Many learning management system (LMS) platforms offer many essential features that you can utilize whenever you create meaningful content. While there may be plenty of sites that let you make use of modern marketing tools to advertise the courses you offer to your intended viewers, other platforms might not offer all of those things. While some provide easy-to-use course-building tools, there will also be some that have an editing experience that is so complicated they turn off their users.
Among a sea of e-course platforms There are some which offer more than just the basic editing interface but also an array of sales and marketing functions. And on top of that they provide you with nearly everything you could think of including 24/7 support and training materials to top-quality analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them which can provide this is Kajabi.
A Quick Look What is Kajabi? Kajabi Burchard
Kajabi is an online platform that lets you create and sell your courses to an customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and vital features to not just build a professional-looking website for your courses , but let them grow to higher levels. Kajabi has been critically acclaimed and is regarded as one of the top online course platforms, gaining an overwhelming rating from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? There are plenty of reasons that make the platform extremely easy for anyone to use. It’s first and foremost the ease of use. From course creation to marketing and sales the majority of the Kajabi features have been designed so that they are accessible to those who are just getting started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course an advantage over other instructors. Additionally, it lets budding entrepreneurs like you to run and create an online course without having to go to another place if something else isn’t available. Kajabi offers all the equipment that one could need in order to live up its ‘one stop shop label.
What does it let you do? Do?
There are numerous options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet form of the key features that you may want to be aware of when you’re thinking about the option. Simply put, Kajabi lets you:
- Create interactive and engaging classes using a range of customizing tools such as media files, templates that you can pick in accordance with your personal preferences.
- Build a presentable website to display your course materials and materials along with your own blog to keep your students informed about what’s new.
- Effectively utilize the landing page, checkout pages and other viable methods to boost the profits you earn, extend your reach over the boundaries and increase conversion rates;
- Choose how you wish to bill your courses and other products to your students – whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite with e-mail marketing and CRM as well as automation tools;
- Create and manage your affiliate links.
- Explore a wide variety of community and training materials in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by over 16,000 businesses and famous personalities. Kajabi is the preferred choice of several well-known personalities who come from different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, which are accessed and explored by more than 35 million students from across the globe. In the last the time this article was written, Kajabi is generating more than $650million in revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different than other online course creation tools in that they’re more expensive. With monthly costs that begin at as low as $119 it’s not surprising that this might be an issue for those who would want to give it a try. With the abundance of features that are included into each plan, the pricing is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month or $119/month when billed annually. With this tier, you can create three products, garner an maximum of 1 000 active clients, and design a website that you can modify using the tools provided by the platform. Also included are unlimited landing webpages, unlimitted marketing emails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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In addition to The Basic Plan, there is the Growth plan that happens to be the platform’s most popular offer for $199 per month or $159/mo when paid annually, and the Pro plan for $399 per month or $319/mo yearly and is packed with every feature you’d want when it comes to creating and selling your courses. Kajabi is currently not offering an option to pay for the plan. But a 14-day free trial is offered for each of the three plans. An extended trial that lasts up to 30 days is available on selected blogs. If you wish to try the service to determine if Kajabi is the right fit for you, the short trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, such as automated e-mail marketing, and automation are specifically designed to be optimized for businessuse, and you won’t need to integrate with third-party solutions to do this!
- The software that creates sales funnels. Another of the platform’s best-selling points The Sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites down to the custom website, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The easy and intuitive website as well as course editor. The creation of content using the site and the course creator software was never so simple and fast, since it requires less effort and time to complete the task.
- Unlimited integrations. Aside from native integrations that integrate with the ten marketing, e-commerce and analytics tools, connecting to the app Zapier allows users to investigate and select from more than one thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you engage with the students enrolled in your classes. You can also connect, network, and celebrate with tons of teachers who happen to be similar to you.
The Cons – What We Do Not Like
- The pricey pricing plans. Kajabi’s three pricing plans are more than the average monthly rate provided by other companies. There’s no free option available neither.
- No built-in tools to issue certificates. You might need connect to a third-party certificate application if you intend to design custom-made certificates of various types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific features, like adequate discussion forums, as well as the ability to randomize tests or assignments. Kajabi Burchard
The Review of Kajabi’s features
Easy of Use and Experience
One thing we love the most about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is organized. If you may notice on the screen menu, you’ll find that all the features are arranged into five main sections – Website Products, Sales Marketing and People. The layout of the menu does not allow for obstruction, since some of the elements that are associated with the specific section can be collapsed. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You can create an online landing page, change your course, and even interact with your fellow instructors on one site.
The search assistant is a tool that is useful when you need to search for something that may be difficult to locate. The Kajabi Assistant can be found in the top part of the dashboard in the form that of a bar for searching, and allows you to search for tools and items on the site by typing in the keywords. Like we said that both the Kajabi site builder and course builder sections are drag-and-drop which makes the process easier without having to know how to navigate the site. Kajabi is a more streamlined learning curve compared to some of its competitors. It is also compatible with other languages than English for those who want to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll quickly come across a variety of templates for courses or products or, as the platform refers to them blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase brand value, while online Courses are full-version types with a full content structure created to offer the “world-class” education experience. Drip courses, on other hand, are courses that are scheduled for an established period of days or weeks. Also known as Evergreen Training courses, it’s an efficient way to share your content when you or your students are busy with other things.
Kajabi might be regarded by many as a popular premium course maker. However, in addition to the kinds of courses offered, the blueprints also allow you to create a membership space that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. You can also download a blank template which allows you to design a course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you’ll notice the outline of the sections and lessons that have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these sections and lessons are known as post categories as well as category, respectively. Posts are where you can insert different types of content, such as text, video, and images, while the categories function as folders where the posts are stored.
You may also incorporate subcategories for posts in a category if you want to organize your content more flexiblely. You can move and rearrange the outline. Kajabi accepts a wide variety of text and media files to be added to your posts, including MP4 and MOV files, WAV and MP3 files, PDFs and Word documents. You can upload all of them directly via your computer’s folders, or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also add existing URLs of your videos to your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. Similar to the name it allows you to upload all the files you have uploaded to your courses on the same tab. This is a great option, especially if you’re busy working on other things.
Course Player Templates
Kajabi has a variety of over 10 themes for courses. Unlike other LMS platforms where you’re only given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose various themes for the various products. Like the outline creator, it’s easy to customize any theme to fit your style. It is possible to incorporate specifics of your company’s image like your logo, images, and font designs , into the course player to add a a personal touch. Kajabi Burchard
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments that allows you to create quizzes and assignments and add them as part of your course. Assessments are a helpful way to assess the extent to which your students gained from the curriculum you’ve given them. With the assessment feature, you get to choose between the three primary question types: multiple-choice, paragraph-style, and multiple-selection. You can even create a passing score to motivate your students to engage with your content more.
Apart from that in addition, the LMS site has also made strides in creating areas for students and teachers to connect. Through the Community feature your students are able to participate and leave comments on any of your courses through their dashboards. It is possible to write your blog posts for discussion with the rest of them your previous lessons and your upcoming content. The community feature is offered either as a stand-alone feature or as part of your membership area.
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Website Design and Customization
Why share your course contents to your web domain as well as WordPress site when Kajabi offers the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting across 3 pricing options. What’s awesome about it is you’re guaranteed immediate security and security through an automated SSL certification, as well as the support of a team to manage your site.
You also have the option to personalize your domain as well as choose from a variety of premium, unique themes, all of which you can personalize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan and higher, you get to import custom-made themes built to fit your ever-expanding needs as well as take away the Kajabi logos and substitute it with your custom-designed theme!
Page Builder
Just like the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the given website themes with a suite of user-friendly and intuitive editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re essentially like the categories and posts we discussed when we’ve discussed our course building tool. Blocks are referred to as the components that comprise the content of the website, such as media files, text and clickable buttons. Sections are, however are made up of multiple well-arranged blocks.
There are over 40 preset section templates that can be picked from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets these days it’s logical for Kajabi to let your site automatically adjust to mobile layout. It’s even possible to go the extra mile by choosing the elements of your website you want for your member learners to see. With all the tools you need to create your website as you wish it to look Kajabi’s page builders are not just extremely flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi allows you to create sections of your website that is dedicated to your blog, where you can publish comments and updates about your course’s content. If you’re looking to make the most of your Kajabi-created website it provides the opportunity to publish your content without restriction. It is possible to begin with posting blog content by creating one with an editor for text. You can incorporate SEO elements if you want to expand your reach, group your posts into various categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools may not be as on the same level as WordPress or Blogspot, but it has enough tools to allow it to be managed. You can also create podcasts that you could promote on your website. You can upload the recordings of your podcast to be hosted on your website and distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. When uploading a podcast episode, you have two options: release it as a podcast that is public for free , or create an exclusive private one which only your subscribers have access to. Kajabi Burchard
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Marketing and Sales
A big part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are highly easy and straightforward even for those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in E-mail marketing functions allow you to send emails about your course and website to your subscribed member students from the comfort of the platform. But you may be surprised that it can do more than just send e-mails. With the help from Kajabi Automations, you get to build automated sequences of e-mails initiated by different types of user actions. For example, when your student is successfully logged in to one of your classes after checkout, a welcome e-mail will be automatically sent directly to the student’s inbox. If the course performs poorly the course, an upsell will be delivered to offer suggestions for improvement Kajabi Burchard
You are able to create as many e-mails for the campaign you like and schedule each one in accordance with your preferences. You can also choose which of your members gets the messages. The management of e-mails has never been more extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require the integration with third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing feature that lets you assign some of your members as affiliates to help promote your content on your behalf. Alongside paying them the commission rate it is also possible to track their performance to determine how well they contribute to increasing your conversion rates and click rates. Kajabi Burchard
Pipeline Builder
Another of Kajabi’s standouts is one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating difficulties. While other platforms provide similar features that require more effort and time, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts are able to make the most of it. This feature is stunning and allows you to choose from a variety of pre-designed funnel templates or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to offer the freebie to lead magnet to build your email list
- Sales Page OVO – to use any time you wish to persuade your public to buy your product through a sales page
- Product Launch OVO is a great option for any time you’re launching a course or any other product
- Zoom Webinar OVO – to use whenever you want to promote your business through web-based seminars
- Free Book OVO is a great resource for whenever you want to market your content an online book for free download.
- Coaching Campaign OVO is for any time you’re promoting your courses through a series of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the beginning
Once you select from any of the blueprints for your pipeline, Kajabi automatically creates a set of pages and emails you’ll need to pull off an effective sales funnel. You can alter the way you would like your sales funnel to look to your customers. You may even change the theme of your checkout and landing pages, for instance, to a different one There is a library with more than 40 templates for landing pages that you can select from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your member students can get to choose one of them to pay for your course. Stripe is the most popular payment method that accepts credit and debit card transactions as well as certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side since all the money you earn are instantly transferred into your account at the banks.
In terms of price options for Kajabi, it provides you a wide range to choose from. You can charge your students for your products at different times (one-time subscription, one-time, or multi-payments) or give them away at no cost. You can also choose to choose whether you’re planning to charge a specified price for a specific item or for a variety of items, and specify specific dates your customers can access within a given timeframe. You also get to generate coupons that will further encourage your customers to purchase any of your offers. Kajabi Burchard
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in tools to develop and promote your courses however, you also can connect to third-party apps for an added boost in functionality. The platform currently supports 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds more third-party apps and tools from e-commerce to user experience.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s one of the few course creation platforms with live chat available 24/7 assistance. Contrary to similar services the Kajabi customer support team is always available to assist you when you encounter difficulties creating a course or page among other important issues, anytime and anywhere. However, it’s important to note that this 24 hour service is only available to instructors who are subscribed to the Growth plan up to for basic users Live chat support is scheduled at certain times and times of the week. Nonetheless, Kajabi’s approach to customer support has been highly praised by many who use it to create meaningful educational content. Kajabi Burchard
For training tools, Kajabi offers you a variety of ways to access resources that you can master and become familiar with. The Kajabi Hero University is packed with tutorials, courses, and informative content especially targeted at educators and edupreneurs who want to gain traction or boost their position in the field of course development. There are also every day Q&A webinars that feature top experts from various disciplines as guest speakers, and If you’re in search of additional advice and tricks, the help center will be there to help you on your way. In addition to Kajabi’s Hero University, there is also a Kajabi Hero Rewards program, where course creators are rewarded with numerous sweet rewards when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one tool to design and promote your course content, but we have to look at a few crucial aspects that are missing. Most of them would have been very useful to enhance the user experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. While some provide this service instructors using Kajabi will often need to connect to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within the course, we would like for the absence of different types of questions – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing, only transactions via Stripe as well as PayPal are accepted. Not only that, but we don’t understand why there are certain limits too.
- An API key that is public. This could be useful for custom integrations, such as having your students who have subscribed to your service sign in using the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan and a plethora of features, it could turn some people off. If you’re looking for alternatives that share similarity in comparison to Kajabi regarding reliability and performance, we’ve listed some worthy alternatives that you might be considering in your decision. Kajabi Burchard
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only difference is the cost – starting at only $67/month You can design unlimited courses and market to your audience of choice without having to worry about spending a dime!
- Podia does not just claim to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! In addition, you can utilize marketing tools It’s a lot lighter than other. But considering the very budget-friendly price it’s easy to understand the way Podia will appeal to those who want to start their own business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for these features. With its affordable price and a wide range of features, it certainly offers higher-end features than the other has as well as live-taught courses as well as an integrated app integration store.
- Teachable is similar to Thinkific in the manner it operates. But, we need to appreciate the way that Teachable can integrate additional payment options since it supports Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. You can also avail one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of having nearly all the features that most edupreneurs can use. It certainly has all the features you need including the intuitive features needed to design a professional website , to the impressive integrated marketing suite that includes the ability to understand diagrams of sales funnels as well as efficient e-mail marketing tools.
There may be a few tools that are missing for example, the issuance of certificates specifically. With a high cost, it may not be the right choice among the budget-conscious. But we do understand that even though Kajabi performs well in being an all-in-one solution for course creation but it’s not without limits. That doesn’t stop it, but it is an extremely popular choice for established entrepreneurs and creators!
If you’re still looking for an LMS that offers everything you require on one platform, Kajabi is something you must seriously look into.
FAQ Kajabi Burchard
What does the word Kajabi mean?
The term “Kajabi” is derived from the word “Kajabi,” which is of Islamic or Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal programs, you can sell physical items on Kajabi. It is possible to integrate with Shopify to build a fully functional E-commerce store using Kajabi!
In terms of e-mail marketing, is it possible that Kajabi could take over MailChimp?
Since Kajabi already has the tools for marketing via email built within the platform, it’s natural that it’s enough to take over third-party apps like MailChimp. However, if you do wish to utilize it, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices so that you and your subscribers can access all your courses even while on the go. Kajabi Burchard
