Many learning management system (LMS) platforms come with various important features you can utilize when creating content of high quality. While there could be a lot of websites that allow you to make use of modern marketing tools to promote classes to your desired audience, others might not offer all of the features. While some provide easy-to-use course-building tools, there will also be few that may provide editing options that is so complicated it turns its users off.
In the sea of e-course platforms There are a handful that provide more than the basic editing interface but also a plethora of sales and marketing functions. And on top of that they also offer almost all you can think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them that provide it is Kajabi.
In a nutshell: What is Kajabi? How To Do A Brendan Burchard 7 Day Launch Kajabi
Kajabi is an internet-based platform which allows you to create and sell your content to your student audience. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all kinds of industries with the best and necessary features that will not just build a professional-looking site for your courses, but also allow them to grow to new heights. Kajabi has been critically acclaimed and regarded as one of the top online courses platforms, earning an overwhelming positive score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? Well, there are quite plenty of aspects that make this platform very convenient for everyone to utilize. First, it’s the simplicity of usage. From course creation to the marketing services, nearly all of Kajabi’s features are designed to be accessible to those who are just getting started in the world of online courses. Most of them are also advanced, which gives instructors who administer the course an edge over others. Lastly this allows students such as you manage and build an online course without having to travel elsewhere in case something isn’t available. Kajabi has all the available tools anyone may need and is a true testament to its ‘one-stop shop name.
What Does It Let You Do?
There are numerous methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullet points of the most important characteristics that you might want to keep an eye on in the event you’re considering it. In essence, Kajabi allows you:
- Create interactive and engaging classes using a range of tools for customizing such as media files, templates that you can choose in accordance with your personal preferences.
- Create a professional website that can house your course contents and other products, as well as a blog where you can keep your students up-to-date on what’s new.
- Effectively utilize websites, landing pages and checkout sites and other viable methods to increase your profits, further your reach beyond the limits, and generate higher conversion rates.
- Choose how you wish to bill your courses and other products for your students, whether it’s a one-time payment or a subscription for a month;
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite that includes email marketing and CRM as well as automation tools.
- Create and manage your affiliate links, and
- Explore a wide variety of community, customer service, and training resources, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. Kajabi is the preferred choice of some of the well-known names that are from various sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses accessed and explored by over 35 million students across the globe. In the last the time this article was written, Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course creation tools in that they’re more costly. With monthly costs that begin at as low as $119 it’s no wonder why it can be a hindrance for some who might be interested in giving it a try. But considering the huge amount of essential features already packed in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month, or $119/month if billed annually. In this plan, you get to create three products, gain up to 1,000 active customers, and design your own website you can customize with tools fully provided by Kajabi’s platform. Also included are unlimited landing pages, unlimited marketing e-mails, and unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to the Basic plan, there’s the Growth plan which is Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually, and the Pro plan for $399 per month or $319/month annually that is loaded to the brim with all the features you’d want when it comes to creating and selling your courses. Kajabi does not currently offer a free plan option. However, a 14-day free trial is available on each of the three plans. An extended trial that lasts up to 30 days is available on selected blogs. So if you’re looking to try the service and determine if Kajabi is the right choice for you, the short trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, which includes email marketing and automation are optimized for businessuse, and you don’t have to connect with third-party solutions to do that!
- The sales funnel software. Another of the most popular features on the platform, the Pipeline Builder. Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to overcomplicate yourself!
- Unlimited customization. From designing professional-looking course websites all the way to the custom domain, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The easy and intuitive website as well as course editor. Making content with the site and the course builder software has never been so easy and swift, and it takes less effort and time to get everything done.
- Unlimited integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows users to investigate and select from more than a thousand non-native platforms to increase efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature allows you to interact with students in your classes. You can also network, connect, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the typical monthly prices that other providers offer. There’s no free plan available either.
- No built-in tools to issue certificates. You may need connect to a third-party certificate software if you want to make custom-designed certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of some particular features, like proper discussion forums and the ability to randomly distribute the assignments or quizzes. How To Do A Brendan Burchard 7 Day Launch Kajabi
An Overview of the Kajabi Features
Easy of Use and Experience
One thing that we like the most about Kajabi is the shockingly easy user experience. First, the majority of the platform’s User Interface (UI) is structured. If you check the screen menu, you’ll see that the functions are arranged into five main sections – Website, Products, Sales, Marketing and People. The design of the menu leaves no space for clutter, as some features that are related to specific sections are able to be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” trademark. You can create a landing page, modify your course, and communicate with your instructors on one site.
There is a search assistant tool that is useful whenever you want to look for something that is hard to find. The Kajabi Assistant is found at the top of the dashboard in the form as a “search bar and allows you to search for specific tools and products within the site by entering the keywords. As mentioned previously the courses and site builder sections are drag-and-drop which makes the process easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve compared to some of its competitors. It is also compatible with other languages that English in case you want to present your content to wider audiences.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will quickly come across a variety of product or course templates or the way it calls them blueprints. Each of the product blueprints differs in terms of structure and design and can be customized to meet the needs of any instructor.
The blueprints listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form quick courses that are usually created as a means of gaining brand recognition, while Online Courses are full-version courses that have a complete structure of content designed for the “world-class” learning experience. Drip courses, on other hand, are courses that are scheduled for the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content when you or your students are busy with other things.
Kajabi might be regarded by many as a renowned premium course maker. Apart from courses, the blueprints let you make a membership site that allows your customers to access exclusive content and a coach session for 12 weeks. There’s also a blank template which allows you to design your own course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to look into the course builder, you will notice the outline of the sections and lessons that have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these segments and classes are called groups and posts respectively. Posts are where you can insert different types of content like text, videos, and images, while the categories serve as folders for the posts that are stored.
You can also include subcategories of posts under one category in order to structure your content flexibly. You may also alter the outline by dragging it around. Kajabi accepts a variety of media and text files to include in your posts, including MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. Upload any of them via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can also duplicate and paste URLs of your videos to your blog posts!
As with a handful of other platform for making courses, Kajabi allows you to use the bulk upload feature. As the name suggests that you can upload all your files to your courses in one tab. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi offers a lineup of over 10 themes for courses. In contrast to other LMS platforms that only allow you to be offered the choice of one or three themes, Kajabi lets you have the choice of selecting different themes for different products. Like the outline creator, it’s simple to modify any of the themes to match your preferences. You can also incorporate elements of your company’s image like your logo images, fonts, and designs , into your course player in order to give it a your own personal style. How To Do A Brendan Burchard 7 Day Launch Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to create quizzes and assignments and include them as part of your curriculum. Assessments can be a great way to assess whether your students have learned something from the course you’ve taught them. With the assessments feature, you get to select from three main question types: multiple-choice, multiple-selection, and paragraph-style. You can even set a passing score to motivate your students in engaging with your material more.
Apart from that, the LMS website has made strides in providing spaces for teachers and students to communicate. Through the Community feature your learners are given access to comment and interact with any of your courses via their dashboards. It is possible to write your blog posts for discussion with other students your lessons from the past and also your future content. The community feature can be accessed as a separate product or as an element of membership area.
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Website Design and Customization
Why should you upload your course materials on your website’s domain as well as WordPress site when Kajabi has the platform and tools you need to create one within the platform? Kajabi provides unlimited web hosting across the 3 pricing options. The best part is that you’re assured of instant safety and security with an automatic SSL certification and the support of a team to manage your website.
You’re also given the liberty to customize your domain, and also pick from a range of professional, one-of-a-kind themes that you can customize to your hearts content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan and higher you can download custom-designed themes designed to fit your ever-expanding needs as well as eliminate the Kajabi branding and replace it with your own!
Page Builder
Like the course builders we’ve talked about previously, Kajabi’s page builders allows you to alter any of the available themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like post categories, and categories from when we’ve discussed the course builder. Blocks are referred to as the components that comprise the content of the website, such as text, media files, as well as clickable button. Sections are, however, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed section templates that you can choose from the dashboard of the page builder. We’re all hooked to our smartphones and small tablets these days it is logical to use Kajabi to let your site automatically adjust to mobile layout. You can go an extra mile by picking the element of your site you would like for your members to see. With all the tools you need to build your site however you want it to look the page builder from Kajabi is not just extremely flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms might not offer this, but Kajabi lets you create an area on your site dedicated to your blog where you can post information and comments on your course content. If you want to make the most out of your Kajabi-created website, the service provides you a space where you can do so without limits. Start by creating posting blog content by creating your own using an editor for text. It is possible to include SEO elements if you wish to have a wider reach, group your posts into various categories or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on par as WordPress or Blogspot however, it does have enough tools to make it manageable. Additionally, you can also create podcasts to promote on your site. You can upload the recordings of your podcast that will be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload an episode of your podcast, you have two options: release it as a podcast that is public free of charge or create an exclusive private podcast that only your users have access to. How To Do A Brendan Burchard 7 Day Launch Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are supremely user-friendly and easy to even non- marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in email marketing feature allows you to send emails related to your course and website to your subscribers students within the comforts of the platform. However, you might be amazed that it can do more than sending e-mails. With the aid of Kajabi Automations, you get to build automated sequences of emails that are triggered by various user actions. For instance, if your student successfully logs into one of your classes after the checkout process, a welcome email will be sent automatically into their email inbox. If the course performs poorly the course, an upsell will be delivered to offer suggestions for improvement How To Do A Brendan Burchard 7 Day Launch Kajabi
You can create as many e-mails to your campaign as you want and schedule each one in accordance to your preference. You can also choose which members of your group are eligible to receive these messages. Managing e-mails has never been so complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require the integration with third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate certain members of your group as affiliates in order to promote your content on your behalf. Alongside paying them the commission rate and monitoring their performance to determine the extent to which they are contributing to increasing your conversion and click rates. How To Do A Brendan Burchard 7 Day Launch Kajabi
Pipeline Builder
Another of Kajabi’s standouts are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms provide similar features, which require more effort and time and effort, this Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This feature is stunning and allows you to choose from a set of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebies are great for when you’d like to offer the freebie to lead magnet to increase your email list
- Sales Page OVO – to use when you need to persuade your customers to purchase your product through a sales page
- Product Launch OVO is a great option for when you’re launching courses or any other product
- Zoom Webinar OVO – to use any time you wish to promote your product via web workshops
- Free Book OVO – to use anytime you’d like to market your content an online book for free download.
- Coaching Campaign OVO – to use any time you’re promoting your courses by means of the use of coaching sessions
- Blank plan – to use whenever you’re looking to create an effective sales funnel right from beginning
Once you select from any of the blueprints for a pipeline, Kajabi automatically creates pages and e-mails you will require to create an effective sales funnel. You can alter the way you want your pipeline to appear to your target audience. You can even alter the look of your checkout and landing pages, for instance changing the design to a different theme There is a library with more than 40 templates for landing pages that you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students are able to select one of them to pay for your classes. Stripe is the most popular payment option that allows credit and debit card transactions as well as select e-wallet providers all over the world. PayPal is, on the other side, is an option for subscriptions as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi because all your earnings are immediately sent directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi offers you a wide range of pricing options. You can either cost your pupils for the products at different time frames (one-time, subscription, and several payments) or distribute them to them for free. You even have the chance to decide if you want to charge a set amount for one product or multiple products, as well as set specific dates that your customers can access within a given time frame. You also get to generate coupons to further motivate your target audience to buy all of your products. How To Do A Brendan Burchard 7 Day Launch Kajabi
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in tools to create and market your courses however, you also have the option to connect to third-party applications to provide more functions. The platform is currently able to support 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections with hundreds more third-party applications and tools, ranging from e-commerce to user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it’s among the few course creation platforms which provide 24/7 live chat assistance. Unlike some similar services that offer customer support, Kajabi’s team is always ready to assist you if you’re having difficulties in creating pages or courses, among other important issues, anytime and from anywhere. It’s crucial to mention that this 24-hour support is available to instructors who subscribe to the Growth plan up to for Basic users Live Chat support can be scheduled for specific times and on certain days during the day. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to develop relevant educational content. How To Do A Brendan Burchard 7 Day Launch Kajabi
As for tools to train, Kajabi provides you a variety of ways to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and educational content specifically targeted at educators and edupreneurs to help them jumpstart or improve their standing in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different areas as guests. Additionally when you’re looking for more tips and tricks the help desk will be there to help you along the way. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators are rewarded with many sweet perks when they achieve their targets.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and market your course content, but we have to look at a few crucial aspects that aren’t being addressed. A majority of them could be extremely useful to enhance the user experience. Below are the items we’d like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and credentials. While some provide this service instructors using Kajabi often will still need to connect to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we’d like that the absence of different types of questions as well as randomization of these types that is addressed as soon as possible.
- Other payment options. As of the moment only transactions made through Stripe as well as PayPal are accepted. In addition, we aren’t sure if there are limits too.
- An API key that is public. This would have been useful for creating custom integrations such as the ability to let your subscribers login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. But due to its high price plan and a plethora of features, it may turn some people off. If you’re looking for alternatives that share commonalities with Kajabi regarding reliability and performance, we’ve listed some worthy competitors you might be considering in making your choice. How To Do A Brendan Burchard 7 Day Launch Kajabi
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only distinction is in the cost beginning at just $67 per month You are able to create unlimited courses and advertise to your audience of choice without worrying about the cost!
- Podia does not just claim to be user-friendly. It’s also very easy to use, much easier than Kajabi! In addition, you can utilize marketing tools, it’s much lighter than Kajabi. However, when you consider the budget-friendly price range, we can see the ways Podia can appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for them. With a beginner-friendly price range and a wide range of features, it certainly offers greater features that the other has which includes live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in the manner it works. But, we need to appreciate the way that Teachable can integrate additional payment options as it can support Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by having nearly all the tools that most entrepreneurs make use of. It certainly has the basic features that everyone needs to be able to design a professional web pages to the fantastic integrated marketing suite that includes the ability to understand sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few instruments that aren’t there for example, the issuance of certificates specifically. Plus with a steep cost, it may not be the right option for those with a tight budget. But we do understand that while Kajabi is very well as an all-in-one solution for creating courses, it will always have limitations. However, that doesn’t stop it however, from being an extremely popular choice for established business owners and creators!
If you’re looking to find an LMS that can provide everything you require on one platform, Kajabi is something you should strongly look into.
FAQ How To Do A Brendan Burchard 7 Day Launch Kajabi
What is the meaning of Kajabi translate to?
The term “Kajabi” is derived from a word of Islamic or Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products through Kajabi. You can even integrate with Shopify to build a fully functional e-commerce shop on the platform!
Regarding marketing via e-mail Is it possible that Kajabi could be able to be able to replace MailChimp?
Since Kajabi already comes with the tools for marketing via email built within the platform, it makes sense that it’s enough to replace third-party programs such as MailChimp. However, if you want to use this feature, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and your subscribers have access to all course content even when you’re in the move. How To Do A Brendan Burchard 7 Day Launch Kajabi
