A myriad of learning management systems (LMS) platforms have various crucial features that you can utilize when you write content that is meaningful. While there could be a lot of sites that let you utilize advanced marketing tools to market classes to your desired audience, some might not offer all of the features. And while some offer easy-to-use tools to build courses, there’ll also be some that provide editing options so complicated that they turn off their users.
Within the sea of online course platforms There are a handful that provide more than an easy editing interface, but also a myriad of sales and marketing functions. Additionally they also offer nearly everything you’d ever want, from 24/7 help and training resources to top-notch analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries and one of the platforms that provide it is Kajabi.
At a Glance How do you define Kajabi? Kajabi 5 Keys To Selling Online
Kajabi is an internet-based platform which allows you to create and sell your courses to an customers. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and essential features needed to not just build a professional-looking site for your courses, but let them grow to higher levels. Kajabi is widely praised and considered to be one of the most effective online course platforms, gaining an overwhelming positive score from 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received by its users? There are many factors that make this platform very convenient for everyone to utilize. First, it’s the user-friendliness. From the course creation to the marketing services, nearly all of the Kajabi features are designed to be easily digestible even for those who are new in the world of online courses. Most of them are also advanced, giving instructors an advantage over other instructors. Additionally, it lets budding entrepreneurs like you to run and create courses without the need to look elsewhere if anything else is missing. Kajabi provides all the tools anyone may need, living up to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are many kinds of options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullets, of its important characteristics that you might want to be aware of when you’re thinking about using it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizing tools including media files, templates that you can pick depending on your preferences;
- Build a presentable website to house your course contents and other products and blogs to keep your students up-to-date on what else is new;
- Effectively utilize websites, landing pages and checkout sites, and other effective methods to increase your earnings, expand your reach beyond the limits, and generate higher conversion rates;
- Choose how you wish to invoice your courses or other items for your students, whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes e-mail marketing as well as CRM and automation tools;
- Manage and create your affiliate links.
- Explore a wide variety of customer service, community and training tools and features, including Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. It’s the go-to choice for several well-known personalities who come from different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, that are used and explored by more than 35 million students from all over the world. In the last the time this article was written, Kajabi has generated over $650 million in revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course-making services in that they’re more costly. With monthly rates that start at just $119, it’s not surprising that it can be a hindrance for some who would want to give it a try. However, when you consider the number of important features included in each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month or $119/mo when billed annually. In this plan, you can create three products, reach a maximum of 1 000 active clients, and design websites that you are able to modify using the tools provided by Kajabi’s platform. Also included are unlimited landing websites, indefinite marketing emails, and unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan, which happens to be Kajabi’s most popular plan for $199 per month or $159/mo if paid annually. There is also the Pro plan for $399 per month or $319/month yearly, which is filled with all the features you’d like when you are designing and selling your course. Kajabi currently does not offer an option to pay for the plan. There is however a fourteen-day free trial is available for each of the three plans. A trial extension that runs as long as 30 days also offered on select blogs. So if you want to test the waters to determine if Kajabi is the best choice for you, then the brief trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are designed to be designed for businesses, so it isn’t necessary to integrate with third-party solutions for that!
- The software for sales funnels. Another of the platforms most-loved selling points The Sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites up to the customized domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The easy and intuitive website along with course editors. Making content using the site and the course builder software has never been this simple and fast, since it requires less time and effort to complete the task.
- Unlimited integrations are endless. Aside from native integrations with ten e-commerce, marketing, and analytics services, connection to Zapier’s app allows users to investigate and select from more than a thousand non-native platforms for better effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you connect with students enrolled in your classes. You can also connect, network, and celebrate with a multitude of teachers similar to you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Kajabi’s three pricing plans are greater than the average monthly rate that other providers offer. There’s no free option available neither.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate application if you intend to make custom-designed certificates of various types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of some particular tools, such as appropriate discussion forums as well as the ability to randomly distribute quizzes or assignments. Kajabi 5 Keys To Selling Online
A Review of Kajabi’s Features
Easy of Use and Experience
One thing that we like about Kajabi is its surprisingly simple user experience. First, the majority of the user interface (UI) is structured. If you may notice on the dashboard menu, you may find that all the features are organized into five main sections: Website, Products, Sales, Marketing and People. The design of the menu does not allow for confusion, as certain aspects that belong to the specific section can be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can build a landing page, modify your course, and interact with your fellow instructors on the same site.
It has a search assistant tool that can be useful anytime you’re looking for something hard to find. The Kajabi Assistant is located at the top part of the dashboard in the shape of a search bar and allows you to search for tools and items on the website by typing in the keywords. Like we said, both Kajabi’s courses and site builder sections can be dragged and dropped which makes the process easier without needing to learn how to navigate it. Kajabi is a more streamlined learning curve compared to some of its competitors. It is also compatible with other languages than English if you wish to expose your content to broader audience.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may be able to see a collection of course or product templates, or what the platform calls it blueprints. Each blueprint for a product varies in structure and type and is readily tailored to suit the needs of instructors.
The blueprints listed are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses that are usually created in order to increase brand recognition, while Online Courses are full-version types with a full content structure designed for a “world-class” learning experience. Drip courses, on the other hand, are programs that are scheduled over a set series of days or weeks. Also called Evergreen Training courses, it’s an easier method of sharing your content if you or your students are busy working on other projects.
Kajabi might be regarded by many as a well-known premium course-maker. Apart from kinds of courses offered, the blueprints allow you to create a membership space that allows your customers to access exclusive content and a coach session lasting 12 weeks. There’s also a blank template where you can create a course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder, you’ll notice an outline of sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons known as groups and posts or. Posts are the places where you put in different types of content including text, video, and images, while the categories function as folders in which the posts are stored.
You can also include subcategories of posts within the same category, if you wish to structure your content flexibly. You can drag and rearrange the outline. Kajabi accepts a variety of media and text files that can be used to add to your posts. These include MOV and MP4 files, WAV and MP3 files, PDFs as well as Word documents. Upload any of them either via your computer’s folders, or via cloud-based file sharing platforms like Google Drive and Dropbox. You can also copy and paste existing URLs for your videos into your blog posts!
Like several other platforms for creating courses, Kajabi allows you to utilize the bulk upload feature. As the name suggests that you can upload all the files you have uploaded to your courses in one tab. This can be useful especially when you’re performing other tasks.
Course Player Templates
Kajabi has a variety of 10+ themes for course players. Unlike other LMS platforms where you’re only offered the choice of one or three themes, Kajabi lets you have the option of choosing different themes for various products. Similar to the course outline maker, it’s easy to customize any of the themes to suit your personal style. You can even incorporate details of your company’s image, such as the logo images, fonts, and designs into the course player to add a a personal touch. Kajabi 5 Keys To Selling Online
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments where you get to make quizzes and assignments and then add them to the course of your class. Assessments are an effective method of determining the extent to which your students gained from the course you’ve taught them. With the assessment feature, you get to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can also set an acceptable score to encourage your students to engage with your material more.
In addition aside from that, the LMS website also has been able to make strides in creating areas for teachers and students to communicate. With the Community feature, your learners are given access to comment and interact with any of your courses via their dashboards. You can even write in your blog posts for discussion with the rest of them your previous lessons and your upcoming content. The community feature is offered as a separate feature or as component of your member space.
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Website Design and Customizability
Why would you want to publish your course content to your web domain as well as WordPress site when Kajabi offers the platform and the tools to make one within the platform? Kajabi offers unlimited web hosting for 3 pricing options. What’s great about this is you’re assured of instant security and safety with the automatic SSL certification as well as an experienced team of experts to maintain your site.
Additionally, you have the freedom to customize your domain, as well as choose from a variety of premium, unique themes, which you can modify to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and have signed up to the Growth plan and higher you are able to import custom-made themes built to meet your ever-growing needs and also eliminate all Kajabi branding and replace it with your custom-designed theme!
Page Builder
Similar to the course builder we’ve mentioned earlier, Kajabi’s page builder lets you modify any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. Upon further exploration, you will be greeted with a variety of customizable blocks and sections. They’re essentially like those categories as well as posts that we’ve discussed when we discussed our course building tool. Blocks are referred to as the elements that compose the content of the website which includes text, media files, and clickable buttons. Sections are, however, are formed by multiple well-arranged blocks.
There are over 40 preset section templates that can be picked from the dashboard of the page builder. As we’re all glued to our phones and tiny tablets, it makes total sense to use Kajabi to let your site automatically adjust to mobile layout. You can go an extra mile and select the element of your site you would like members to view. With all the tools you need to build your site as you wish it to look Kajabi’s page builders are not only super flexible but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, but Kajabi allows you to create a section of your website dedicated to your blog where you can share information and comments on your course content. If you’re looking to make the most the Kajabi-made website this service offers you an area where you can publish your content without restriction. You can get started with the blog post by making one with the text editor. You can incorporate SEO elements if you wish to expand your reach and organize your blog posts into various categories, or even change the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts that you could promote on your website. You can upload the recordings of your podcast to be hosted on the website and then distributed to major podcasting platforms like Apple Podcasts and Spotify. When you upload a podcast episode, you have two options: release the podcast as a public one free of charge or create an exclusive private one that only your members are able to access. Kajabi 5 Keys To Selling Online
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Marketing and Sales
Part of what makes Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are supremely convenient and simple enough for even those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in email marketing feature allows users to send out e-mails related to your course and websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it can do more than just send e-mails. With the help with Kajabi Automations, you get to create automated sequences of e-mails initiated by different types of user actions. For instance, if your student logs in successfully to one of your courses after checkout, a welcome e-mail will be sent automatically directly to the student’s inbox. If the course performs poorly then an upsell message is delivered to offer suggestions for improvement Kajabi 5 Keys To Selling Online
You can create as many e-mails to your campaigns as you wish and schedule each of them in accordance with your preferences. You can choose which of your members gets to receive these messages. The management of e-mails has never been so extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function that lets you assign certain members of yours as affiliates who can help in promoting your site on behalf of your company. Alongside paying them the commission rate, you may also track their performance to gauge how well they contribute to increasing your conversion and click rates. Kajabi 5 Keys To Selling Online
Pipeline Builder
Another of Kajabi’s notable features are its Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features that require much more effort and time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This amazing feature lets you choose from a set of pre-made funnel blueprints or templates for pipelines. They include:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to grow your list
- Sales Page OVO is a great option when you need to convince your target audience to buy your product via a sales page
- Product Launch OVO is a great option for when you’re launching courses or another product
- Zoom Webinar OVO – to use any time you wish to promote your products through web training seminars
- Free Book OVO – for whenever you want to showcase your content an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your courses by means of a series of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from beginning
After you pick one of the blueprints for a pipeline, Kajabi automatically creates a set of pages and e-mails you will need to pull off an efficient sales funnel. You can customize how you want your pipeline to appear to your audience. You could even alter the theme of your landing and checkout pages, for instance changing the design to a different theme There is a library with more than 40 templates for landing pages that you can choose from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students can choose one of them to pay for your classes. Stripe is a popular payment option that accepts credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal however, on the contrary side, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part since all the money you earn are instantly transferred to your bank account.
When it comes to price options for Kajabi, it provides customers a variety of pricing options of options to select from. You can choose to charge your students for your services at different times (one-time subscription, one-time, or several payments) or hand them out for free. You can also choose to choose whether you’re planning to charge a set amount for a single item or for a variety of products, as well as specify specific dates your members can access within a certain period of time. You can also create coupons that will further encourage your customers to purchase all of your products. Kajabi 5 Keys To Selling Online
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses however, you also have the option to connect to other third-party applications for more functions. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections with hundreds of other third-party apps and tools from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms that offer 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is always available to help you whenever you encounter difficulties creating an online course or website, in addition to other issues that are important, at any time and anywhere. However, it’s important to note that this 24 hour feature is available for instructors that are on the Growth plan upwards – for basic users live chat support is scheduled at certain times and days of the week. The approach of Kajabi’s customer service has been well-received by many who use it to develop useful courses. Kajabi 5 Keys To Selling Online
In terms of tools to train, Kajabi provides you a variety of ways to resources that you can master and become familiar with. The Kajabi Hero University is packed with tutorials, classes and educational content specifically geared towards teachers and edupreneurs to help them gain traction or boost their position in the field of course development. There are also daily Q+A educational webinars with leading experts from different fields as guests, plus, if you’re looking for additional information and tips, the help center will be there to help you along the way. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators are rewarded with tons of sweet perks as they reach their goals.
What else is missing in Kajabi?
Kajabi may be a great all-in-one tool to design and promote your course content however, we must look at a few crucial aspects that aren’t being addressed. The majority of these would be extremely useful in improving the experience. Below are the items we would like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some offer this feature instructors who utilize Kajabi will often need to connect to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the lack of options for question types and the randomization of those types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe or PayPal are accepted. Not only that, we don’t appreciate how there are certain limits too.
- An API key that is public. This could have been helpful for custom integrations, such as letting your subscribed students login using a single sign-in option with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features an Edupreneur could dream of. But with the steep price plan and a certain lack of features, it may cause some to be turned off. If you’re seeking alternatives that have similarity with Kajabi with regards to performance and reliability, we’ve listed some worthy competitors that you may think about in making your choice. Kajabi 5 Keys To Selling Online
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only major difference is the price beginning at just $67 per month You can design unlimited courses and sell to your audience of choice without worrying about breaking the bank!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely simple to use, and much more user-friendly than Kajabi! Although you can make use of marketing features Podia is much less heavy than Kajabi. However, when you consider the budget-friendly price, we can imagine how Podia will appeal to individuals who are just starting out in the business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for the shortcomings. With a price that is affordable for beginners and a wide range of features, it certainly offers greater features that Kajabi which includes live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in the manner it works. However, we must appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for having nearly all the options that most entrepreneurs use. It sure does offer the essentials anyone must need including the intuitive features needed to create a professional-looking website to the stellar built-in marketing suite with the addition of simple sales funnel blueprints and efficient e-mail marketing tools.
There may be a few tools missing for example, the issue of certificates in particular. With a high cost, it may not be the right option for those with a tight budget. We do recognize that, while Kajabi does well in being an all-in-one solution for course creation but it’s not without limitations. It doesn’t hinder it, however, from becoming an extremely popular choice for established business owners and creators!
If you’re still searching for an LMS that gives you all you require in one place, Kajabi is something you must seriously look into.
FAQ Kajabi 5 Keys To Selling Online
What is the meaning of Kajabi mean?
The term “Kajabi” is derived from a word with Islamic (or Arabic origin, which translates to “to take flight.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual courses, you can also sell physical items on Kajabi. It is possible to join with Shopify to set up a fully functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail is it possible Kajabi can replace MailChimp?
Since Kajabi already includes the tools for marketing via email built within the platform, it’s natural that it’s enough to replace third-party programs like MailChimp. However, if you do wish to utilize it, Kajabi still allows you to integrate with it and other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices so that you and your subscribed members can access your entire course materials even when on the go. Kajabi 5 Keys To Selling Online
