Hundreds of learning management system (LMS) platforms have various essential features that you can utilize when creating content of high quality. Although there are plenty of websites that allow you to make use of modern marketing tools to promote the courses you offer to your desired viewers, other platforms might not offer all of those things. And while some offer easy-to-use tools to build courses, there’ll be a few that provide editing options that is so complicated it turns off its users.
Within the sea of online course platforms, there are a few that provide more than the basic editing interface but also a myriad of marketing and sales functions. In addition to that they also offer almost everything you could think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one course platforms let you discover the world beyond your boundaries One of them that provide it is Kajabi.
At a Glance What is Kajabi? Create Email Sequence Using Kajabi With Active Campaign
Kajabi is an online platform that lets you create and sell your course content to your audience of students. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not just create a professional site for your courses, but help them rise to higher levels. Kajabi is widely praised and regarded as one of the most effective online learning platforms, with an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? Well, there are quite many reasons that make the platform extremely easy for anyone to use. It’s first and foremost the user-friendliness. From the course creation to marketing almost all of Kajabi’s features have been designed so that they are easily digestible even for those who are new in the e-course world. Most of them are also advanced, giving administrating instructors an advantage over other instructors. Lastly it allows budding entrepreneurs such as you manage and build a course-making business without the need to look elsewhere in case something isn’t available. Kajabi offers all the equipment that one could need in order to live up the ‘one-stop-shop name.
What does it let you do? Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullet form of the most important attributes that you ought to watch out for when you’re thinking about the option. In essence, Kajabi allows you:
- Create interactive and engaging classes using a range of customizing tools including media files, templates that you can pick in accordance with your personal preferences.
- Create a professional website that can house your course contents and materials along with your own blog to keep your students informed about what’s new.
- Effectively utilize landing pages, checkout pages, and other effective methods to increase your earnings, expand your reach over the boundaries and boost conversion rates;
- Decide how you would like to invoice your courses or other items to your students – whether it’s a one-time fee or a monthly subscription;
- Design and build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with e-mail marketing, CRM, and automation tools;
- Manage and create your affiliate links.
- Explore a wide variety of community, customer service and training tools and features, including Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and celebrities. It’s the choice of several well-known personalities that are from various sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students from across the globe. In the last time of writing Kajabi is generating more than $650million in sales since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are different than other online course-making services in that they’re more expensive. With monthly prices that start at just $119, it’s no wonder that it can be a hindrance for some who might like to give the service a shot. However, when you consider the number of essential features already packed in each plan, the pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month or $119/month if billed annually. With this tier, you can create three products, reach up to 1 000 active clients, and create your own website you can create with the tools offered by the platform. Additionally, you get unlimited pages for landing websites, indefinite marketing e-mails, and unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to basic plans, there is the Growth plan which is Kajabi’s most popular plan at $199 a month or $159/mo when paid annually, as well as the Pro plan, which costs $399 per month or $319/mo yearly, which is filled with every feature you’d want when you are designing and selling your course. Kajabi does not currently offer an option to pay for the plan. However, a 14-day no-cost trial is available on all three plans. A trial extension that runs as long as 30 days also offered on select blogs. So if you wish to try the service and determine if Kajabi is the best choice for you, the limited trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are optimized for businessuse, and you won’t need to integrate with other third-party services for that!
- The software that creates sales funnels. Another of the most popular features on the platform The Sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From creating professional-looking course websites down to the custom website, Kajabi lets you customize to your hearts content and even build your brand from scratch.
- The user-friendly and simple site and course editors. Making content with the site and course builders hasn’t been so simple and fast, since it requires less effort and time to finish the job.
- Infinite integrations. Apart from native integrations to the ten marketing, e-commerce and analytics solutions, connecting to the app Zapier allows you to explore and choose among more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to engage with the students who are enrolled in any of your courses. You can also network, connect, and share your joy with hundreds of teachers similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are greater than the typical monthly prices offered by other services. There’s no free option available either.
- There are no built-in tools for issuance of certificates. It is possible to connect to a third party certificate application if you intend to make custom-designed certificates of various types.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of some particular features, including proper discussion forums and the ability to randomly distribute quizzes or assignments. Create Email Sequence Using Kajabi With Active Campaign
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s user interface (UI) is structured. If you look at the dashboard menu, you may find that all the features are organized into five main sections – Website Products, Sales Marketing and People. The design of the menu is clear and free of confusion, as certain aspects that belong to a specified section are collapsible. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You get to create a landing page, modify your course, and communicate with your instructors on the same site.
It has a search assistant tool that can be useful when you need to search for something difficult to find. The Kajabi Assistant is found at the top of the dashboard in the shape that of a bar for searching, it allows you to search for specific tools and products on the site by typing in the words. As previously mentioned that both the Kajabi website builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve than some of its competitors. It is also compatible with other languages than English in case you want to share your content with broader viewers.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may be able to see a collection of templates for courses or products, or, as the platform calls them blueprints. Each of the blueprints for products varies in structure and type and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining brand recognition, while online Courses are full-version versions with a full content structure designed for the “world-class” education experience. Drip courses, on the other hand, are programs that are scheduled over a set series of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content when you and your students are busy with other things.
Kajabi might be regarded by many as a popular premium course maker. Apart from courses, the blueprints let you make a membership site for your members to enjoy exclusive content and a coaching session for 12 weeks. The template is also blank that allows you to create an entire course or product from scratch!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you will notice an outline of sections and lessons which have been automatically included when you select one of the blueprints for your course. In Kajabi’s case, those sections and lessons are referred to as categories and posts, respectively. Posts are the places where you can insert different kinds of content, such as text, video, and images, while the categories serve as folders where the posts are kept.
You can also include subcategories for posts in a category if you want to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files to be added to your posts. These include MP4 and MOV files, WAV and MP3 files PDFs and Word documents. Upload any of them through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can even duplicate and paste URLs of your videos to your posts!
Like several other platform for making courses, Kajabi allows you to use the bulk upload feature. Like the name implies it allows you to upload all your files to your courses on one page. This one is handy particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of 10+ themes for courses. In contrast to other LMS platforms that only allow you to be allowed to select one or three themes, Kajabi lets you have the freedom to choose various themes for the different products. Similar to the course outline maker, it’s easy to customize any of the themes to suit your personal style. It is possible to incorporate specifics of your company’s image like your logo or images as well as font designs into your course player in order to give it a an individual touch. Create Email Sequence Using Kajabi With Active Campaign
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to make quizzes and assignments and include them as part of your course. Assessments can be a great way to assess whether your students have learned something from the curriculum you’ve given them. With the assessments feature, you get to choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even create an acceptable score to encourage your students in engaging with your material more.
Apart from that in addition, the LMS website also has made progress in creating areas for students and teachers to communicate. Through the Community feature students have access to participate and leave comments on any of your courses via their dashboards. It is possible to write your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature can be accessed either as a stand-alone product or as an element of membership area.
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Website Design and Customization
Why would you want to publish your course content to your web domain as well as WordPress website when Kajabi provides the platform and tools to build one on the platform? Kajabi provides unlimited web hosting on all three pricing plans. What’s great about this is you’re guaranteed instant safety and security with an automated SSL certification and the support of a team to manage your site.
You also have the option to modify your domain as well as choose from a variety of unique, professional themes, all of which you can customize to your liking! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan and above you are able to download custom-designed themes designed to fit your ever-expanding needs, plus take away the Kajabi logos and substitute it with your personal brand!
Page Builder
Like the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the website themes with a suite of user-friendly and intuitive editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like post categories, and categories from when we’ve talked about our course building tool. Blocks are referred to as the elements that make up the site’s content including text, media files as well as clickable button. Sections are, however, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed sections templates that you can pick from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets these days, it makes total sense for Kajabi to have your website automatically adjust to a mobile-friendly layout. You can go an extra mile and select the element of your site you would like members to see. With all the necessary tools to build your site as you wish it to appear the page builder from Kajabi is not only super flexible but also quick to handle.
Blogging and Other Website Features
Other LMS platforms might not offer this, but Kajabi allows you to make an area on your site specifically for your blog. There, you can share updates and thoughts on your course content. If you’re looking to make the most of your Kajabi-created website it provides a space where you can publish your content without restriction. Start by creating your blog posts by creating one using an editor for text. You can include SEO elements if you’d like to reach a larger audience or group your posts into various categories, and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities might not be on par as WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts to promote on your website. You may upload recordings of your podcast that will be hosted on the website and distributed to the major podcasting platforms, such as the Apple Podcasts platform and Spotify. When uploading an episode of your podcast there are two choices: publish it as a podcast that is public free of charge or create an exclusive private podcast that only your users can get access to. Create Email Sequence Using Kajabi With Active Campaign
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are highly easy and straightforward even for those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in e-mail marketing function allows users to send out e-mails related to your course and websites to your members who are subscribed students within the comforts of the platform. But you may be surprised that it does more than simply send emails. With the aid of Kajabi Automations, you get to automate sequences of emails that are triggered by various user actions. For instance, if your student successfully logs into one of your courses following the checkout process, a welcome email will be automatically sent into their email inbox. If the course performs poorly, an upsell is sent to suggest improvement Create Email Sequence Using Kajabi With Active Campaign
You are able to create as many emails to the campaign you want and schedule each of them according to your preferences. You can even select which of your members gets the messages. The management of e-mails has never been this extensive and yet simple to manage. In contrast to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require connecting to other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates in order to advertise your website on behalf of your company. In addition to paying them the commission rate and monitoring their performance to see the extent to which they are contributing to increasing your conversion rates and click rates. Create Email Sequence Using Kajabi With Active Campaign
Pipeline Builder
Another one of Kajabi’s overall top features is its Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features, which require more effort and time and effort, the Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This stunning feature lets you choose from a set of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to build your email list
- Sales Page OVO – to use whenever you want to persuade your audience to buy your product via an online sales page
- Product Launch OVO is a great option for when you’re launching courses or any other product
- Zoom Webinar OVO – for whenever you want to promote your product via web seminars
- Free Book OVO – to use any time you wish to market your content a free downloadable digital book
- Coaching Campaign OVO – for when you’re trying to promote your courses through an array of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from ground
When you choose from one of the pipeline blueprints, Kajabi automatically creates pages and emails you’ll have to put together to make an efficient sales funnel. You may customize however you want your pipeline to appear to your audience. You could even alter the design of your landing and checkout pages, for example, to a different one – there is a library with more than 40 templates for landing pages that you can choose from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can choose one of them to pay for your courses. Stripe is the most popular payment method that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part since all the money you earn will be immediately transferred directly to the bank accounts of your choice.
In terms of pricing options, Kajabi gives customers a variety of pricing options of options to select from. You can choose to charge your students for your products at various dates (one-time subscription, one-time, or several payments) or hand them out for free. You even have the chance to choose whether you’re planning to charge a set amount for a specific product or a number of products, as well as set specific dates that your customers can access within a certain timeframe. Additionally, you can create coupons to further motivate your customers to purchase all of your products. Create Email Sequence Using Kajabi With Active Campaign
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Integrations with Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses However, you have the option of connecting to third-party applications to provide an additional boost of functions. Kajabi currently has the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other tools and third-party apps from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it is one of the only course creation platforms which provide 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is always ready to assist you if you encounter difficulties creating pages or courses, among other issues that are important, at any time and anywhere. It’s crucial to note that this 24/7 support is available to instructors who subscribe to the Growth plan upwards – for basic users, live chat support is scheduled at certain times and days on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to develop relevant course content. Create Email Sequence Using Kajabi With Active Campaign
For training tools, Kajabi offers the user a range of access to use resources to master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs to help them get started or increase their standing in the field of course development. You’re also invited to daily Q+A educational webinars with leading experts from different areas as guests. Additionally, if you’re looking for other information and tips assistance, the help section is always there to guide you along the way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators are rewarded with tons of sweet perks as they achieve their objectives.
What else is missing in Kajabi?
Kajabi may be a great all-in-one tool to design and promote your course content however, we must look at a few crucial aspects that aren’t being addressed. The majority of these would have been very useful in improving the experience. These are some of the things we’d like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and credentials. While some provide this service instructors who utilize Kajabi will often require connecting to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within courses, we wish for the absence of question type options as well as randomization of these types – to be addressed soonest.
- Additional payment options. As of this writing there are only two options for transactions: Stripe or PayPal can be accepted. In addition, we don’t appreciate how there are limitations as well.
- An API key that is public. This could be useful in making custom integrations, like letting your subscribed students sign in using the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features an Edupreneur could dream of. But with the steep price plan and a certain lack in terms of functionality, the site might turn some people off. If you’re looking for alternatives with similarity in comparison to Kajabi regarding performance and reliability we’ve listed a few worthy alternatives that you might be considering in making your choice. Create Email Sequence Using Kajabi With Active Campaign
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only difference is the cost – starting at only $67/month You are able to create unlimited courses and sell to your target audience without having to worry about breaking the bank!
- Podia does not just claim to be creator-friendly. It’s also very easy to use, much easier than even Kajabi! Although you can make use of marketing features Podia is much less heavy than Kajabi. With the extremely affordable price, we can imagine how Podia will appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for them. With a price that is affordable for beginners, it sure does offer greater features that the other as well as live lessons and a built-in app integrations store.
- Teachable is identical to Thinkific in terms of how it functions. However, it is important to understand how Teachable is able to incorporate additional payment options since it supports Google Pay and Apple Pay, two gateway services Kajabi does not have. It also lets you utilize one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for providing nearly all of the features that most edupreneurs can use. It sure does offer the basic features that everyone needs including the intuitive features needed to design a professional website to the stellar integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective email marketing tools.
There could be some tools that are missing for example, the issuance of certificates in particular. With a high cost, it might not be the wise choice among the budget-conscious. However, we understand that even though Kajabi performs great as an all-in one solution for creating courses, it will always have limitations. That doesn’t stop it, however, from being an extremely popular choice for established creators and businesses!
If you’re still looking to find an LMS that gives you all you require in one place, Kajabi is something you ought to seriously look into.
FAQ Create Email Sequence Using Kajabi With Active Campaign
What does the word Kajabi translate to?
The word “Kajabi” derives from a word of Islamic (or Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard programs, you can sell physical items on Kajabi. It is possible to join with Shopify to set up a fully functioning online store on the platform!
Regarding marketing via e-mail, is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already includes E-mail marketing tools integrated within the platform, it makes sense that it’s sufficient to take over third-party apps like MailChimp. However, if you do intend to make use of the platform, Kajabi still allows you to connect it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and the members who have subscribed can access your entire course content even when you’re on the go. Create Email Sequence Using Kajabi With Active Campaign
