A myriad of learning management systems (LMS) platforms come with a variety of important features can be utilized whenever you create meaningful content. Although there are plenty of sites that let you make use of modern marketing tools to promote classes to your desired audience, others might not provide all those things. Although some sites provide simple-to-use tools for creating courses, there will also be few that may offer editing features that are so complex that it turns off its users.
Within the sea of online course platforms There are some that offer not just an easy editing interface, but also a plethora of sales and marketing functions. In addition to that they also provide you with nearly all you can think of, from 24/7 help and training materials to top-quality analytics. All-in-one platforms for courses allow you to explore beyond your limits and one of the platforms that offer it effortlessly is Kajabi.
At a Glance: How do you define Kajabi? Building Robust Funnels In Kajabi
Kajabi is an internet-based platform which lets you develop and market your courses to an customers. It is marketed as a complete service, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and vital features to not just build a professional-looking website for your courses but also allow them to grow to new heights. Kajabi has been critically acclaimed and is regarded as one of the top online course platforms, gaining an overwhelmingly positive rating of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received among its users? There are many factors that make this platform very convenient for everyone to utilize. It’s first and foremost the user-friendliness. From course creation to the marketing services, nearly all of Kajabi’s aspects are designed to be digestible even for those who are just getting started in the world of online courses. A majority of them are advanced, giving instructors an advantage over other instructors. In addition, it lets budding entrepreneurs like you to run and create courses without having to go elsewhere in case something is missing. Kajabi provides all the tools anyone may need in order to live up to its ‘one-stop shop’ moniker.
What does it let you do? Do?
There are a variety of ways that Kajabi lets you use as an all-in-one online course solution. We’ve put together a list in bullets of the most important features that you may want to be aware of if you’re considering it. In essence, Kajabi allows you:
- Create interactive and engaging courses using a variety of tools for customizing including media files, templates you can select in accordance with your personal preferences.
- Create a visually appealing website to house your course contents and other products and blogs to keep your students informed about what else is new;
- Effectively utilize landing pages, checkout pages and other effective methods to increase your earnings, expand your reach beyond the limits and increase conversion rates;
- Select the method you want to invoice your courses and other products to your students – whether it’s one-time payments or a monthly subscription
- Build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Make use of its internal marketing and analytics software with email marketing, CRM, and automation tools;
- Manage and create your affiliate links, and
- Explore a wide variety of community, customer service and training materials and features, including Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of several well-known personalities that are from various sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses which are accessed and explored by more than 35 million students across the globe. At the time of writing, Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi offers are quite different than other online course-making services in that they’re much more expensive. With monthly costs that begin at just $119, it’s no wonder why this can impede some people who be interested in giving the service a shot. But considering the huge amount of important features included into each plan, pricing is understandably reasonable.
Kajabi’s pricing plans start by offering the Basic plan that costs $149 per month or $119/mo when billed annually. This plan lets you can create three products, gain an maximum of 1000 active users, as well as design websites that you are able to customize with tools fully provided by the platform. Also included are unlimited landing webpages, unlimitted marketing emails and access to unlimited valuable resources, including one-on one customer service and Kajabi University.
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Apart from the Basic plan, there’s the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/mo when paid annually, and the Pro plan at $399 monthly or $319/month yearly that is loaded with all the features you’d like when it comes to creating and selling your courses. Kajabi does not currently offer any free plans. However, a 14-day trial is available. trial is available on all three plans. A longer trial of for up to 30 days also available on selected blogs. So if you’re looking to try the service and determine if Kajabi is the right choice for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, including e-mail marketing and automation, are designed to be optimized for business, and you don’t have to connect with any other third-party service to do that!
- The sales funnel software. Another one of the platforms most-loved selling points is the Pipeline Builder. Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to get too complicated!
- The ability to customize without limitations. From the creation of professional-looking courses all the way to the custom name, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The user-friendly and simple site along with course editors. Making content with the site and course builder software has never been so easy and swift, and it requires less time and effort to complete the task.
- Infinite integrations are endless. In addition to native integrations to the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app allows you to look and select from more than one thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to interact with students who are enrolled in any of your courses. You can also connect, network, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost higher than the typical monthly prices offered by other services. There’s no free option available as well.
- There is no built-in tool to issue certificates. It is possible to connect to a third party certificate application if you intend to create custom-made ones of different kinds.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain features, like adequate discussion forums, as well as the ability to randomly distribute tests or assignments. Building Robust Funnels In Kajabi
A Review of Kajabi’s Features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is the shockingly easy user experience. For one, most of the platform’s user interface (UI) is organized. If you may notice on the dashboard menu, you will notice that all features are organized into five main sections: Website Products, Sales Marketing, and People. The design of the menu is clear and free of confusion, as certain aspects that belong to the specific section can be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” brand name. You can build a landing page, modify your course, and interact with your fellow instructors on one site.
It has a search assistant tool that is useful anytime you’re looking for something hard to find. The Kajabi Assistant is found at the top part of the dashboard, in the form of a search bar, it allows you to search for items and tools within the site by entering the search terms. Like we said that both the Kajabi courses and site builder sections are drag-and-drop which makes the process easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to several of its peers. It is also compatible with other languages that English if you wish to expose your content to broader audience.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll quickly come across a variety of course or product templates or the way it calls them blueprints. Each of the blueprints for products differs in terms of structure and design and can be customized to fit any instructor’s needs.
The blueprints listed are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are quick-form courses which are generally designed in order to increase brand recognition, while online Courses are full-version types with a full content structure designed for an “world-class” education experience. Drip courses, on contrary, are classes which are planned over a set series of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you as well as your students are occupied with other activities.
Kajabi may be known by many as a well-known premium course-maker. Apart from course types, the product blueprints let you create a membership area that allows your customers to access exclusive content and a coach session lasting 12 weeks. The template is also blank which allows you to design your own course or product from the ground up!
Categories, Posts, and Content Uploads
As you further look into the course builder, you will notice an outline of sections and lessons which have been automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these sections and lessons are known as post categories as well as category, and vice versa. Posts are where you can insert different types of content, like text, videos images, and text, while the categories function as folders in which the posts are stored.
You may also incorporate subcategories for posts in one category in order to arrange your content in a flexible way. You may also move and rearrange the outline. Kajabi accepts a broad range of media and text files to be added to your posts. These include MOV and MP4 files, MP3 and WAV files, PDFs and Word documents. Upload any of them either from your computer folders or file-sharing cloud platforms like Google Drive and Dropbox. You can even duplicate and paste URLs of your videos to your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to use the bulk upload feature. Similar to the name that you can upload all your files to your courses in one tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. In contrast to other LMS platforms where you’re only allowed to select one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Similar to the course outline builder, it’s relatively simple to alter any of the themes to fit your style. You can also incorporate elements of your company’s image like your logo or images as well as font design into the course player to add a a personal touch. Building Robust Funnels In Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to create quizzes and assignments and include them as part of your course. Assessments are a helpful way to assess whether your students have learned something from the lessons you’ve provided them. Through the assessment option, you are able to choose between the three primary question types: multiple-choice, multiple-selection, and paragraph-style. You can even create a passing score to motivate your students to be more engaged with your material more.
Aside from that, in addition, the LMS website has made progress in providing spaces for teachers and students to communicate. With the Community feature, your students are able to interact and comment on any of your courses via their dashboards. You can also write your blog posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature is available either as a standalone product or as component of your member space.
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Website Design and Customization
Why should you upload your course materials on your website’s domain or WordPress site when Kajabi offers the platform and the tools to build one on the platform? Kajabi provides unlimited web hosting across the three plans of pricing. What’s great about this is you’re guaranteed immediate safety and security with the automatic SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to modify your domain as well as pick from a variety of premium, unique themes that you can customize to your liking! This doesn’t stop there. If you’re an expert edupreneur and have signed up to the Growth plan and higher, you get to download custom-designed themes designed to meet the ever-changing needs of your business as well as take away the Kajabi brand names and then replace that with your custom-designed theme!
Page Builder
Similar to the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the themes for websites using a set of intuitive and easy-to-handle editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re basically like the categories and posts we discussed when we’ve discussed the course builder. Blocks are referred to as the elements that make up the site’s content which includes media files, text as well as clickable button. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are more than 40 pre-designed sections templates that can be picked from the page builder’s dashboard. As we’re all glued to our smartphones and tablets it’s logical to use Kajabi to let your site automatically adjust to mobile-friendly layout. You can go an extra mile by picking the element of your site you would like for your member learners to view. With all the necessary tools to create your website how you would like it to appear the page builder from Kajabi is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi allows you to create sections of your website dedicated to your blog where you can post information and comments about your course’s content. If you’re looking to make the most out of your Kajabi-created website it provides the opportunity to post your blog posts without limitations. You can get started with the blog post by making one using an editor for text. It is possible to incorporate SEO elements if you’d like to expand your reach or group your posts into various categories or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging capabilities might not be on the same level as WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts to promote on your website. You can upload the recordings of your podcast that will be hosted on the website and distributed to major podcasting platforms like Apple Podcasts and Spotify. If you upload a podcast episode you can choose between two options: release it as a podcast that is public for free , or create an exclusive private podcast that only your members have access to. Building Robust Funnels In Kajabi
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Marketing and Sales
Part of what makes Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are highly user-friendly and easy even for those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in e-mail marketing function allows users to send out e-mails related to your course and website to your subscribers students from the comfort of the platform. You might be surprised by the fact that it goes beyond just send e-mails. With the help with Kajabi Automations, you get to create automated sequences of e-mails that are initiated by different types of user actions. For example, when your student is successfully logged in to one of your courses after checking out, a welcome message will be automatically delivered to their inbox. If another course is not performing then an upsell message is sent to suggest an improvement Building Robust Funnels In Kajabi
You are able to create as many e-mails for the campaign you wish and then schedule them in accordance with your preferences. You can also choose which members of your group are eligible to receive these messages. E-mail management has never been more complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require connecting to other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature which allows you to designate certain members of your group as affiliates to help advertise your website on your behalf. In addition to paying them a commission it is also possible to track their performance to see how they can contribute to boosting your conversion and click rates. Building Robust Funnels In Kajabi
Pipeline Builder
Another one of Kajabi’s overall top features is its Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating difficulties. While other platforms provide similar features, which require more time and effort and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even beginners can benefit from it. This feature is stunning and allows you to choose from a set of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebies are great for when you want to offer a freebie as a lead magnet to increase your database.
- Sales Page OVO – for whenever you want to persuade your customers to purchase your product through a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO – to use any time you wish to promote your business through web-based seminars
- Free Book OVO – to use any time you wish to showcase your content an online book for free download.
- Coaching Campaign OVO – to use any time you’re promoting your courses through the use of coaching sessions
- Blank design – for when you’re looking to create your sales funnel from the ground
When you choose from one of the blueprints for a pipeline Kajabi instantly creates a set of pages and emails you’ll need to pull off an effective sales funnel. You may customize however you want your pipeline to look to your customers. You can even alter the theme of your landing and checkout pages, for instance, to a different one The library is filled with 40+ templates for landing pages that you can select from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose between the two to pay for your classes. Stripe is the common payment method that accepts credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal, on the other on the other hand, is an alternative for subscribers and multi-payment plans. There are no pressing transaction fees on Kajabi’s part because all your earnings will be immediately transferred directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi gives customers a variety of pricing options to choose from. You can either charge your students for your products at various time frames (one-time subscription, one-time, or multiple payments) or distribute them for free. You also have the option to select if you’re going to charge a specified price for a single product or a number of products, as well as establish specific dates for your customers can access within a given time frame. Additionally, you can create coupons to further motivate your target audience to buy the products you offer. Building Robust Funnels In Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in tools to make and market your courses, but you also can connect to third-party applications to provide more functions. The platform is currently able to support ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds more third-party applications and tools, ranging from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. In contrast to other similar platforms that offer customer support, Kajabi’s team is always available to assist you if you encounter difficulties creating pages or courses, among other issues that are important, at any time and from anywhere. However, it’s important to note that this 24/7 feature is available for instructors that are on the Growth plan up to for Basic users Live chat is available at specific times and on certain days of the week. However, Kajabi’s method of customer service has been praised by many who use it to develop meaningful courses. Building Robust Funnels In Kajabi
As for training tools, Kajabi offers you a variety of ways to access resources that you can master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and informational content that are specifically designed for educators and edupreneurs who want to get started or increase their position in the world of course design. Additionally, you can attend every day Q&A webinars that feature leading experts from different areas as guests. Additionally If you’re in search of more tips and tricks, the help center will be there to help you on your way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they reach their objectives.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one platform to develop and promote your course content, but we have to look at a few crucial aspects that are not being addressed. The majority of these would have been very useful to enhance the user experience. Below are the items that we wish would be included in the Kajabi system shortly:
- Built-in tools to issue certificates and other credentials. Although some of them offer this option, instructors who use Kajabi frequently will need to connect to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we wish that the absence of question type options as well as randomization of these types that is addressed as soon as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe or PayPal will be accepted. In addition, we don’t appreciate how there are limits too.
- An API key that is public. This could be useful for custom integrations, such as letting your subscribed students login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur would ever want to have. But with the steep price plan and a plethora in terms of functionality, the site could turn some people off. If you’re looking for alternatives that share commonalities in comparison to Kajabi regarding performance and reliability, we’ve listed some worthy competitors you might think about in your decision. Building Robust Funnels In Kajabi
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the cost that starts at $67/month You are able to create unlimited courses and sell to your target audience without having to worry about breaking the bank!
- Podia isn’t just claiming to be user-friendly. It’s also extremely easy to use, much easier than Kajabi! While you get to make use of marketing features It’s a lot lighter than Kajabi. However, when you consider the budget-friendly cost we can imagine how Podia will appeal to those who want to start their own business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for them. With its affordable price It certainly has higher-end features than the other has as well as live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it functions. However, we must appreciate the way that Teachable can integrate additional payment options as it supports Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs utilize. It does provide all the features you need including the intuitive features needed to design a professional website to the stellar integrated marketing suite that includes the inclusion of easy-to-understand sales funnel blueprints and efficient email marketing tools.
There may be a few tools that are missing, such as the issuance of certificates, in particular. With a high cost, it might not be the right option for those with a tight budget. However, we understand that, while Kajabi does well in being an all-in-one solution for creating courses but it’s not without limits. It doesn’t hinder it, however, from becoming an extremely popular choice for established creators and businesses!
If you’re still looking for an LMS that gives you all you require in one place, Kajabi is something you should strongly think about.
FAQ Building Robust Funnels In Kajabi
What does the word Kajabi mean?
The term “Kajabi” is derived from the word “Kajabi,” which is of Islamic or Arabic origin, which translates to “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. You can even integrate with Shopify to create a fully-functioning e-commerce shop on Kajabi!
In terms of e-mail marketing Is it possible that Kajabi could take over MailChimp?
Because Kajabi already includes e-mail marketing tools built within the platform, it’s logical that it’s enough to take over third-party apps such as MailChimp. However, if you want to use this feature, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile so that you and your subscribers can access all your courses even while traveling. Building Robust Funnels In Kajabi
