Hundreds of learning management system (LMS) platforms have various essential features that can be utilized when you write content that is meaningful. Although there are plenty of sites that let you make use of advanced marketing tools to advertise classes to your target audience, some might not offer all of these features. While some provide easy-to-use course-building tools, there will be a few that provide editing options so complex that it turns off its users.
In the sea of e-course platforms There are some that provide more than the basic editing interface but also a myriad of marketing and sales functions. And on top of that they offer almost everything you could think of, from 24/7 help and training resources to top-notch analytics. All-in-one courses let you explore beyond your limits and one of the platforms that provide it is Kajabi.
A Quick Look: What is Kajabi? Kajabi Creator
Kajabi can be described as an online service that lets you make and sell your courses to an audience of students. It is marketed as a complete service that provides entrepreneurs from all aspects of their lives with the most efficient and necessary features that will not just build a professional-looking site for your courses, but also allow them to grow to greater heights. Kajabi is widely praised and regarded as one of the top online course platforms, gaining an overwhelming score with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated among its users? Well, there are quite plenty of factors that make this platform very convenient for everyone to utilize. It’s first and foremost the user-friendliness. From the course creation to the marketing services, nearly all of Kajabi’s features are designed to be easily accessible to those who are only beginning to get started in the world of e-learning. Most of them are also advanced, giving administrating instructors the added edge over other instructors. Lastly, it lets budding entrepreneurs such as you manage and build a course-making business without having to travel elsewhere in case something is not available. Kajabi provides all the equipment that one could need in order to live up the ‘one-stop-shop’ moniker.
What does it let you do? Do?
There are numerous options that Kajabi allows you to do as an all-in-one e-course solution. We’ve compiled a list, in bullet points, of its important attributes that you ought to watch out for if you’re considering the option. Simply put, Kajabi lets you:
- Create interactive and engaging classes using a range of customizable tools including media files, templates you can select depending on your preferences;
- Build a presentable website to present your course content and products, as well as blogs to keep your students informed about what else is new;
- Make the most of the landing page, checkout pages, and other viable methods to boost your profits, further your reach beyond the limits and boost conversion rates;
- Select the method you want to bill your courses and other products to your students – whether it’s one-time payments or a monthly subscription;
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with e-mail marketing as well as CRM and automated tools.
- Set up and manage your affiliate links, and
- Explore an array of community, and training resources in conjunction with the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by more than 16,000 organizations and celebrities. Kajabi is the preferred choice of some of the well-known names who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. As of this the time this article was written, Kajabi has generated over $650 million in revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different than other online course creation tools in that they’re more expensive. With monthly rates that start as low as $119, it’s no wonder why it can be a hindrance for some who like to give the service a shot. With the abundance of features that are included within every plan, the price is reasonable.
Kajabi’s pricing plans begin by offering the Basic plan, which costs $149 per month or $119/mo if billed annually. With this tier, you get to create three products, reach an maximum of 1,000 active customers, and make websites that you are able to modify using the tools provided by the platform. Included are unlimited landing websites, indefinite marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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In addition to the Basic plan, there’s the Growth plan, which happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/mo when paid annually, and the Pro plan, which costs $399 per month or $319/mo yearly, which is filled to the brim with every feature you’d like when it comes to making and selling your courses. Kajabi does not currently offer a free plan option. However, a 14-day no-cost trial is available on each of the three plans. A longer trial of for up to 30 days offered on select blogs, so if you want to test the waters and see if Kajabi’s the right choice for you, the short free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes e-mail marketing and automation, are designed to be optimized for business, and you won’t need to integrate with other third-party services for this!
- The software that creates sales funnels. Another of the platforms most-loved selling points is the Sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to be overly complicated!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized name, Kajabi lets you customize to your hearts content and even build your brand from scratch.
- The simple and intuitive site and course editors. Making content using the website and course builder software has never been so easy and quick, as it takes less effort and time to complete the task.
- Unlimited integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms to increase efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s community feature lets you connect with students enrolled in your classes. It also lets you network, connect, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Kajabi’s three pricing plans are higher than the average monthly rate offered by other services. There’s no free plan available neither.
- No built-in tools to issue certificates. You might need to connect to a third party certificate software if you want to design custom-made certificates of various types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of specific features, including adequate discussion forums, as well as the ability to randomize tests or assignments. Kajabi Creator
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we love the most about Kajabi is its surprisingly simple user experience. One of the reasons is that the platform’s users interface (UI) is structured. If you look at the dashboard menu, you may notice that all features are divided into five major sections – Website Products, Sales Marketing and People. The menu’s design does not allow for confusion, as certain features that are related to the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ trademark. You get to create a landing page, modify your course, and even communicate with your instructors on one site.
There is a search assistant tool that can be useful anytime you’re looking for something hard to find. The Kajabi Assistant is located at the top part of the dashboard in the shape of a search bar it allows you to search for specific tools and products on the site by entering the keywords. As mentioned previously the website builder and course builder sections are drag-and-drop, making the process simpler without needing to learn how to navigate the site. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It also supports multiple languages other than English for those who want to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll be able to see a collection of course or product templates, or, as the platform calls them blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to suit the needs of instructors.
Included among the listed blueprints are Mini Courses, Online Courses and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a means of gaining the brand’s value, whereas Online Courses are full-version courses that have a complete structure of content created to offer the “world-class” education experience. Drip courses, on other hand, are programs that are scheduled over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s an easier method to distribute your content when you and your students are busy working on other projects.
Kajabi is known to many as a renowned premium course-maker. Apart from course types, the product blueprints allow you to create a membership space that allows your customers to access exclusive content and a coaching session lasting 12 weeks. You can also download a blank template where you can create an entire course or product from scratch!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you will notice an outline of sections and lessons that have been automatically added when you select any of the course blueprints. In Kajabi’s case, those sections and lessons are known as post categories as well as category, or. The posts are where you put in different types of content such as text, video and images, whereas the categories function as folders in which the posts are stored.
You can also include subcategories of posts within the same category, if you wish to organize your content more flexiblely. You can also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files to be added to your posts, including MP4 and MOV files, WAV and MP3 files, PDFs, and even Word documents. Upload all of them directly via your computer’s folders, or through file-sharing cloud platforms like Google Drive and Dropbox. You can duplicate and paste URLs of your video to your blog posts!
Like several other platform for making courses, Kajabi allows you to use the feature of bulk uploads. Similar to the name, you can add all your files to your course in the same tab. This one is handy especially when you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of over 10 themes for course players. In contrast to other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the choice of selecting different themes for different products. Similar to the course outline maker, it’s easy to customize any of the themes to fit your style. You can even incorporate details of your brand, such as the logo or images as well as font designs into your course player to cultivate a personal touch. Kajabi Creator
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to create quizzes and assignments and add them as part of your class. Assessments can be a great way to determine whether your students have learned something from the curriculum you’ve given them. With the assessments option, you are able to select from three main types of questions: multiple-choice multi-selection, or paragraph-style. You can even set a passing score to motivate your students in engaging with your content.
Apart from that, it is also important to note that the LMS website has been able to make strides in creating spaces for teachers and students to connect. With the Community feature, your learners are given access to participate and leave comments on any of your courses through their dashboards. It is possible to write your blog posts for discussion with other students your lessons from the past and also your future content. The community feature is available as a separate item or as a an element of membership space.
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Website Design and Customizability
Why should you upload your course materials on your website’s domain or WordPress site when Kajabi has the platform and tools to build one on the platform? Kajabi offers unlimited web hosting across the 3 pricing options. The best part is that you’re guaranteed immediate security and security through an automatic SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to customize your domain, as well as choose from a variety of unique, professional themes, which you can modify to your hearts content! This doesn’t stop there. If you’re an expert in edupreneurship and are a member of the Growth plan or higher you are able to download custom-designed themes designed to meet the ever-changing needs of your business, plus take away the Kajabi brand names and then replace that with your own!
Page Builder
Similar to the course builder we’ve mentioned earlier, the page builder from Kajabi lets you modify any of the given website themes with a suite of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re similar to those categories as well as posts from when we’ve discussed the course builder. Blocks are referred to as the elements that compose the content of the website including media files, text or clickable icons. Sections, on the other hand are made up of multiple carefully-arranged blocks.
There are over 40 preset section templates that you can pick from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets it’s logical for Kajabi to have your website automatically adjust to a mobile layout. You can go an extra mile and select the element of your site you would like for your members to view. With all the necessary tools to create your website how you would like it to look the page builder from Kajabi is not just incredibly flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not have this, but Kajabi lets you create sections of your website that is dedicated to your blog, where you can share information and comments on your course content. If you’re looking to make the most out of your Kajabi-made site, the service provides you the opportunity to do so without limits. You can get started with the blog post by creating one with Text Editor. It is possible to incorporate SEO elements if you want to reach a larger audience and organize your blog posts into various categories, or even change the way you want your entire blog section to appear.
Kajabi’s built-in blogging tools may not be as up to with WordPress or Blogspot, but it has enough tools to make it manageable. In addition, you can create podcasts that you could promote on your website. You can upload audio recordings of your podcast to be hosted on the website and distributed to the major podcasting platforms like the Apple Podcasts platform and Spotify. If you upload an episode of your podcast you can choose between two options: release the podcast as a public one for free or make an exclusive private podcast that only your members can get access to. Kajabi Creator
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are highly user-friendly and easy to even non- marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in email marketing feature allows you to send e-mails that are related to your course or website to your subscribers students within the comforts of the platform. But you may be surprised that it does more than simply send emails. With the aid from Kajabi Automations, you get to build automated sequences of e-mails triggered by various user actions. For instance, if your student logs in successfully to one of your courses after checkout, a welcome e-mail will be automatically sent into their email inbox. If another underperforms, an upsell is sent to suggest an improvement Kajabi Creator
You are able to create as many emails to your campaign as you like and schedule each one in accordance to your preference. You can even select the members you want the messages. Managing e-mails has never been so comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates who can help in promoting your site on behalf of you. Apart from paying them the commission rate, you may also track their performance to gauge the extent to which they are contributing to increasing your conversion rates and click rates. Kajabi Creator
Pipeline Builder
Another of Kajabi’s top features are one of the best features is Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated problems. While other platforms offer similar features that require much more effort and time, this Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This feature is stunning and lets you choose from a set of pre-made funnel blueprints or templates for pipelines. They include:
- Freebies – to be used whenever you want to offer a freebie as a lead magnet to grow your database.
- Sales Page OVO – to use any time you wish to convince your intended public to buy your product via a sales page
- Product Launch OVO – to use whenever you’re launching a course or another product
- Zoom Webinar OVO – to use any time you wish to promote your product via web workshops
- Free Book OVO – for any time you wish to market your content the free digital book that you can download
- Coaching Campaign OVO – to use when you’re trying to promote your classes through the use of coaching sessions
- Blank blueprint – for whenever you’d like to construct an effective sales funnel right from beginning
When you choose from one of the blueprints for your pipeline, Kajabi automatically creates a set of pages and e-mails you will require to create an effective sales funnel. You can customize how you want your pipeline to look to your customers. You could even alter the look of your checkout and landing pages, for instance changing the design to a different theme There is a library full of 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can get to choose one of them to pay for your course. Stripe is the common payment option that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal, on the other on the other hand, is an option to subscribe and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings are immediately sent into your account at the banks.
For price options for Kajabi, it provides customers a variety of pricing options of pricing options. You can either cost your pupils for the products at different dates (one-time or subscription and multi-payments) or hand them out at no cost. You can also choose to select if you’re going to charge a set amount for a specific product or multiple products, as well as set specific dates that your members can access within a given period of time. You can also create coupons that will further encourage your customers to purchase all of your products. Kajabi Creator
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Integrations with Third-Party Services
Kajabi is a host of built-in services needed to make and market your courses However, you have the option of connecting to third-party apps for an additional boost of functions. Kajabi currently has ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds more third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few course creation platforms with live chat available 24/7 assistance. In contrast to other similar platforms that offer customer support, Kajabi’s team is always available to assist you if you’re struggling to create a course or page among other important issues, anytime and from anywhere. It’s crucial to note that this 24/7 service is only available to instructors that are on the Growth plan and above – for Basic users Live chat is available for certain times and days on weekdays. However, Kajabi’s method of customer support has been highly praised by those who utilize it to design relevant educational content. Kajabi Creator
As for tools for training, Kajabi gives an array of options to resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and informational content that are specifically geared towards teachers and edupreneurs to help them get started or increase their standing in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various disciplines as guest speakers, and If you’re in search of additional advice and tricks assistance, the help section is available to help you on your way. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with many sweet perks when they achieve their goals.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one tool to design and promote your course content however, we must look at a few crucial aspects that are not being addressed. The majority of these would have been extremely helpful to enhance the user experience. These are some of the things we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and other credentials. While some provide this service instructors who utilize Kajabi often will still need to connect to third-party applications that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing, only transactions via Stripe as well as PayPal are accepted. In addition, we don’t appreciate how there are limits also.
- An API key that is public. This would have been useful for creating custom integrations such as the ability to let your subscribers login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur would ever want to have. But due to its high price plan and a plethora in features it could cause some to be turned off. If you’re looking for alternatives with commonalities with Kajabi regarding performance and reliability, we’ve listed some worthy competitors that you may be considering in making your choice. Kajabi Creator
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only difference is the cost that starts at $67/month You are able to create unlimited courses and market your course to the right audience without ever having to worry about spending a dime!
- Podia does not just claim to be creator-friendly. It’s also very easy to use, much easier than Kajabi! In addition, you can utilize marketing tools It’s a lot lighter than the other. With the extremely affordable price range, we can understand the ways Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has higher-end features than the other, and this includes live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it functions. However, we must appreciate the way that Teachable can integrate additional payment options as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of having nearly all the features that most edupreneurs can use. It does provide the basic features that everyone needs, from intuitive functions needed to design a professional website , to the impressive integrated marketing suite that includes the inclusion of easy-to-understand plans for sales funnels, as well as effective e-mail marketing tools.
There are a few tools that are missing like the issuance of certificates in particular. Also, with its high cost, it may not be the wise option for those with a tight budget. But we do understand that, while Kajabi does great as an all-in one solution for course creation however, it’ll always have limitations. It doesn’t hinder it, however, from being an extremely popular choice for established entrepreneurs and creators!
If you’re still searching to find an LMS that offers everything you need in one platform, Kajabi is something you ought to seriously look into.
FAQ Kajabi Creator
What is the meaning of Kajabi translate to?
The word “Kajabi” originates from a word with Islamic or Arabic origin that means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products on Kajabi. You can also integrate with Shopify to create a fully-functioning online store on Kajabi!
Regarding marketing via e-mail, is it possible that Kajabi could replace MailChimp?
Because Kajabi already includes E-mail marketing tools integrated into the platform, it’s logical that it’s enough to take over third-party apps such as MailChimp. However, if you do intend to make use of this feature, Kajabi still allows you to integrate with it and other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile to ensure that you and your subscribed members can access your entire course content even when you’re traveling. Kajabi Creator
