Many learning management system (LMS) platforms have various essential features that you can utilize whenever you create meaningful content. Although there are plenty of websites that allow you to make use of modern marketing tools to advertise classes to your target audience, some might not provide all the features. And while some offer easy-to-use tools for creating courses, there will also be some that offer editing features that are so complicated that they turn off their users.
In the sea of e-course platforms, there are a few that provide more than a simple editing interface, but also an array of marketing and sales functions. In addition to that they also offer nearly everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
In a nutshell How do you define Kajabi? Kajabi Business Platform Capabilities
Kajabi is an internet-based platform which lets you develop and market your courses to an audience of students. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not just build a professional-looking website for your courses , but also allow them to grow to new heights. Kajabi has been critically acclaimed and considered to be one of the most effective online course platforms, gaining an overwhelming score with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received among its users? It’s true that there are numerous factors that make this platform extremely easy for anyone to use. It’s first and foremost the ease of use. From course creation to marketing and sales almost all of Kajabi’s aspects can be easily digestible even for those who are only beginning to get started in the e-course world. Most of them are also advanced, giving administrating instructors an advantage over others. Lastly it allows budding entrepreneurs such as you manage and build courses without having to travel to another place if something else isn’t available. Kajabi has all the available equipment that one could need and is a true testament to its ‘one-stop shop label.
What Can It Do? Do?
There are numerous options that Kajabi allows you to create an all-in-one e-learning solution. We’ve compiled a list, in bullet form, of its important features that you may want to watch out for in the event you’re considering using it. In essence, Kajabi allows you:
- Create interactive and engaging courses using a variety of tools for customizing including media files, templates that you can choose according to your preference;
- Create a visually appealing website to present your course content and other products along with a blog where you can keep your students informed about what else is new;
- Make the most of landing pages, checkout pages and other effective methods to increase the profits you earn, extend your reach to the limit and increase conversion rates.
- Select the method you want to invoice your courses and other services to your students – whether it’s one-time payments or a subscription for a month;
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails as well as CRM and automated tools.
- Set up and manage your affiliate links, and
- Explore a wide variety of community, customer service and training materials, with the addition of Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted by over 16,000 businesses and famous personalities. It’s the go-to choice for several well-known personalities who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students all over the world. As of this time of writing Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different than other online course creation tools in that they’re more costly. With monthly prices that start as low as $119, it’s no wonder why it can be a hindrance for some who like to give Kajabi a go. However, when you consider the number of features that are included in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month, or $119/month when billed annually. This plan lets you can create three products, reach a maximum of 1,000 active customers, and design your own website you can modify using the tools provided by Kajabi’s platform. Included are unlimited pages for landing websites, indefinite marketing emails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to basic plans, there’s the Growth plan, which happens to be the platform’s most popular offer with a monthly cost of $199 or $159/mo if paid annually, and the Pro plan for $399 per month or $319/month yearly that is loaded to the brim with all the features you’d like when designing and selling your course. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day free trial is available on all three plans. An extended trial that lasts for up to 30 days also available on selected blogs. If you want to test the waters and see if Kajabi’s the right fit for you, then the brief trial offer is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including email marketing and automation are specifically designed to be designed for businesses, so you won’t need to integrate with third-party solutions for this!
- The software for sales funnels. Another one of the platform’s best-selling points is the sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites down to the custom name, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The simple and intuitive site as well as course editor. Making content with the site and the course creator software was never so easy and swift, and it takes less effort and time to get everything done.
- Unlimited integrations are endless. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics solutions, connecting to the app Zapier allows you to explore and choose from more than one thousand non-native platforms for better efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature lets you connect with students enrolled in any of your courses. You can also connect, network, and share your joy with hundreds of teachers in the same shoes as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates that other providers offer. There’s no free option available either.
- There is no built-in tool to issue certificates. You might need to connect to a third-party certificate application if you intend to design custom-made certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific features, like proper discussion forums and the ability to randomly assign the assignments or quizzes. Kajabi Business Platform Capabilities
The Review of Kajabi’s features
User-Friendliness and Experience
One thing that we like about Kajabi is the surprisingly easy user experience. For one, most of the platform’s User Interface (UI) is structured. If you look at the dashboard menu, you may notice that all features are arranged into five main sections: Website Products, Sales Marketing, and People. The design of the menu leaves no space for obstruction, since some of the features that are related to the specific section can be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” hallmark. You can create a landing page, modify your course and interact with your fellow instructors through one website.
The search assistant is a tool that is useful anytime you’re looking for something that is hard to find. The Kajabi Assistant is located at the top part of the dashboard in the form as a “search bar, and allows you to search for specific tools and products on the website by typing in the search terms. Like we said, both Kajabi’s courses and site builder sections are drag-and-drop and make the process much easier without the need to know how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to some of its competitors. It also supports multiple languages other that English if you wish to expose your content to broader viewers.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll soon encounter a list of templates for courses or products, or, as the platform calls it, blueprints. Each of the blueprints for products differs in terms of structure and design and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a means of gaining the brand’s value, whereas online Courses are full-version versions with a full content structure designed for a “world-class” education experience. Drip courses on the other hand, are courses that are scheduled over an established period of weeks or days. Also called Evergreen Training courses, it’s an easier method to distribute your content if you or your students are busy working on other projects.
Kajabi is known to many as a well-known premium course maker. Apart from course types, the product blueprints also allow you to make a membership site for your members to enjoy exclusive content and a coaching session lasting 12 weeks. There’s also a blank template which allows you to design a course or product from the ground up!
Categories, Posts, and Content Uploads
When you explore the course builder you will notice the outline of the sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s instance, these segments and classes are called categories and posts, and vice versa. Posts are where you put in different kinds of content, such as text, video, and images, while the categories act as folders for the posts that are stored.
You may also incorporate subcategories of posts within a category if you want to arrange your content in a flexible way. You can drag and rearrange the outline. Kajabi accepts a broad range of text and media files to be added to your posts, including MOV and MP4 files WAV and MP3 files PDFs as well as Word documents. You can upload all of them directly from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to utilize the bulk upload feature. Like the name implies that you can upload all the files you have uploaded to your courses in the same tab. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. In contrast to other LMS platforms that only allow you to be given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose various themes for the various products. Similar to the course outline builder, it’s relatively simple to modify any theme to fit your style. It is possible to incorporate specifics of your company’s image like your logo images, fonts, and designs into the course player to add a a personal touch. Kajabi Business Platform Capabilities
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and add them as part of your curriculum. Assessments are an effective way to determine whether your students have learned something from the curriculum you’ve given them. Through the assessment feature, you get to select from three main question types: multiple-choice, paragraph-style, and multiple-selection. You can even create an assessment score that will encourage your students to be more engaged with your material more.
In addition in addition, the LMS website has made progress in creating spaces for teachers and students to connect. With the Community feature, your learners are given access to interact and comment on all of your courses on their dashboards. You can even write in your blog posts for discussion with your fellow students about your lessons from the past as well as your future content. The community feature can be accessed as a separate product or as part of your membership.
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Website Design and Customization
Why should you upload your course materials with your domain name as well as WordPress web site when Kajabi offers the platform and tools to build one on the platform? Kajabi offers unlimited web hosting across the three pricing plans. What’s great about this is you’re assured of instant security and security through an automated SSL certification, as well as a team to help maintain your website.
You also have the option to customize your domain, and also pick from a wide array of unique, professional themes, all of which you can customize to your liking! The possibilities don’t end there: If you’re an expert edupreneur and are a member of the Growth plan or higher, you get to import custom-made themes built to meet the ever-changing needs of your business as well as take away all Kajabi branding and replace it with your own!
Page Builder
Just like the course builder we’ve mentioned earlier, the page builder from Kajabi lets you modify any of the themes on the website using a variety of intuitive and easy-to-handle editing tools. If you continue to explore you’ll be presented with a variety of customizable blocks and sections. They’re similar to those categories as well as posts that we’ve discussed when we discussed the course builder. Blocks are referred to as the elements that compose the site’s content, such as text, media files, and clickable buttons. Sections are, however are made up of multiple carefully-arranged blocks.
There are more than 40 pre-designed sections templates that you can pick from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets these days, it makes total sense for Kajabi to have your website automatically adapt to a mobile-friendly layout. It’s even possible to go the extra mile by choosing the element of your site you would like members to see. With all the necessary tools to create your website however you want it to look the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to create sections of your website that is dedicated to your blog, where you can post information and comments on the content of your course. If you’re looking to get the most out of your Kajabi-created website, the service provides you the opportunity to post your blog posts without limitations. Start by creating your blog posts by creating your own using an editor for text. It is possible to incorporate SEO elements if you’d like to expand your reach, group your posts into various categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging features may not be as up to par as WordPress or Blogspot however, it does have enough tools to make it manageable. Additionally, you can also create podcasts to promote on your website. You can upload the recordings of your podcast to be hosted on your website and then distributed to major podcast listening platforms such as iTunes Podcasts as well as Spotify. When you upload a podcast episode there are two choices: publish it as a podcast that is public free of charge or create an exclusive private podcast that only your users have access to. Kajabi Business Platform Capabilities
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are supremely easy and straightforward for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in E-mail marketing functions allow you to send emails related to your course and websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it can do more than simply send emails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are triggered by different kinds of user actions. For instance, if your student successfully logs into one of your classes after the checkout process, a welcome email will be automatically sent directly to the student’s inbox. If another underperforms the course, an upsell will be sent to suggest improvement Kajabi Business Platform Capabilities
You can send as many e-mails for the campaign you like and then schedule them in accordance to your preference. You can choose which of your members gets the messages. E-mail management has never been so complete and easy to manage. In contrast to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing feature which allows you to designate certain members of yours as affiliates in order to in promoting your site on behalf of you. In addition to paying them a commission it is also possible to track their performance to gauge how well they contribute to increasing your conversion and click rates. Kajabi Business Platform Capabilities
Pipeline Builder
Another of Kajabi’s top features is its Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms provide similar features that require much more time and effort, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This feature is stunning and lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebies are great for when you’d like to offer an offer as a lead magnet to grow your list
- Sales Page OVO – to use any time you wish to convince your target customers to purchase your product by utilizing a sales page
- Product Launch OVO – to use whenever you’re launching a course or another product
- Zoom Webinar OVO – to use occasions when you need to advertise your business through web-based training seminars
- Free Book OVO – to use any time you wish to market your content a free downloadable digital book
- Coaching Campaign OVO – to use any time you’re promoting your classes through the use of coaching sessions
- Blank plan – to use whenever you’d like to construct the sales funnel you want from the ground
Once you select from any of the blueprints for a pipeline Kajabi will automatically generate a set of pages and e-mails you will need to pull off an effective sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You may even change the look of your checkout and landing pages, for example changing the design to a different theme There is a library with more than 40 page templates that you can choose from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your students are able to select between the two to pay for your course. Stripe is the most popular payment option that allows debit and credit card transactions as well as select e-wallet providers all over the world. PayPal however, on the contrary side, is an option to subscribe and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side, as all your earnings are immediately sent directly to the bank accounts of your choice.
For the pricing, Kajabi provides an array of options for you to choose from. You can either make your student pay for services at different times (one-time subscription, one-time, or multi-payments) or give them away at no cost. You even have the chance to select if you’re going to charge a specified price for one item or for a variety of products, as well as specify specific dates your members can access within a certain timeframe. You also get to generate coupons to encourage your audience to purchase the products you offer. Kajabi Business Platform Capabilities
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Integration with Third-Party Services
Kajabi is a host of built-in tools to develop and promote your courses However, you can connect to third-party apps for an added boost in functionality. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds of other third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it’s among the few course creation platforms which provide 24/7 live chat support. Contrary to similar services the Kajabi customer support team is always ready to help you whenever you encounter difficulties creating a course or page among other important issues, anytime and anywhere. However, it’s important to note that this 24/7 service is only available to instructors who subscribe to the Growth plan and above – for Basic users Live chat support is scheduled at certain times and days during the day. Nonetheless, Kajabi’s approach to customer service has been praised by many of the instructors who use it to create relevant courses. Kajabi Business Platform Capabilities
As for tools for training, Kajabi gives you a variety of ways to use resources to master and become familiar with. Its Kajabi Hero University is packed with courses, tutorials and informational content that are specifically geared towards teachers and edupreneurs, to help them jumpstart or improve their position in the course creation world. Additionally, you can attend daily Q+A educational webinars with top experts from various areas as guests. Additionally, if you’re looking for other tips and tricks the help desk is available to help you along the way. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators are rewarded with many sweet perks when they reach their targets.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one platform to develop and promote your course content however, we must take care of a few essential things that aren’t being addressed. The majority of these would be extremely useful in improving the experience. Below are the items we’d like to see included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and credentials. While some offer this feature instructors using Kajabi will often require a connection to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we wish that the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe and PayPal can be accepted. Not only that, but we aren’t sure if there are certain limits too.
- An API key that is public. This could have been helpful for creating custom integrations like the ability to let your subscribers sign in using the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan, and the lack in terms of functionality, the site might cause some to be turned off. If you’re looking for alternatives with similarity with Kajabi with regards to reliability and performance we’ve listed a few worthy competitors that you may think about in your decision. Kajabi Business Platform Capabilities
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the cost – starting at only $67/month You can design unlimited courses and sell to your target audience without having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely simple to use, far easier than Kajabi! Although you can make use of marketing features Podia is much less heavy than the other. But considering the very budget-friendly cost we can imagine the ways Podia can appeal to those who want to start their own business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for these features. With a beginner-friendly price range It certainly has greater features that the other which includes live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it operates. However, we must appreciate how Teachable is able to incorporate additional payment options as it accepts Google Pay and Apple Pay, two gateway services Kajabi does not have. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the tools that most entrepreneurs make use of. It certainly has the essentials anyone must need to be able to create a professional-looking website to the stellar integrated marketing suite, which includes the ability to understand diagrams of sales funnels as well as efficient email marketing tools.
There may be a few tools that are missing like the issuance of certificates specifically. Also, with its high price tag, it may not be the right option for those with a tight budget. However, we understand that, while Kajabi does very well as an all-in-one solution for course creation but it’s not without limits. It doesn’t hinder it, however, from being a popular choice among established business owners and creators!
If you’re still searching for an LMS that gives you all you require on one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Business Platform Capabilities
What is the meaning of Kajabi refer to?
The term “Kajabi” originates from a word of Islamic (or Arabic origin, which translates to “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Aside from the usual courses, you can also sell physical products through Kajabi. You can also join with Shopify to build a fully functional online store on Kajabi!
In terms of e-mail marketing Is it possible that Kajabi can be able to replace MailChimp?
Since Kajabi already includes the tools for marketing via email built within the platform, it’s natural that it’s enough to replace third-party programs such as MailChimp. If you do want to use this feature, Kajabi still allows you to integrate with it and other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and the members who have subscribed can access all your courses even while on the go. Kajabi Business Platform Capabilities
