never been more comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require integrating with other third-party platforms in order to make it work.

Apart from that, Kajabi also has an affiliate marketing feature where you get to assign certain members of your group as affiliates who can help advertise your website on behalf of your company. Alongside paying them the commission rate it is also possible to track their performance to see how they can contribute to increasing your conversion and click rates. Brendan Burchard Kajabi

Pipeline Builder

Another of Kajabi’s notable features can be one of the best features is Pipeline Builder, where you get to create specialized marketing funnels without a lot of problems. While other platforms provide similar features that require much more effort and time however, the Pipeline Builder is designed to be so quick and easy that even beginners can benefit from it. This amazing feature lets you select from a variety of pre-designed funnel designs or pipeline blueprints. These include the following:

  • Freebies – to be used whenever you want to offer the freebie to lead magnet to grow your list
  • Sales Page OVO – for when you need to convince your intended customers to purchase your product via the sales page
  • Product Launch OVO is a great option for whenever you’re launching a course or other product
  • Zoom Webinar OVO – to use any time you wish to promote your product via web workshops
  • Free Book OVO – to use whenever you want to promote your content with the free digital book that you can download
  • Coaching Campaign OVO – for whenever you’re promoting your courses through the use of coaching sessions
  • Blank blueprint – for whenever you’d like to construct your sales funnel from beginning

When you choose from one of the pipeline blueprints Kajabi will automatically generate a set of pages and e-mails that you’ll have to put together to make an efficient sales funnel. You may customize however you want your pipeline to appear to your target audience. You could even alter the theme of your checkout and landing pages, for example, to a different one – there is a library filled with 40+ templates for landing pages that you can select from.

Optional Payment Options and Price

Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students can get to choose between the two to pay for your course. Stripe is a popular payment option that allows debit and credit card transactions as well as various e-wallet companies across the world. PayPal is, on the other hand, is available as an alternative for subscribers and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side since all the money you earn are immediately sent directly to the bank accounts of your choice.

When it comes to pricing options, Kajabi provides an array of options for you of options to select from. You can choose to make your student pay for products at various time frames (one-time subscription, one-time, or multi-payments) or distribute them at no cost. You even have the chance to select if you’re going to charge a specified price for one item or for a variety of items, and specify specific dates your members can access within a given period of time. You also get to generate coupons to further motivate your audience to purchase the products you offer. Brendan Burchard Kajabi

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Integration with Third-Party Services

Kajabi may have a plethora of built-in tools to create and market your courses However, you have the option to connect to other third-party applications for an additional boost of functions. The platform is currently able to support ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections with hundreds more third-party applications and tools, ranging from e-commerce to user experience.

Customer Support and Training Resources

When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s one of the only course creation platforms with live chat available 24/7 assistance. Contrary to similar services that offer customer support, Kajabi’s team is always available to help you whenever you’re having difficulties in creating a course or page among other crucial issues, anytime and from anywhere. However, it’s important to note that this 24 hour support is available to instructors who subscribe to the Growth plan upwards – for Basic users, live chat support is scheduled at certain times and times during the day. However, Kajabi’s method of customer service has been praised by those who utilize it to create meaningful courses. Brendan Burchard Kajabi

As for training tools, Kajabi offers an array of options to resources that you can learn and get used to. Its Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs, to help them gain traction or boost their standing in the course creation world. There are also every day Q&A webinars that feature prominent experts from various fields as guests, plus If you’re in search of other tips and tricks assistance, the help section is always there to guide you on your way. In addition to Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators get rewarded with many sweet perks when they achieve their objectives.

What else is missing in Kajabi?

Kajabi might be a fantastic all-in-one solution to create and market your course content However, we need to take care of a few essential things that are missing. The majority of these would have been extremely helpful to improve the experience. Here are the following things we’d like to see included in Kajabi’s system soon:

  • Built-in tools that issue certificates and certificates. While some offer this feature instructors using Kajabi frequently will need to connect to third-party applications that specialize in issuing certificates, like Accredible.
  • More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish for the absence of options for question types and the randomization of those types – to be addressed soonest.
  • Other payment options. As of the moment only transactions made through Stripe as well as PayPal are accepted. Not only that, we don’t appreciate how there are limitations too.
  • A public API key. This could have been helpful for creating custom integrations like letting your subscribed students login using a single sign-in option in other apps.

Alternatives to Kajabi

Kajabi might have the most of the features an Edupreneur could dream of. But with the steep price plan and a certain lack in features it may cause some to be turned off. If you’re looking for alternatives with commonalities to Kajabi in terms of reliability and performance We’ve provided a list of worthy alternatives that you might be considering in your decision. Brendan Burchard Kajabi

  • New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only significant difference is the price – starting at only $67/month You are able to create unlimited courses and advertise your course to the right audience without worrying about spending a dime!
  • Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, far easier than Kajabi! While you get to make use of marketing features It’s a lot lighter than the other. But considering the very budget-friendly cost we can imagine the ways Podia will appeal to DIY entrepreneurs getting into the business.
  • While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has higher-end features than the other which includes live lesson courses and an integrated app integration store.
  • Teachable is like Thinkific in the manner it functions. However, we must appreciate the way that Teachable can integrate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. It also lets you utilize one-on-one coaching and other core features.

Conclusion

In the end, Kajabi successfully knocks it out of the park by having nearly all the tools that most entrepreneurs use. It sure does offer the essentials anyone must need, from intuitive functions needed to build a professional-looking website , to the impressive built-in marketing suite with the ability to understand diagrams of sales funnels as well as efficient e-mail marketing tools.

There are a few tools missing for example, the issuance of certificates, in particular. Plus with a steep cost, it might not be the wise choice among the budget-conscious. We do recognize that even though Kajabi performs very well as an all-in-one solution for creating courses, it will always have limitations. It doesn’t hinder it, but it is a popular choice among established entrepreneurs and creators!

If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you ought to seriously consider.

FAQ Brendan Burchard Kajabi

What is the meaning of Kajabi translate to?

The term “Kajabi” derives from a word with Islamic or Arabic origin which means “to fly.”

Do I have the ability to sell physical items on Kajabi?

Yes! Apart from the standard programs, you can sell physical products on Kajabi. You can also join with Shopify to create a fully-functioning online store on Kajabi!

Concerning e-mail marketing is it possible Kajabi can take over MailChimp?

Because Kajabi already has the tools for marketing via email built into the platform, it’s logical that it’s adequate to take over third-party apps like MailChimp. However, if you do intend to make use of the platform, Kajabi still allows you to integrate with it and other applications as well.

Are you sure that Kajabi mobile-friendly?

Yes! Kajabi also has an app that can be downloaded on mobile so that you and your subscribed members have access to all courses even while traveling. Brendan Burchard Kajabi

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