Hundreds of learning management system (LMS) platforms come with many important features can be utilized whenever you create meaningful content. While there could be a lot of websites that allow you to utilize advanced marketing tools to market your courses to your target viewers, other platforms may not have most of the features. While some provide easy-to-use tools for creating courses, there will also be few that may offer editing features that are that is so complicated it turns off its users.
In the sea of e-course platforms There are some that provide more than the basic editing interface but also a myriad of sales and marketing functions. In addition to that, they also offer nearly everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one courses let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? Kajabi Company Employees Marketing
Kajabi is an online platform that allows you to develop and market your course content to your customers. The company is advertised as an all-in-one solution that provides entrepreneurs from all walks of life with optimized and vital features to not just create a professional website for your courses but also allow them to grow to new heights. Kajabi has been praised by the media and is regarded as one of the best online courses platforms, earning an overwhelmingly positive rating of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked among its users? Well, there are quite plenty of factors that make this platform extremely easy for anyone to use. It’s first and foremost the simplicity of usage. From course creation all the way to the marketing services, nearly all of the Kajabi features are designed to be easily digestible even for those who are new in the e-course world. The majority of them are advanced, which gives instructors who administer the course an advantage over the rest. In addition, it lets budding entrepreneurs like you to run and create courses without having to go to another place if something else is not available. Kajabi provides all the tools anyone may need and is a true testament to its ‘one-stop shop label.
What does it let you do? Do?
There are numerous ways that Kajabi lets you do as an all-in-one e-course solution. We’ve made a list in bullet points of the most important attributes that you ought to watch out for in the event you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging courses using a variety of tools for customizing such as media files, templates that you can choose according to your preference;
- Create a professional website that can present your course content and materials, as well as your own blog to keep your students updated on what’s new.
- Efficiently make use of landing pages, checkout pages, and other methods to boost your earnings, expand your reach over the boundaries and increase conversion rates.
- Choose how you wish to charge your courses or other items to your students – whether it’s a one-time fee or a monthly subscription;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics software with the ability to send out e-mails, CRM, and automation tools.
- Set up and manage your affiliate links, and
- Explore a variety of community, customer service and training tools, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and famous personalities. It’s the go-to choice for some of the well-known names who are part of different industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses accessed and explored by over 35 million students from all over the world. As of this the time this article was written, Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi offers are quite different from other online course creation services in that they’re more costly. With monthly rates that start at just $119, it’s no wonder that this can impede some people who might like to give Kajabi a go. However, when you consider the number of essential features already packed within each plan, pricing is reasonable.
Kajabi’s pricing plans start at the Basic plan that costs $149 per month or $119/mo for billing annually. With this tier, you can create three products, gain up to 1,000 active customers, and create your own website you can create with the tools offered by the platform. Also included are unlimited pages for landing pages, unlimited marketing emails, and unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there is the Growth plan that happens to be Kajabi’s most popular plan for $199 per month or $159/mo if paid annually, and the Pro plan at $399 monthly or $319/month yearly and is packed to the brim with all the features you could ask for when it comes to designing and selling your course. Kajabi does not currently offer an option to pay for the plan. There is however a fourteen-day free trial is offered for each of the three plans. A trial extension that runs for up to 30 days available on certain blogs, so if you wish to test the waters and see if Kajabi’s the right choice for you, the short trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are designed to be optimized for business, and you don’t have to connect with third-party solutions for that!
- The software for sales funnels. Another one of the platforms most-loved selling points is the sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to be overly complicated!
- Unlimited customization. From the creation of professional-looking courses down to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The easy and intuitive website and course editors. Making content using the website and course builder software has never been so easy and quick, as it takes less time and effort to finish the job.
- Unlimited integrations. Apart from native integrations to the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app allows you to explore and choose from more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you interact with students enrolled in any of your courses. It also lets you make connections, network and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost greater than the typical monthly prices that other providers offer. There’s not a free option either.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate software if you want to create custom-made ones of different kinds.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of some particular features, including proper discussion forums and the ability to randomly assign the assignments or quizzes. Kajabi Company Employees Marketing
An Overview of the Kajabi Features
Ease of Use and Experience
One thing we like one thing we like about Kajabi is the surprisingly easy user experience. For one, most of the platform’s User Interface (UI) is well-organized. If you check the dashboard menu, you will find that all the features are divided into five major sections: Website Products, Sales, Marketing and People. The design of the menu does not allow for obstruction, since some of the features that are related to a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” trademark. You can create a landing page, modify your course, and even interact with your fellow instructors through one website.
There is a search assistant tool that is useful when you need to search for something that is difficult to find. The Kajabi Assistant can be found in the top part of the dashboard in the shape as a “search bar and allows you to search for items and tools on the site by entering the words. As mentioned previously that both the Kajabi courses and site builder sections can be moved and dropped, making the process simpler without needing to learn how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It can also be used in other languages that English for those who want to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of product or course templates or what the platform refers to them blueprints. Each of the blueprints for products is different in its structure and style and can be easily modified to fit any instructor’s needs.
The blueprints listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining brand recognition, while online Courses are full-version courses that have a complete structure of content that are designed to provide the “world-class” education experience. Drip courses, on contrary, are classes which are planned over an established period of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content when you or your students are busy with other things.
Kajabi might be regarded by many as a popular premium course maker. Apart from kinds of courses offered, the blueprints also allow you to create a membership space that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. There’s also a blank template where you can create a course or product completely from the ground up!
Categories, Posts, and Content Uploads
If you continue to look into the course builder, you will notice an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In the case of Kajabi, these segments and classes are called categories and posts, and vice versa. The posts are where you put in different types of content, such as text, video and images, whereas the categories serve as folders for the posts that are kept.
It is also possible to include subcategories of posts under the same category, if you wish to organize your content more flexiblely. You can move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, including MOV and MP4 files MP3 and WAV files, PDFs, and even Word documents. Upload all of them directly through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can copy and paste existing URLs of your videos to your blog posts!
Like a few select platform for making courses, Kajabi allows you to utilize the bulk upload feature. Similar to the name, you can add all your files to your course in the same tab. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. Contrary to other LMS platforms that only allow you to be allowed to select only one of three theme options, Kajabi lets you have the freedom to choose various themes for the various products. Similar to the course outline maker, it’s simple to modify any of the themes to match your preferences. You can also incorporate elements of your company’s image like your logo, images, and font designs into your course player to cultivate an individual touch. Kajabi Company Employees Marketing
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to make quizzes and assignments and add them as part of your curriculum. Assessments can be a great way to determine the extent to which your students gained from the course you’ve taught them. Through the assessment feature, you get to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to be more engaged with your content.
In addition in addition, in addition, the LMS website also has made strides in providing spaces for teachers and students to connect. Through the Community feature, your students are able to interact and comment on any of your courses through their dashboards. It is possible to write your blog posts to discuss with other students your lessons from the past and your upcoming content. The community feature is available either as a stand-alone feature or as part of your membership space.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain or WordPress site when Kajabi has the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting for all three pricing plans. What’s great about this is you’re guaranteed instant security and security through an automatic SSL certification, as well as the support of a team to manage your site.
You also have the option to customize your domain, as well as pick from a range of unique, professional themes that you can customize to your heart’s content! This doesn’t stop there. if you’re an expert edupreneur and signed to the Growth plan and above you can download custom-designed themes designed to fit your ever-expanding needs and also eliminate any Kajabi branding and replace it with your personal brand!
Page Builder
Just like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the available website themes with a suite of user-friendly and intuitive editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re basically like post categories, and categories we discussed when we discussed the course builder. Blocks are referred to as the elements that compose the content of the website which includes text, media files, as well as clickable button. Sections on the other hand are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed section templates that you can pick from the dashboard of the page builder. Since we’re all connected to our smartphones and small tablets these days it is logical to use Kajabi to make your website automatically adjust to mobile-friendly layout. You can go an extra mile by picking the elements of your website you want members to view. With all the tools you need to build your site however you want it to appear, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this feature, but Kajabi allows you to make an area on your site dedicated to your blog where you can post updates and thoughts about your course’s content. If you want to make the most of your Kajabi-created website, the service provides you an area where you can post your blog posts without limitations. It is possible to begin with your blog posts by creating one using the text editor. It is possible to include SEO elements if you’d like to have a wider reach and organize your blog posts into different categories, and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging features may not be as up to with WordPress or Blogspot However, it comes with enough tools to allow it to be managed. You can also create podcasts that you could promote on your website. You can upload the recordings of your podcast to be hosted on the website and distributed to the major podcasting platforms, such as the Apple Podcasts platform and Spotify. When you upload an episode of your podcast, you have two options: either release it as a public podcast for free or make an exclusive private one which only your subscribers are able to access. Kajabi Company Employees Marketing
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are highly user-friendly and easy for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in email marketing feature allows you to send e-mails related to your course and websites to your members who are subscribed students from the comfort of the platform. However, you might be amazed that it can do more than just send e-mails. With the help with Kajabi Automations, you get to build automated sequences of emails that are initiated by different types of user actions. For example, when your student successfully logs into one of your classes after the checkout process, a welcome email will be automatically sent to their inbox. If another course is not performing then an upsell message is sent to suggest improvement Kajabi Company Employees Marketing
You are able to create as many e-mails for the campaign you like and schedule each of them in accordance with your preferences. You can even select which of your members gets to receive these messages. Managing e-mails has never been more comprehensive yet easy to handle. Unlike other LMS websites, Kajabi already provides you with marketing tools for e-mails. You will not require the integration with third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates in order to promote your content on behalf of you. Alongside paying them a commission and monitoring their performance to see how well they contribute to boosting your conversion and click rates. Kajabi Company Employees Marketing
Pipeline Builder
Another one of Kajabi’s overall top features are its Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms offer similar features that require more effort and time, this Pipeline Builder is designed to be quick and simple that even beginners can make better use of it. This stunning feature lets you select from a set of pre-made funnel designs or pipeline blueprints. They include:
- Freebie – for whenever you want to offer an offer as a lead magnet to build your database.
- Sales Page OVO – to use any time you wish to convince your intended public to buy your product via a sales page
- Product Launch OVO is a great option for any time you’re launching a course or other product
- Zoom Webinar OVO is a great option for whenever you want to promote your business through web-based workshops
- Free Book OVO is a great resource for anytime you’d like to market your content a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your classes through the use of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from starting
When you choose from one of the blueprints for your pipeline, Kajabi automatically creates pages and e-mails that you’ll need to pull off an effective sales funnel. You can alter the way you wish your funnel to appear to your target audience. You could even alter the theme of your checkout and landing pages, for example changing the design to a different theme The library is full of 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students can choose between the two to pay for your classes. Stripe is the common payment option that allows debit and credit card transactions, as well as select e-wallet providers all over the world. PayPal is, on the other hand, is available as an option to subscribe and multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi since all the money you earn are instantly transferred into your account at the banks.
In terms of the pricing, Kajabi gives customers a variety of pricing options of options to select from. You can charge your students for your services at various times (one-time or subscription and several payments) or give them away at no cost. You can also choose to select if you’re going to charge a specified price for a single product or multiple items, and establish specific dates for your students can access your products within a specific period of time. Additionally, you can create coupons that will further encourage your audience to purchase any of your offers. Kajabi Company Employees Marketing
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Integrations with Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses However, you have the option to connect to third-party applications to provide an additional boost of functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of third-party apps and tools from e-commerce to user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it is one of the few course creation platforms with live chat available 24/7 support. Contrary to similar services the Kajabi customer support team is always available to assist you if you’re struggling to create an online course or website, in addition to other important issues, anytime and anywhere. It’s crucial to note that this 24/7 service is only available to instructors that are on the Growth plan up to for basic users Live chat is available at certain times and days on weekdays. However, Kajabi’s method of customer support has been highly praised by those who utilize it to design relevant course content. Kajabi Company Employees Marketing
For tools for training, Kajabi gives an array of options to access resources that you can learn and get used to. The Kajabi Hero University is packed with courses, tutorials and educational content specifically targeted at educators and edupreneurs who want to get started or increase their standing in the course creation world. Additionally, you can attend every day Q&A webinars that feature leading experts from different areas as guests. Additionally when you’re looking for additional tips and tricks assistance, the help section is available to help you on your way. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators get rewarded with numerous sweet rewards when they reach their targets.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and market your course content however, we must take care of a few essential things that are not being addressed. A majority of them could have been extremely helpful in improving the experience. These are some of the things we would like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. Although some of them offer this option instructors who utilize Kajabi frequently will need to connect to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we wish that the absence of different types of questions and the randomization of those types – to be addressed soonest.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe or PayPal are accepted. Not only that, we aren’t sure if there are limits as well.
- A public API key. This could be useful for custom integrations, for example, having your students who have subscribed to your service log in with the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. But with the steep price plan, and the lack in features it could make some people turn away. If you’re looking for alternatives with collective similarities to Kajabi with regards to performance and reliability We’ve provided a list of worthy competitors you might think about in making your choice. Kajabi Company Employees Marketing
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only distinction is in the cost – starting at only $67/month You are able to create unlimited courses and advertise your course to the right audience without having to worry about the cost!
- Podia does not just claim to be creator-friendly. It’s also extremely easy to use, far easier than even Kajabi! Although you can benefit from marketing features, it’s much lighter than the other. However, when you consider the budget-friendly price range, we can imagine how Podia will appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for the shortcomings. With its affordable price It certainly has greater features that Kajabi, and this includes live-taught courses as well as an integrated app integration store.
- Teachable is similar to Thinkific in the way it functions. However, we must appreciate how the former can incorporate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the features that most edupreneurs can make use of. It does provide the essentials anyone must need, from intuitive functions needed to create a professional-looking website to the stellar integrated marketing suite, which includes the ability to understand plans for sales funnels, as well as effective e-mail marketing tools.
There may be a few instruments that aren’t there, such as the issuance of certificates specifically. Also, with its high cost, it might not be the wise option for those with a tight budget. But we do understand that while Kajabi is great as an all-in one solution for creating courses, it will always have limitations. However, that doesn’t stop it however, from being a favorite among experienced business owners and creators!
If you’re still searching for an LMS that gives you all you need in one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Company Employees Marketing
What is the meaning of Kajabi mean?
The term “Kajabi” originates from a word of Islamic as well as Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal programs, you can sell physical items on Kajabi. You can even join with Shopify to build a fully functional e-commerce shop on the platform!
Regarding marketing via e-mail, is it possible that Kajabi could be able to take over MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated within the platform, it’s logical that it’s adequate to replace third-party programs like MailChimp. However, if you do intend to make use of it, Kajabi still allows you to connect it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile so that you and the members who have subscribed have access to all course content even when you’re traveling. Kajabi Company Employees Marketing
