Hundreds of learning management system (LMS) platforms have various essential features that you can utilize when creating content of high quality. Although there are plenty of sites that let you utilize advanced marketing tools to advertise the courses you offer to your desired audience, some might not provide all those things. While some provide easy-to-use tools for creating courses, there will also be few that may provide editing options so complex that it turns off its users.
Within the sea of online course platforms There are some that provide more than a simple editing interface, but also a plethora of marketing and sales functions. Additionally they provide you with nearly all you can think of, from 24/7 help and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them that provide it is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? Creating Funnels In Kajabi
Kajabi can be described as an online service that lets you create and sell your course content to your customers. Branded as an all-in-one service that provides entrepreneurs from all aspects of their lives with the most efficient and necessary features that will not just build a professional-looking website for your courses but let them grow to greater heights. Kajabi is widely praised and considered to be one of the top online course platforms, gaining an overwhelming positive rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? There are numerous reasons that make the platform extremely convenient for all to use. It’s first and foremost the user-friendliness. From course creation all the way to the marketing services the majority of Kajabi’s aspects are designed to be easily digestible even for those who are only beginning to get started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course the added edge over the rest. In addition, it lets budding entrepreneurs like you to run and create an online course without having to travel elsewhere in case something is missing. Kajabi offers all the tools anyone may need and is a true testament its ‘one stop shop label.
What Does It Let You Do?
There are a variety of methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullet form of the key attributes that you ought to be aware of when you’re thinking about using it. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of tools for customizing including media files, templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to house your course contents and other products, as well as blogs to keep your students updated on the latest developments;
- Make the most of websites, landing pages and checkout sites and other effective methods to boost your earnings, expand your reach over the boundaries, and generate higher conversion rates.
- Decide how you would like to charge your courses and other services for your students, whether it’s one-time payments or a subscription for a month;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with the ability to send out e-mails, CRM, and automation tools;
- Create and manage your affiliate links, and
- Explore a wide variety of customer service, community and training materials, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. It’s the choice of several well-known personalities who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, that are used and explored by more than 35 million students from all over the world. In the last time of writing Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are different from other online course-making services in that they’re more costly. With monthly rates that start at as low as $119 it’s not surprising that this can impede some people who like to give the service a shot. With the abundance of essential features already packed in each plan, the pricing is reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month or $119/month when billed annually. This plan lets you get to create three products, gain an maximum of 1 000 active clients, and design websites that you are able to modify using the tools provided by Kajabi’s platform. Additionally, you get unlimited pages for landing websites, indefinite marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is the platform’s most popular offer at $199 a month or $159/mo if paid annually. There is also the Pro plan, which costs $399 per month or $319/mo yearly that is loaded to the brim with all the features you’d want when it comes to designing and selling your course. Kajabi is currently not offering any free plans. However, a 14-day trial is available. trial is offered for each of the three plans. An extended trial that lasts up to 30 days is also available on certain blogs. So if you wish to test the waters to determine if Kajabi is the best choice for you, the short free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, including email marketing and automation are optimized for business, and it isn’t necessary to integrate with other third-party services for this!
- The software for sales funnels. Another of the most popular features on the platform The Sales Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to get too complicated!
- Unlimited customization. From the creation of professional-looking courses all the way to the custom website, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The simple and intuitive site as well as course editor. The creation of content using the site and the course builders hasn’t been so easy and quick, as it takes less effort and time to complete the task.
- Infinite integrations are endless. Apart from native integrations with 10 e-commerce, marketing and analytics services, connection to the app Zapier allows you to look and select from more than one thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature allows you to interact with students enrolled in your classes. It also lets you connect, network, and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rates offered by other services. There’s no free plan available neither.
- No built-in tools to issue certificates. It is possible to connect to a third party certificate app if you plan to create custom-made ones of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of some particular features, like proper discussion forums and the ability to randomly distribute quizzes or assignments. Creating Funnels In Kajabi
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we love about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s user interface (UI) is organized. If you may notice on the dashboard menu, you will find that all the features are organized into five main sections – Website Products, Sales, Marketing, and People. The design of the menu is clear and free of obstruction, since some of the features that are related to a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” hallmark. You can create an online landing page, change your course, and even interact with your fellow instructors on the same site.
It has a search assistant tool that is useful whenever you want to look for something that is hard to find. The Kajabi Assistant is located at the top part of the dashboard in the form of a search bar and allows you to search for specific tools and products within the website by typing in the search terms. As previously mentioned, both Kajabi’s courses and site builder sections are drag-and-drop which makes the process easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It also supports multiple languages other that English if you wish to expose your content to broader viewers.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of product or course templates, or the way it refers to them blueprints. Each of the blueprints for products is different in its structure and style and can be easily modified to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are quick-form courses which are generally designed in order to increase brand value, while Online Courses are full-version courses that have a complete structure of content that are designed to provide an “world-class” education experience. Drip courses, on other hand, are courses that are scheduled for an established period of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient way to share your content when you as well as your students are occupied with other things.
Kajabi may be known by many as a popular premium course maker. But, aside from the courses, the blueprints let you create a membership space where your customers can enjoy exclusive content and a coaching session lasting 12 weeks. There’s also a blank template which allows you to design an entire course or product from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you will notice an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In the case of Kajabi, these segments and classes are called categories and posts, and vice versa. Posts are where you can insert different kinds of content, such as text, video, and images, while the categories act as folders for the posts that are kept.
It is also possible to include subcategories for posts in a category if you want to arrange your content in a flexible way. You may also alter the outline by dragging it around. Kajabi accepts a wide variety of text and media files that can be used to add to your posts, including MP4 and MOV files, MP3 and WAV files, PDFs and Word documents. You can upload any of them either through your computer’s folders or file-sharing cloud platforms like Google Drive and Dropbox. You can also add existing URLs of your videos to your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. Similar to the name that you can upload all the files you have uploaded to your courses on one tab. This one is handy, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ themes for course players. Unlike other LMS platforms, where you’re given the option to choose one or three themes, Kajabi lets you have the freedom to choose different themes for various products. Similar to the course outline creator, it’s simple to modify any theme to fit your style. You can even incorporate details of your brand, such as the logo, images, and font designs , into your course player to cultivate an individual touch. Creating Funnels In Kajabi
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to design and create assignments and quizzes and include them as part of your curriculum. Assessments are a helpful way to determine whether your students have learned something from the curriculum you’ve given them. Through the assessment option, you are able to select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set a passing score to motivate your students to be more engaged with your content.
Apart from that aside from that, in addition, the LMS website also has made progress in providing spaces for students and teachers to communicate. Through the Community feature your learners are given access to interact and comment on all of your courses on their dashboards. You can also write your posts to discuss with the rest of them your previous lessons as well as your future content. The community feature is available as a separate feature or as an element of membership space.
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Website Design and Customization
Why should you upload your course materials to your web domain as well as WordPress web site when Kajabi provides the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting for the three pricing plans. What’s great about this is you’re assured of instant security and security through an automatic SSL certification as well as the support of a team to manage your website.
You’re also given the liberty to personalize your domain as well as choose from a range of professional, one-of-a-kind themes, which you can customize to your heart’s content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan or higher you are able to use custom-designed themes that are built to fit your ever-expanding needs, plus eliminate any Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about previously, Kajabi’s page builders lets you modify any of the available website themes with a suite of easy-to-use and user-friendly editing tools. After further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re similar to post categories, and categories we discussed when we’ve talked about how to build courses. Blocks are referred to as the elements that make up the content of the website which includes text, media files, and clickable buttons. Sections, on the other hand, are formed by multiple carefully-arranged blocks.
There are over 40 pre-designed section templates that can be picked from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets nowadays it is logical to use Kajabi to let your site automatically adapt to a mobile-friendly layout. You can go an extra mile by picking which site element you wish members to see. With all the necessary tools to build your site how you would like it to look the page builder from Kajabi is not only super flexible but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not have this feature, but Kajabi lets you create an area on your site specifically for your blog. There, you can publish comments and updates on your course content. If you want to make the most out of your Kajabi-made site this service offers you a space where you can do so without limits. You can get started with your blog posts by creating your own using Text Editor. It is possible to include SEO elements if you’d like to reach a larger audience, group your posts into various categories or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging tools might not be on the same level as WordPress or Blogspot However, it comes with enough tools to be manageable. You can also create podcasts that you can promote on your site. You may upload recordings of your podcast that will be hosted on the website and distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. When you upload podcast episodes you can choose between two choices: publish the podcast as a public one for free , or create an exclusive private podcast that only your members can get access to. Creating Funnels In Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are supremely user-friendly and easy to even non- marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails that are related to your course or website to your subscribed member students from the comfort of the platform. However, you might be amazed that it can do more than simply send emails. With the help from Kajabi Automations, you get to create automated sequences of e-mails that are triggered by various user actions. For example, when a student logs in successfully to one of your classes after checkout, a welcome e-mail will be automatically delivered into their email inbox. If another underperforms then an upsell message is sent to suggest improvement Creating Funnels In Kajabi
You can create as many emails to the campaign you wish and schedule each one in accordance with your preferences. You can also choose the members you want the messages. E-mail management has never been more comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about integrating with other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function which allows you to designate certain members of your group as affiliates to help advertise your website on behalf of your company. Alongside paying them a commission it is also possible to track their performance to gauge how they can contribute to increasing your conversion and click rates. Creating Funnels In Kajabi
Pipeline Builder
Another of Kajabi’s notable features are the Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features that require more time and effort, the Pipeline Builder is designed to be so quick and easy that even the uninitiated can make better use of it. This amazing feature lets you select from a collection of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to increase your list
- Sales Page OVO – to use whenever you want to persuade your customers to purchase your product through the sales page
- Product Launch OVO is a great option for any time you’re launching a course or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your products through web seminars
- Free Book OVO is a great resource for anytime you’d like to market your content a free downloadable digital book
- Coaching Campaign OVO – for whenever you’re promoting your classes through a series of coaching sessions
- Blank design – for when you want to build the sales funnel you want from the ground
Once you select from any of the pipeline blueprints, Kajabi automatically creates pages and emails you’ll need to pull off an effective sales funnel. You can alter the way you wish your funnel to look to your customers. You may even change the look of your checkout and landing pages, for instance, to a different one There is a library with more than 40 templates for landing pages that you can choose from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select between the two to pay for your courses. Stripe is a popular payment option that allows credit and debit card transactions, as well as certain e-wallet providers across the world. PayPal is, on the other on the other hand, is an option for subscriptions and multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi, as all your earnings are immediately sent directly to the bank accounts of your choice.
When it comes to price options for Kajabi, it gives customers a variety of pricing options of options to select from. You can choose to charge your students for your services at different dates (one-time subscription, one-time, or multiple payments) or give them away at no cost. You even have the chance to select if you’re going to charge a specific amount for a specific product or multiple products, and set specific dates that your students can access your products within a certain timeframe. You can also create coupons to further motivate your audience to purchase any of your offers. Creating Funnels In Kajabi
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Integrations with Third-Party Services
Kajabi is a host of built-in features to help you create and market your courses however, you also have the option of connecting to third-party apps for more functions. Kajabi currently has 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds more third-party applications and tools, ranging including e-commerce and user experience.
Training and Support for Customers
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses that offer 24/7 live chat support. Unlike some similar services, Kajabi’s customer support team is always ready to assist you when you encounter difficulties creating an online course or website, in addition to other issues that are important, at any time and wherever. It’s crucial to note that this 24 hour service is only available to instructors who are subscribed to the Growth plan upwards – for basic users, live chat is available at certain times and times during the day. The approach of Kajabi’s customer service has been well-received by many who use it to create useful educational content. Creating Funnels In Kajabi
As for training tools, Kajabi offers the user a range of access to use resources to master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and informational content that are specifically geared towards teachers and edupreneurs who want to get started or increase their standing in the field of course development. You’re also invited to daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and If you’re in search of other advice and tricks the help desk is available to help you on your way. Apart from the platform’s Hero University, there is also a Kajabi Hero Rewards program, where course creators are rewarded with many sweet perks when they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one tool to design and sell your course material, but we have to address a few vital things that aren’t being addressed. A majority of them could have been extremely helpful to enhance the user experience. These are some of the things we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and other credentials. While some offer this feature instructors who utilize Kajabi often will still require connecting to third-party applications that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we wish for the absence of options for question types and the randomization of those types – to be addressed soonest.
- Additional payment options. As of this writing only transactions made through Stripe or PayPal can be accepted. Not only that, we don’t understand why there are limits too.
- A public API key. This would have been useful for creating custom integrations like the ability to let your subscribers sign in using the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features an edupreneur could ever dream of. However, due to the high cost plan, and the lack of features, it may make some people turn away. If you’re looking for alternatives that share commonalities with Kajabi regarding performance and reliability We’ve provided a list of worthy alternatives that you might think about in making your choice. Creating Funnels In Kajabi
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only major difference is the cost that starts at $67/month, you can create unlimited courses and advertise your course to the right audience without having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely easy to use, and much more user-friendly than even Kajabi! While you get to make use of marketing features It’s a lot lighter than Kajabi. However, when you consider the budget-friendly cost, we can see the way Podia will appeal to those who want to start their own business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for these features. With a beginner-friendly price range and a wide range of features, it certainly offers more industry-level functions than the other as well as live-taught courses as well as an integrated app integration store.
- Teachable is like Thinkific in the way it functions. However, we must appreciate the way that Teachable can integrate additional payment options as it accepts Google Pay and Apple Pay, two gateway services Kajabi does not have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the tools that most entrepreneurs make use of. It sure does offer the basic features that everyone needs including the intuitive features needed to build a professional-looking web pages to the fantastic built-in marketing suite with the ability to understand plans for sales funnels, as well as effective e-mail marketing tools.
There could be some instruments that aren’t there, such as the issue of certificates, in particular. Plus with a steep price tag, it may not be the best choice among the budget-conscious. We do recognize that while Kajabi is very well as an all-in-one solution for creating courses, it will always have limits. It doesn’t hinder it, however, from being an extremely popular choice for established business owners and creators!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you must seriously consider.
FAQ Creating Funnels In Kajabi
What does the word Kajabi translate to?
The term “Kajabi” is derived from a word with Islamic or Arabic origin that means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. It is possible to connect with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing is it possible Kajabi could be able to replace MailChimp?
Since Kajabi already comes with e-mail marketing tools built within the platform, it’s logical that it’s sufficient to take over third-party apps like MailChimp. However, if you wish to utilize this feature, Kajabi still allows you to connect it with other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app to ensure that you and your subscribed members have access to all courses even while on the go. Creating Funnels In Kajabi
