A myriad of learning management systems (LMS) platforms come with various important features you can use whenever you create meaningful content. While there could be a lot of sites that let you make use of advanced marketing tools to advertise the courses you offer to your intended viewers, other platforms might not provide all these features. Although some sites provide simple-to-use tools to build courses, there’ll be a few that offer editing features that are so complex that they turn off their users.
Within the sea of online course platforms, there are a few which offer more than just a simple editing interface, but also a plethora of marketing and sales functions. And on top of that, they also offer almost everything you could think of, from 24/7 help and training materials to top-quality analytics. All-in-one course platforms let you explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Kajabi Business Profile
Kajabi can be described as an online service that allows you to develop and market your content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and vital features to not just build a professional-looking website for your courses , but help them rise to greater heights. Kajabi is widely praised and is regarded as one of the top online learning platforms, with an overwhelming score with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? Well, there are quite many reasons that make the platform extremely easy for anyone to utilize. First, it’s the user-friendliness. From the course creation to marketing the majority of Kajabi’s features have been designed so that they are easily digestible for people who are new in the world of online courses. Most of them are also advanced, which gives instructors who administer the course an edge over the rest. Additionally it allows budding entrepreneurs such as you manage and build an online course without having to go elsewhere in case something is missing. Kajabi offers all the tools anyone may need, living up the ‘one-stop-shop name.
What Does It Let You Do?
There are numerous ways that Kajabi lets you create an all-in-one e-learning solution. We’ve compiled a list, in bullet form of the most important characteristics that you might want to be aware of in the event you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools, media files, and templates that you can choose depending on your preferences;
- Create a visually appealing website to present your course content and other products and your own blog to keep your students up-to-date on the latest developments;
- Effectively utilize landing pages, checkout pages, and other viable methods to increase the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Select the method you want to charge your courses or other items for your students, whether it’s one-time payments or a monthly subscription;
- Build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics software with the ability to send out e-mails as well as CRM and automation tools.
- Create and manage your affiliate links, and
- Explore a variety of community and training tools, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and big-name personalities. It’s the choice of some of the well-known names who come from different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses accessed and explored by over 35 million students across the globe. At the time of time of writing Kajabi boasts more than $650 million of sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different than other online course-making services in that they’re more costly. With monthly rates that start at just $119, it’s no wonder why this can impede some people who might want to give the service a shot. But considering the huge amount of essential features already packed within every plan, the price is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month, or $119/month if billed annually. With this tier, you can create three products, garner up to 1000 active users, as well as design a website that you can create with the tools offered by Kajabi’s platform. Additionally, you get unlimited landing websites, indefinite marketing emails as well as unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to basic plans, there is the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month yearly and is packed with every feature you’d want when it comes to creating and selling your courses. Kajabi is currently not offering any free plans. There is however a fourteen-day trial is available. trial is available on all three plans. A longer trial of for up to 30 days available on certain blogs. So if you’re looking to try the service to determine if Kajabi is the right fit for you, the short trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes automated e-mail marketing, and automation are specifically designed to be optimized for business, and you won’t need to integrate with other third-party services to do that!
- The sales funnel software. Another of the platform’s best-selling points, the Sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to overcomplicate yourself!
- Unlimited customization. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The user-friendly and simple site and course editors. Making content with the site and the course builder software has never been so simple and fast, since it requires less time and effort to finish the job.
- Infinite integrations are endless. Apart from native integrations that integrate with 10 e-commerce, marketing and analytics tools, connecting to Zapier’s app allows you to explore and choose among more than a thousand non-native platforms to increase efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you connect with students in any of your courses. It also lets you connect, network, and celebrate with tons of teachers who happen to be in the same position as you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost higher than the average monthly rate offered by other services. There’s no free plan available as well.
- No built-in tools to issue certificates. You may need connect to a third-party certificate application if you intend to design custom-made certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of certain features, including adequate discussion forums, as well as the ability to randomly distribute quizzes or assignments. Kajabi Business Profile
An Overview of the Kajabi Features
Ease of Use and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is organized. If you check the screen menu, you’ll see that the functions are divided into five major sections – Website, Products, Sales, Marketing, and People. The layout of the menu leaves no space for clutter, as some aspects that belong to specific sections are able to be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” trademark. You can create your own landing page, alter your course, and interact with your fellow instructors on one site.
The search assistant is a tool that comes in handy when you need to search for something that is difficult to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form of a search bar and allows you to search for specific tools and products within the site by typing in the words. As previously mentioned that both the Kajabi site builder and course builder sections can be moved and dropped and make the process much easier without the need to know how to navigate it. Kajabi has a smoother learning curve than a couple of its contemporaries. It also supports multiple languages other that English in case you want to expose your content to broader viewers.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may quickly come across a variety of templates for courses or products or, as the platform calls it blueprints. Each of the product blueprints differs in terms of structure and design and can be customized to suit the needs of instructors.
The blueprints listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are short-form quick courses, which are typically designed as a way to build the brand’s value, whereas Online Courses are full-version courses with a full content structure designed for an “world-class” education experience. Drip courses, on other hand, are programs that are scheduled for a set series of days or weeks. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content if you and your students are busy with other activities.
Kajabi might be regarded by many as a popular premium course maker. But, aside from the course types, the product blueprints allow you to create a membership area that allows your customers to access exclusive content and a coaching session for 12 weeks. There’s also a blank template where you can create an entire course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you will notice the outline of the sections and lessons that were automatically added if you choose any of the course blueprints. In the case of Kajabi, these segments and classes are called groups and posts or. Posts are where you can insert different types of content, including text, video images, and text, while the categories function as folders in which the posts are kept.
You may also incorporate subcategories of posts within the same category, if you wish to structure your content flexibly. You can drag and rearrange the outline. Kajabi accepts a variety of media and text files to be added to your posts, including MOV and MP4 files MP3 and WAV files, PDFs, and even Word documents. You can upload all of them directly through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can duplicate and paste URLs of your video to your blog posts!
Like several other course-making platforms, Kajabi allows you to use the bulk upload feature. Like the name implies that you can upload all the files you have uploaded to your course in one tab. This is a great option particularly if you’re working on other things.
Course Player Templates
Kajabi provides a selection of 10+ themes for course players. Unlike other LMS platforms, where you’re offered the choice of one or three themes, Kajabi lets you have the option of choosing several themes to suit different products. Like the outline maker, it’s simple to alter any of the themes to suit your personal style. You can also incorporate elements of your company’s image, such as the logo or images as well as font designs , into your course player in order to give it a your own personal style. Kajabi Business Profile
Questions and student interactions
Kajabi includes a quiz function called Assessments where you get to create quizzes and assignments and add them as part of your curriculum. Assessments are an effective way to assess the extent to which your students gained from the lessons you’ve provided them. With the assessment option, you are able to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can even create an assessment score that will encourage your students to be more engaged with your content more.
In addition in addition, in addition, the LMS website has been able to make strides in providing spaces for students and teachers to connect. Through the Community feature your learners are given access to interact and comment on any of your courses via their dashboards. You can also write your blog posts to discuss with your fellow students about your lessons from the past and also your future content. The community feature is available as a separate item or as a component of your member space.
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Website Design and Customizability
Why share your course contents to your web domain as well as WordPress web site when Kajabi has the platform and tools to create one within the platform? Kajabi offers unlimited web hosting across three pricing plans. What’s great about this is you’re guaranteed immediate security and safety with an automated SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to personalize your domain as well as choose from a variety of unique, professional themes, all of which you can customize to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan or higher you can import custom-made themes built to fit your ever-expanding needs as well as remove any Kajabi logos and substitute that with your custom-designed theme!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi lets you modify any of the given website themes with a suite of user-friendly and intuitive editing tools. If you continue to explore you’ll be presented with sets of blocks that can be customized and sections. They’re similar to post categories, and categories we discussed when we discussed how to build courses. Blocks are referred to as the elements that make up the site’s content including text, media files as well as clickable button. Sections, on the other hand, are formed by multiple carefully-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets, it makes total sense for Kajabi to let your site automatically adjust to mobile layout. You can go an extra mile by choosing the elements of your website you want members to see. With all the necessary tools to build your site however you want it to appear Kajabi’s page builders are not just incredibly flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this feature, however Kajabi allows you to create an area on your site dedicated to your blog where you can post comments and updates on your course content. If you’re looking to get the most out the Kajabi-made website this service offers you a space where you can publish your content without restriction. Start by creating posting blog content by making your own using an editor for text. It is possible to incorporate SEO elements if you’d like to reach a larger audience or group your posts into various categories or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging capabilities might not be on the same level as WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts to promote on your site. You can upload audio recordings of your podcast to be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload an episode of your podcast, you have two choices: publish it as a podcast that is public free of charge or create an exclusive private one which only your subscribers are able to access. Kajabi Business Profile
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Marketing and Sales
A big part of what makes Kajabi so popular with edupreneurs is its array of sales and marketing tools that are supremely user-friendly and easy even for those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send e-mails related to your course and websites to your members who are subscribed students within the comforts of the platform. However, you might be amazed that it can do more than simply send emails. With the help from Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For instance, if your student logs in successfully to one of your courses after checkout, a welcome e-mail will be automatically delivered into their email inbox. If another underperforms, an upsell is sent to suggest an improvement Kajabi Business Profile
You can create as many e-mails for your campaigns as you want and schedule each of them in accordance to your preference. You can even select which members of your group are eligible to receive these messages. E-mail management has never been more comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you don’t require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing feature that lets you assign some of your members as affiliates in order to promote your content on your behalf. In addition to paying them the commission rate and monitoring their performance to determine how they can contribute to increasing your conversion and click rates. Kajabi Business Profile
Pipeline Builder
Another of Kajabi’s top features are one of the best features is Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated issues. While other platforms have similar features, which require more effort and time and effort, the Pipeline Builder is designed to be so quick and easy that even beginners can benefit from it. This amazing feature allows you to choose from a set of pre-made funnel blueprints or templates for pipelines. They include:
- Freebies are great for when you want to offer an offer as a lead magnet to grow your email list
- Sales Page OVO – for whenever you want to convince your target customers to purchase your product through an online sales page
- Product Launch OVO – to use any time you’re launching a course or another product
- Zoom Webinar OVO – for any time you wish to promote your business through web-based seminars
- Free Book OVO is a great resource for anytime you’d like to showcase your content the free digital book that you can download
- Coaching Campaign OVO – for any time you’re promoting your courses by means of the use of coaching sessions
- Blank blueprint – for whenever you’d like to construct the sales funnel you want from the starting
After you pick one of the pipeline blueprints Kajabi instantly creates pages and e-mails you will have to put together to make an efficient sales funnel. You can customize how you would like your sales funnel to appear to your target audience. You may even change the design of your checkout and landing pages, for example, to a different one The library is filled with 40+ templates for landing pages that you can choose from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your member students can get to choose between them when they pay for your course. Stripe is a popular payment option that allows debit and credit card transactions as well as certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an option for subscriptions and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part since all the money you earn are instantly transferred to your bank account.
When it comes to pricing options, Kajabi provides customers a variety of pricing options of options to select from. You can choose to make your student pay for services at various times (one-time or subscription and several payments) or distribute them for free. You even have the chance to choose whether you’re planning to charge a specific amount for a specific product or a number of items, and specify specific dates your customers can access within a specific timeframe. You can also create coupons to further motivate your audience to purchase the products you offer. Kajabi Business Profile
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Integrations with Third-Party Services
Kajabi has a variety of built-in features to help you create and market your courses However, you have the option to connect to other third-party applications for more functions. Kajabi currently has the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of third-party apps and tools from e-commerce to user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s among the few course creation platforms which provide 24/7 live chat support. In contrast to other similar platforms, Kajabi’s customer support team is always available to assist you if you’re struggling to create pages or courses, among other important issues, anytime and anywhere. It’s crucial to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan upwards – for basic users live chat is available at specific times and on certain days of the week. The approach of Kajabi’s customer service has been praised by many of the instructors who use it to develop useful educational content. Kajabi Business Profile
For training tools, Kajabi offers an array of options to resources that you can master and become familiar with. Its Kajabi Hero University is packed with tutorials, courses, and informative content especially designed for educators and edupreneurs who want to gain traction or boost their standing in the world of course design. There are also every day Q&A webinars that feature leading experts from different disciplines as guest speakers, and when you’re looking for other tips and tricks the help desk is available to help you on your way. Alongside Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators are rewarded with numerous sweet rewards when they reach their targets.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one platform to develop and promote your course content however, we must take care of a few essential things that aren’t being addressed. The majority of these would have been extremely helpful to improve the experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. While some provide this service, instructors who use Kajabi frequently will require a connection to third-party applications that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within the course, we would like for the lack of options for question types as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing there are only two options for transactions: Stripe and PayPal will be accepted. Not only that, but we don’t understand why there are certain limits as well.
- An API key that is public. This could be useful for creating custom integrations for example, letting your subscribed students log in with the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring edupreneur could ever dream of. But due to its high price plan and a certain lack in features it could turn some people off. If you’re looking for alternatives with similarity in comparison to Kajabi with regards to reliability and performance We’ve provided a list of worthy alternatives that you might think about when making your choice. Kajabi Business Profile
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only significant difference is the price – starting at only $67/month You can design unlimited courses and advertise to your audience of choice without ever having to worry about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely simple to use, and much more user-friendly than Kajabi! While you get to benefit from marketing features, it’s much lighter than Kajabi. But considering the very budget-friendly cost we can imagine how Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for these features. With a price that is affordable for beginners and a wide range of features, it certainly offers more industry-level functions than Kajabi which includes live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it functions. However, it is important to understand the way that Teachable can integrate additional payment options since it accepts Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. It also lets you utilize one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by offering a wide range of options that most entrepreneurs utilize. It sure does offer the basic features that everyone needs, from intuitive functions needed to build a professional-looking website , to the impressive integrated marketing suite, which includes the addition of simple plans for sales funnels, as well as effective e-mail marketing tools.
There could be some tools missing, such as the issuance of certificates specifically. Also, with its high price tag, it may not be the best option for those with a tight budget. However, we understand that, while Kajabi does very well as an all-in-one solution for creating courses, it will always have limitations. It doesn’t hinder it, however, from becoming a popular choice among established entrepreneurs and creators!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you ought to seriously think about.
FAQ Kajabi Business Profile
What does the word Kajabi translate to?
The word “Kajabi” derives from a word of Islamic as well as Arabic origin, which translates to “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products through Kajabi. It is possible to join with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing Is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already has e-mail marketing tools built within the platform, it’s logical that it’s adequate to replace third-party programs such as MailChimp. However, if you wish to utilize this feature, Kajabi still allows you to integrate it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app to ensure that you and your subscribers have access to all course materials even when on the go. Kajabi Business Profile
