Hundreds of learning management system (LMS) platforms offer many essential features that can be utilized whenever you create meaningful content. Although there are plenty of sites that let you utilize advanced marketing tools to promote classes to your target audience, some may not have most of these features. Although some sites provide simple-to-use tools to build courses, there’ll also be some that have an editing experience so complex that they turn off their users.
In the sea of e-course platforms There are a handful which offer more than just a simple editing interface, but also a plethora of sales and marketing functions. And on top of that they offer almost everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them which can provide this is Kajabi.
In a nutshell: What is Kajabi? Does Kajabi Blog Work For Content Marketing
Kajabi is an internet-based platform which lets you make and sell your content to your student audience. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and necessary features that will not just create a professional website for your courses but let them grow to greater heights. Kajabi has been praised by the media and regarded as one of the top online learning platforms, with an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? Well, there are quite numerous aspects that make this platform very convenient for everyone to use. Firstly, it’s the extreme simplicity of usage. From course creation all the way to the marketing services the majority of Kajabi’s aspects can be accessible to those who are just getting started in the world of e-learning. A majority of them are advanced, giving instructors an edge over the rest. Lastly it allows budding entrepreneurs like you run and develop an online course without having to go elsewhere in case something isn’t available. Kajabi offers all the tools that anyone could require, living up the ‘one-stop-shop’ moniker.
What Can It Do? Do?
There are a variety of ways that Kajabi lets you use as an all-in-one online course solution. We’ve made a list in bullet form of the most important attributes that you ought to watch out for in the event you’re considering it. Simply put, Kajabi lets you:
- Create engaging and interactive classes using a range of customizing tools including media files, templates that you can pick in accordance with your personal preferences.
- Create a professional website that can present your course content and other products and blogs to keep your students updated on the latest developments;
- Efficiently make use of the landing page, checkout pages and other effective methods to boost the profits you earn, extend your reach to the limit, and generate higher conversion rates.
- Decide how you would like to bill your courses and other products for your students, whether it’s a one-time payment or a monthly subscription;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools;
- Set up and manage your affiliate links.
- Explore an array of community, and training resources and features, including the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and famous personalities. It’s the choice of several well-known personalities that are from various industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, accessed and explored by over 35 million students across the globe. As of this time of writing Kajabi is generating more than $650million in revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course creation tools in that they’re more costly. With monthly costs that begin at just $119, it’s no wonder why it can be a hindrance for some who like to give it a try. With the abundance of essential features already packed within each plan, pricing is logically reasonable.
Kajabi’s pricing plans start at the Basic plan that costs $149 per month, or $119/month when billed annually. In this plan, you can create three products, gain an maximum of 1000 active users, as well as create your own website you can customize with tools fully provided by the platform. Included are unlimited pages for landing websites, indefinite marketing e-mails and access to unlimited useful resources, such as one-on-one customer service and Kajabi University.
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Apart from basic plans, there’s the Growth plan that happens to be the most sought-after plan on the platform for $199 per month or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/month annually that is loaded to the brim with every feature you’d want when it comes to making and selling your courses. Kajabi currently does not offer an option to pay for the plan. There is however a fourteen-day no-cost trial is available on each of the three plans. A longer trial of as long as 30 days also available on selected blogs, so if you’re looking to test the waters and see if Kajabi’s the right fit for you, the limited free trial is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, which includes email marketing and automation are designed to be designed for businesses, so you don’t have to connect with any other third-party service for that!
- The software that creates sales funnels. Another of the platform’s best-selling points is the Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to get too complicated!
- Unlimited customization. From designing professional-looking course websites all the way to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The simple and intuitive site and course editors. Making content using the website and course builder software has never been so simple and fast, since it requires less effort and time to finish the job.
- Limitless integrations. Apart from native integrations to ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows you to look and select among more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature lets you engage with the students in your classes. You can also connect, network, and share your joy with hundreds of teachers in the same position as you.
The Cons – What We Do Not Like
- The pricey pricing plans. The three plans offered by Kajabi are higher than the typical monthly prices offered by other services. There’s not a free option either.
- No built-in tools to issue certificates. It is possible to connect to a third-party certificate app if you plan to make custom-designed certificates of various types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of some particular features, like adequate discussion forums, as well as the ability to randomize the assignments or quizzes. Does Kajabi Blog Work For Content Marketing
A Review of Kajabi’s Features
Ease of Use and Experience
One thing that we like about Kajabi is the surprisingly easy user experience. For one, most of the users interface (UI) is organized. If you may notice on the screen menu, you’ll find that all the features are organized into five main sections: Website Products, Sales, Marketing and People. The design of the menu is clear and free of obstruction, since some of the elements that are associated with the specific section can be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” hallmark. You can build an online landing page, change your course, and even communicate with your instructors through one website.
The search assistant is a tool that is useful when you need to search for something difficult to locate. The Kajabi Assistant is located at the top of the dashboard in the shape as a “search bar and it lets you look for specific tools and products on the site by entering the keywords. As previously mentioned the courses and site builder sections can be moved and dropped and make the process much easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than some of its competitors. It can also be used in other languages that English in case you want to present your content to wider viewers.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may quickly come across a variety of templates for courses or products or the way it calls them blueprints. Each blueprint for a product is different in its structure and style and can be customized to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are quick-form courses, which are typically designed in order to increase the brand’s value, whereas Online Courses are full-version versions with a full content structure designed for the “world-class” education experience. Drip courses, on contrary, are classes that are scheduled for a set series of weeks or days. Also known as Evergreen Training courses, it’s an efficient way to share your content when you and your students are busy with other activities.
Kajabi may be known by many as a renowned premium course-maker. But, aside from the courses, the blueprints allow you to create a membership area where your customers can enjoy exclusive content and a coach session lasting 12 weeks. The template is also blank which allows you to design your own course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
When you look into the course builder, you’ll see an outline of sections and lessons that have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these parts and the lessons called categories and posts, respectively. Posts are where you put in different types of content, like text, videos and images, whereas the categories function as folders for the posts that are stored.
It is also possible to include subcategories of posts under the same category, if you wish to arrange your content in a flexible way. You can also move and rearrange the outline. Kajabi accepts a broad range of text and media files that can be used to add to your posts, such as MP4 and MOV files, WAV and MP3 files, PDFs, and even Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can even duplicate and paste URLs of your video to your posts!
As with a handful of other platform for making courses, Kajabi allows you to make use of the feature of bulk uploads. Like the name implies it allows you to upload all your files to your courses on one tab. This is a great option, especially if you’re busy working on other things.
Course Player Templates
Kajabi has a variety of over 10 course player themes. Unlike other LMS platforms that only allow you to be offered the choice of the theme you want to use, Kajabi lets you have the choice of selecting different themes for different products. Like the outline builder, it’s relatively easy to customize any theme to fit your style. It is possible to incorporate specifics that represent your brand like your logo images, fonts, and designs into the course player to add a an individual touch. Does Kajabi Blog Work For Content Marketing
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments. It allows you to create quizzes and assignments and add them as part of your course. Assessments are an effective method of determining whether your students have learned something from the lessons you’ve provided them. With the assessments option, you are able to select from three main types of questions: multiple-choice multi-selection, or paragraph-style. You can even set a passing score to motivate your students to be more engaged with your content more.
Apart from that aside from that, it is also important to note that the LMS site has also made progress in providing spaces for teachers and students to connect. With the Community feature, students have access to interact and comment on any of your courses through their dashboards. It is possible to write your blog posts to discuss with the rest of them your previous lessons as well as your future content. The community feature can be accessed as a separate item or as a component of your member.
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Website Design and Customizability
Why should you upload your course materials on your website’s domain as well as WordPress web site when Kajabi provides the platform and tools you need to create one within the platform? Kajabi provides unlimited web hosting on three pricing plans. What’s great about this is you’re guaranteed immediate security and security through the automatic SSL certification, as well as the support of a team to manage your website.
You also have the option to customize your domain, and also pick from a wide array of premium, unique themes, which you can personalize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and have signed up to the Growth plan and higher, you get to download custom-designed themes designed to fit your ever-expanding needs, plus eliminate all Kajabi branding and replace it with your own!
Page Builder
Just like the course builder we’ve mentioned earlier, the page builder from Kajabi lets you modify any of the given themes on the website using a variety of user-friendly and intuitive editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to post categories, and categories we discussed when we’ve discussed the course builder. Blocks are the elements that compose the content of the website including media files, text or clickable icons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 pre-designed sections templates that you can pick from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets these days it is logical to use Kajabi to have your website automatically adapt to a mobile-friendly layout. You can go an extra mile by picking which site element you wish for your member learners to view. With all the tools you need to make your site look how you would like it to appear the page builder from Kajabi is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, but Kajabi allows you to create a section of your website that is dedicated to your blog, where you can post comments and updates on your course content. If you’re looking to make the most out the Kajabi-made website it provides an area where you can do so without limits. You can get started with the blog post by making your own using the text editor. It is possible to incorporate SEO elements if you wish to have a wider reach, group your posts into various categories or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as on with WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts that you can promote on your website. You can upload the recordings of your podcasts to be hosted on the site and distributed to the major podcasting platforms like Apple Podcasts and Spotify. When uploading an episode of your podcast, you have two choices: publish it as a podcast that is public for free or make an exclusive private version which only your subscribers are able to access. Does Kajabi Blog Work For Content Marketing
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is its slew of sales and marketing tools that are highly easy and straightforward to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send e-mails related to your course and website to your subscribers students within the comforts of the platform. But you may be surprised that it does more than just send e-mails. With the aid of Kajabi Automations, you get to build automated sequences of e-mails that are initiated by different types of user actions. For instance, if your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically delivered directly to the student’s inbox. If the course performs poorly then an upsell message is sent to suggest improvement Does Kajabi Blog Work For Content Marketing
You are able to create as many emails to your campaigns as you like and then schedule them in accordance to your preference. You can choose which of your members gets to receive those messages. The management of e-mails has never been this comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you don’t require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function that lets you assign some of your members as affiliates who can help advertise your website on your behalf. Apart from paying them a commission it is also possible to track their performance to gauge how they can contribute to increasing your conversion rates and click rates. Does Kajabi Blog Work For Content Marketing
Pipeline Builder
Another of Kajabi’s standouts are one of the best features is Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating problems. While other platforms provide similar features, which require more effort and time however, this Pipeline Builder is designed to be quick and simple that even the uninitiated are able to make the most of it. This stunning feature allows you to choose from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebie – for whenever you’d like to provide a freebie as a lead magnet to grow your database.
- Sales Page OVO – to use any time you wish to persuade your customers to purchase your product by utilizing the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or other product
- Zoom Webinar OVO – to use whenever you want to promote your product via web workshops
- Free Book OVO – to use anytime you’d like to market your content the free digital book that you can download
- Coaching Campaign OVO – for any time you’re promoting your classes through a series of coaching sessions
- Blank plan – to use whenever you’re looking to create the sales funnel you want from beginning
After you pick one of the blueprints for a pipeline Kajabi will automatically generate pages and e-mails you will have to put together to make an effective sales funnel. You can customize how you would like your sales funnel to appear to your target audience. You can even alter the look of your landing and checkout pages, for instance, to a different one – there is a library filled with 40+ page templates that you can pick from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students can get to choose between the two to pay for your courses. Stripe is a popular payment option that allows debit and credit card transactions and various e-wallet companies across the world. PayPal however, on the contrary hand, is available as an option for subscriptions and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side, as all your earnings will be immediately transferred to your bank account.
When it comes to the pricing, Kajabi offers you a wide range of options to select from. You can choose to cost your pupils for the products at various times (one-time or subscription and multi-payments) or hand them out at no cost. You can also choose to choose whether you’re planning to charge a specific amount for a specific item or for a variety of products, and set specific dates that your students can access your products within a specific timeframe. You can also create coupons that will further encourage your customers to purchase all of your products. Does Kajabi Blog Work For Content Marketing
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Integrations with Third-Party Services
Kajabi has a variety of built-in features to help you create and market your courses However, you have the option of connecting to third-party apps for more functions. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds more third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s among the few platforms for creating courses that offer 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is always available to assist you when you’re struggling to create pages or courses, among other issues that are important, at any time and anywhere. It’s crucial to note that this 24/7 support is available to instructors who subscribe to the Growth plan upwards – for basic users Live chat is available at specific times and on certain days on weekdays. However, Kajabi’s method of customer support has been highly praised by those who utilize it to create useful course content. Does Kajabi Blog Work For Content Marketing
In terms of tools to train, Kajabi provides you a variety of ways to resources that you can master and then become proficient with. Its Kajabi Hero University is packed with courses, tutorials, and informative content especially geared towards teachers and edupreneurs who want to jumpstart or improve their standing in the course creation world. Additionally, you can attend weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus when you’re looking for additional information and tips assistance, the help section is always there to guide you along the way. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators can earn tons of sweet perks as they achieve their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and promote your course content However, we need to take care of a few essential things that are missing. The majority of these would have been extremely helpful to improve the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. While some offer this feature instructors using Kajabi often will still require a connection to third-party software that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within the course, we would like for the absence of question type options – plus randomization of said types – to be addressed soonest.
- Other payment options. As of the moment only transactions made through Stripe or PayPal can be accepted. Not only that, we aren’t sure if there are certain limits too.
- An API key that is public. This could be useful for custom integrations, like letting your subscribed students sign in using the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring edupreneur could ever dream of. But with the steep price plan and a plethora of features, it could make some people turn away. If you’re looking for alternatives with commonalities in comparison to Kajabi regarding reliability and performance We’ve provided a list of worthy competitors that you may think about in your decision. Does Kajabi Blog Work For Content Marketing
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only distinction is in the cost – starting at only $67/month You are able to create unlimited courses and market to your audience of choice without worrying about spending a dime!
- Podia does not just claim to be user-friendly. It’s also extremely easy to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features It’s a lot lighter than the other. However, when you consider the budget-friendly price we can see the way Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for them. With its affordable price It certainly has more industry-level functions than Kajabi, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is identical to Thinkific in the manner it works. But, we need to appreciate how the former can incorporate additional payment options, as it supports Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by providing nearly all of the options that most entrepreneurs utilize. It certainly has the basic features that everyone needs including the intuitive features needed to build a professional-looking website to the stellar built-in marketing suite with the inclusion of easy-to-understand diagrams of sales funnels as well as efficient email marketing tools.
There may be a few instruments that aren’t there, such as the issuance of certificates in particular. Also, with its high price tag, it may not be the best option for those with a tight budget. We do recognize that while Kajabi is very well as an all-in-one solution for course creation but it’s not without limits. It doesn’t hinder it, but it is a favorite among experienced creators and businesses!
If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you ought to seriously think about.
FAQ Does Kajabi Blog Work For Content Marketing
What is the meaning of Kajabi translate to?
The term “Kajabi” derives from a word with Islamic (or Arabic origin that means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Aside from the usual classes, you can also sell physical items on Kajabi. It is possible to integrate with Shopify to build a fully functional E-commerce store using Kajabi!
Concerning e-mail marketing, is it possible that Kajabi could take over MailChimp?
Since Kajabi already comes with the tools for marketing via email built into the platform, it makes sense that it’s adequate to take over third-party apps such as MailChimp. However, if you want to use the platform, Kajabi still allows you to connect it with other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile for you and the members who have subscribed have access to all course materials even when traveling. Does Kajabi Blog Work For Content Marketing
