Many learning management system (LMS) platforms come with many crucial features that you can utilize when creating content of high quality. Although there are plenty of websites that allow you to make use of advanced marketing tools to promote your courses to your target audience, some might not provide all these features. Although some sites provide simple-to-use tools to build courses, there’ll also be some that provide editing options so complex that it turns off its users.
Among a sea of e-course platforms There are some that provide more than the basic editing interface but also an array of marketing and sales functions. Additionally they provide you with nearly all you can think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you discover the world beyond your boundaries, and one of those that offer it effortlessly is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? How To Integrate Mailchimp With Kajabi
Kajabi is an internet-based platform which allows you to create and sell your courses to an student audience. Branded as an all-in-one service, Kajabi provides edupreneurs from all kinds of industries with the best and essential features needed to not just create a professional site for your courses, but let them grow to greater heights. Kajabi is widely praised and regarded as one of the top online course platforms, gaining an overwhelming positive rating from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? There are plenty of aspects that make this platform extremely convenient for all to use. First, it’s the simplicity of usage. From course creation to marketing the majority of Kajabi’s aspects have been designed so that they are accessible to those who are just getting started in the world of e-learning. Most of them are also advanced, which gives instructors who administer the course an edge over other instructors. Additionally this allows students like you run and develop a course-making business without having to travel elsewhere in case something is missing. Kajabi provides all the tools that anyone could require, living up the ‘one-stop-shop name.
What Does It Let You Do?
There are a variety of options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet points of the most important features that you may want to watch out for in the event you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of tools for customizing such as media files, templates that you can pick according to your preference;
- Create a visually appealing website to house your course contents and products, as well as blogs to keep your students updated on what else is new;
- Effectively utilize websites, landing pages and checkout sites, and other viable ways to improve the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Choose how you wish to invoice your courses and other products for your students, whether it’s a one-time fee or a monthly subscription
- Build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails and CRM as well as automation tools.
- Create and manage your affiliate links; and
- Explore a wide variety of community, customer service and training tools, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by over 16,000 businesses and big-name personalities. It’s the choice of several well-known personalities that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. In the last the time this article was written, Kajabi is generating more than $650million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different than other online course creation services in that they’re much more expensive. With monthly rates that start at just $119, it’s no wonder why this can impede some people who would be interested in giving Kajabi a go. With the abundance of important features included in every plan, the price is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month, or $119/month if billed annually. With this tier, you are able to design three products, gain a maximum of 1,000 active customers, and create a website that you can customize with tools fully provided by the platform. Also included are unlimited landing pages, unlimited marketing emails, and unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/month annually that is loaded to the brim with all the features you could ask for when designing and selling your course. Kajabi currently does not offer an option to pay for the plan. But a 14-day trial is available. trial is offered for each of the three plans. A longer trial of as long as 30 days also available on selected blogs. If you’re looking to test the waters and see if Kajabi’s the best choice for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are optimized for business, and you won’t need to integrate with other third-party services for this!
- The sales funnel software. Another of the most popular features on the platform The Pipeline Builder. Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to get too complicated!
- Customization without limits. From creating professional-looking course websites all the way to the custom website, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The simple and intuitive site as well as course editor. The creation of content using the site and the course creator software was never so easy and swift, and it takes less effort and time to get everything done.
- Infinite integrations are endless. In addition to native integrations with 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app lets users to investigate and select among more than a thousand non-native platforms that can improve your effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s community feature lets you connect with students enrolled in any of your courses. It also lets you network, connect, and celebrate with a multitude of teachers in the same position as you.
The Cons – What We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the typical monthly prices provided by other companies. There’s not a free option either.
- There is no built-in tool to issue certificates. It is possible to connect to a third-party certificate software if you want to make custom-designed certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of specific tools, such as adequate discussion forums, as well as the ability to randomize tests or assignments. How To Integrate Mailchimp With Kajabi
The Review of Kajabi’s features
Ease of Use and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. For one, most of the platform’s User Interface (UI) is organized. If you look at the screen menu, you’ll find that all the features are arranged into five main sections – Website Products, Sales, Marketing and People. The design of the menu is clear and free of clutter, as some elements that are associated with the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ hallmark. You can build an online landing page, change your course and engage with other instructors on one site.
The search assistant is a tool that comes in handy when you need to search for something that may be difficult to find. The Kajabi Assistant can be found in the top part of the dashboard in the shape as a “search bar and allows you to search for specific tools and products within the website by typing in the keywords. Like we said the website builder and course builder sections can be dragged and dropped and make the process much easier without the need to know how to navigate the site. Kajabi has a smoother learning curve than several of its peers. It is also compatible with other languages than English if you wish to present your content to wider audiences.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll quickly come across a variety of templates for courses or products or what the platform calls it, blueprints. Each of the blueprints for products is different in its structure and style and can be customized to suit the needs of instructors.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses that are usually created in order to increase brand recognition, while Online Courses are full-version versions with a complete content structure designed for a “world-class” learning experience. Drip courses on the other hand, are courses that are scheduled for a set series of days or weeks. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content if you or your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course maker. But, aside from the kinds of courses offered, the blueprints allow you to create a membership space that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. The template is also blank that allows you to create an entire course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
When you explore the course builder, you’ll notice the outline of the sections and lessons which have been automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are called post categories as well as category, respectively. Posts are where you insert various types of content including text, video, and images, while the categories serve as folders for the posts that are stored.
It is also possible to include subcategories of posts within the same category, if you wish to organize your content more flexiblely. You can alter the outline by dragging it around. Kajabi accepts a broad range of text and media files to be added to your posts, including MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. Upload all of them directly through your computer’s folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also add existing URLs for your videos into your blog posts!
As with a handful of other platform for making courses, Kajabi allows you to make use of the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your courses on one tab. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi has a variety of 10+ course player themes. Unlike other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the option of choosing various themes for the various products. Similar to the course outline builder, it’s relatively simple to alter any theme to fit your style. It is possible to incorporate specifics of your company’s image, such as the logo or images as well as font design into your course player to cultivate a personal touch. How To Integrate Mailchimp With Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to design and create assignments and quizzes and then add them to the course of your curriculum. Assessments can be a great method of determining whether your students have learned something from the curriculum you’ve given them. Through the assessment feature, you can choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even create an acceptable score to encourage your students to be more engaged with your content.
Aside from that, in addition, the LMS website has made strides in creating spaces for teachers and students to communicate. Through the Community feature, your students are able to interact and comment on any of your courses via their dashboards. You can also write your blog posts for discussion with other students your previous lessons as well as your future content. The community feature is available either as a stand-alone product or as an element of membership area.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress web site when Kajabi provides the platform and tools to make one within the platform? Kajabi provides unlimited web hosting across three pricing plans. What’s awesome about it is you’re guaranteed immediate safety and security with an automated SSL certification as well as an experienced team of experts to maintain your website.
You’re also given the liberty to modify your domain as well as pick from a range of premium, unique themes, all of which you can customize to your heart’s content! This doesn’t stop there. If you’re an expert edupreneur and have signed up to the Growth plan or higher you can import custom-made themes built to meet your ever-growing needs as well as eliminate any Kajabi logos and substitute it with your custom-designed theme!
Page Builder
Just like the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the available themes for websites using a set of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re basically like those categories as well as posts that we’ve discussed when we’ve talked about the course builder. Blocks are referred to as the elements that make up the content of the website, such as media files, text and clickable buttons. Sections, on the other hand are made up of multiple carefully-arranged blocks.
There are over 40 preset section templates you can choose from the dashboard of the page builder. We’re all hooked to our phones and tiny tablets it’s logical for Kajabi to make your website automatically adjust to a mobile-friendly layout. You can go an extra mile by picking the elements of your website you want members to see. With all the tools you need to create your website however you want it to appear the page builder from Kajabi is not just extremely flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, but Kajabi allows you to make sections of your website dedicated to your blog where you can post updates and thoughts on the content of your course. If you’re looking to get the most out of your Kajabi-made site this service offers you an area where you can post your blog posts without limitations. Start by creating posting blog content by creating your own using an editor for text. You may incorporate SEO elements if you’d like to reach a larger audience and organize your blog posts into various categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging features may not be as on with WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts to promote on your site. You can upload the recordings of your podcast that will be hosted on your website and then distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload a podcast episode, you have two options: either release it as a podcast that is public for free or make an exclusive private one which only your subscribers are able to access. How To Integrate Mailchimp With Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are extremely convenient and simple enough for even those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in email marketing feature allows you to send emails about your course and websites to your members who are subscribed students within the comforts of the platform. But you may be surprised that it does more than simply send emails. With the aid of Kajabi Automations, you get to create automated sequences of e-mails triggered by various user actions. For example, when a student successfully logs into one of your courses following checking out, a welcome message will be automatically sent into their email inbox. If another course is not performing the course, an upsell will be sent to suggest improvement How To Integrate Mailchimp With Kajabi
You are able to create as many e-mails to your campaigns as you wish and then schedule them according to your preferences. You can also choose the members you want to receive those messages. Managing e-mails has never been so extensive and yet simple to manage. Contrary to other LMS websites, Kajabi already provides you with e-mail marketing tools that don’t require integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates who can help promote your content on behalf of you. Alongside paying them a commission and monitoring their performance to gauge how well they contribute to boosting your conversion and click rates. How To Integrate Mailchimp With Kajabi
Pipeline Builder
Another one of Kajabi’s overall top features are one of the best features is Pipeline Builder, where you get to create specialized marketing funnels without a lot of issues. While other platforms provide similar features that require much more effort and time, this Pipeline Builder is designed to be extremely simple and quick that even beginners can benefit from it. This amazing feature allows you to choose from a set of pre-made funnel templates or pipeline blueprints. These include the following:
- Freebies are great for when you want to offer an offer as a lead magnet to build your email list
- Sales Page OVO – for any time you wish to convince your intended audience to buy your product by utilizing a sales page
- Product Launch OVO – for any time you’re launching a course or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your products through web workshops
- Free Book OVO – for whenever you want to market your content a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your classes through the use of coaching sessions
- Blank plan – to use whenever you want to build your sales funnel from starting
Once you select from any of the pipeline blueprints, Kajabi automatically creates a set of pages and e-mails you will need to pull off an effective sales funnel. You can alter the way you want your pipeline to appear to your target audience. You could even alter the design of your landing and checkout pages, for example changing the design to a different theme The library is filled with 40+ templates for landing pages that you can pick from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students can get to choose between them when they pay for your classes. Stripe is a popular payment option that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary side, is an alternative for subscribers and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings are immediately sent to your bank account.
In terms of the pricing, Kajabi offers an array of options for you of pricing options. You can either make your student pay for products at different time frames (one-time, subscription, and several payments) or give them away at no cost. You can also choose to decide if you want to charge a specified price for a specific product or multiple items, and establish specific dates for your members can access within a certain period of time. You also get to generate coupons that will further encourage your target audience to buy all of your products. How To Integrate Mailchimp With Kajabi
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Integration with Third-Party Services
Kajabi is a host of built-in services needed to make and market your courses, but you also have the option to connect to third-party applications to provide more functions. Kajabi currently has ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds more tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over other platforms because it is one of the few course creation platforms which provide 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is always ready to assist you when you encounter difficulties creating a course or page among other crucial issues, anytime and anywhere. It’s crucial to note that this 24 hour feature is available for instructors that are on the Growth plan up to for basic users, live chat is available at certain times and days during the day. However, Kajabi’s method of customer service has been well-received by many who use it to design useful educational content. How To Integrate Mailchimp With Kajabi
As for training tools, Kajabi offers an array of options to use resources to master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials, and informative content especially designed for educators and edupreneurs who want to jumpstart or improve their standing in the course creation world. Additionally, you can attend weekly Q&A-style educational webinars featuring top experts from various disciplines as guest speakers, and when you’re looking for other advice and tricks assistance, the help section will be there to help you in the right direction. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program where course creators get rewarded with numerous sweet rewards when they meet their targets.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one solution to create and market your course content, but we have to look at a few crucial aspects that are not being addressed. The majority of these would be extremely useful in improving the experience. Here are the following things we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and other credentials. While some provide this service, instructors who use Kajabi often will still require a connection to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we’d like that the absence of different types of questions – plus randomization of said types – to be addressed soonest.
- Additional payment options. At the time of writing, only transactions via Stripe as well as PayPal are accepted. In addition, we aren’t sure if there are limits as well.
- An API key that is public. This could have been helpful in making custom integrations, such as letting your subscribed students log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. However, due to the high cost plan, and the lack of features, it might cause some to be turned off. If you’re looking for alternatives that share commonalities in comparison to Kajabi regarding performance and reliability, we’ve listed some worthy competitors you might be considering when making your choice. How To Integrate Mailchimp With Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major distinction is in the cost beginning at just $67 per month You can design unlimited courses and market to your audience of choice without having to worry about spending a dime!
- Podia doesn’t just claim to be creator-friendly. It’s also very easy to use, much easier than even Kajabi! In addition, you can make use of marketing features, it’s much lighter than Kajabi. However, when you consider the budget-friendly cost we can imagine how Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for the shortcomings. With a price that is affordable for beginners It certainly has greater features that the other as well as live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in the manner it operates. However, we must appreciate how the former can incorporate additional payment options as it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the tools that most entrepreneurs utilize. It does provide the basic features that everyone needs including the intuitive features needed to create a professional-looking website to the stellar integrated marketing suite that includes the addition of simple sales funnel blueprints and efficient email marketing tools.
There are a few tools that are missing for example, the issuance of certificates in particular. Plus with a steep cost, it might not be the best option for those with a tight budget. However, we understand that even though Kajabi performs well in being an all-in-one solution for creating courses but it’s not without limitations. It doesn’t hinder it, but it is a popular choice among established entrepreneurs and creators!
If you’re looking to find an LMS that can provide everything you require on one platform, Kajabi is something you must seriously look into.
FAQ How To Integrate Mailchimp With Kajabi
What does the word Kajabi translate to?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic or Arabic origin, which translates to “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products through Kajabi. It is possible to connect with Shopify to create a fully-functioning online store on the platform!
Regarding marketing via e-mail, is it possible that Kajabi could take over MailChimp?
Since Kajabi already includes E-mail marketing tools integrated into the platform, it makes sense that it’s sufficient to replace third-party programs such as MailChimp. However, if you wish to utilize the platform, Kajabi still allows you to connect it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile so that you and your subscribers have access to all course content even when you’re in the move. How To Integrate Mailchimp With Kajabi
