Many learning management system (LMS) platforms offer various important features you can use whenever you create meaningful content. While there may be plenty of websites that allow you to make use of advanced marketing tools to advertise the courses you offer to your target audience, others may not have most of the features. And while some offer easy-to-use tools for creating courses, there will also be few that may offer editing features that are so complex that it turns its users off.
In the sea of e-course platforms, there are a few that provide more than a simple editing interface, but also an array of marketing and sales functions. In addition to that they offer nearly everything you could think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you discover the world beyond your boundaries and one of the platforms that provide it is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Build Funnels In Kajabi
Kajabi is an internet-based platform which lets you make and sell your course content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and vital features to not just build a professional-looking website for your courses , but help them rise to greater heights. Kajabi has been critically acclaimed and considered to be one of the best online course platforms, gaining an overwhelming positive rating with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated among its users? There are numerous reasons that make the platform extremely easy for anyone to use. It’s first and foremost the simplicity of usage. From course creation to marketing the majority of Kajabi’s features have been designed so that they are accessible to those who are just getting started in the world of e-learning. The majority of them are advanced, giving instructors an advantage over others. Lastly, it lets budding entrepreneurs like you run and develop courses without the need to look elsewhere if anything else is not available. Kajabi has all the available equipment that one could need in order to live up to its ‘one-stop shop’ moniker.
What Does It Let You Do?
There are many kinds of options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullets of the key features that you may want to be aware of if you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools, media files, and templates that you can pick depending on your preferences;
- Create a professional website that can house your course contents and materials, as well as blogs to keep your students informed about what else is new;
- Effectively utilize landing pages, checkout pages and other ways to improve the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Decide how you would like to invoice your courses and other products for your students, whether it’s a one-time payment or a subscription for a month;
- Build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite with the ability to send out e-mails, CRM, and automation tools;
- Set up and manage your affiliate links, and
- Explore a variety of customer service, community and training tools in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and celebrities. It’s the go-to choice for several well-known personalities who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses accessed and explored by over 35 million students all over the world. As of this time of writing Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course creation tools in that they’re much more expensive. With monthly prices that start as low as $119, it’s no wonder why this might be an issue for those who would like to give the service a shot. With the abundance of essential features already packed in each plan, pricing is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month or $119/month for billing annually. In this plan, you can create three products, garner an maximum of 1,000 active customers, and design a website that you can create with the tools offered by the platform. Additionally, you get unlimited landing pages, unlimited marketing emails as well as unlimited access to valuable resources, including one-on one customer service and Kajabi University.
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Apart from The Basic Plan, there is the Growth plan that happens to be the most sought-after plan on the platform at $199 a month or $159/month if you pay annually. There is also the Pro plan at $399 monthly or $319/month yearly that is loaded with all the features you’d want when designing and selling your course. Kajabi currently does not offer an option to pay for the plan. However, a 14-day no-cost trial is available on all three plans. An extended trial that lasts for up to 30 days available on selected blogs. So if you wish to test the waters to determine if Kajabi is the best choice for you, then the brief trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are designed to be designed for businesses, so it isn’t necessary to integrate with other third-party services to do that!
- The software that creates sales funnels. Another one of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Customization without limits. From the creation of professional-looking courses down to the custom domain, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The easy and intuitive website and course editors. The creation of content using the site and the course builder software has never been so easy and swift, and it requires less effort and time to finish the job.
- Unlimited integrations are endless. Apart from native integrations with 10 e-commerce, marketing and analytics tools, connecting to Zapier’s app allows users to investigate and select from more than one thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature lets you engage with the students who are enrolled in any of your courses. You can also make connections, network and celebrate with tons of teachers who happen to be similar to you.
The Cons – What We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are more than the average monthly rate provided by other companies. There’s not a free option neither.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate app if you plan to design custom-made certificates of different kinds.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of certain tools, such as appropriate discussion forums as well as the ability to randomly assign tests or assignments. Build Funnels In Kajabi
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing that we like the most about Kajabi is its surprisingly simple user experience. One of the reasons is that the platform’s User Interface (UI) is well-organized. If you check the dashboard menu, you will find that all the features are arranged into five main sections – Website, Products, Sales, Marketing and People. The layout of the menu is clear and free of clutter, as some aspects that belong to the specific section can be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” brand name. You can build an online landing page, change your course, and even engage with other instructors on one site.
It has a search assistant tool that is useful when you need to search for something that is difficult to locate. The Kajabi Assistant is located at the top part of the dashboard in the shape of a search bar, and allows you to search for specific tools and products within the website by typing in the search terms. Like we said the website builder and course builder sections are drag-and-drop which makes the process easier without needing to learn how to navigate it. Kajabi has a smoother learning curve than some of its competitors. It also supports multiple languages other than English if you wish to present your content to wider audiences.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will be able to see a collection of templates for courses or products, or what the platform refers to them blueprints. Each of the product blueprints varies in structure and type and can be customized to meet the needs of any instructor.
The blueprints listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses which are generally designed as a way to build brand value, while online Courses are full-version courses that have a complete structure of content created to offer the “world-class” education experience. Drip courses on the contrary, are classes which are planned over an established period of weeks or days. Also known as Evergreen Training courses, it’s an easier method to distribute your content when you or your students are busy with other things.
Kajabi might be regarded by many as a popular premium course-maker. But, aside from the kinds of courses offered, the blueprints also allow you to create a membership space for your members to enjoy exclusive content as well as a coaching session for 12 weeks. You can also download a blank template which allows you to design an entire course or product completely from the ground up!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder, you’ll see an outline of sections and lessons that were automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these segments and classes are known as post categories as well as category, respectively. Posts are where you put in different types of content such as text, video, and images, while the categories act as folders where the posts are stored.
You can also include subcategories of posts under one category in order to arrange your content in a flexible way. You may also drag and rearrange the outline. Kajabi accepts a broad range of text and media files that can be used to add to your posts. These include MOV and MP4 files, WAV and MP3 files, PDFs as well as Word documents. You can upload any of them either from your computer folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even duplicate and paste URLs of your videos to your posts!
As with a handful of other course-making platforms, Kajabi allows you to use the bulk upload feature. Similar to the name it allows you to upload all your files to your courses in one tab. This one is handy particularly if you’re working on other things.
Course Player Templates
Kajabi has a variety of 10+ themes for courses. In contrast to other LMS platforms that only allow you to be given the option to choose one or three themes, Kajabi lets you have the freedom to choose several themes to suit different products. Like the outline creator, it’s simple to alter any theme to match your preferences. You can even incorporate details that represent your brand, such as the logo or images as well as font designs , into the course player to add a a personal touch. Build Funnels In Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments. It allows you to create quizzes and assignments and add them as part of your class. Assessments can be a great method of determining if your students learned something from the curriculum you’ve given them. With the assessment feature, you get to select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even set an assessment score that will encourage your students in engaging with your content.
In addition aside from that, the LMS website also has been able to make strides in providing spaces for teachers and students to connect. Through the Community feature, your learners are given access to comment and interact with all of your courses on their dashboards. You can also write your posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature is offered either as a standalone item or as a component of your member.
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Website Design and Customization
Why share your course contents to your web domain as well as WordPress site when Kajabi has the platform and the tools to make one within the platform? Kajabi provides unlimited web hosting on the 3 pricing options. The best part is that you’re guaranteed instant safety and security with an automatic SSL certification as well as the support of a team to manage your site.
Additionally, you have the freedom to customize your domain, as well as pick from a variety of premium, unique themes that you can personalize to your liking! It doesn’t stop there: if you’re an expert edupreneur and signed to the Growth plan and above you are able to import custom-made themes built to fit your ever-expanding needs, plus eliminate all Kajabi branding and replace it with your own!
Page Builder
Similar to the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the themes on the website using a variety of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with customizable sets of blocks and sections. They’re similar to post categories, and categories from when we’ve talked about our course building tool. Blocks are the elements that compose the site’s content, such as text, media files, as well as clickable button. Sections, on the other hand, are formed by multiple carefully-arranged blocks.
There are over 40 pre-designed section templates that you can pick from the dashboard of the page builder. We’re all hooked to our smartphones and tablets these days, it makes total sense to use Kajabi to let your site automatically adjust to mobile layout. It’s even possible to go the extra mile and select which site element you wish for your member learners to view. With all the tools you need to build your site as you wish it to look the page builder from Kajabi is not just incredibly flexible, but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this, but Kajabi allows you to make sections of your website that is dedicated to your blog, where you can publish comments and updates on your course content. If you’re looking to make the most of your Kajabi-made site it provides an area where you can do so without limits. It is possible to begin with the blog post by making one using an editor for text. You can incorporate SEO elements if you wish to reach a larger audience, group your posts into different categories, and even alter the way you want your entire blog section to look.
Kajabi’s built-in blogging tools might not be on par as WordPress or Blogspot, but it has enough tools to be manageable. Additionally, you can also create podcasts that you could promote on your website. You may upload recordings of your podcasts to be hosted on the website and distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. When you upload a podcast episode, you have two options: release it as a podcast that is public for free or make an exclusive private one that only your users can get access to. Build Funnels In Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are supremely easy and straightforward even for those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in email marketing feature allows users to send out e-mails about your course and website to your subscribed member students while seated on the platform. You might be surprised that it can do more than simply send emails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For instance, if your student successfully logs into one of your courses following checkout, a welcome e-mail will be automatically sent to their inbox. If another underperforms, an upsell is sent to suggest improvement Build Funnels In Kajabi
You can create as many e-mails to your campaigns as you like and schedule each of them according to your preferences. You can also choose which of your members gets to receive these messages. The management of e-mails has never been so comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You will not require connecting to other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function that lets you assign some of your members as affiliates who can help in promoting your site on behalf of your company. Apart from paying them the commission rate it is also possible to track their performance to see how well they contribute to boosting your conversion and click rates. Build Funnels In Kajabi
Pipeline Builder
Another of Kajabi’s notable features can be one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated problems. While other platforms offer similar features that require much more effort and time however, the Pipeline Builder is designed to be quick and simple that even the uninitiated are able to make the most of it. This feature is stunning and allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. They include:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to increase your email list
- Sales Page OVO is a great option any time you wish to persuade your customers to purchase your product via a sales page
- Product Launch OVO – to use when you’re launching courses or another product
- Zoom Webinar OVO is a great option for any time you wish to promote your product via web workshops
- Free Book OVO is a great resource for anytime you’d like to market your content an online book for free download.
- Coaching Campaign OVO is for when you’re trying to promote your classes through a series of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from beginning
When you choose from one of the pipeline blueprints, Kajabi automatically creates pages and e-mails you will have to put together to make an efficient sales funnel. You can customize how you want your pipeline to appear to your audience. You could even alter the design of your landing and checkout pages, for instance, to a different one – there is a library with more than 40 pages templates you can pick from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can choose one of them to pay for your courses. Stripe is a popular payment option that accepts debit and credit card transactions and select e-wallet providers all over the world. PayPal, on the other on the other hand, is an option to subscribe as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi, as all your earnings are immediately sent into your account at the banks.
In terms of pricing options, Kajabi offers an array of options for you of options to select from. You can cost your pupils for the services at various times (one-time subscription, one-time, or multi-payments) or distribute them to them for free. You even have the chance to decide if you want to charge a set amount for one product or a number of products, as well as set specific dates that your members can access within a given timeframe. You can also create coupons that will further encourage your target audience to buy all of your products. Build Funnels In Kajabi
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you create and market your courses However, you have the option to connect to third-party applications to provide more functions. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of third-party applications and tools, ranging including e-commerce and user experience.
Customer Support and Training Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it is one of the few platforms for creating courses that offer 24/7 live chat assistance. In contrast to other similar platforms the Kajabi customer support team is always ready to assist you if you encounter difficulties creating a course or page among other issues that are important, at any time and wherever. However, it’s important to mention that this 24-hour support is available to instructors who subscribe to the Growth plan up to for Basic users Live chat support is scheduled for specific times and on certain days during the day. Nonetheless, Kajabi’s approach to customer service has been well-received by those who utilize it to develop meaningful course content. Build Funnels In Kajabi
As for tools for training, Kajabi gives the user a range of access to resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, courses, and informative content especially designed for educators and edupreneurs to help them get started or increase their standing in the field of course development. You’re also invited to every day Q&A webinars that feature prominent experts from various fields as guests, plus when you’re looking for additional tips and tricks assistance, the help section will be there to help you in the right direction. Alongside Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators get rewarded with many sweet perks when they achieve their targets.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content however, we must take care of a few essential things that are missing. A majority of them could have been extremely helpful to enhance the user experience. Here are the following things we would like to see included in the Kajabi system shortly:
- Built-in tools to issue certificates and certificates. Although some of them offer this option instructors using Kajabi frequently will require a connection to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish for the absence of question type options as well as randomization of these types – to be addressed soonest.
- Other payment options. As of the moment only transactions made through Stripe and PayPal are accepted. Not only that, we don’t appreciate how there are certain limits also.
- A public API key. This would have been useful for custom integrations, such as letting your subscribed students login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan and a plethora of features, it may turn some people off. If you’re seeking alternatives that have commonalities in comparison to Kajabi with regards to reliability and performance we’ve listed a few worthy alternatives that you might be considering in your decision. Build Funnels In Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only significant difference is the price – starting at only $67/month You are able to create unlimited courses and market to your target audience without worrying about the cost!
- Podia doesn’t just claim to be user-friendly. It’s also extremely simple to use, much easier than even Kajabi! Although you can make use of marketing features, it’s much lighter than the other. However, when you consider the budget-friendly price it’s easy to see how Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for them. With its affordable price and a wide range of features, it certainly offers greater features that the other has, and this includes live lessons and a built-in app integrations store.
- Teachable is like Thinkific in the way it functions. However, we must appreciate how Teachable is able to incorporate additional payment options, as it supports Google Pay and Apple Pay which are two gateways Kajabi does not have. It also lets you utilize one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for offering a wide range of features that most edupreneurs can use. It does provide all the features you need to be able to build a professional-looking website to the stellar built-in marketing suite with the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There are a few instruments that aren’t there for example, the issue of certificates in particular. Also, with its high cost, it may not be the right choice for the budget-conscious. We do recognize that even though Kajabi performs great as an all-in one solution for course creation however, it’ll always have limitations. However, that doesn’t stop it but it is a favorite among experienced business owners and creators!
If you’re still searching for an LMS that can provide everything you need in one platform, Kajabi is something you should strongly think about.
FAQ Build Funnels In Kajabi
What is the meaning of Kajabi refer to?
The word “Kajabi” derives from a word with Islamic (or Arabic origin that means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard courses, you can also sell physical items on Kajabi. You can also integrate with Shopify to create a fully-functioning E-commerce store using the platform!
In terms of e-mail marketing Is it possible that Kajabi can take over MailChimp?
Since Kajabi already has e-mail marketing tools built into the platform, it’s logical that it’s enough to take over third-party apps such as MailChimp. However, if you intend to make use of this feature, Kajabi still allows you to integrate it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile for you and your subscribed members can access all your courses even while in the move. Build Funnels In Kajabi
