A myriad of learning management systems (LMS) platforms offer many essential features that you can use when creating content of high quality. Although there are plenty of sites that let you make use of modern marketing tools to market classes to your desired viewers, other platforms might not offer all of those things. Although some sites provide simple-to-use course-building tools, there will also be few that may offer editing features that are so complex that it turns its users off.
Among a sea of e-course platforms, there are a few which offer more than just an easy editing interface, but also a plethora of sales and marketing functions. And on top of that, they also offer almost all you can think of including 24/7 support and training resources to top-notch analytics. All-in-one courses let you discover the world beyond your boundaries One of them which can provide this is Kajabi.
A Quick Look: What is Kajabi? Brendan Kajabi
Kajabi is an internet-based platform which allows you to develop and market your content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and vital features to not just build a professional-looking website for your courses but also allow them to grow to higher levels. Kajabi is widely praised and regarded as one of the best online courses platforms, earning an overwhelming positive rating from 4.6 out of five on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated by its users? It’s true that there are plenty of reasons that make the platform extremely convenient for all to utilize. It’s first and foremost the user-friendliness. From course creation to marketing and sales the majority of Kajabi’s features have been designed so that they are accessible to those who are new in the world of e-learning. The majority of them are advanced, which gives instructors who administer the course an advantage over the rest. Lastly, it lets budding entrepreneurs such as you manage and build courses without having to go elsewhere if anything else is not available. Kajabi has all the available tools that anyone could require and is a true testament to its ‘one-stop shop name.
What Can It Do? Do?
There are many kinds of methods that Kajabi can use as an all-in-one online course solution. We’ve compiled a list, in bullets of the key attributes that you ought to keep an eye on if you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of customizing tools, media files, and templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to display your course materials and products and a blog where you can keep your students up-to-date on what’s new.
- Effectively utilize websites, landing pages and checkout sites, and other viable ways to improve your profits, further your reach beyond the limits and increase conversion rates;
- Select the method you want to charge your courses and other services for your students, whether it’s a one-time payment or a monthly subscription;
- Build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite with e-mail marketing, CRM, and automated tools.
- Create and manage your affiliate links, and
- Explore an array of customer service, community and training materials, with the addition of Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by over 16,000 businesses and celebrities. Kajabi is the preferred choice of many of the most well-known people who are part of different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses that are used and explored by more than 35 million students all over the world. At the time of the time this article was written, Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are different from other online course creation services in that they’re more expensive. With monthly rates that start at just $119, it’s not surprising that this can impede some people who might want to give it a try. However, when you consider the number of essential features already packed within every plan, the price is reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month or $119/month for billing annually. In this plan, you can create three products, garner a maximum of 1000 active users, as well as make your own website you can modify using the tools provided by Kajabi’s platform. Also included are unlimited pages for landing webpages, unlimitted marketing emails as well as unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is Kajabi’s most popular plan with a monthly cost of $199 or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/month yearly and is packed to the brim with every feature you’d want when it comes to creating and selling your courses. Kajabi does not currently offer an option to pay for the plan. However, a 14-day free trial is offered for each of the three plans. An extended trial that lasts for up to 30 days also available on selected blogs, so if you want to test the waters to determine if Kajabi is the right choice for you, the short free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are designed for businesses, so you don’t have to connect with other third-party services to do this!
- The software that creates sales funnels. Another one of the platform’s best-selling points The Pipeline Builder. Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to be overly complicated!
- Unlimited customization. From designing professional-looking course websites up to the customized name, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The easy and intuitive website along with course editors. Making content with the site and course builders hasn’t been so easy and quick, as it takes less effort and time to finish the job.
- Unlimited integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows users to investigate and select from more than one thousand non-native platforms that can improve your effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature allows you to engage with the students who are enrolled in any of your courses. You can also make connections, network and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are greater than the typical monthly prices offered by other services. There’s not a free option as well.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate application if you intend to create custom-made ones that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of some particular tools, such as adequate discussion forums, as well as the ability to randomly distribute quizzes or assignments. Brendan Kajabi
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing that we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s users interface (UI) is organized. If you check the dashboard menu, you will see that the functions are arranged into five main sections – Website, Products, Sales, Marketing, and People. The design of the menu leaves no space for clutter, as some elements that are associated with the specific section can be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ trademark. You can build a landing page, modify your course, and even interact with your fellow instructors on the same site.
It has a search assistant tool that is useful whenever you want to look for something difficult to find. The Kajabi Assistant can be found in the top part of the dashboard in the shape of a search bar it allows you to search for specific tools and products within the site by typing in the keywords. As previously mentioned that both the Kajabi courses and site builder sections can be dragged and dropped and make the process much easier without having to know how to navigate the site. Kajabi is a more streamlined learning curve than several of its peers. It is also compatible with other languages that English if you wish to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may be able to see a collection of templates for courses or products, or the way it refers to them blueprints. Each of the product blueprints differs in terms of structure and design and is readily tailored to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are short-form quick courses, which are typically designed in order to increase the brand’s value, whereas online Courses are full-version types with a complete content structure created to offer a “world-class” educational experience. Drip courses on the other hand, are courses which are planned over a set series of weeks or days. Also called Evergreen Training courses, it’s an easier method of sharing your content if you and your students are busy with other activities.
Kajabi may be known by many as a popular premium course maker. However, in addition to the course types, the product blueprints also allow you to create a membership area where your customers can enjoy exclusive content as well as a coaching session that spans 12 weeks. You can also download a blank template where you can create an entire course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder, you will notice the outline of the sections and lessons that have been automatically added when you select any of the course blueprints. In the case of Kajabi, these segments and classes are known as categories and posts, or. Posts are the places where you can insert different types of content like text, videos, and images, while the categories function as folders for the posts that are stored.
You can also include subcategories for posts in one category in order to arrange your content in a flexible way. You may also drag and rearrange the outline. Kajabi accepts a broad range of media and text files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files PDFs, and even Word documents. Upload any of them either via your computer’s folders, or through file-sharing cloud platforms such as Google Drive and Dropbox. You can copy and paste existing URLs for your videos into your posts!
As with a handful of other platform for making courses, Kajabi allows you to utilize the bulk upload feature. Similar to the name that you can upload all the files you have uploaded to your course in the same tab. This is a great option particularly if you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ course player themes. Contrary to other LMS platforms, where you’re allowed to select only one of three theme options, Kajabi lets you have the option of choosing different themes for different products. Like the outline builder, it’s relatively simple to alter any theme to suit your personal style. It is possible to incorporate specifics that represent your brand, such as the logo, images, and font design into your course player to cultivate an individual touch. Brendan Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and then add them to the course of your course. Assessments can be a great way to determine the extent to which your students gained from the curriculum you’ve given them. With the assessment feature, you can choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can also set an acceptable score to encourage your students in engaging with your content more.
Apart from that, it is also important to note that the LMS website also has made strides in creating areas for students and teachers to communicate. Through the Community feature your students are able to comment and interact with any of your courses through their dashboards. You can also write your blog posts for discussion with your fellow students about your lessons from the past as well as your future content. The community feature is offered as a separate product or as part of your membership.
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Website Design and Customizability
Why should you upload your course materials to your web domain or WordPress site when Kajabi has the platform and tools to create one within the platform? Kajabi provides unlimited web hosting on the three plans of pricing. What’s great about this is you’re guaranteed immediate security and security through an automatic SSL certification and an experienced team of experts to maintain your site.
Additionally, you have the freedom to modify your domain as well as pick from a range of professional, one-of-a-kind themes, all of which you can personalize to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and signed to the Growth plan and higher you can download custom-designed themes designed to fit your ever-expanding needs as well as take away any Kajabi branding and replace it with your personal brand!
Page Builder
Similar to the course builder we’ve mentioned earlier, the page builder from Kajabi allows you to modify any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. If you continue to explore you’ll be presented with a variety of customizable blocks and sections. They’re essentially like those categories as well as posts from when we discussed our course building tool. Blocks are referred to as the elements that compose the site’s content, such as media files, text and clickable buttons. Sections on the other hand, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed section templates that you can pick from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets it is logical for Kajabi to have your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile by picking the element of your site you would like for your members to view. With all the necessary tools to build your site as you wish it to look, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not have this, but Kajabi allows you to create an area on your site specifically for your blog. There, you can publish comments and updates on the content of your course. If you want to make the most out the Kajabi-made website, the service provides you an area where you can do so without limits. Start by creating posting blog content by creating one using Text Editor. You can include SEO elements if you wish to expand your reach and organize your blog posts into various categories, or even change the way you want your entire blog section to appear.
Kajabi’s built-in blogging tools may not be as up to with WordPress or Blogspot however, it does have enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your website. You can upload audio recordings of your podcasts to be hosted on your website and distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. If you upload an episode of your podcast there are two choices: publish it as a public podcast for free , or create an exclusive private version which only your subscribers can get access to. Brendan Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are supremely user-friendly and easy for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send emails related to your course and website to your subscribers students from the comfort of the platform. But you may be surprised that it can do more than just send e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails that are triggered by different kinds of user actions. For example, when a student logs in successfully to one of your courses after checkout, a welcome e-mail will be automatically sent to their inbox. If the course performs poorly the course, an upsell will be sent to suggest improvement Brendan Kajabi
You can send as many emails to the campaign you like and schedule each one according to your preferences. You can even select which members of your group are eligible to receive those messages. The management of e-mails has never been this comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature where you get to assign certain members of your group as affiliates in order to in promoting your site on behalf of you. In addition to paying them the commission rate, you may also track their performance to gauge the extent to which they are contributing to increasing your conversion and click rates. Brendan Kajabi
Pipeline Builder
Another of Kajabi’s standouts is the Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated issues. While other platforms offer similar features that require more time and effort, this Pipeline Builder is designed to be extremely simple and quick that even beginners can benefit from it. This amazing feature allows you to choose from a variety of pre-designed funnel blueprints or templates for pipelines. These include the following:
- Freebies are great for when you want to offer a freebie as a lead magnet to build your list
- Sales Page OVO – to use when you need to convince your intended audience to buy your product by utilizing a sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO is a great option for whenever you want to promote your products through web seminars
- Free Book OVO is a great resource for any time you wish to promote your content with the free digital book that you can download
- Coaching Campaign OVO is for when you’re trying to promote your classes through the use of coaching sessions
- Blank design – for when you’re looking to create the sales funnel you want from starting
Once you select from any of the blueprints for a pipeline Kajabi will automatically generate pages and e-mails that you’ll need to pull off an efficient sales funnel. You may customize however you want your pipeline to appear to your audience. You can even alter the design of your landing and checkout pages, for example, to a different one – there is a library with more than 40 page templates that you can choose from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can choose one of them to pay for your courses. Stripe is the common payment option that allows debit and credit card transactions as well as certain e-wallet providers across the world. PayPal is, on the other on the other hand, is an alternative for subscribers and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side since all the money you earn are instantly transferred to your bank account.
In terms of price options for Kajabi, it provides an array of options for you of options to select from. You can make your student pay for services at different times (one-time or subscription and multiple payments) or give them away at no cost. You can also choose to select if you’re going to charge a specified price for one item or for a variety of products, and specify specific dates your members can access within a certain period of time. Additionally, you can create coupons to encourage your customers to purchase any of your offers. Brendan Kajabi
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Integration with Third-Party Services
Kajabi is a host of built-in features to help you make and market your courses however, you also have the option of connecting to third-party apps for more functions. The platform currently supports 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds of other third-party apps and tools including e-commerce and user experience.
Training and Support for Customers
In terms of customer service, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms which provide 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is always ready to assist you if you’re having difficulties in creating pages or courses, among other important issues, anytime and anywhere. It’s crucial to note that this 24/7 support is available to instructors that are on the Growth plan and above – for basic users, live Chat support can be scheduled for specific times and on certain days on weekdays. Nonetheless, Kajabi’s approach to customer service has been praised by many who use it to develop relevant course content. Brendan Kajabi
In terms of tools for training, Kajabi gives you a variety of ways to access resources that you can learn and get used to. Its Kajabi Hero University is packed with tutorials, courses and educational content specifically targeted at educators and edupreneurs who want to jumpstart or improve their position in the field of course development. There are also daily Q+A educational webinars with leading experts from different areas as guests. Additionally, if you’re looking for other tips and tricks the help desk will be there to help you along the way. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators get rewarded with tons of sweet perks as they meet their targets.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and market your course content However, we need to address a few vital things that are missing. A majority of them could have been very useful to improve the experience. Below are the items we would like to see included in the Kajabi system shortly:
- Built-in tools to issue certificates and other credentials. Although some of them offer this option instructors who utilize Kajabi frequently will need to connect to third-party applications that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the absence of question type options as well as randomization of these types that is addressed as soon as possible.
- Additional payment options. As of the moment, only transactions via Stripe as well as PayPal can be accepted. Not only that, we don’t appreciate how there are certain limits also.
- An API key that is public. This could have been helpful for custom integrations, like letting your subscribed students login using a single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur could dream of. But due to its high price plan, and the lack of features, it might cause some to be turned off. If you’re looking for alternatives with collective similarities to Kajabi in terms of performance and reliability, we’ve listed some worthy competitors you might think about when making your choice. Brendan Kajabi
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only significant difference is the price – starting at only $67/month You can design unlimited courses and advertise to your target audience without ever having to worry about the cost!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely easy to use, much easier than Kajabi! In addition, you can benefit from marketing features, it’s much lighter than the other. However, when you consider the budget-friendly price we can see the ways Podia is a great choice for those who want to start their own business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners and a wide range of features, it certainly offers greater features that the other which includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it operates. But, we need to appreciate how Teachable is able to incorporate additional payment options as it supports Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. Additionally, it allows one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can use. It sure does offer the essentials anyone must need, from intuitive functions needed to build a professional-looking website to the stellar integrated marketing suite, which includes the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few tools that are missing like the issuance of certificates specifically. Also, with its high cost, it might not be the best choice among the budget-conscious. But we do understand that while Kajabi is great as an all-in one solution for course creation, it will always have limitations. It doesn’t hinder it, however, from being an extremely popular choice for established business owners and creators!
If you’re looking for an LMS that gives you all you require in one place, Kajabi is something you should strongly look into.
FAQ Brendan Kajabi
What is the meaning of Kajabi mean?
The term “Kajabi” derives from a word with Islamic (or Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard programs, you can sell physical items on Kajabi. You can also connect with Shopify to create a fully-functioning online store on the platform!
In terms of e-mail marketing is it possible Kajabi can take over MailChimp?
Since Kajabi already includes the tools for marketing via email built into the platform, it’s logical that it’s adequate to replace third-party applications like MailChimp. If you do want to use the platform, Kajabi still allows you to integrate it with other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices to ensure that you and your subscribers can access your entire course materials even when on the go. Brendan Kajabi
