Hundreds of learning management system (LMS) platforms have various essential features that can be utilized when creating content of high quality. While there could be a lot of websites that allow you to make use of advanced marketing tools to promote your courses to your target audience, others may not have most of those things. Although some sites provide simple-to-use course-building tools, there will be a few that provide editing options so complicated that they turn off their users.
Within the sea of online course platforms, there are a few that provide more than the basic editing interface but also a plethora of marketing and sales functions. In addition to that, they also offer nearly everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one course platforms let you discover the world beyond your boundaries One of them that offer it effortlessly is Kajabi.
At a Glance What is Kajabi? Insert Video Kajabi
Kajabi is an internet-based platform which allows you to develop and market your content to your audience of students. It is marketed as a complete service, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and necessary features that will not just create a professional site for your courses, but let them grow to higher levels. Kajabi has been critically acclaimed and considered to be one of the top online course platforms, gaining an overwhelmingly positive rating from 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? It’s true that there are plenty of factors that make this platform extremely easy for anyone to use. It’s first and foremost the simplicity of usage. From the course creation to marketing almost all of Kajabi’s aspects can be easily digestible for people who are just getting started in the e-course world. A majority of them are advanced, giving instructors the added edge over others. Lastly, it lets budding entrepreneurs like you run and develop an online course without having to go elsewhere if anything else is not available. Kajabi has all the available equipment that one could need and is a true testament to its ‘one-stop shop’ moniker.
What does it let you do? Do?
There are numerous options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullets of the most important attributes that you ought to be aware of if you’re considering using it. In simple terms, Kajabi allows you:
- Create interactive and engaging classes using a range of customizable tools such as media files, templates you can select depending on your preferences;
- Create a visually appealing website to house your course contents and materials, as well as your own blog to keep your students up-to-date on the latest developments;
- Make the most of landing pages, checkout pages, and other methods to boost the profits you earn, extend your reach beyond the limits and boost conversion rates;
- Select the method you want to charge your courses and other products for your students, whether it’s a one-time payment or a subscription for a month;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite that includes the ability to send out e-mails and CRM as well as automation tools.
- Create and manage your affiliate links, and
- Explore a wide variety of community, customer service and training tools, with the addition of the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by over 16,000 businesses and celebrities. It’s the go-to choice for many of the most well-known people who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different than other online course-making services in that they’re more costly. With monthly rates that start at as low as $119 it’s no wonder that this can impede some people who be interested in giving the service a shot. But considering the huge amount of essential features already packed within each plan, the pricing is reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month, or $119/month for billing annually. In this plan, you can create three products, gain an maximum of 1,000 active customers, and create websites that you are able to customize with tools fully provided by the platform. Included are unlimited pages for landing pages, unlimited marketing emails, and unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from basic plans, there is the Growth plan that happens to be the platform’s most popular offer at $199 a month or $159/month if you pay annually. There is also the Pro plan for $399 per month or $319/month annually and is packed with all the features you could ask for when you are designing and selling your course. Kajabi is currently not offering a free plan option. But a 14-day free trial is offered for each of the three plans. A trial extension that runs up to 30 days is offered on select blogs, so if you wish to test the waters to determine if Kajabi is the right fit for you, then the brief trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are designed to be designed for businesses, so you don’t have to connect with third-party solutions to do that!
- The software that creates sales funnels. Another one of the platform’s best-selling points The Sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to get too complicated!
- Unlimited customization. From the creation of professional-looking courses down to the custom website, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The simple and intuitive site and course editors. Making content using the website and course creator software was never so simple and fast, since it takes less time and effort to complete the task.
- Limitless integrations are endless. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics solutions, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature allows you to engage with the students who are enrolled in your classes. It also lets you connect, network, and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are greater than the average monthly rate provided by other companies. There’s no free plan available either.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate software if you want to design custom-made certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of certain features, like proper discussion forums and the ability to randomize quizzes or assignments. Insert Video Kajabi
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we like the most about Kajabi is the shockingly easy user experience. For one, most of the user interface (UI) is organized. If you may notice on the screen menu, you’ll see that the functions are divided into five major sections: Website Products, Sales Marketing, and People. The menu’s design does not allow for confusion, as certain features that are related to specific sections are able to be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” hallmark. You can create an online landing page, change your course and engage with other instructors on the same site.
There is a search assistant tool that can be useful anytime you’re looking for something that is difficult to find. The Kajabi Assistant is found at the top part of the dashboard in the form that of a bar for searching and allows you to search for specific tools and products within the site by entering the keywords. As mentioned previously that both the Kajabi website builder and course builder sections are drag-and-drop, making the process simpler without having to know how to navigate it. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages that English for those who want to share your content with broader viewers.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll be able to see a collection of templates for courses or products or what the platform refers to them, blueprints. Each of the blueprints for products differs in terms of structure and design and can be easily modified to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses, Online Courses and Drip Courses. Mini Courses are quick-form courses which are generally designed as a way to build brand recognition, while Online Courses are full-version types with a full content structure that are designed to provide an “world-class” educational experience. Drip courses, on other hand, are courses which are planned over the course of a specified number of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content if you and your students are busy working on other projects.
Kajabi may be known by many as a popular premium course maker. However, in addition to the kinds of courses offered, the blueprints also allow you to create a membership area for your members to enjoy exclusive content and a coach session that spans 12 weeks. You can also download a blank template where you can create your own course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
When you explore the course builder, you will notice the outline of the sections and lessons that were automatically included when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are called post categories as well as category, respectively. Posts are where you put in different types of content, like text, videos images, and text, while the categories serve as folders in which the posts are kept.
It is also possible to include subcategories of posts within a category if you want to organize your content more flexiblely. You can also move and rearrange the outline. Kajabi accepts a broad range of text and media files that can be used to add to your posts, including MOV and MP4 files, WAV and MP3 files PDFs and Word documents. Upload any of them either from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can even add existing URLs for your videos into your posts!
As with a handful of other course-making platforms, Kajabi allows you to make use of the feature of bulk uploads. Similar to the name that you can upload all the files you have uploaded to your courses on one page. This one is handy, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi has a variety of over 10 themes for courses. Unlike other LMS platforms that only allow you to be offered the choice of one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Like the outline maker, it’s simple to modify any of the themes to match your preferences. You can even incorporate details that represent your brand like your logo images, fonts, and designs into the course player to add a your own personal style. Insert Video Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and include them as part of your curriculum. Assessments can be a great way to determine if your students learned something from the curriculum you’ve given them. Through the assessment option, you are able to choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set an acceptable score to encourage your students to engage with your content.
In addition, it is also important to note that the LMS website also has made strides in creating areas for students and teachers to communicate. Through the Community feature your students are able to interact and comment on any of your courses via their dashboards. You can even write in your blog posts for discussion with other students your previous lessons and your upcoming content. The community feature is offered as a separate item or as a an element of membership space.
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Website Design and Customizability
Why would you want to publish your course content with your domain name or WordPress site when Kajabi offers the platform and tools you need to make one within the platform? Kajabi offers unlimited web hosting for all three plans of pricing. What’s great about this is you’re assured of instant security and security through the automatic SSL certification as well as the support of a team to manage your website.
You also have the option to personalize your domain as well as choose from a wide array of premium, unique themes, all of which you can personalize to your hearts content! It doesn’t stop there: if you’re an expert edupreneur and signed to the Growth plan and above you can download custom-designed themes designed to meet the ever-changing needs of your business, plus remove any Kajabi logos and substitute that with your personal brand!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi lets you modify any of the themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to the categories and posts that we’ve discussed when we’ve talked about our course building tool. Blocks are the elements that compose the site’s content including text, media files, and clickable buttons. Sections on the other hand, are formed by multiple neatly-arranged blocks.
There are over 40 pre-designed section templates you can pick from the dashboard of the page builder. As we’re all glued to our phones and tiny tablets these days it’s logical to use Kajabi to let your site automatically adjust to a mobile layout. You can even go the extra mile by picking the element of your site you would like for your members to see. With all the tools you need to create your website however you want it to look Kajabi’s page builders are not just incredibly flexible, but also easy to manage.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, however Kajabi allows you to make a section of your website that is dedicated to your blog, where you can share updates and thoughts about your course’s content. If you’re looking to get the most out of your Kajabi-created website, the service provides you an area where you can post your blog posts without limitations. Start by creating the blog post by making one with the text editor. You may incorporate SEO elements if you want to reach a larger audience, group your posts into different categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools may not be as up to the same level as WordPress or Blogspot however, it does have enough tools to be manageable. You can also create podcasts to promote on your site. You may upload recordings of your podcast that will be hosted on the site and then distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. When you upload a podcast episode there are two options: either release it as a podcast that is public for free or make an exclusive private podcast that only your members have access to. Insert Video Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so popular among edupreneurs is its slew of sales and marketing tools that are extremely convenient and simple enough for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in E-mail marketing functions allow you to send emails that are related to your course or websites to your members who are subscribed students from the comfort of the platform. However, you might be amazed that it does more than sending e-mails. With the aid with Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when your student logs in successfully to one of your classes after checkout, a welcome e-mail will be automatically sent to their inbox. If another underperforms, an upsell is delivered to offer suggestions for improvement Insert Video Kajabi
You can send as many emails to your campaigns as you want and then schedule them according to your preferences. You can choose which members of your group are eligible the messages. The management of e-mails has never been this extensive and yet simple to manage. Unlike other LMS sites, Kajabi already provides you with tools for marketing e-mails that you wouldn’t have to worry about the integration with third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate certain members of your group as affiliates who can help in promoting your site on behalf of your company. Alongside paying them a commission and monitoring their performance to see how well they contribute to boosting your conversion and click rates. Insert Video Kajabi
Pipeline Builder
Another one of Kajabi’s overall notable features are the Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating problems. While other platforms have similar features, which require more time and effort however, the Pipeline Builder is designed to be so quick and easy that even beginners can make better use of it. This feature is stunning and lets you choose from a set of pre-made funnel designs or pipeline blueprints. They include:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO – for any time you wish to persuade your audience to buy your product by utilizing the sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO is a great option for any time you wish to promote your products through web seminars
- Free Book OVO is a great resource for anytime you’d like to market your content an online book for free download.
- Coaching Campaign OVO is for any time you’re promoting your courses by means of an array of coaching sessions
- Blank design – for when you want to build the sales funnel you want from ground
After you pick one of the pipeline blueprints Kajabi will automatically generate pages and e-mails that you’ll have to put together to make an effective sales funnel. You can customize how you want your pipeline to appear to your target audience. You may even change the look of your landing and checkout pages, for example changing the design to a different theme There is a library filled with 40+ templates for landing pages that you can select from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your member students can get to choose between them when they pay for your course. Stripe is a popular payment method that accepts credit and debit card transactions as well as various e-wallet companies across the world. PayPal, on the other side, is an option for subscriptions and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side because all your earnings are immediately sent directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi provides you a wide range to choose from. You can make your student pay for products at different times (one-time subscription, one-time, or several payments) or give them away to them for free. You even have the chance to choose whether you’re planning to charge a set amount for a single item or for a variety of products, and specify specific dates your customers can access within a specific time frame. You can also create coupons that will further encourage your customers to purchase any of your offers. Insert Video Kajabi
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in tools to develop and promote your courses However, you have the option to connect to third-party apps for more functions. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds more third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s one of the only course creation platforms with live chat available 24/7 assistance. Unlike some similar services, Kajabi’s customer support team is always available to assist you when you encounter difficulties creating an online course or website, in addition to other important issues, anytime and from anywhere. It’s crucial to mention that this 24-hour service is only available to instructors that are on the Growth plan up to for basic users Live chat support is scheduled at certain times and days of the week. The approach of Kajabi’s customer service has been praised by many of the instructors who use it to develop useful educational content. Insert Video Kajabi
As for tools for training, Kajabi gives the user a range of access to use resources to master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses, and informative content especially targeted at educators and edupreneurs, to help them gain traction or boost their standing in the course creation world. You’re also invited to daily Q+A educational webinars with top experts from various disciplines as guest speakers, and If you’re in search of additional tips and tricks assistance, the help section is always there to guide you along the way. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators can earn numerous sweet rewards when they reach their objectives.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and market your course content, but we have to look at a few crucial aspects that are missing. Most of them would have been extremely helpful to enhance the user experience. These are some of the things we would like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and certificates. While some offer this feature instructors using Kajabi frequently will require connecting to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within the course, we would like for the lack of question type options and the randomization of those types – to be addressed soonest.
- Additional payment options. As of the moment there are only two options for transactions: Stripe and PayPal will be accepted. In addition, we don’t appreciate how there are limits too.
- An API key that is public. This could be useful in making custom integrations, such as having your students who have subscribed to your service login using a single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features an edupreneur could ever dream of. But due to its high price plan and a certain lack in terms of functionality, the site might turn some people off. If you’re looking for alternatives that share commonalities to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may think about in making your choice. Insert Video Kajabi
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only difference is the cost that starts at $67/month You can design unlimited courses and advertise your course to the right audience without worrying about breaking the bank!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely easy to use, far easier than even Kajabi! While you get to utilize marketing tools It’s a lot lighter than Kajabi. With the extremely affordable price range it’s easy to imagine the ways Podia can appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for them. With a price that is affordable for beginners and a wide range of features, it certainly offers more industry-level functions than the other as well as live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it operates. But, we need to appreciate the way that Teachable can integrate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi doesn’t have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the features that most edupreneurs can utilize. It does provide all the features you need, from intuitive functions needed to create a professional-looking website to the stellar integrated marketing suite, which includes the inclusion of easy-to-understand sales funnel blueprints and efficient marketing tools for e-mails.
There could be some instruments that aren’t there like the issue of certificates in particular. Also, with its high price tag, it may not be the wise choice among the budget-conscious. However, we understand that even though Kajabi performs well in being an all-in-one solution for creating courses, it will always have limitations. However, that doesn’t stop it however, from becoming a favorite among experienced entrepreneurs and creators!
If you’re still looking for an LMS that can provide everything you require in one place, Kajabi is something you ought to seriously consider.
FAQ Insert Video Kajabi
What does the word Kajabi translate to?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic as well as Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products through Kajabi. You can even integrate with Shopify to set up a fully functioning online store on the platform!
Concerning e-mail marketing Is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already includes the tools for marketing via email built within the platform, it’s natural that it’s sufficient to take over third-party apps such as MailChimp. However, if you do want to use this feature, Kajabi still allows you to connect it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile for you and your subscribers have access to all course materials even when on the go. Insert Video Kajabi
