A myriad of learning management systems (LMS) platforms offer a variety of crucial features that you can utilize when creating content of high quality. Although there are plenty of sites that let you make use of advanced marketing tools to advertise classes to your target viewers, other platforms may not have most of those things. Although some sites provide simple-to-use tools to build courses, there’ll also be some that offer editing features that are so complex that they turn off their users.
Among a sea of e-course platforms, there are a few that provide more than the basic editing interface but also a plethora of sales and marketing functions. And on top of that they offer almost everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries One of them that provide it is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? Difference Between Kajabi And Kartra
Kajabi can be described as an online service that lets you develop and market your courses to an customers. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not only create a professional website for your courses , but also allow them to grow to new heights. Kajabi is widely praised and is regarded as one of the most effective online learning platforms, with an overwhelming positive score from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? Well, there are quite numerous reasons that make the platform extremely easy for anyone to use. Firstly, it’s the extreme simplicity of usage. From course creation to the marketing services almost all of Kajabi’s features have been designed so that they are accessible to those who are just getting started in the e-course world. A majority of them are advanced, giving administrating instructors the added edge over the rest. Lastly, it lets budding entrepreneurs such as you manage and build courses without having to travel elsewhere in case something isn’t available. Kajabi has all the available equipment that one could need, living up the ‘one-stop-shop’ moniker.
What does it let you do? Do?
There are a variety of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve made a list in bullet form of the key characteristics that you might want to watch out for if you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of tools for customizing, media files, and templates that you can choose depending on your preferences;
- Build a presentable website to present your course content and products, as well as blogs to keep your students updated on what’s new.
- Effectively utilize websites, landing pages and checkout sites, and other effective methods to boost the profits you earn, extend your reach to the limit, and generate higher conversion rates;
- Decide how you would like to invoice your courses and other services to your students – whether it’s a one-time fee or a monthly subscription
- Build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite that includes e-mail marketing as well as CRM and automation tools.
- Create and manage your affiliate links; and
- Explore a variety of customer service, community and training materials in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and big-name personalities. It’s the go-to choice for some of the well-known names that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses that are used and explored by more than 35 million students from across the globe. At the time of the time this article was written, Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different from other online course-making services in that they’re more costly. With monthly costs that begin at just $119, it’s not surprising that this can impede some people who like to give it a try. But considering the huge amount of features that are included within every plan, the price is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan that costs $149 per month or $119/month if billed annually. This plan lets you can create three products, garner a maximum of 1,000 active customers, and make websites that you are able to customize with tools fully provided by the platform. Included are unlimited pages for landing webpages, unlimitted marketing e-mails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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Apart from The Basic Plan, there is the Growth plan that happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually, and the Pro plan at $399 monthly or $319/mo yearly that is loaded to the brim with every feature you’d want when making and selling your courses. Kajabi currently does not offer any free plans. There is however a fourteen-day free trial is offered for all three plans. A longer trial of for up to 30 days also available on certain blogs. If you want to test the waters to determine if Kajabi is the right fit for you, the short trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, such as email marketing and automation are specifically designed to be designed for businesses, so you won’t need to integrate with third-party solutions to do this!
- The software that creates sales funnels. Another one of the most popular features on the platform, the Pipeline Builder. Pipeline Builder lets you make use of tested and understood blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From designing professional-looking course websites up to the customized name, Kajabi lets you customize according to your own preferences – and even build your brand from the ground up.
- The simple and intuitive site along with course editors. Making content using the site and the course creator software was never this easy and quick, as it takes less time and effort to complete the task.
- Limitless integrations are endless. Apart from native integrations to the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app lets you to look and select from more than one thousand non-native platforms that can improve your effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to connect with students enrolled in your classes. You can also network, connect, and celebrate with a multitude of teachers in the same shoes as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost greater than the typical monthly prices provided by other companies. There’s no free option available neither.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate app if you plan to design custom-made certificates of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of specific features, including appropriate discussion forums as well as the ability to randomly distribute tests or assignments. Difference Between Kajabi And Kartra
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we like one thing we like about Kajabi is its surprisingly simple user experience. For one, most of the User Interface (UI) is well-organized. If you check the screen menu, you’ll see that the functions are arranged into five main sections: Website Products, Sales, Marketing, and People. The menu’s design does not allow for confusion, as certain features that are related to specific sections are able to be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” trademark. You can create a landing page, modify your course, and even interact with your fellow instructors on the same site.
It has a search assistant tool that can be useful whenever you want to look for something difficult to locate. The Kajabi Assistant is found at the top of the dashboard in the form that of a bar for searching and it lets you look for tools and items within the site by entering the words. As previously mentioned, both Kajabi’s courses and site builder sections can be moved and dropped, making the process simpler without having to know how to navigate it. Kajabi has a smoother learning curve than several of its peers. It can also be used in other languages that English for those who want to expose your content to broader viewers.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will soon encounter a list of product or course templates, or, as the platform calls it blueprints. Each of the product blueprints varies in structure and type and is readily tailored to suit the needs of instructors.
In the blueprints that are listed are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form quick courses which are generally designed in order to increase brand recognition, while Online Courses are full-version types with a complete content structure that are designed to provide the “world-class” educational experience. Drip courses, on the contrary, are classes which are planned over the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s an efficient method of sharing your content if you or your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course-maker. Apart from kinds of courses offered, the blueprints allow you to create a membership space for your members to enjoy exclusive content and a coach session that spans 12 weeks. There’s also a blank template that allows you to create an entire course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to look into the course builder, you’ll notice the outline of the sections and lessons that have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are called post categories as well as category, or. Posts are where you can insert different types of content, like text, videos images, and text, while the categories function as folders in which the posts are stored.
You may also incorporate subcategories of posts under one category in order to arrange your content in a flexible way. You can also drag and rearrange the outline. Kajabi accepts a variety of media and text files to include in your posts. These include MP4 and MOV files, MP3 and WAV files, PDFs, and even Word documents. Upload all of them directly from your computer folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can even copy and paste existing URLs for your videos into your posts!
Like several other platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. Similar to the name it allows you to upload all the files you have uploaded to your course in one tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for course players. Contrary to other LMS platforms, where you’re offered the choice of one or three themes, Kajabi lets you have the option of choosing various themes for the different products. Like the outline maker, it’s simple to alter any of the themes to match your preferences. You can even incorporate details that represent your brand like your logo, images, and font designs , into your course player in order to give it a your own personal style. Difference Between Kajabi And Kartra
Questions and student interactions
Kajabi has a quiz feature called Assessments where you get to make quizzes and assignments and add them as part of your curriculum. Assessments are a helpful method of determining whether your students have learned something from the curriculum you’ve given them. With the assessments feature, you get to choose from three different types of questions: multiple-choice multi-selection, or paragraph-style. You can also set a passing score to motivate your students to engage with your content.
Aside from that aside from that, the LMS site has also made strides in creating areas for students and teachers to interact. With the Community feature, your students are able to interact and comment on all of your courses on their dashboards. It is possible to write your blog posts to discuss with the rest of them your lessons from the past as well as your future content. The community feature is offered either as a stand-alone product or as component of your member area.
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Website Design and Customization
Why should you upload your course materials with your domain name as well as WordPress web site when Kajabi provides the platform and tools to build one on the platform? Kajabi provides unlimited web hosting across the three pricing plans. What’s great about this is you’re guaranteed immediate safety and security with an automated SSL certification as well as the support of a team to manage your website.
Additionally, you have the freedom to modify your domain and also pick from a variety of premium, unique themes, all of which you can modify to your hearts content! This doesn’t stop there. if you’re an expert edupreneur and are a member of the Growth plan and higher you can download custom-designed themes designed to fit your ever-expanding needs, plus remove any Kajabi logos and substitute that with your personal brand!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders lets you modify any of the themes on the website using a variety of intuitive and easy-to-handle editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re essentially like those categories as well as posts that we’ve discussed when we’ve talked about how to build courses. Blocks are the components that comprise the site’s content which includes text, media files and clickable buttons. Sections on the other hand, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets nowadays it is logical for Kajabi to have your website automatically adapt to a mobile layout. You can go an extra mile and select which site element you wish members to see. With all the tools you need to make your site look how you would like it to look, Kajabi’s page builder is not just incredibly flexible, but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms might not offer this, but Kajabi allows you to create a section of your website dedicated to your blog where you can post comments and updates on the content of your course. If you’re looking to get the most of your Kajabi-created website this service offers you a space where you can publish your content without restriction. You can get started with the blog post by making one with the text editor. You can include SEO elements if you want to have a wider reach or group your posts into various categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot However, it comes with enough tools to make it manageable. Additionally, you can also create podcasts to promote on your website. You can upload the recordings of your podcast that will be hosted on the website and distributed to major podcast listening platforms such as Apple Podcasts and Spotify. If you upload a podcast episode you can choose between two choices: publish the podcast as a public one free of charge or create an exclusive private version which only your subscribers can get access to. Difference Between Kajabi And Kartra
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Marketing and Sales and Marketing
Part of what makes Kajabi so popular with edupreneurs is the variety of marketing and sales tools that are extremely user-friendly and easy to even non- marketing experts to make use of!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in email marketing feature allows you to send e-mails related to your course and websites to your members who are subscribed students while seated on the platform. But you may be surprised that it does more than sending e-mails. With the aid from Kajabi Automations, you get to build automated sequences of e-mails triggered by different kinds of user actions. For instance, if your student logs in successfully to one of your courses after the checkout process, a welcome email will be sent automatically directly to the student’s inbox. If another underperforms the course, an upsell will be delivered to offer suggestions for improvement Difference Between Kajabi And Kartra
You are able to create as many emails to the campaign you like and schedule each of them in accordance with your preferences. You can also choose the members you want the messages. E-mail management has never been this extensive and yet simple to manage. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates who can help advertise your website on behalf of your company. Apart from paying them a commission, you may also track their performance to determine how well they contribute to boosting your conversion and click rates. Difference Between Kajabi And Kartra
Pipeline Builder
Another one of Kajabi’s overall notable features are its Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features that require more time and effort however, this Pipeline Builder is designed to be so quick and easy that even the uninitiated can benefit from it. This stunning feature allows you to choose from a set of pre-made funnel templates or pipeline blueprints. These include the following:
- Freebies – to be used whenever you want to offer a freebie as a lead magnet to increase your database.
- Sales Page OVO – for when you need to persuade your audience to buy your product through an online sales page
- Product Launch OVO – for when you’re launching courses or other product
- Zoom Webinar OVO – for any time you wish to promote your business through web-based workshops
- Free Book OVO is a great resource for any time you wish to promote your content with the free digital book that you can download
- Coaching Campaign OVO – for whenever you’re promoting your courses through a series of coaching sessions
- Blank blueprint – for whenever you’re looking to create an effective sales funnel right from the ground
When you choose from one of the blueprints for a pipeline Kajabi instantly creates pages and emails you’ll have to put together to make an efficient sales funnel. You may customize however you would like your sales funnel to look to your customers. You could even alter the look of your checkout and landing pages, for instance changing the design to a different theme The library is with more than 40 pages templates you can select from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select between the two to pay for your course. Stripe is the most popular payment option that allows debit and credit card transactions as well as select e-wallet providers all over the world. PayPal is, on the other hand, is available as an alternative for subscribers as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi because all your earnings are immediately sent into your account at the banks.
For the pricing, Kajabi provides you a wide range of pricing options. You can choose to make your student pay for services at various time frames (one-time subscription, one-time, or multi-payments) or hand them out to them for free. You can also choose to choose whether you’re planning to charge a specified price for one product or multiple items, and set specific dates that your customers can access within a given timeframe. You can also create coupons to encourage your audience to purchase all of your products. Difference Between Kajabi And Kartra
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Integration with Third-Party Services
Kajabi may have a plethora of built-in tools to develop and promote your courses, but you also have the option to connect to third-party applications to provide more functions. The platform is currently able to support the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of tools and third-party apps from e-commerce to user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s among the only course creation platforms which provide 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is always available to help you whenever you encounter difficulties creating an online course or website, in addition to other important issues, anytime and anywhere. It’s crucial to note that this 24 hour support is available to instructors that are on the Growth plan upwards – for basic users Live chat support is scheduled for certain times and times on weekdays. The approach of Kajabi’s customer support has been highly praised by many who use it to design relevant educational content. Difference Between Kajabi And Kartra
As for tools for training, Kajabi gives an array of options to access resources that you can learn and get used to. Its Kajabi Hero University is packed with courses, tutorials and informational content that are specifically geared towards teachers and edupreneurs who want to gain traction or boost their position in the world of course design. Additionally, you can attend daily Q+A educational webinars with prominent experts from various areas as guests. Additionally when you’re looking for other tips and tricks, the help center is available to help you along the way. Apart from Kajabi’s Hero University, there is also a Kajabi Hero Rewards program, where course creators are rewarded with many sweet perks when they meet their goals.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and market your course content however, we must take care of a few essential things that aren’t being addressed. The majority of these would have been extremely helpful to improve the experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. While some provide this service instructors using Kajabi will often require a connection to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish that the absence of different types of questions as well as randomization of these types – to be addressed soonest.
- Other payment options. At the time of writing, only transactions via Stripe as well as PayPal will be accepted. Not only that, we don’t understand why there are limitations too.
- A public API key. This would have been useful for custom integrations, such as the ability to let your subscribers sign in using the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an edupreneur could ever dream of. But due to its high price plan and a certain lack in features it might cause some to be turned off. If you’re seeking alternatives that have collective similarities with Kajabi with regards to reliability and performance we’ve listed a few worthy competitors that you may want to consider when making your choice. Difference Between Kajabi And Kartra
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the cost that starts at $67/month, you can create unlimited courses and advertise to your target audience without having to worry about breaking the bank!
- Podia isn’t just claiming to be user-friendly. It’s also extremely easy to use, far easier than Kajabi! Although you can utilize marketing tools, it’s much lighter than Kajabi. With the extremely affordable price range we can see the way Podia can appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for the shortcomings. With its affordable price It certainly has greater features that the other as well as live lessons and a built-in app integrations store.
- Teachable is like Thinkific in the manner it functions. But, we need to appreciate how the former can incorporate additional payment options since it supports Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can utilize. It does provide the basic features that everyone needs including the intuitive features needed to design a professional web pages to the fantastic integrated marketing suite, which includes the addition of simple diagrams of sales funnels as well as efficient email marketing tools.
There could be some tools missing like the issuance of certificates, in particular. Also, with its high cost, it might not be the wise option for those with a tight budget. However, we understand that even though Kajabi performs great as an all-in one solution for creating courses but it’s not without limits. However, that doesn’t stop it however, from becoming a popular choice among established entrepreneurs and creators!
If you’re still looking for an LMS that can provide everything you require on one platform, Kajabi is something you must seriously consider.
FAQ Difference Between Kajabi And Kartra
What is the meaning of Kajabi mean?
The word “Kajabi” is derived from a word with Islamic (or Arabic origin, which translates to “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products on Kajabi. It is possible to integrate with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail is it possible Kajabi could be able to replace MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated into the platform, it makes sense that it’s sufficient to take over third-party apps such as MailChimp. If you do want to use this feature, Kajabi still allows you to integrate it with other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and your subscribed members have access to all course materials even when in the move. Difference Between Kajabi And Kartra