Hundreds of learning management system (LMS) platforms come with many essential features that you can use when you write content that is meaningful. While there could be a lot of sites that let you utilize advanced marketing tools to advertise the courses you offer to your intended viewers, other platforms may not have most of the features. And while some offer easy-to-use tools to build courses, there’ll also be some that offer editing features that are so complicated that it turns its users off.
In the sea of e-course platforms, there are a few which offer more than just the basic editing interface but also a plethora of marketing and sales functions. In addition to that they also offer nearly everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Gene Is Marketing Kajabi
Kajabi can be described as an online service that allows you to develop and market your course content to your audience of students. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all kinds of industries with the best and necessary features that will not just create a professional website for your courses , but also allow them to grow to new heights. Kajabi has been praised by the media and considered to be one of the most effective online learning platforms, with an overwhelming score from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? Well, there are quite plenty of aspects that make this platform very convenient for everyone to utilize. It’s first and foremost the simplicity of usage. From course creation all the way to marketing the majority of Kajabi’s features are designed to be easily accessible to those who are only beginning to get started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course an edge over the rest. Lastly it allows budding entrepreneurs like you to run and create an online course without having to go elsewhere if anything else is not available. Kajabi offers all the tools anyone may need, living up to its ‘one-stop shop’ moniker.
What does it let you do? Do?
There are many kinds of options that Kajabi allows you to do as an all-in-one e-course solution. We’ve compiled a list, in bullets of the most important features that you may want to keep an eye on in the event you’re considering the option. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools such as media files, templates you can select according to your preference;
- Create a visually appealing website to display your course materials and materials, as well as a blog where you can keep your students informed about the latest developments;
- Effectively utilize websites, landing pages and checkout sites and other viable methods to increase your profits, further your reach over the boundaries, and generate higher conversion rates.
- Decide how you would like to charge your courses or other items to your students – whether it’s a one-time fee or a monthly subscription;
- Build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite with e-mail marketing, CRM, and automation tools.
- Set up and manage your affiliate links.
- Explore an array of community, customer service and training materials, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and famous personalities. It’s the choice of many of the most well-known people who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses which are accessed and explored by more than 35 million students across the globe. In the last writing, Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are very different than other online course creation tools in that they’re much more expensive. With monthly prices that start as low as $119, it’s no wonder that this can impede some people who might want to give the service a shot. With the abundance of important features included in each plan, pricing is reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month or $119/mo for billing annually. This plan lets you can create three products, reach a maximum of 1000 active users, as well as design websites that you are able to customize with tools fully provided by Kajabi’s platform. Also included are unlimited landing webpages, unlimitted marketing e-mails as well as unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from basic plans, there’s the Growth plan, which happens to be the platform’s most popular offer with a monthly cost of $199 or $159/month if you pay annually. There is also the Pro plan at $399 monthly or $319/month yearly that is loaded to the brim with all the features you’d like when you are making and selling your courses. Kajabi is currently not offering any free plans. But a 14-day free trial is available for each of the three plans. A trial extension that runs as long as 30 days offered on select blogs. So if you wish to try the service to determine if Kajabi is the right choice for you, the limited trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, including email marketing and automation are specifically designed to be optimized for business, and it isn’t necessary to integrate with other third-party services to do that!
- The sales funnel software. Another of the most popular features on the platform The sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to overcomplicate yourself!
- Customization without limits. From the creation of professional-looking courses up to the customized name, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The user-friendly and simple site along with course editors. Making content with the website and course creator software was never this easy and swift, and it requires less effort and time to complete the task.
- Unlimited integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics tools, connecting to Zapier’s app allows users to investigate and select from more than one thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s community feature lets you connect with students in your classes. You can also make connections, network and share your joy with hundreds of teachers similar to you.
The Cons – What We Don’t Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost greater than the typical monthly prices that other providers offer. There’s not a free option either.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate application if you intend to make custom-designed certificates that are of different types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of some particular features, like appropriate discussion forums as well as the ability to randomly assign tests or assignments. Gene Is Marketing Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we like the most about Kajabi is the shockingly easy user experience. For one, most of the user interface (UI) is organized. If you check the screen menu, you’ll notice that all features are organized into five main sections: Website Products, Sales, Marketing and People. The layout of the menu leaves no space for confusion, as certain elements that are associated with specific sections are able to be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” brand name. You can create an online landing page, change your course, and even interact with your fellow instructors through one website.
The search assistant is a tool that comes in handy when you need to search for something that may be difficult to find. The Kajabi Assistant is located at the top of the dashboard in the shape as a “search bar, and allows you to search for tools and items on the website by typing in the search terms. As mentioned previously that both the Kajabi site builder and course builder sections can be moved and dropped and make the process much easier without the need to know how to navigate the site. Kajabi has a smoother learning curve than a couple of its contemporaries. It can also be used in other languages that English for those who want to share your content with broader audiences.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll be able to see a collection of product or course templates or what the platform refers to them blueprints. Each of the product blueprints varies in structure and type and is readily tailored to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses which are generally designed in order to increase the brand’s value, whereas online Courses are full-version types with a complete content structure that are designed to provide an “world-class” learning experience. Drip courses on the other hand, are courses that are scheduled over a set series of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient way to share your content when you as well as your students are occupied with other activities.
Kajabi may be known by many as a renowned premium course-maker. Apart from kinds of courses offered, the blueprints also allow you to make a membership site that allows your customers to access exclusive content and a coaching session lasting 12 weeks. The template is also blank which allows you to design a course or product completely from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you’ll see the outline of the sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s case, those sections and lessons are referred to as post categories as well as category, respectively. Posts are where you put in different types of content like text, videos images, and text, while the categories function as folders in which the posts are stored.
You can also include subcategories of posts within one category in order to organize your content more flexiblely. You can alter the outline by dragging it around. Kajabi accepts a wide variety of media and text files to be added to your posts, including MP4 and MOV files, WAV and MP3 files PDFs as well as Word documents. Upload any of them through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can add existing URLs of your videos to your posts!
As with a handful of other platform for making courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests it allows you to upload all the files you have uploaded to your courses in one page. This can be useful, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 course player themes. Contrary to other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the choice of selecting different themes for various products. Like the outline maker, it’s easy to customize any of the themes to fit your style. You can even incorporate details that represent your brand like your logo, images, and font designs into your course player in order to give it a your own personal style. Gene Is Marketing Kajabi
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments that allows you to design and create assignments and quizzes and then add them to the course of your course. Assessments are a helpful way to assess if your students learned something from the curriculum you’ve given them. With the assessments feature, you get to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set an acceptable score to encourage your students to be more engaged with your material more.
In addition aside from that, in addition, the LMS website also has been able to make strides in creating areas for students and teachers to communicate. Through the Community feature, your learners are given access to participate and leave comments on all of your courses on their dashboards. You can also write your blog posts for discussion with the rest of them your lessons from the past and your upcoming content. The community feature can be accessed either as a stand-alone item or as a an element of membership area.
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Website Design and Customization
Why should you upload your course materials on your website’s domain or WordPress site when Kajabi provides the platform and tools to create one within the platform? Kajabi offers unlimited web hosting across all 3 pricing options. What’s great about this is you’re assured of instant security and safety with the automatic SSL certification, as well as a team to help maintain your site.
Additionally, you have the freedom to personalize your domain as well as choose from a variety of premium, unique themes, all of which you can modify to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and have signed up to the Growth plan or higher you can use custom-designed themes that are built to meet the ever-changing needs of your business, plus take away all Kajabi logos and substitute that with your personal brand!
Page Builder
Just like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to post categories, and categories we discussed when we’ve discussed our course building tool. Blocks are the components that comprise the content of the website which includes media files, text as well as clickable button. Sections, on the other hand, are formed by multiple carefully-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the dashboard of the page builder. We’re all hooked to our smartphones and small tablets these days, it makes total sense to use Kajabi to make your website automatically adjust to a mobile-friendly layout. You can go an extra mile and select the element of your site you would like members to view. With all the necessary tools to build your site however you want it to appear the page builder from Kajabi is not only super flexible but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this feature, however Kajabi allows you to create a section of your website specifically for your blog. There, you can publish information and comments on your course content. If you’re looking to make the most of your Kajabi-made site, the service provides you the opportunity to post your blog posts without limitations. It is possible to begin with posting blog content by making one with an editor for text. You may include SEO elements if you want to expand your reach or group your posts into different categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features might not be on par as WordPress or Blogspot However, it comes with enough tools to make it manageable. In addition, you can create podcasts that you could promote on your site. You may upload recordings of your podcast that will be hosted on the site and distributed to major podcast listening platforms such as iTunes Podcasts as well as Spotify. When uploading podcast episodes you can choose between two options: either release the podcast as a public one free of charge or create an exclusive private one that only your users can get access to. Gene Is Marketing Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of sales and marketing tools that are highly user-friendly and easy even for those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send emails that are related to your course or websites to your members who are subscribed students within the comforts of the platform. However, you might be amazed that it can do more than sending e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails that are triggered by various user actions. For instance, if your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically sent into their email inbox. If another underperforms the course, an upsell will be sent to suggest improvement Gene Is Marketing Kajabi
You can create as many e-mails for your campaign as you like and then schedule them according to your preferences. You can also choose the members you want to receive those messages. Managing e-mails has never been so extensive and yet simple to manage. Contrary to other LMS websites, Kajabi already provides you with e-mail marketing tools that don’t require the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing function that lets you assign some of your members as affiliates to help in promoting your site on behalf of your company. Alongside paying them the commission rate and monitoring their performance to determine how they can contribute to increasing your conversion and click rates. Gene Is Marketing Kajabi
Pipeline Builder
Another one of Kajabi’s overall top features is the Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms provide similar features, which require more time and effort and effort, the Pipeline Builder is designed to be extremely simple and quick that even beginners can make better use of it. This stunning feature allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. This includes:
- Freebies are great for when you want to offer a freebie as a lead magnet to increase your list
- Sales Page OVO is a great option when you need to convince your intended customers to purchase your product via a sales page
- Product Launch OVO is a great option for when you’re launching courses or any other product
- Zoom Webinar OVO – to use occasions when you need to advertise your business through web-based seminars
- Free Book OVO – to use anytime you’d like to promote your content with an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your courses through an array of coaching sessions
- Blank design – for when you want to build an effective sales funnel right from beginning
When you choose from one of the blueprints for your pipeline Kajabi instantly creates pages and e-mails you will require to create an effective sales funnel. You can customize how you wish your funnel to look to your customers. You may even change the design of your checkout and landing pages, for instance changing the design to a different theme There is a library with more than 40 pages templates you can select from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose between them when they pay for your course. Stripe is the most popular payment option that allows credit and debit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary on the other hand, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are instantly transferred directly to the bank accounts of your choice.
For price options for Kajabi, it provides an array of options for you of pricing options. You can either cost your pupils for the services at different time frames (one-time, subscription, and multi-payments) or give them away to them for free. You even have the chance to select if you’re going to charge a set amount for one item or for a variety of items, and establish specific dates for your students can access your products within a certain time frame. You also get to generate coupons to encourage your target audience to buy any of your offers. Gene Is Marketing Kajabi
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Integrations to Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses however, you also have the option of connecting to third-party apps for more functions. The platform is currently able to support 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over the rest as it is one of the only course creation platforms with live chat available 24/7 support. In contrast to other similar platforms, Kajabi’s customer support team is always available to help you whenever you’re having difficulties in creating a course or page among other issues that are important, at any time and from anywhere. However, it’s important to note that this 24/7 service is only available to instructors that are on the Growth plan upwards – for basic users live chat support is scheduled for certain times and days of the week. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to design relevant courses. Gene Is Marketing Kajabi
For training tools, Kajabi offers the user a range of access to resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, classes, and informative content especially targeted at educators and edupreneurs, to help them gain traction or boost their position in the course creation world. You’re also invited to daily Q+A educational webinars with leading experts from different areas as guests. Additionally when you’re looking for other tips and tricks the help desk is available to help you in the right direction. Apart from the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they achieve their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one platform to develop and promote your course content however, we must take care of a few essential things that are missing. Most of them would have been very useful in improving the experience. Below are the items we’d like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and credentials. Although some of them offer this option instructors who utilize Kajabi often will still require a connection to third-party software that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within the course, we would like for the lack of options for question types and the randomization of those types – to be addressed soonest.
- Additional payment options. As of the moment only transactions made through Stripe and PayPal can be accepted. Not only that, but we aren’t sure if there are limitations too.
- An API key that is public. This could have been helpful for custom integrations, like letting your subscribed students login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features an edupreneur could ever dream of. However, due to the high cost plan and a plethora of features, it might make some people turn away. If you’re looking for alternatives that share similarity with Kajabi in terms of reliability and performance, we’ve listed some worthy competitors that you may want to consider in making your choice. Gene Is Marketing Kajabi
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only difference is the price – starting at only $67/month You can design unlimited courses and advertise to your target audience without worrying about spending a dime!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, and much more user-friendly than even Kajabi! Although you can benefit from marketing features Podia is much less heavy than Kajabi. However, when you consider the budget-friendly price range, we can see the way Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range and a wide range of features, it certainly offers more industry-level functions than the other has as well as live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it functions. But, we need to appreciate how Teachable is able to incorporate additional payment options since it can support Google Pay and Apple Pay two gateways that Kajabi does not have. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for offering a wide range of tools that most entrepreneurs use. It does provide all the features you need to be able to build a professional-looking website to the stellar integrated marketing suite, which includes the inclusion of easy-to-understand plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some instruments that aren’t there like the issuance of certificates specifically. Also, with its high price tag, it may not be the best choice among the budget-conscious. But we do understand that while Kajabi is well in being an all-in-one solution for creating courses but it’s not without limits. It doesn’t hinder it, but it is a popular choice among established creators and businesses!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you ought to seriously look into.
FAQ Gene Is Marketing Kajabi
What is the meaning of Kajabi mean?
The word “Kajabi” originates from a word of Islamic or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal classes, you can also sell physical items on Kajabi. You can also integrate with Shopify to set up a fully functioning online store on the platform!
Regarding marketing via e-mail is it possible Kajabi can be able to replace MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated into the platform, it’s natural that it’s adequate to take over third-party apps such as MailChimp. If you do want to use it, Kajabi still allows you to connect it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app so that you and your subscribers can access your entire course materials even when in the move. Gene Is Marketing Kajabi
